May 12-21, 2020

Virtual and Online

Free of Charge to Attendees

Digital Hollywood Agenda

Thursday, May 21st, 2020

1:00 PM - 2:00 PM - Pacific

Leadership in Podcasting: Content - Distribution - Advertising

Kathy Doyle, Vice President, Podcasting - Macmillan Publishers, Moderator

Norm Pattiz, Founder and Executive Chairman, PodcastOne

Hernan Lopez, Founder & CEO, Wondery

Leslie Merklinger, Senior Director, CBC Podcasts

 

Kathy Doyle is the Vice President of Podcasting for Macmillan Publishers, the only Big 5 with a dedicated podcast arm. She is responsible for audio-first programming, including the Macmillan Podcast Network, which produces popular podcasts with the organization’s authors and book imprints. Podcasts range from sci-fi and true crime to literature and biography. She also oversees one of Macmillan’s largest digital networks, Quick and Dirty Tips. QDT produces a dozen weekly award-winning audio podcasts hosted by subject matter experts on a wide range of topics. Podcasts include the long-running Grammar Girl and Savvy Psychologist. The network has a large web presence, too, which features content from the podcast hosts and a large variety of Macmillan authors. Prior to joining Macmillan, she had a long-standing career developing digital products and services for media companies, including The Wall Street Journal and American Lawyer Media.

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    Kathy Doyle

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    Hernan Lopez

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    Leslie Merklinger

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    Norm Pattiz

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Norm Pattiz is Founder and Executive Chairman of PodcastOne, the founder of radio-giant Westwood One, and a member of the National Radio Hall of Fame. Additionally, he has been featured in numerous major profile pieces in Forbes, Fortune, USA Today, Adweek and more, recognizing his leadership and innovation in podcasting since PodcastOne’s founding in 2012. With over 40 years of experience in audio, under his leadership, Westwood One became America's largest provider of news, sports, entertainment, talk and traffic programming to the Broadcast Industry. Westwood One owned, managed or distributed NBC radio networks, CBS News, CNN radio, the Mutual Broadcasting System, NFL Football, NCAA Basketball, March Madness, The Super Bowl, both the Winter and Summer Olympic Games and a wide variety of syndicated music and talk shows. In 2010, Pattiz founded and launched Courtside Entertainment Group to produce and distribute quality programming. Recognizing the untapped opportunities in the audio on-demand industry, Pattiz then launched PodcastOne at the end of 2012. The company quickly became the leading producer, distributer and revenue driver in audio on-demand programming. Today, PodcastOne’s marquee line-up of personalities and brands include Adam Carolla, Shaquille O’Neal, Steve Austin, Dan Patrick, Kaitlyn Bristowe, Tip “T.I.” Harris, Jim Harbaugh, Dr. Drew, Ladygang, Kim Zolciak, Jon Taffer, Terry and Heather Dubrow, Jordan Harbinger and many more. In 2000, Pattiz was appointed by President Clinton, and reappointed in 2002 by President Bush, to serve on the Broadcasting Board of Governors of the United States of America. The Board oversees all U.S. nonmilitary broadcasting services, including The Voice of America, Radio Free Europe, Radio Liberty, Middle East Broadcasting and others. Pattiz lives in Beverly Hills with his wife of more than 30 years, Dr. Mary Turner Pattiz.

 

Hernan Lopez is Founder & CEO of Wondery, the largest independent podcast publisher. Wondery became the fastest network to join the Top 10 ranker by Podtrac, propelled by immersive hit shows like Dr. Death, Dirty John, American History Tellers, Business Wars, The Shrink Next Door and American Innovations. Prior to founding Wondery, Hernan was President & CEO of Fox International Channels, a $3bn division of Fox (now Disney). Hernan has been a speaker at Cannes Lions, CES, SXSW, Promax and Natpe, and his articles have been published by Ad Age and Fast Company. He holds an MBA from University Of Miami and lives in Los Angeles.

 

Leslie Merklinger, Senior Director, CBC Podcasts: Leslie Merklinger launched CBC Podcasts in 2015 and serves as its creative and strategic head. Under Leslie’s leadership, CBC has become Canada’s #1 Podcast publisher with a slate that includes hit series Hunting Warhead, Uncover: Escaping NXIVM, Uncover: The Village, Someone Knows Something, Personal Best, The Shadows, Front Burner, Love Me and Alone: A Love Story. CBC Podcasts have earned multiple awards, critical reviews, regular presence on Best-Of lists worldwide and garner over 24 Million downloads per month. Prior to moving to audio, Leslie was an award winning television veteran with over 3 decades as a producer, director and Commissioning Editor. Her career has spanned many genres, including current affairs, talk, documentary, factual and lifestyle television at various independent tv production companies and every major broadcaster in Canada. Prior to her move to audio, Leslie was head of original programming for Food Network Canada. Leslie holds a Masters in Creative Media Education from the University of Bournemouth, UK, teaches Radio and Television Arts at Ryerson University and is a regular judge for Taste Canada, Canada’s National Cookbook awards.

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