Digital Hollywood: The AI & Entertainment Summit

Wednesday, July 23rd, 2025

4 – 4:50 PM Eastern Time Zone

Session I: A Virtual Event

Musicians & AI: Technology as a Creative Tool and Creative Accelerator 

Clearly AI is many different things to different people. It is very obviously a fast and easy way to generate quality music, lyrics and full production audio on a very professional level. Some would claim it is a form of “Musical Piracy.” At the same time, highly sophisticated musicians, producers and composers can take the best tools in AI and put them to use as “Creativity Accelerators,” making the job of the musician easier, fun and a great assistant in the production process. In this session our roundtable will more than talking heads, they will demo some of their favorite AI software and discuss the creative process.

Speakers:

Seth A. Schachner, founder, Managing Director, Strat Americas, Moderator

Speakers to be announced

Seth Schachner is Managing Director of Strat Americas, a Los Angeles-based communications and partnership-focused consultancy that provides strategic guidance and helps clients with media and technology partnerships.  Strat Americas has worked with clients like Microsoft, Live Nation, Smule, and IPSY, spanning digital & social music, live entertainment, ticketing, streaming, AI and enterprise software. Strat Americas has a newly created production division, and is a Co-Producer of the Tony Award winning play “Stereophonic” on Broadway and in London’s West End. Seth is also a recent investor in “Romeo + Juliet” on Broadway. Seth is a business development executive who spent eleven years with Sony Music, in Latin America and for Sony’s Jive Records label in New York, where he oversaw partnerships with the US’ first digital music services. Seth was also on the front lines of launching Spotify and Apple Music’s first steps in the Americas. Seth created the “Shakira and Ricky Martin phones” while at Sony Latin, leading to multi-million handset sales. Previously, Seth held business development roles with Mitsubishi International Corp., Microsoft, Liberty Media, Viacom, and Universal Music. Seth was AOL’s first music executive, overseeing its first partnerships with the American music industry. Seth is a graduate of Columbia University’s College and Business School and is currently on the Adjunct Faculty at Georgetown University. He has also served as an Adjunct Professor at Pepperdine’s Graduate Business School. Recent TV and radio appearances include Fox News, Sky News, Sirius XM, Voice of America, CGTN America, and NewsNation. Seth has written opinion pieces in Newsweek and The Guardian, and has spoken at the WEF in Davos Switzerland, Cannes Lions, eMerge Americas, and Digital Entertainment World.