Digital Hollywood: The AI & Entertainment Summit

Tuesday, July 21st, 2026

3– 3:50 PM Eastern Time Zone

Session II: A Virtual Event

Agentic Primetime: The Race to Deploy — AI, Brands & the Multiplatform Intelligence Layer

The starting gun has fired. Across every major brand, agency and enterprise technology team in the world, the race to deploy agentic AI at scale is underway — and the window to establish competitive advantage is closing faster than anyone anticipated. This is not a conversation about pilots and proofs of concept. The brands and platforms represented in this roundtable are already in production, already deploying AI agents across multiplatform intelligence layers that are reshaping how consumers are reached, served and retained. The rules are being written in real time. The winners will own the next decade of brand and consumer relationships. The losers will spend that decade catching up. Welcome to Agentic Primetime — the most consequential deployment race in the history of marketing technology.

Speakers:
Michael Olaye, Executive Vice President, formerly, HUGE, Moderator
Avantika Ajit, Global Solutions Architecture Leader, Media & Entertainment, Gaming, Sports, Amazon Web Services (AWS)
Dylan Brock, Head of AI and innovation, Norwegian Cruise Lines
Josh Okun, Chief Innovation Officer, Gravity Global
Jeff Croft, Founder & President, Meridian
Michael Stich, Partner, CourtAvenue

Diana Colella is executive vice president of Autodesk’s Entertainment & Media vertical solutions group. In this role, she manages product, strategy and execution for the company’s portfolio servicing the film, TV and games industries. Colella has been with Autodesk for more than 20 years occupying a range of leadership roles, including head of product management and worldwide support. She has extensive experience in strategically transforming business models, creating new product offerings and optimizing processes on a global scale. Most recently, she served as vice president in Autodesk’s Business Strategy and Marketing group, leading the M&E and AutoCAD businesses, which represent more than $1B in annual recurring revenue. In this role, she drove the company’s strategy for digital conversion of non-compliant users and launched One AutoCAD. She is the executive sponsor of the Autodesk Women’s Network.