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Wednesday, March 29th Agenda

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Digital Hollywood Spring
Loews Santa Monica Beach Hotel
Santa Monica, California
March 27-30, 2006


For full length videos of selected conference sessions from Digital Hollywood Spring - Click Here

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Wednesday, March 29
Digital Hollywood Seminars
9:00 AM - 10:15 AM
Track I:
Rightsholder Options: Evaluating Rights & Licensing in an Exploding Cross Platform Distribution Universe
Jeff Treuhaft, Vice President, Digital Content Services, VeriSign
Jason Johnson, Director of Licensing and Business Development, Via Licensing
Richard LeVine, Senior Manager, Global Architecture and Core Technologies, Accenture
Christopher Amenita, Senior Vice President, Enterprises Group, ASCAP
Ian C. Ballon, Shareholder, Greenberg Traurig LLP
Neil Edwards, General Manager, dot mobi
Fred Davis, Founder, Davis, Shapiro, Lewit, Montone & Hayes, Moderator
For Session Description & Speaker Bios Click Here

Track II:
Branded Media Marketing - TV, Film, Broadband, Podcasting & Blogging, Mobile, Music and Games – Reinventing the Commerce & Media Model
Neil McGinness, Vice President, National Lampoon
Maria Thomas, Vice President and General Manager, NPR Digital Media
J.D. Heilprin, Executive Vice President, Network LIVE
Jason Brown, Executive Vice President, National Advertising Sales, Screenvision
Stephen Smyth, Vice President, Mobile and Emerging Media, Reuters
Chris Petrovic, VP, Business Development, Playboy Entertainment Group
Mike Ripka, Vice President, Futures Group, Millward Brown, Moderator
For Session Description & Speaker Bios Click Here

Track III:
The DVR and VOD as a Disruptive Market Force: How Consumer Adaptation of Technology Determines the Future of Advertising and Programming
Davina Kent, Vice President, National Advertising Sales and Research, TiVo
Denny Wilkinson, CEO, BlackArrow
Kenneth Papagan, Executive Vice President, Business Development & Strategic Planning Rentrak Corporation
Mike Vorhaus, Managing Director, Frank N. Magid Associates, Inc.
Shelly Palmer, Managing Partner, Advanced Media Ventures Group LLC
Louisa Shipnuck, Global Media and Entertainment Industry Leader, IBM Institute for Business Value (IBV)
Ben Mendelson, founder & President, Interactive Television Alliance, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
The Telco Advantage and the IPTV Digital Home: Gateway to Services - VOIP, Wireless Music, Broadband and Set-top
Jay Fausch, Senior Director of Strategic Marketing, Fixed Communications Group, Alcatel
Amy Friedlander, Senior Vice President, Programming, AT&T Operations
J.D. Zeeman, Director, Digital Media, Global Communications Sector Services, IBM
Peter Percosan, Executive Director Broadband Strategy, Broadband Communications Group. Texas Instruments
Dr. Eduardo Pérez, V.P., Marketing, Media Excel, Inc.
Daniel Harris, CEO MediaPass® Network
Martijn Lopes Cardozo, Executive Vice President Distribution and Partnerships, GoldPocket
Michelle Abraham, Principal Analyst, In-Stat, Moderator
For Session Description & Speaker Bios Click Here

10:00 AM - 11:30 AM
The DVD Association Workshops - Part II
Next Generation DVD - Content Makers
Bruce Nazarian, CEO, Digital Media Consulting Group, Inc. & DVDA Board Member, Moderator
Kevin Collins, Senior Program Manager, Microsoft
Steve Venezia, Manager of DVD and DTV Broadcast Support, Dolby Labs
Joseph McCrossan, Panasonic Hollywood Laboratory
Jim Taylor, Founder/Chairman, DVDA; Chief of DVD Technology, Sonic Solutions, Moderator
Morgan Holly, Vice President, Digital Services, Ascent Media Management Services
James M. Burger, Esq., Dow, Lohnes & Albertson; DVDA Board Member
For Session Description & Speaker Bios Click Here

10:30 AM - Noon
University Project Workshop
Research, Development and Investment in Entertainment Technologies and Media Studies Innovation: From the University to Industry Application
Bruce Lincoln, founder/ Chief Design Scientist, Urban Cyberspace Company, former, Senior Educational Technologist, Teachers College, Columbia University
Peter S. Fader, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School of the University of the University of Pennsylvania
Mary C. Schaffer, Assistant Professor, Multimedia, Cinema and Television Arts, California State University, Northridge
Julian Bleecker, Ph.D., Assistant Professor, Interactive Media Division, School of Cinema-TV, University of Southern California
Kenn Heller, UCLA Associate Director, Center for Student Programming
Kathy Smith, USC Chair, Division of Animation, Digital Arts
Newton Lee, Editor-in-Chief, ACM Computers in Entertainment, Moderator
For Session Description & Speaker Bios Click Here

10:45 AM - Noon
Track I:
Piracy and Digital Rights Management: Legal, Legislative and Social Issues Surrounding DRM Implementation
Phil Lelyveld, Vice President, Digital Industry Relations for The Walt Disney Company’s New Technology and New Media Group,
Jeff Joseph, Vice President, Communications and Strategic Relationships, CEA Consumer Electronics Association
Henry Juszkiewicz, Chairman and CEO, Gibson Guitar Corp.
Fritz E. Attaway, Executive Vice President and Washington General Counsel, Motion Picture Association of America, Inc
Jamie Perlman, Business Development, SNOCAP, Inc.
Larry Kivett, Senior Manager, Technology, Media & Telecommunications Regulatory Consulting, Deloitte & Touche LLP
Shelly Palmer, Managing Partner, Advanced Media Ventures Group LLC, Moderator
For Session Description & Speaker Bios Click Here

Track II:
Digital Music & its Transformation: Downloads and Subscriptions in Mobile, Broadband, Pods & Digital and Internet Radio
David Ulmer, Senior Director of Marketing, Digital Media Services, Motorola
Srivats Sampath, President & CEO, MERCORA
Drew Denbo, Director of Business Development, Music, RealNetworks, Inc.
John Loscalzo, Vice President, MTV Multi Platform Music Programming Initiatives, MTV Networks
John Rosso, Senior Vice President, Affiliate Relations and Business Administration, ABC Radio Networks
Karin Gilford, Director, On-Demand Services, Yahoo! Music
Ted Cohen, Senior Vice President, D3 – Digital Development & Distribution, EMI Music, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Bridging TV and Broadband: Strategic Relationships - Advertising, Technology & Content
John Harran, Director Business Development, Turner Broadcasting System, Inc.
Byron Elton, Vice President, AOL Media Networks, America Online
Rob Glidden, Industry Manager, Broadband Media, Sun Microsystems, Inc
Trevor Kaufman, CEO, Schematic
Craig Peters, Vice President, Business Development, Fox Interactive Media
Oren Katzeff, Director, Business Development, Yahoo!
Todd Tarpley, President, Tarpley Media, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
The Networked Entertainment Home - the PVR/DVR – the Set-Top & PC Entertainment Server
William O. Leszinske, Jr., General Manager, Networked Media Platform Group, Intel Corporation
Mitchell J. Weinraub, Senior Director, New Media Initiatives and Implementation, Comcast
David Novak, Executive Vice President, Sales and Marketing, Video Without Boundaries, Inc.
Steve Francis, CEO, Avtrex
Dave Clark, Director, Product Strategy & Management, Home Entertainment Products, Scientific-Atlanta
Stacy Cook, CEO, BroadQ
Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator
For Session Description & Speaker Bios Click Here

12:10 PM - 1:45 PM
Special Luncheon Session (first come first served)
Hosted by:

Movies, OnDemand Content and Broadband - Via the PC - Via the Set-Top: Technology & Content
Curt Marvis, CEO, CinemaNow
Don Dulchinos, Vice President, Advanced Platforms and Services, CableLabs®,
Scott Roesch, Vice President & General Manager, AtomFilms
Sean Besser, Director, Business Development , Movielink
Jeff Shultz, CEO, CONCERT
Carl Crabill, Vice President of Sales & Marketing, MovieBeam
Rex Wong, CEO, DAVE.TV
Lisa Crane Greer, CEO, Media Venture Advisors, Moderator
For Session Description & Speaker Bios Click Here

12:30 PM - 2:00 PM
DVDA Excellence Awards Luncheon
Presented by the DVD Association


12:30 PM - 1:45 PM
Track I:
DRM Implementation in Media and Entertainment: From Standardization to Implementation of New Technology Strategies
Albhy Galuten, Vice President, Digital Media Technology Strategy, Sony Corporation of America
Raj Samtani, Director of Sales & Marketing, ContentGuard
Keith Kocho, President and CEO, ExtendMedia
Jian Zhao, CTO, Content Security Solutions, Thomson
Jonathan Lee, Vice President of Business Development, MediaDefender, Inc.
David E. Leibowitz, Managing Partner, CH Potomac, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Rethinking Advertising: VOD, DVR, Broadband & Mobile - New Video Platforms, New Video Paradigms
Larry Gerbrandt, SVP/Senior Corporate Analyst, Nielsen Analytics
Blake Krikorian, CEO, Sling Media
Chris Pizzurro, Vice President of Multimedia Marketing, Turner Broadcasting System, Inc.
Mitch Oscar, Executive Vice President, Carat Digital
Braxton Jarratt, Senior Vice President, Marketing and Business Development, TANDBERG Television
Terry S. Bienstock, Bienstock Consulting, LLC, former EVP & General Counsel, Comcast Cable, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
TV & Interactivity: Evolving Content & Business Models: Content, Commerce and Branded Entertainment
Cindy Johanson, Senior Vice President, PBS Interactive and Education
Paul Condolora, Vice President and General Manager, Cartoon Network New Media, Turner Broadcasting
Jim Turner, Vice President, Interactive, A&E Television Networks
Stephanie Quay, Manager, Industry Relations, TV.com, CNET Networks Inc.
Jonathan Rintels, Executive Director, Center for Creative Voices in Media
Jeff Binder, President, Broadbus Technologies, Moderator
For Session Description & Speaker Bios Click Here

2:00 PM - 3:30 PM
The University Project Workshops
Inventing Next Generation Communications - Interdisciplinary Collaboration – Computer Science, Engineering, Design & Personal & Social Communication
Jeremy Bailenson, Assistant Professor, Department of Communication, Stanford University
David Traub, VP Business Development, Vidiva
Jeff Burke, Executive Director, UCLA Center for Research in Engineering, Media and Performance
Kevin Almeroth, Associate Director, Center for Information Technology and Society, UC Santa Barbara
Stuart Sim, Senior Architect, e-Learning and Collaboration, Sun Microsystems
Dr. Richard Weinberg, Research Assoc Professor, School of Cinema Television, USC
Charles G. Hollins, software developer, MySpace.com; Instructor, UCLA Extension, Entertainment Studies and Performing Arts
Marty Perlmutter, Exec Pro, META-4, Moderator
For Session Description & Speaker Bios Click Here

2:00 PM -3:30 PM
Presented by DVD Association
DVDA Excellence Awards Winners Circle
Panel of 2006 DVDA-winning producers discuss the creative process and secrets of their success.
Jeff Norton, Founder, Lean Forward Media
Randy Hudson, CEO, Broadness LLC; Co-founder, DVDA
Doug Textor, CEO, The Cannery
Bernie Mitchell, President, DVDA, Moderator
For Session Description & Speaker Bios Click Here

2:15 PM - 3:30 PM
Track I:
DRM Interoperability Challenge - Consumer Satisfaction - Consumer Confusion
Talal G. Shamoon, Chief Executive Officer, Intertrust
Scott Smyers, Vice President, Network and Systems Architecture Division, Platform Technology Center of America, Sony Electronics
Brian Lakamp, Senior Vice President, Technology, Sony Pictures’ Digital Policy Group,
Arnaud Robert, Director, Media Security, The Walt Disney Company
Jim Burger, Member, Dow Lohnes & Albertson
Martha Nalebuff, Director, Intellectual Property Guidance, Microsoft Corp, Moderator
For Session Description & Speaker Bios Click Here

Track II:
Subscription, Download & Advertising Models in Broadband: Music, Film, TV. Games and News & Information Content Distribution
David Payne, Senior Vice President, General Manager, CNN.com
Josh Goldman, Chief Executive Officer, Akimbo
Ron Frankel, Chief Executive Officer, Synacor
Sue Cross, Vice President, AP's Online Services, Associated Press
Brad Singer, Executive Vice President, Products and Markets, PaymentOne
Marcia Zellers, Director, AFI Digital Content Lab, American Film Institute, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Venture Funding and Leadership in the Entertainment & Technology Space: Games, Wireless & Broadband
Mike Buckley, Director of Strategic Investments, Intel Capital, Intel Corporation
Bob Davis, Managing General Partner, Highland Capital Partners
David O. Higley, Managing Director & Head of Digital Media Technologies, UBS Investment Bank
Michael J. Hirshland, General Partner, Polaris Venture Partners
Mark Stevens, Partner, Fenwick & West
Tim Chang, Principal, Gabriel Venture Partners
David Hutkin, 1st Vice President, ICB Entertainment Finance
Joey Tamer, President, S.O.S. Inc., Moderator
For Session Description & Speaker Bios Click Here

Track IV:
The Digital Home Entertainment Complex – Music and Movies Everywhere – Content Enabled by Servers, Set-Tops and Gateways
Mary Schetter Butler, Director of Business Development, Motorola Connected Home Solutions
Michael Markman, Senior Director, Digeo, Inc.
Yoav Nissan-Cohen, president and CEO, Amimon
David Kaill, Director, Technical Business Development, MusicNet
Bill Holmes, VP of Consumer Electronics, DivX, Inc
Edward Scott, Principal, Media & Entertainment, Infosys Technologies
Bill Correll, Director, Corporate Development, Broadband & Digital Media Technologies, Sun Microsystems, Inc., Moderator
For Session Description & Speaker Bios Click Here

3:50 PM - 5:00 PM
Track I:
Entertainment Expands the Digital Home: Networking, Sharing and Protecting
Richard Bullwinkle, Senior Product Marketing Director and Chief Evangelist, Mediabolic
Anthony Wood, CEO, Roku
Brad Hunt, Executive Vice President, Chief Technology Officer, Motion Picture Association of America, Inc.
Brian Hofstetter, Director Connected Entertainment, Zoran Corporation
Gaben Chancellor, CEO, Creative and Design Director, Vidiva
Peter B. Kaars, Director of Business Development, Philips Electronics, Moderator
For Session Description & Speaker Bios Click Here

Track II:
Broadband Advertising Power Surge – Video, Links & Banners - Entertainment, Digital Publishing and Search Engines Emergence
Maria Mandel, Partner, Director of Digital Innovation, Digital Innovation, OgilvyInteractive, New York
Simon Assaad, co-CEO, Heavy.com
John Ferber, Chief Product Officer, Advertising.com
Rob Petty, CEO, ROO
Jen Soch, Vice President, Associate Director of Advanced TV, MediaVest USA
Rick Hack, Entertainment & New Media Marketing Specialist, CBS Radio
Mariana Danilovic, Managing Director, Hollywood Portfolio, LLC, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Behind the Digital Home & Mobile Consumer: Chips, Microprocessors & Optical Technology Define the Future of Entertainment - from DVDs, MP3s, HD & Set-Tops to Games, PDAs and PCs
Jeroen Brouwer, Director of Business Development, BU Home, Philips Semiconductors
Dr. Nikhil Balram, General Manager, High-Definition Products Division, National Semiconductor Corporation
Jose V Tormo, Jr., Manager, Business Strategy, Digital Media & Pervasive Computing Group, AMD
Sandip H. Mandera, Product Manager, Digital Media Products and Infrastructure, Intel Corporation
Berardino Baratta, General Manager of Multimedia Applications Division, Wireless & Mobile Systems Group, Freescale Semiconductor, Inc.
Brian Heuckroth, Vice President, Marketing, Magnum Semiconductor
Antonette K. Goroch, Senior Analyst, Digital Tech Consulting, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
Understanding the Integrated DTV, Broadband & Mobile Customer Experience: Demands in Design and Delivery of Content, Products and Services
Tim Napoleon, Product Line Director, Akamai
Jay Fausch, Senior Director of Strategic Marketing, Fixed Communications Group, Alcatel
Adrian Sexton, Vice President, Digital Media, Lions Gate Entertainment
Patrick Mahoney, Corporate Strategy Manager, HELIO
Jonathan Hurd, Director, Altman Vilandrie & Company, Moderator
For Session Description & Speaker Bios Click Here

5:00 PM – Poolside Reception at the Loews

6:45 PM – The Consortium Dinners
I. Reinventing Advertising: VOD, PVR, Broadband, Games, PODs & Mobile Consortium at Digital Hollywood
Hosted by: Zap2it, A Tribune Media Services Company


II. 6:45 PM - The Consortium Dinner
Digital Rights, Content Rights & Anti-Piracy Consortium at Digital Hollywood
Advisory Committee Dinner Hosted by Savvis


III. 6:30 PM - Private Executive Dinner
"Entertainment in the Digital Home"
Hosted By Parks Associates - for further information on this event, click here

IV. Chips, Microprocessors & Optical Technology Consortium at Digital Hollywood
V. Casual, Broadband and Multiplayer Games Consortium Advisory Committee


Click Here for the Next Day's Agenda
Thursday, March 30th