Scroll Down for Complete Agenda with Speaker Listings Digital Hollywood Spring, Marina del Rey, California Date: Monday, May 2nd - Thursday, May 5th, 2011 New Location: The Ritz Carlton Hotel, 4375 Admiralty Way, Marina del Rey, Califorina 90292 Phone: (310) 823-1700 The Ritz Carlton has a Digital Hollywood special discount Sleeping Room Rate - Call them - 310-823-1700 Attendee & Press Registration Information - Click Here Note: Digital Hollywood has multiple tracks on each day. Attendees will be free to move from conference room to conference room during the day. There will be from four to seven concurrent sessions - depending on the Day - see the very long agenda below. Click and View Agenda by Day: Monday, May 2nd - Click Here Tuesday, May 3rd - Click Here Wednesday, May 4th - Click Here Thursday, May 5th - Click Here All Four Days - Complete Agenda - Click Here Thursday, Special Events: Digital Hollywood Content Summit - Click Here - HwdSummit - see speaker listings on the lefthand column of this page Special Primer - All Day Thursday, May 5th The Social Media Primer – Using Twitter Basic Entertainment Marketing Primers - Apps, Social Media, Mobile Thursday, May 5th Strategic Investigation - Drill Down Day 9:30 AM - 10:45 AM Track I: AdvUp-21, HGmz-6 Advertising and Micro-Commerce, Games and Game Networks - Mobile, Broadband and Console - Serving Individuals and Communities of Interest Lee Clancy, SVP Product Management & GM Direct Revenue, IMVU Inc. Steve Klebe, Vice President of Business Development and Strategy, BilltoMobile Brian McKelvey, CEO, Worlize Paul Rothkopf, Director of Advertising Sales - Exent Will Akerlof, President, Liquid Advertising Maura Sparks, President, KissAppGames Bob Holmes, CEO, Sudden Industries, Moderator For Session Description & Speaker Bios Click Here Track II: ViDeo-27, TV-2011-26 Content Delivery - Rich Media – Managing the Three Screen Challenge: PC, TV and Mobile Randy Levine, Senior Vice President, Digital Partnerships, iStreamplanet Shahi Ghanem, Chief Strategist and Executive Vice President of Marketing, BitTorrent Matthew Feldman, President and CEO, Versaly Entertainment Devon Copley, Managing Director of Media and Entertainment, Kaltura Vivek Pathela - Executive Vice President, Products/Marketing/Operations, ZiXi Pete Mastin, Senior Director, CDN Engineering, Internap John Burnette, Director of Engineering, Opanga Katherine L. Parker, Director of Business Development at North Plains Systems, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-22, H2.0-18, SmPh-TbLT-13 The Social Media Primer – Using Twitter – The Real Time Web – Content, Communication, Advertising Richard Jalichandra, President & CEO, Technorati Media Mari Ghuneim, Vice President, Bravo Digital Media Dounia Turrill, Senior Vice President, Client Insights, The Nielsen Company Michael Weiss, Partner/CEO, imagistic Ben Straley, CEO, Meteor Solutions Sean Casey, Founder and CEO, SocialGuide.com Ben Wiener, CEO, WDCW Marissa Gluck, founder, Radar Research, Moderator For Session Description & Speaker Bios Click Here Track IV - AdvUp-23, SmPh-TbLT-14 The Entertainment App Primer: A Basic Users Roundtable – Benefits of Apps, Development of Apps, Marketing of Apps Dr. Natalie Petouhoff, Chief Strategist, Digital Communications, Social Media, Measurement and ROI practice, Weber Shandwick Pavan Mandhani, CEO, Mobifusion Adam Blum, CEO, Rhomobile Mark Adams, VP North America, Accedo Broadband Arlo Gilbert, CEO and founder, iCall Gary Yentin, Consultant, Global Media and Entertainment, Moderator For Session Description & Speaker Bios Click Here Hollywood Content Summit - HwdSummit 10:15 AM – 11:00 AM The Return of the Sponsor: The Television Brand as the ultimate Brand Extension. 11:05 AM - 12:20 PM Track I: AdvUp-24 Advertising Analytics and Contextual Media: Social Media and Virtual Economies, Mobile, Search, Video Search and HyperTargeting Michael Benedek, President, Data Division, AlmondNet Andrew Lerner, Co-Founder, Trust Metrics Nick Pahade, CEO, TRAFFIQ David Kopp, SVP Advertising & Network Services, Healthline Networks Justin Merickel, Vice President of Marketing and New Product Development, Efficient Frontier Shaukat Shamim, CEO & Co-Founder, Buysight Jeff Smith, CMO & SVP of Client Services, Vizu Corporation Daina Middleton, Chief Executive Officer, Performics, Moderator For Session Description & Speaker Bios Click Here Track II - AdvUp-25, H2.0-19 Marketing Primetime Hollywood Content – Using Twitter, Facebook, Smartphone and Tablets – Building Audience – Building Buzz - Understanding the Metrics and Measurement of Success Jarrod Moses, Founder and CEO, United Entertainment Group (UEG) Will Price, CEO, Widgetbox Sheldon Owen, SVP & General Manager, EpicSocial Eddie Rehfeldt, Vice President Experience Design, WE Studio D, Waggener Edstrom Worldwide Ross Glick, CEO, iNDELIBLE Sam Decker, Founder & CEO, Mass Relevance Adrian Sexton, Co-Founder & CEO, New Medici LLC, Moderator For Session Description & Speaker Bios Click Here Track III: ViDeo-28, TV-2011-27, AdvUp-26 All Video-All the Time: Content & Advertising - Next Generation in Media Technologies – Broadband and Mobile Zvika Netter, CEO, INNOVID Michael Shehan, CEO, SpotXchange AJ McGowan, CTO, Unicorn Media Jonathan Cobb, GM and CTO, Mobility and Monetization Solutions, Limelight Networks Will Bunker, CEO & co-founder, vChatter Dan Greenberg, CEO, Sharethrough Roy Baharav, Co-Founder and CEO, SeamBI Luke McDonough, Co-Founder and CEO, RealGravity Allison Dollar, CEO, Interactive TV Alliance, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-27 Advertising Innovation! Ad Targeting and Hypertargeting, In-Video, In-Game, Social Networks and Blogs Dennis Franczak, President & CEO, Fusideas Aaron Lassila, Director, Global Media Sales, Electronic Arts Greg Kahn, Executive Vice President, Business Development Director, Optimedia Ari Jacoby, CEO and Co-Founder, Solve Media Greg Davis, General Manager, Total Immersion Bryan Gernert, CEO, Resonate Wes Nichols, co-founder and CEO, MarketShare David Bloom, Principal, Words & Deeds, Moderator For Session Description & Speaker Bios Click Here 12:50 PM - 2:00 PM Track I: AdvUp-28 Twitter, Facebook & Social Media - Transforming Video - Transforming Marketing, Transforming the World Leonard Brody, President, Clarity Digital Group Pauline Malcolm-John, EVP of Strategic Partnerships, WeeWorld.com Fraser Kelton, COO, GetGlue.com Steve Smith Jr., Senior Director of Sales, yfrog Kamal Kaur, President and General Manager, RadiumOne Clay McDaniel, Manging Director and Founder, Spring Creek Group Markus Almer, President and co-founder, Almer/Blank Soniya Monga, Global Marketing Solutions at LinkedIn, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-29, H2.0-20 Marketing Primetime Hollywood Content, Part II – Using Twitter, Facebook, Smartphone and Tablets – Building Audience – Building Buzz - Understanding the Metrics and Measurement of Success Eric Litman Chairman and CEO, Medialets Jonathan Green, Lead Producer, Trigger Sheigh Crabtree, VP of Audience Development, Perfect Market Dan Pellegrino, SEO Channel Lead, Rise Interactive Jordan Glazier, Chief Executive Officer, Eventful Kai Buehler, Chief Executive Officer, U.S. Operations, mobile messaging solutions (mms) Donald A. Jasko, Chief Executive Officer, Digital Economics, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-30 Content, Commerce, Aggregation and Syndication Strategies Across Platforms: Broadband, Mobile and TV Dan Aronson, Founder, Chairman, and CEO, Fandor Dimitri Villard, CEO, Peer Media Technologies Martin Kristiseter, VP of Mobile Solutions, Marketron Greg McAllister, Director of Sales, West, ADTECH Tim Street, Vice President Mobile Video, mDialog Jordan Berman, Founder & CEO, OFC: Office Entertainment Network Daniel Punt, VP of Business Development, AnyClip, Ltd. Robert Gonsalves, Consultant in Online Operations, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-31 Social Media, Brands and Target Markets: Capturing and Transforming Millions of Users in Communities, Content, Conversation and Commerce Jack Krawczyk, Sr. Product Marketing Manager | Ads & Publisher Tools, StumbleUpon Matt Goddard, CEO, R2integrated Jani Penttinen, Co-Founder and CEO, Xiha Stephanie Piche, CEO, Executive Producer Mingle Media TV Network David Barad, VP of Marketing, Fan Appz Nicole Skogg, CEO, SpyderLynk Kris Duggan, CEO and founder, Badgeville Laura Allen Phillips, Research Analyst, Parks Associates, Moderator For Session Description & Speaker Bios Click Here 2:15 PM - 3:30 PM Track I: H2.0-21, AdvUp-32, SmPh-TbLT-15 The Facebook Factor – A Discussion of Facebook as a Product and Communications Platform – Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine Jeff French, CEO, Loud Door/Big Prize Caroline Winnett, NeuroFocus Jennifer Sullivan, President, Membrain Licensing, LLC Evan Bailyn, President, First Page Sage Luigi Picarazzi, President, Digital Media Management Linda Sherman, Social Media Marketing speaker and consultant, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-33, SmPh-TbLT-16 Personalized Media: Entertainment & Commerce - Social Television, Video, Music and Communications Mark Anderson, CEO, HipLogic Mark Vrieling, CEO, SCREENPLAY, INC. Yosi Glick, CEO and co-founder, Jinni Gabe Adiv, Founder & CEO, TuneUp Media Dirk Brown, Chairman & CEO, Pandoodle Corp. Nick DeMartino, former, Senior Vice President, American Film Institute, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-34, SmPh-TbLT-17 Advertising, Commerce & Content Innovation on Tablets and SmartPhones – the Immersive or Location-Based Commerce and Communication Experience Kenneth M. Harlan, co-founder and President, MobileFuse Joel Roodman, Managing Partner, Angry Villagers John Clancy, CEO, Azuki Systems Mark Dixon, Vice President, Mobile, JiWire Srini Dharmaji, CEO and Founder, GoldSpot Media Glenn Pingul, VP of Products & Mobile Strategies, Globys David C. Tice, Vice President and Group Account Director, Media Team, Knowledge Networks, Inc., Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-35 Social Media, Brands and Target Markets, Part II: Capturing and Transforming Millions of Users in Communities, Content, Conversation and Commerce Julie Craft, VP, Business Development, Heyzap Michael Palmer, Executive Producer, Clevver Media Cliff Boro, Co-Founder and CEO, KidZui Jennifer Kelton, Founder and CEO, Badonlinedates.com Mark Simpson, Founder and President, Maxymiser Jimmy Hendricks, CEO and Co-Founder, Deal Current Shawn Schwegman, Chief Marketing Officer, ChaCha Chas. Salmore, CEO, MWKS, Moderator For Session Description & Speaker Bios Click Here Sponsor & Media Sponsor Links, Click Here Attendee & Press Registration - Click Here DH PDF - Download to Your, PC, iPad-iPhone - Read in iBooks Special Events: Tuesday, May 3rd The Adobe Dinner " Minority Report No Longer: Harnessing the power of understanding online consumer behavior" - by invitation - for further info contact Jen Cooper, jcooper@adobe.com Wednesday, May 4th Connected TV Hollywood Alliance Briefing 2:00 PM - 3:00 PM - Ritz Carlton Board Room Hosted by: VTM "The importance of consortia in fostering digital ecosystem interoperability" Event: Digital Hollywood Date: May 2-5, 2011 Location: The Ritz Carlton Hotel, 4375 Admiralty Way, Marina del Rey, Califorina 90292 Phone: (310) 823-1700 Hotel Sleeping Room Reservation Information: Click Here Registration: Fees and registration, Click Here Exhibit and Sponsor Information - Click Here Volunteers - Click Here Email Announcement List, Click Here Speaker Selection Info - Click Here Conference Fees - Registration - Click Here $685 - All-Access Registration $365 - One Day Digital Hollywood Conference Ticket $535 - Analyst Discount $425 - Academic Discount $95-135-465 - see Special Rates and Discounts - Click Here Digital Hollywood Fall, October 15-18, 2012, Ritz Carlton, Marina del Rey Variety Entertainment and Technology Summit, October 15, 2012, Ritz Carlton, Marina del Rey - Click Here Digital Hollywood New York City, November, 15-16, 2012 - Media Disruption: McGraw-Hill Building, 49th St. & 6th Ave. 2013 CES - SmartPhone & Tablet at CES, Cable Conference at CES & DH at CES, January 7-10, 2013, Las Vegas Convention Center, Click Here Media Summit, New York - March 6-7, 2013 • New York City Registration Click Here Digital Hollywood Spring, Los Angeles April 29th-May 2nd, 2013, Ritz Carlton, Marina del Rey - Click Here Variety Entertainment and Technology Summit, April 29th, 2013, Ritz Carlton, Marina del Rey - Click Here Sponsor & Media Sponsor Links, Click Here
	Variety Entertainment & Technology Summit - Click Here Digital Hollywood New York City: Media Disruption: TV, Film & Video, Magazines, News, Books, Games, Commerce & Advertising - Click Here Special co-Located Event Digital Hollywood Content Summit - Click Here - HwdSummit Open to All Digital Hollywood Attendees Thursday, May 5, 2011 Digital Hollywood Content Summit Day 4: Brands Summit Hosted by Lori H. Schwartz, Chief Technology Catalyst, North America, McCann Erickson 8:30 AM - 9:30 AM Breakfast Keynote and Reception Keynote Address: Evolving the Dream Jimmy Wales, Founder of Wikipedia and Wikia 10:00 AM - 10:45 AM Doing Good is Good Business Brands, marketing and the New Asporational Business Model. Moderator: Mark Vega, Libertas Law Group Patrice L. Smith, Director of Public Relations, Kaiser Permanente Program Offices 11:15 PM - 12:00 PM The Agency Dilemma: Case Studies, Thought Leaders, Brand Stewards. Content, marketing, ownership, distribution - where to go from here and how to arrive there with all creativity intact. Moderator: Lori H. Schwartz, Chief Technology Catalyst, North America, McCann Erickson Damon Berger, Co-Founder, Disrupt/Group http://disruptgroup.com/ Austin Lau, Partner Management, YouTube John Heinsen, President and Executive Producer, Bunnygraph Entertainment, Inc. Joel Mayne, Co-Founder & Acting Planning Director, Eclectic Communications Karina Grotz, Business Development, InComm, Inc. 12:30 PM - 2:00 PM Dockside Chat: Brand Stewards Social, Cause, and the Brands that Make it Work. Moderator: Juan Devis, Director of Development, KCET Erin DeRuggiero, CMO, Social Reality Kamala Lopez, President, Heroica Films TBD: Rahul Raj, Lynn Hirshfield, Sr. VP Participant Media, “Waiting for Superman”, “Food Inc.”, “Inconvenient Truth”