a Digital Hollywood Spring Loews Santa Monica Beach Hotel Thursday, March 30 9:30 AM - 10:45 AM Track II: Video Distribution Across Platforms: Broadband, IPTV, Cable, TV and Mobile In this session we bring together leading content owners and aggregators, along with media asset management providers and network providers who provide solutions, tools and advice to enable the delivery of video. Content creators from web innovators to studios, broadcasters, and cable companies are rolling out services to an increasing number and complexity of distribution channels, formats and devices. Media storage and distribution across platforms is one of the most overlooked issues in the mission-critical world of near-realtime delivery. Determining the master format for archiving, encoding formats for distribution, and transcoding formats for transformation is different in every case. At the same time the industry is going tapeless, HD has come and changed everything. Addressing which files live online, nearline, offline and putting in place a disaster recovery strategy for a hybrid tape and disk world significantly impacts daily workflow and ultimately the bottom line. Millions of dollars are literally at stake. Doug Glen, Chief Marketing Office, Zetera Corporation Tom Inglefield, Media and Entertainment Solutions Manager, Data Management Group, Sun Microsystems, Inc. Norman Liang, Business Development Manager, Technology Collaboration Solutions, IBM Corp. Geoff Allen, Chairman and Founder, Anystream, Inc. Michael Gordon, co-Founder and Chief Strategy Officer, Limelight Networks Vic Mahadevan, Chief Executive Officer, NeoEdge Networks Katherine L. Parker, Internet, Media & Entertainment Industry Sales Global Business Development Manager, Sun Microsystems, Inc., Moderator Geoff Allen, Chairman and Founder, Anystream, Inc.: Six years ago, Geoff Allen envisioned a future where the demand for digital media would outpace the media industry’s ability to produce content for emerging platforms. This vision was the genesis of Anystream, the leading provider of automation software used by broadcasters and media companies worldwide to repurpose content for digital transmission over the air, through the Web, cable VOD, mobile and other distribution platforms. An accomplished industry speaker, Geoff brings nearly twenty years of technical and business expertise spanning the domains of digital media and Internet technologies. Early in his career, he founded Source Digital, a successful systems integrator focused on digital media solutions. He has an extensive background in cutting edge Internet video applications, previously serving as Chief Technology officer for Internet consulting company IXL. Geoff also founded Axicom, one of the earliest companies focused on digital ad insertion. Today, his six year old company, Anystream, counts as customers all of the major TV networks, most of the top cable networks, hundreds of broadband media companies, scores of broadcasters, all the major cable MSOs, several Telcos, and a variety of global media companies around the world. This position, at the center of the digital media revolution, provides Geoff Allen with a unique perspective on the digital media business models contending to emerge in the near future, and what technologies will be required to enable them. Norman Liang, Business Development Manager, Technology Collaboration Solutions, IBM Corp.: Norman Liang, Business Development Manager for IBM Engineering and Technology Services, drives business strategy and direction for the Consumer Electronics and Digital Media Practice and builds alliances to develop products for the next generation Digital Home. Drawing upon IBM's extensive patent portfolio and technologies, Norman identifies solutions where IBM technology can enhance/differentiate customer's products and services which includes the Cell Broadband EngineTM offering used in today’s advanced game consoles. Prior to IBM, Norman was involved in the early development of online photo services, web applications, and other early Internet B2C startups. Norman brings 8 years of experience working with new media applications, services, and products for the consumer as an experienced contributor in startups and venture-backed companies. Doug Glen, Chief Marketing Office, Zetera Corporation: Doug Glen has over twenty-five years of operating experience as a technology, media and entertainment operating executive, followed by several years experience as a venture capitalist. Most recently, Glen has been a managing partner in ProVen Private Equity, a London-based venture capital firm specializing in media and entertainment investments. From 1994 through 1999, Glen was senior vice president, chief strategy officer, for toymaker Mattel. While at Mattel, Glen directed the formation of the company’s girl’s software division, which created some of the best-selling entertainment software titles of all time, building on the company’s flagship Barbie brand. He was also responsible for the Intel-Mattel joint venture which produced high tech toys under the Intel Play brand. Prior to Mattel, Glen was group vice president, strategic planning and business development at Sega of America. There he was responsible for the company’s product management, licensing, and marketing. Also at Sega, he formed Sega Channel, a joint venture with Time-Warner and TCI, which delivered video games over cable television. Before then, Glen was general manager of Lucasarts Entertainment, the entertainment software division of George Lucas’ film company. There, he supervised the development and marketing of best-selling computer and video games, which extended Lucas properties such as Star Wars, Indiana Jones, and Young Indiana Jones. Previously, Glen founded an advertising agency, which was sold to D’Arcy Masius Benton & Bowles, where he remained for the next five years, supervising many of the agency’s media and entertainment accounts. Glen completed his undergraduate studies at the Massachusetts Institute of Technology, and holds an MBA and PhD from Somerset University. Michael Gordon, co-Founder and Chief Strategy Officer, Limelight Networks: Michael Gordon is a 20-year industry veteran whose career spans a wide range of executive and leadership positions in technology, software, networking and telecommunications. As Chief Strategy Officer, Gordon was instrumental in creating Limelight’s digital media delivery strategy, as well as a digital media focused service deployment that has resulted in over nine successive quarters of profitability as a private company. Prior to Limelight, he co-found and led Axient Communications which built and deployed a nationwide next-generation Internet network for high volume Internet users. Before Axient, Gordon co-founded Cyclone Commerce, a leading enterprise software company that provides cross-enterprise connection and collaboration solutions. He also co-founded Gateway Data Sciences Corporation, a software and services company that went public in 1996. Gordon has also held sales and management positions at IBM and National City Bank. Vic Mahadevan, Chief Executive Officer, NeoEdge Networks: Mr. Mahadevan is a 27-year veteran of the high tech industry with extensive experience in guiding companies and developing strategic business development agreements. Before serving as CEO of Maxxan, he was CEO and co-founder of iVita Corporation, an enterprise asset management software company. Before starting iVita, he was Vice President and General Manager of the Enterprise Storage and Application Recovery Division for BMC Software. Prior to BMC, he transformed Compaq's Enterprise Storage and Options Division into a $4 Billion industry powerhouse as its VP and General Manager. Mahadevan holds a Bachelors Degree in Mechanical Engineering from the Indian Institute of Technology and Masters Degrees in Mechanical Engineering and Business Administration from the University of Iowa. Katherine L. Parker, Global Business Development Manager, Media & Entertainment Industry Sales, Sun Microsystems Inc.: Katherine is responsible for solutions initiatives in digital asset management and digital distribution across broadcast, film,cable, online media and publishing sectors at Sun. In her current role she manages worldwide go-to-market activities with leading vendors and customers. Earlier at Sun, she developed strategy and roadmaps for Sun in media, entertainment and publishing markets. Additionally, Katherine was a member of Sun's web services software organization, specializing in Digital Identity solutions. Ms. Parker is a recognized market expert in driving B2B adoption of digital asset management and distribution technologies and a frequent presenter at NAB, Digital Hollywood/ CES, and Jupiter DRM Conference. She also serves as VP, Chapter Development for the Global Society for Asset Management (G-SAM), and is author of the G-SAM DAM Report. Tom Inglefield, Broadcast and Entertainment Solution Manager, StorageTek: Tom Inglefield is focused on storage solutions and architectures for the broadcast, entertainment and post-production market. He began his StorageTek career in 1982 and has developed several industry-leading solution offerings working with storage providers and application partners. Inglefield also served as the director of product development for a streaming media startup. Prior to that he was chief architect responsible for developing storage software, hardware and service products for the very large database/data warehouse market. Inglefield has extensive experience in marketing, storage technologies, business development, product development and database technologies.