Digital Hollywood Spring, March, 2006 Speaker Norman Liang, Business Development Manager, Technology Collaboration Solutions, IBM Corp. Norman Liang, Business Development Manager, Technology Collaboration Solutions, IBM Corp.: Norman Liang, Business Development Manager for IBM Engineering and Technology Services, drives business strategy and direction for the Consumer Electronics and Digital Media Practice and builds alliances to develop products for the next generation Digital Home. Drawing upon IBM's extensive patent portfolio and technologies, Norman identifies solutions where IBM technology can enhance/differentiate customer's products and services which includes the Cell Broadband EngineTM offering used in today’s advanced game consoles. Prior to IBM, Norman was involved in the early development of online photo services, web applications, and other early Internet B2C startups. Norman brings 8 years of experience working with new media applications, services, and products for the consumer as an experienced contributor in startups and venture-backed companies.