2:15 PM - 3:30 PM
Session C:
Streaming Video Management on the Net - Encoding, Compression, Video Storage, Security & Media Asset Management
The technical talent base that is forming in support of video webcasting is as critical to the success of the enterprise as is the traditional in-front-of-the-camera talent - perhaps even more so. What good does it do to webcast the “Madonna from London” special, if the Internet network crashes or the picture quality is shaky, although scaling to 3 million viewers for an ad hoc network is an awesome task for any Internet broadcaster. Luckily, the technology is catching up to the needs of the programmers and in the “Madonna” case it was excellent. In this session, Digital Hollywood brings together the leading technology players in the field of webcasting. They are on the front lines everyday, inventing and perfecting new ways of delivering Internet audio and video.
Rex Ferbrache, co-founder & Senior Vice President, Strategy, Telestream
Mike Rockwell, GM Avid Internet Solutions, CTO, Avid Technology
Jim Baker, Vice President Streaming, Media 100 Streamriver Services Division
Dan Miller, Founder and Chief Technology Officer, On2
Joshua Coates, Founder and CTO, Scale Eight
Krishna Pendyala, co-founder & CTO, MediaSite
Brad O'Neill, Director of Corporate Strategy, StorageNetworks, Inc.
Richard Greenberg, Vice President Sales, Media Services Division, Sonic Foundry, Moderator
Brad O'Neill, Director of Corporate Strategy, StorageNetworks, Inc.: Brad O'Neill joined the early management team of StorageNetworks in 1999 and currently serves as Director of Corporate Strategy, responsible for StorageNetworks' strategic investment and technology roadmaps. O'Neill also played an early role establishing StorageNetworks' Business Development team, forging alliances with service providers and technology companies throughout the internet infrastructure space. Prior to joining StorageNetworks, O'Neill's work experience included business development and strategic consulting for several companies in the enterprise software, media and data storage industries. O'Neill attended the Olin Graduate School of Management, Babson College. He received his B.A., magna cum laude, from Kalamazoo College and was a Stanford University graduate fellow.
Krishna Pendyala is the Co-Founder and Vice Chairman of MediaSite, Inc. (formerly I
SLIP Media, Inc.) with over 15 years of experience in new media and digital video. Prior to starting ISLIP Media, he was Assistant Director of the Informedia Digital Video Library Project at Carnegie Mellon University. The research focused on how users would interact with video content in an online world. Accomplishments in summarization, personalization and navigation of time-based media were the highlights of the research project. Mr. Pendyala was also the founder of Visual Symphony, Inc. which developed networked interactive multimedia applications. He serves as an UNESCO consultant to India on multimedia infrastructure and was the vice president of the International Interactive Communications Society (IICS).Mike Rockwell, GM Avid Internet Solutions; CTO Avid Technology: Mike Rockwell is the GM of Avid Internet Solutions (AIS) and CTO for Avid Technology. As Avid's CTO, Mike is responsible for determining the technical strategy across Avid's entire product line, which ranges from industry revolutionizing non-linear editing and finishing solutions, to standard-setting audio and animation tools, and high performance technology for delivering TV-quality video over the Internet. In his role as GM of AIS, Avid's new Internet infrastructure division, Mike is charged with innovating, marketing and delivering turnkey streaming media solutions for companies readying to deliver bandwidth-intensive interactive content over the Internet. Prior to joining Avid in November 1999, Mike was the chief architect of software engineering at Digidesign, the audio tools division of Avid, where he served as the technical lead for its flagship product, Pro Tools. Mike held several other positions at Digidesign, including director of software engineering, director of application development and general manager of multimedia products group, where he created an entry-level digital audio-editing package called Session Software. Mike began his career as a freelance recording engineer, working on projects such as "The Wonder Years," "Cadillac Man," and "Cocktail." He was also the president and owner of a software and audio/visual production company, Rockwell Digital, where he created a number of software utilities that were later licensed to Digidesign.
Daniel B. Miller, Founder and Chief Technology Officer, On2: Founder and Chief Technology Officer Dan Miller has been the force behind the company's innovative technology since its beginning in 1992 as The Duck Corporation. Dan built on his early success in developing and licensing video compression technology to fashion On2 into a leading broadband application service provider of high quality, full-screen streaming video over the Internet. An entrepreneur early on in his career, Dan's first company focused on music-related software, which drew on his extensive experience in music production and engineering. Today, Dan Miller is recognized worldwide for his technological expertise as well as his vision for the future of broadband. As On2's CTO, he is responsible for leading the high-quality product development and advanced research for which the company has become well known.
Rex Ferbrache, co-founder & Senior Vice President, Strategy, Telestream: Rex is a Tele
stream co-founder whose insights have contributed to strategic new directions for large companies and acted as catalysts for a number of successful Internet start-ups, including Telestream. In addition to guiding strategic direction at Telestream, Rex is involved in establishing international relationships for the company. Prior to joining Telestream, Rex served as Vice President for Video Strategy at Tektronix, and worked at both the Canadian Broadcasting Company and the British Broadcasting Corporation. Rex, has received industry recognition as Fellow of the Institute of Electrical Engineers (FIFE) and Chartered Engineer (CEng).Joshua Coates, Founder and CTO, Scale Eight: Josh is reco
gnized as a visionary in scalable clustering technology, a reputation earned both in academic research labs and at leading Internet infrastructure companies. Before founding Scale Eight, Josh was a software engineer at Inktomi Corporation. Prior to Inktomi, Josh worked with ACM Turing Award winner Jim Gray at Microsoft's Bay Area Research Center, researching high-performance disk and network I/O. Josh earned a B.S. in Computer Science from U.C. Berkeley, where he began his work with distributed systems. At Berkeley, Josh was part of the Network of Workstations (NOW) Group and the Millennium Project. He was a member of the three-man team that in 1998 broke the world record in parallel sorting on a 16-node Intel-based cluster, beating out teams from IBM and Compaq, among others.Jim Baker is vice president of streaming media at Media 100 Streamriver Services Division-- a division of Media 100 Inc. that provides streaming media services to Media 100’s expansive customer base of Internet broadcasters, Web designers and digital media content creators. A former recording engineer and producer, Jim directs operations of Media 100's Streamriver Services facility in Hollywood, and is an expert in systems design for streaming media production, automation and management. Prior to joining Media 100, Jim was President & CEO of 21st Century Media, a streaming media service provider which was acquired by Media 100 in June 2000.
Christian Tate, Senior Business Line Manager, StorageNetworks, Inc.: Christian Tate is a Senior Business Line Manager for the PACS Line of Business which deliver fully managed storage services that enable firms to drive costs from their IT budgets by reducing the complexity involved with deploying and managing data storage. Christian has been instrumental in creating, packaging and delivering StorageNetworks managed storage services for both Streaming Media and Enterprise customers. Prior to joining StorageNetworks, Christian worked with a number of global services and hardware firms in sales, business development and product management. Most recently Tate worked as a product manager for Sun Microsystems developing marketing and sales penetration strategies for a $200 million a year product line. Tate has a BA from the University of Rochester and an MBA from The Wharton School of Business.