Scroll Down for Complete Agenda Monday, May 2nd Digital Hollywood Spring, Marina del Rey, California Date: Monday, May 2nd - Thursday, May 5th, 2011 New Location: The Ritz Carlton Hotel, 4375 Admiralty Way, Marina del Rey, Califorina 90292 Phone: (310) 823-1700 The Ritz Carlton has a Digital Hollywood special discount Sleeping Room Rate - Call them - 310-823-1700 Attendee & Press Registration Information - Click Here Note: Digital Hollywood has multiple tracks on each day. Attendees will be free to move from conference room to conference room during the day. There will be from four to seven concurrent sessions - depending on the Day - see the very long agenda below. Click and View Agenda by Day: Monday, May 2nd - Click Here Tuesday, May 3rd - Click Here Wednesday, May 4th - Click Here Thursday, May 5th - Click Here All Four Days - Complete Agenda - Click Here Special Event "The Digital Hollywood Content Summit" - All Four Days Read Lefthand column of this page Special Co-Located Event: I. The Variety Entertainment and Technology Summit - Monday, May 2nd - - Click Here Track Codes: I. Digital Hollywood Finance: Investment, Funding Strategies and Deal Flow - DHFi II. The Connected TV – Hollywood Alliance - TV-2011 III. Hollywood 2.0 – Disruption and Transformation – H2.0 IV. The Advertising & Commerce – The Digital Upfronts - AdvUp V. Hollywood Content Summit - HwdSummit VI. The Smartphone - Tablet Summit – SmPh-TbLT VII. The Video Platform - ViDeo – (Over-the-Top (OTT), Flatscreen, Set-top, Delivering Video, Video Analytics, Video Advertising, Live and OnDemand Video Programming) VIII. Content Rights - Digital Rights Program - DiRghts IX. Hollywood, Kids & Games – HGmz X: Entertainment Telco Alliance, EntTelco Special Primer - All Day Thursday, May 5th The Social Media Primer – Using Twitter Basic Entertainment Marketing Primers - Apps, Social Media, Mobile The Complete Agenda Digital Hollywood Spring The Digital Future has Arrived! May 2-5, 2011 The Ritz Carlton Hotel, Marina del Rey, California Pre-Day Events - The Strategic Sessions Monday, May 2nd 10:00 AM – 11:15 AM Track I: SmPh-TbLT-1, HGmz-1 iPad-Tablet-SmartPhone-PC-Game – TouchIt - Roundtable on the Immersive Consumer Experience David Gill, Sr Director, Mobile Media & Marketing, The Nielsen Company Michael Brown, VP Media & Entertainment, Digitaria Ted Theocheung, VP of PC & Digital Home Divisions, Synaptics Pedro Vargas, Senior Director, Corporate Marketing, Atmel Steve Kingsley-Jones, Director of Product Management, Immersion Corporation Matt Joe, Vice President of Technology, POP Joyce Schwarz, Author and Business Development Advisor, JCOM For Session Description & Speaker Bios Click Here Track II: DHFi-1 Valuing Entertainment CONTENT: Movies, Television and Games Hosted by: Media Valuation Partners Moderators: Larry Gerbrandt, Principal, Media Valuation Partners and Managing Director of Janas Consulting Seth Shapiro, Principal, New Amsterdam Media Panelists: Chuck Bush, CEO, Great Road Capital Scott Ehrlich, CEO, Agility Studios Clark Hallren, Managing Partner, Clear Scope Partners Schyler Moore, Partner, Strook & Strook & Lavan For Session Description & Speaker Bios Click Here 11:30 AM – 12:30 PM SmPh-TbLT-2, AdvUp-1 The Facebook Factor – A Discussion of Facebook as an Entertainment Product and Communications Platform – Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine Mitch Feinman, General Manager, Stargreetz Chris Carvalho, Chief Operating Officer, Kabam, Inc. Dilip Venkatachari, CEO and co-founder, Compass Labs Mike Doernberg, Chief Executive Officer, ReverbNation Lisa Marino, COO, RockYou Mike Vorhaus, President, Magid Advisors, Frank N. Magid Associates, Moderator For Session Description & Speaker Bios Click Here 1:00 PM – 2:15 PM Track I: DHFi-2, H2.0-1 The New Hollywood Equation – Content Owners, New Platforms, Agents & Commerce Danny Fishman, President, Digital Broadcasting Group Greg Kampanis, Senior Vice President, Content Strategy & Operations, South Park Digital Studios Douglas De Luca, Co-Executive Producer, "Jimmy Kimmel Live'' Mike Siegenthaler. EVP/Experience Architect, Universal McCann Jared Tobman, Partner, Citizen Entertainment Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-2 Hypertargeting: Ad Networks, Ad Serving and Ad Targeting Benjamin Chen, Chairman/CEO, Mochila Jeff Hochberg, VP of Sales, Audience Targeting Product Suite, AOL James Colborn, Director, Microsoft Advertising Jeremy Hlavacek, VP of Strategic Partnerships & Client Services, Varick Media Management James Semenak, Principal Industry Consultant, Media and e-Business Consulting, Teradata Corporation Scott Lippstreu, Principal, Deloitte Consulting LLP, Moderator For Session Description & Speaker Bios Click Here Track III: SmPh-TbLT-3, HGmz-2 Smartphone and Tablet Apps as the Next Platform for Communication, Information, Entertainment and Commerce Matt Bean, AVP, Mobile, Social and Emerging Media, Rodale PJ Gurumohan, CEO and Co-founder, GENWI Dan Lee, Director of Mobile Audience Measurement Solutions, The Nielsen Company Preston Rutherford, Business Development, Cooliris Howard Tiersky, President, Moving Interactive, Inc. Brandon R. Lucas, VP and GM, Mobile, Black Entertainment Television David Goldstein, Director of Business Development, Bottle Rocket Apps Harshul Sanghi, Managing Director | Motorola Mobility Ventures, Moderator For Session Description & Speaker Bios Click Here 2:30 PM – 3:30 PM Track I – ViDeo-1, TV-2011-1, H2.0-2 Social Television - The Merger of Content, Social Interaction and the Video Platforms Mark Mangiola, Venture Partner, Canaan Partners T.J. Marchetti, Vice President of Social Media, MTVN Brandon DiMassa, Senior Vice President, Business Development, TV Guide Digital Tania Yuki, VP Advertiser Solutions, Visible World Sean Atkins, Head of Product, Marketing and Content, MyDiscovery, Discovery Communications Gil Wolchock, Group Account Director for the New York office, Definition 6 Greg Johnson, Executive Creative Director, William Morris Endeavor Entertainment, Moderator For Session Description & Speaker Bios Click Here Track II - AdvUp-3 Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games Adam Weiler, Director of Media Research, DraftFCB/MC Media Scott Donaton, president-CEO, Ensemble Louisa Shipnuck, Director, Marketing and Strategy, Verizon Digital Media Services Chris Tolles, CEO, Topix Jason Gruber, Global Director, Business Development, Microsoft Simon Hayhust, Sr. VP Promote Marketing, Autonomy Simon Kelly, Chief Operating Officer, Story Worldwide Thomas Tafuto, CEO, Interactive Outliers (i/o inc.), Moderator For Session Description & Speaker Bios Click Here Track III - H2.0-3, SmPh-TbLT-4 Merging Content with New Technologies - Content Reinvention with the Next Generation of Tablets, eReaders and Mobile Devices Matt McMahon, VP Mobile, Fox Digital Entertainment Richard Gingras, Chief Executive Officer, Salon Pallavi Shah, General Manager, BookPrep Business, Hewlett-Packard Nash Parker, Director, Emerging Technology & Media, Alcatel-Lucent James Crawford, Engineering Director, Google Books and Google One Pass RJ Kirkland, Vice President, Weather Channel Russell P. Reeder, President and CEO, LibreDigital, Inc., Moderator For Session Description & Speaker Bios Click Here Hollywood Content Summit - HwdSummit 3:15 PM – 4:00 PM Web Series Development – Pilot season without a Net. 3:45 PM – 5:00 PM Track I - H2.0-4, ViDeo-2, TV-2011-2 Cable, TV and Broadband - New Content - New Networks - Streams, Platforms, Devices Stephan Shelanski, Executive Vice President, Programming, Starz Entertainment, LLC Michael Kernan, Chief Executive Officer, NuMedia Studios (former executive ICM) David Cohn, General Manager, Creation Studios, Current TV Mark Marvel, Senior Director, MSNBC.com Ashley Swartz, Senior Vice President Marketing / Co-leader, iTV practice, Digitas Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator For Session Description & Speaker Bios Click Here Track II – AdvUp-4 Advertising Accountability: Metrics and Analytics around Video, Social Media, Broadband and Mobile Holly Brown, Chief Innovation Officer, R2integrated Graham Mudd, Vice President Media and Search, comScore Jennifer Cooper, Director, Media and Entertainment Strategy, Adobe Eric Forst, Head, West Coast Business Development, Visible Technologies Kyle Johnson, Director of Media Products, Compete Ben Carlson, President and Co-creator, Fizziology Microsoft, speaker to be announced Patrick Hayes, Vice President, CSMG Global, Moderator For Session Description & Speaker Bios Click Here Track III - SmPh-TbLT-5, AdvUp-5, TV-2011-3 The Social Experience: Personalized Communication, Personalized TV, Personalized Apps, Personalized Commerce Gregg Spiridellis, Co-founder & CEO Guy, JibJab Media Michael Lazerow, CEO, Buddy Media Harry Kargman, founder and CEO, Kargo Marc Ruxin, Chief Innovation Officer, Universal McCann Sandy Jen, Co-Founder and Engineer Chief, Meebo Marcelino Ford-Livene, General Manager, Interactive Content and Advanced Advertising Development, Digital Home Group, Intel Corporation Lizzie Widhelm, Regional VP, National Advertising Sales, Pandora Patrick Kennedy, President and CEO, Sidebar, Moderator For Session Description & Speaker Bios Click Here Hollywood Content Summit - HwdSummit 4:30 PM – 5:15 PM DH Presents: Casestudies, Showcase, Screenings 5:00 PM In the Screening Tent – Comedy Programming 5:00 PM End-of-Day Poolside Reception Open to all attendees 6:15 PM - DHFi-3 - Tickets Available The Finance Dinner: Hollywood & Technology - Finance and Strategy: Private Equity, VC and Investment Richard Yen, Director, Private Equity, Saban Capital Group Mark Terbeek, Partner, MK Capital Dana Settle, Partner, Greycroft LLC Michael Yang, Managing Director, Comcast Interactive Capital David Min, Principal, Steamboat Ventures Mamoon Hamid, Partner, US Venture Partners Ivana Ma Kirkbride, Google/YouTube, Moderator For Speaker Bios Click Here Monday, May 2nd 6:15 PM – Dinner - TV-20111-4, ViDeo-4, H2.0-5 Tickets Available The CTAM - Digital Hollywood Dinner TV Everywhere – Studios, Cable, Broadband and Mobile Anthony E. Zuiker, creator, CSI Ahmad Ouri, Global CMO, Technicolor Conrad Ricketts, Executive Producer, Extreme Makeover Julie Simon, SVP, Advanced Services, Fox Networks Group Ted Kenney, Director of Production, 3ality Digital Bob Gold, President, Bob Gold & Associates, Moderator Sponsor & Media Sponsor Links, Click Here Attendee & Press Registration - Click Here DH PDF - Download to Your, PC, iPad-iPhone - Read in iBooks Special Events: Monday, May 2nd 6:15 PM – Dinner - Tickets Available The CTAM - Digital Hollywood Dinner TV Everywhere – Studios, Cable, Broadband and Mobile Conrad Ricketts, Executive Producer, Extreme Makeover Anthony E. Zuiker, creator, CSI Ahmad Ouri, Global CMO, Technicolor Julie Simon, SVP, Advanced Services, Fox Networks Group Ted Kenney, Director of Production, 3ality Digital Bob Gold, President, Bob Gold & Associates, Moderator Monday, May 2nd 6:15 PM - DHFi-3 - Tickets Available The Finance Dinner: Hollywood & Technology - Finance and Strategy: Private Equity, VC and Investment Mark Terbeek, Partner, MK Capital Dana Settle, Partner, Greycroft LLC Michael Yang, Managing Director, Comcast Interactive Capital David Min, Principal, Steamboat Ventures Mamoon Hamid, Partner, US Venture Partners Ivana Ma Kirkbride, Google/YouTube, Moderator For Speaker Bios Click Here Tuesday, May 3rd The Adobe Dinner " Minority Report No Longer: Harnessing the power of understanding online consumer behavior" - by invitation - for further info contact Jen Cooper, jcooper@adobe.com 6:15 PM - 8:30 PM - Tickets Available The Lionsgate - Digital Hollywood Dinner Television - Connected TV - Video Everywhere Introduction: Alex Barkaloff, Executive Producer, Digital Media, Lionsgate Moderated by: Shahid Khan, Chairman and Chief Strategist, MediaMorph, Inc. John Penney, EVP, Strategy & Business Development, Starz Mahesh Vereena, Vice President, Product Development, Motorola Mobility Bruce Eisen, Vice President of Online Content Development and Strategy, DISH Networks Gavin Kim, VP Content, Samsung Michael Aragon, Vice President & General Manager, Global Digital Video Distribution and Operations, Sony Network Entertainment Wednesday, May 4th Connected TV Hollywood Alliance Briefing 2:00 PM - 3:00 PM - Ritz Carlton Board Room Hosted by: VTM "The importance of consortia in fostering digital ecosystem interoperability" Wednesday, May 4th 6:15 PM – 8:30 PM - ViDeo-26, TV-2011-25 Tickets Available Television: The Connected TV Platform Dinner The Content, the Technology and Monetization Nick Colsey, Vice President, Sony TV Division, Sony Electronics of America Sam Chang, General Manager, LG Electronic Sean Besser, VP Business Development, Rovi Kris Alexander, Chief Strategist, Connected Devices and Gaming, Akamai Technologies, Moderator Event: Digital Hollywood Date: May 2-5, 2011 Location: The Ritz Carlton Hotel, 4375 Admiralty Way, Marina del Rey, Califorina 90292 Phone: (310) 823-1700 Hotel Sleeping Room Reservation Information: Click Here Registration: Fees and registration, Click Here Exhibit and Sponsor Information - Click Here Volunteers - Click Here Email Announcement List, Click Here Speaker Selection Info - Click Here Conference Fees - Registration - Click Here $685 - All-Access Registration $365 - One Day Digital Hollywood Conference Ticket $535 - Analyst Discount $425 - Academic Discount $95-135-465 - see Special Rates and Discounts - Click Here Digital Hollywood Fall, October 15-18, 2012, Ritz Carlton, Marina del Rey Variety Entertainment and Technology Summit, October 15, 2012, Ritz Carlton, Marina del Rey - Click Here Digital Hollywood New York City, November, 15-16, 2012 - Media Disruption: McGraw-Hill Building, 49th St. & 6th Ave. 2013 CES - SmartPhone & Tablet at CES, Cable Conference at CES & DH at CES, January 7-10, 2013, Las Vegas Convention Center, Click Here Media Summit, New York - March 6-7, 2013 • New York City Registration Click Here Digital Hollywood Spring, Los Angeles April 29th-May 2nd, 2013, Ritz Carlton, Marina del Rey - Click Here Variety Entertainment and Technology Summit, April 29th, 2013, Ritz Carlton, Marina del Rey - Click Here Sponsor & Media Sponsor Links, Click Here
	Variety Entertainment & Technology Summit - Click Here Digital Hollywood New York City: Media Disruption: TV, Film & Video, Magazines, News, Books, Games, Commerce & Advertising - Click Here Special co-Located Event Digital Hollywood Content Summit - Click Here - HwdSummit Open to All Digital Hollywood Attendees Monday, May 2nd Opening Day: The Comedy Summit Hosted by Amber J. Lawson, Bablegum Comedy, AOL Video, Comedy Impressaria Extraordinaire 10:15 AM - 11:00 AM Breakfast Comedy Event - tba 11:30 AM - 12:15 PM Comedy Crossovers: Standups, Sitcoms, Virals, Pilot Season The YouTube generation on their way to world comedy domination in the name of low-budget quirkiness. Moderator: Linda Nicolai, President, Executive Alliance Group Carrie Seim, Writer, Actress, Girl About Town Presented by IAWTV 12:45 PM - 1:30 PM Comedy Showcase: Maker Studios - Pranksters, indies, YouTube stars or... Moderator: Eddie Schmidt, Filmmaker/Commentator Danny Zappin, Co-Founder, Maker Studios Lisa Nova (Lisa Donovan), Co-Founder, Maker Studios Kassem Gharaibeh (KassemG), Co-Founder, Maker Studios Ben Donovan, Co-Founder, Maker Studios Ezra Cooperstein, Head of Sales, Maker Studios 2:00 PM - 2:45 PM The Creative and Business Secrets to Cross-Platform Content Moderator: Corey Moss, VP of Digital, Principato-Young Entertainment Rob Corddry, Creator and Star, “Children's Hospital” on Adult Swim Peter Principato, Co-Founder, Principato-Young Entertainment Jon Stern, Executive Producer, Funny or Die Presents…on HBO Laura Caraccioli, EVP of Advertising, Electus Presented by Principato-Young Entertainment 3:15 PM - 4:00 PM Comedy Masters: Superstars and Hidden Gems, Success & Failure and how to become a cross-platform phenomenon. Moderator: Barry Katz, President, Talent Management, New Wave Entertainment David Zucker, Director, Producer, Writer, Comedy Grandmaster, “Airplane!”, “The Naked Gun”, “Scary Movie 4” Jason Sklar, Actor, Comedian, “Back on Topps”, “Held Up”, “Sklarbro Country” Randy Sklar, Actor, Comedian, “Back on Topps”, “Held Up”, “Sklarbro Country Tim Gibbons, Executive Producer, Director, “Curb Your Enthusiasm” Mike Farah, President of Production, Funny or Die 4:30 PM - 5:30 PM Comedy Dockside Chat: Live Snarking Top Comedy professionals talk shop from the frontlines of TV, Hollywood and the web. Moderator: Amber J. Lawson, Bablegum Comedy, AOL Video, Comedy Impressaria Extraordinaire David Zucker, Director, Producer, Writer, Comedy Grandmaster, “Airplane!”, “The Naked Gun”, “Scary Movie 4” Kevin Pollak, Actor, Producer, Writer