4:00 PM - 5:15 PM
Sun Microsystems Multichannel Content Distribution Developers Workshop
From Broadband Internet and Wireless to ITV & the Set-Top Box (Joint Session with Track E: Wireless Panel
Session IV:
Wireless Portals and the Entertainment/Content Industries
The hottest growth areas in the technology space are the Wireless and PDA arenas and these sectors are evolving from simple communication and data management tools, transforming themselves into portals for content and entertainment. The relationships between the device manufacturer, the telco or gateway, the infrastructure provider, platform or protocol developer and finally the content provider can be best understood as huge interlocking systems of ventures, partnerships and syndication relationships. In this session, we will try to understand how these relationships are evolving and what the business models and marketplace of the wireless portals/PDAs and their content of the future will look like.
Bernard Gershon, Senior Vice President & General Manager, ABCNEWS.com
Tommy McGloin, General Manager, AOL Moviefone
Meredith Hanrahan, Vice President/General Manager of Entertainment Content, Terra Lycos
Scott Marquardt, CEO, ActiveSky
Roger Gulrajani, General Manager Wireless Consumer Applications, RealNetworks
Reza Nabavi, Market Development Manager, Sun Microsystems, Moderator
Meredith Hanrahan is the Vice President/General Manager for Entertainment Content at Terra Lycos. Hanrahan, who joined Terra Lycos in May, 2000, oversees the Lycos Gamesville, Lycos Kids Zone, Lycos Music, TV and Film sites. Previously she was the senior business director for Lycos Matchmaker, one of the most popular online dating sites. Prior to joining Terra Lycos, Hanrahan worked for five years as a strategy consultant for KPMG and McKinsey in New York City. Hanrahan worked for more than 10 years as a brand manager, establishing brand recognition for leading consumer companies. She worked for three years at General Mills building the Total and Count Chocula cereal products as well as new product development. Hanrahan also spend two years at Heublein building brand awareness for T.G.I. Friday’s and spent four years with the Miller Brewer Company, launching the Miller Lite Miller Time Campaign. Hanrahan also spent two years as director of marketing for Lindt Chocolate's U.S. Subsidiary. Hanrahan has an MBA degree from Harvard University and a BA from the University of New Hampshire.
Scott Marquardt, CEO, ActiveSky: As chief executive officer, Scott Marquardt set
s strategic direction, oversees operations and leads investor relations for ActiveSky’s global business initiatives. With a background in operations and international business, Marquardt has more than 15 years experience bringing high technology products and services to market and overseeing technology consulting engagements. Prior to joining ActiveSky, Marquardt held senior management positions at Apple Europe, where he was a member of the 1984 Apple Macintosh launch team, and Philips Consumer Communications. He also was a principal at A.T. Kearney. Marquardt holds a bachelor of arts degree in architecture from Columbia University and a master’s degree in business administration from Stanford University. Tommy McGloin is the General Manager of AOL Moviefone, the nation’s leading movie information guide and ticketing service, and is responsible for the strategic direction of the AOL Moviefone business and brand. Through Moviefone.com, the 777-FILM telephone service, and numerous wireless services, the company serves one in every five U.S. moviegoers each week with a complete, free directory of movie showtimes, the ability to purchase tickets, and other content of interest to moviegoers. With its promotional campaigns behind major releases, AOL Moviefone has proven itself an invaluable asset to the studios through its advanced technology, tremendous reach, and established brand with an audience of millions of moviegoers. An America Online veteran of five years, Tommy has also managed AOL's Digital City operation in Los Angeles and helped launch Digital City in Los Angeles, San Francisco, San Diego, Seattle, Denver, Dallas and Minneapolis-St. Paul. Prior to Digital City, Tommy helped craft the business strategy for U.S. West's Yellow Pages on the Internet and worked in print marketing. He won the Time Inc. Consumer Marketing Division's Marketing Achievement Award while at Fortune magazine, and then became marketing manager for Investor's Business Daily. During his three years at IBD, it was the nation's fastest growing newspaper. Tommy was also in charge of creating Investor's Business Daily Online with America Online, and the Web-based Investor's Business Daily electronic edition. Tommy has a BA degree from Princeton University and an MBA from INSEAD in Fontainebleau, France.