Digital Hollywood, May 2-5, 2011 Ritz Carlton Hotel, Marina del Rey, California The Track The Smartphone - Tablet Summit – SmPh-TbLT The Complete Agenda Monday, May 2nd 10:00 AM – 11:15 AM Track I: SmPh-TbLT-1, HGmz-1 iPad-Tablet-SmartPhone-PC-Game – TouchIt - Roundtable on the Immersive Consumer Experience David Gill, Sr Director, Mobile Media & Marketing, The Nielsen Company Michael Brown, VP Media & Entertainment, Digitaria Ted Theocheung, VP of PC & Digital Home Divisions, Synaptics Pedro Vargas, Senior Director, Corporate Marketing, Atmel Steve Kingsley-Jones, Director of Product Management, Immersion Corporation Matt Joe, Vice President of Technology, POP Joyce Schwarz, Author and Business Development Advisor, JCOM For Session Description & Speaker Bios Click Here 11:30 AM – 12:30 PM SmPh-TbLT-2, AdvUp-1 The Facebook Factor – A Discussion of Facebook as an Entertainment Product and Communications Platform – Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine Mitch Feinman, General Manager, Stargreetz Chris Carvalho, Chief Operating Officer, Kabam, Inc. Dilip Venkatachari, CEO and co-founder, Compass Labs Mike Doernberg, Chief Executive Officer, ReverbNation Lisa Marino, Chief Executive Officer, RockYou Mike Vorhaus, President, Magid Advisors, Frank N. Magid Associates, Moderator For Session Description & Speaker Bios Click Here 1:00 PM – 2:15 PM Track III: SmPh-TbLT-3, HGmz-2 Smartphone and Tablet Apps as the Next Platform for Communication, Information, Entertainment and Commerce Matt Bean, AVP, Mobile, Social and Emerging Media, Rodale David Goldstein, Director of Business Development, Bottle Rocket Apps PJ Gurumohan, CEO and Co-founder, GENWI Dan Lee, Director of Mobile Audience Measurement Solutions, The Nielsen Company Preston Rutherford, Business Development, Cooliris Howard Tiersky, President, Moving Interactive, Inc. Brandon R. Lucas, VP and GM, Mobile, Black Entertainment Television Harshul Sanghi, Managing Director | Motorola Mobility Ventures, Moderator For Session Description & Speaker Bios Click Here 2:30 PM – 3:30 PM Track III - H2.0-3, SmPh-TbLT-4 Merging Content with New Technologies - Content Reinvention with the Next Generation of Tablets, eReaders and Mobile Devices Matt McMahon, VP Mobile, Fox Digital Entertainment Josh Resnik, Vice President and General Manager of the Gannett Digital Media Network Richard Gingras, Chief Executive Officer, Salon Pallavi Shah, General Manager, BookPrep Business, Hewlett-Packard Nash Parker, Director, Emerging Technology & Media, Alcatel-Lucent RJ Kirkland, Vice President, Weather Channel James Crawford, Engineering Director, Google Books and Google One Pass Russell P. Reeder, President and CEO, LibreDigital, Inc., Moderator For Session Description & Speaker Bios Click Here 3:45 PM – 5:00 PM Track III - SmPh-TbLT-5, AdvUp-5, TV-2011-3 The Social Experience: Personalized Communication, Personalized TV, Personalized Apps, Personalized Commerce Gregg Spiridellis, Co-founder & CEO Guy, JibJab Media Michael Lazerow, CEO, Buddy Media Harry Kargman, founder and CEO, Kargo Marc Ruxin, Chief Innovation Officer, Universal McCann Sandy Jen, Co-Founder and Engineer Chief, Meebo Marcelino Ford-Livene, General Manager, Interactive Content and Advanced Advertising Development, Digital Home Group, Intel Corporation Lizzie Widhelm, Regional VP, National Advertising Sales, Pandora Patrick Kennedy, President and CEO, Sidebar, Moderator For Session Description & Speaker Bios Click Here Tuesday, May 3rd SuperSessions 10:45 AM - Noon Track III: SmPh-TbLT-6 The Smartphone - Tablet Economy: Apps, Devices, Commerce, Video, Music & Consumer Obsession Andrew Stalbow, Senior Vice President, Mobile, Fox Digital Entertainment Mark Young, Vice President, Strategy and Business Development, Mobile, Comcast Interactive Media Cameron Friedlander, VP, Director of Creative technology, Designkitchen Bruce Davis, CEO and Chairman of the Board of Directors, Digimarc Michael Haggerty, SVP, Director of Marketing Accountability and Research, Universal McCann Jordan Kobert, Strategic Partnerships, Mobile, Google Steven L. Canepa, General Manager, Global Media & Entertainment Industry, IBM Lucy Hood, Executive Director, Institute for Communications, Technology Management, USC Marshall School of Business, Moderator For Session Description & Speaker Bios Click Here 12:30 PM – 1:45 PM Track III: SmPh-TbLT-7 The Apps - The Smartphone and Tablet – Entertainment, News, Music, Games, Location-Based, Communication and Community Chidi Afulezi, Senior Director, Product Management, Turner Broadcasting Jeffrey Litvack, General Manager, Global Product Development, Associated Press Marc N. DeBevoise, Senior Vice President - Digital Media, Business Development & Strategy, Starz Media Jason Seiken, SVP for Interactive, PBS Mike Scogin, VP, Wireless, MTV Mobile, MTV Networks Carl J. Rohling, Esq., V.P. Business Development, Radiotime EJ Laratta, Mobile Specialist, Microsoft Sun Jen Yung, Managing Director, Headwaters MB, Moderator For Session Description & Speaker Bios Click Here 2:15 PM – 3:30 PM Track IV: SmPh-TbLT-8, ViDeo-12, TV-2011-11, EntTelco-6 Video on the Smartphone and Tablet - Programming, Content Relationships, Dealmaking and Commerce Caroline Giegerich, Director, Innovations, Initiative Beth Clearfield, SVP Digital, Media & Business Development, BBC Worldwide Frank Barbieri, Senior Vice President, Emerging Platforms, YuMe Natalie Farsi, Head of Mobile, Warner Bros. Digital Distribution & Warner Bros. TV Group L.M. Kit Carson, Filmmaker/Journalist, AFRICA DIARY Clark Pierce, Vice President, Emerging Technologies, FOX Sports Frank Chindamo, President & Chief Creative Officer, Fun Little Movies, Moderator For Session Description & Speaker Bios Click Here Tuesday, May 3rd 5:00 PM at the Ritz Carlon End-of Day Poolside Reception Wednesday, May 4th Track III: SmPh-TbLT-9 iPhone Apps – Tablet Apps - Change Agents – App Breakthroughs, Video, Games, Mobile Engagement and Advertising Steve Polsky, President & COO, Flixster Sean Nolan, VP, General Manager, Rodale Digital Brian Wong, Founder, Kiip Walker Fenton, General Manager, NewsGator Media & Data Services John Kim, Head of Product Development, Pelago Lisa Sullivan-Cross, VP of Marketing and Business Development, Dictionary.com Barb Dybwad, Director of Programming, Tecca Tony Hoskins, Principal, POP, Moderator For Session Description & Speaker Bios Click Here 2:15 PM - 3:30 PM Track III: SmPh-TbLT-10 Music Apps for SmartPhones, Tablets & Social Media – Reaching Millions – Monetization Robert (Leo) Rodgers, Sr. VP & Label Liaison, Bungalo Records Larry Miller, founder - Chairman, ROBA Interactive Michael Schneider,CEO, Mobile Roadie Les Borsai, founder, Gridmob KamranV, CyKiK Timo Poijärvi, co-founder, Hitlantis John Rudolph, CEO, Bug Music Nik Miskov, VP of Business Development, CamUp Kelli Richards, President, The All Access Group, Moderator For Session Description & Speaker Bios Click Here Track IV: H2.0-16, SmPh-TbLT-11 The Social Experience: Personalized Communication, Personalized TV, Personalized Apps, Personalized Commerce David Jones, Executive Vice President Marketing, Shazam Jesse Redniss, Vice President, Digital, USA Network, NBC Universal Tricia Han, General Manager, DailyCandy Deals Glenn Kiladis, VP of Global Marketing, HeyWire James Field, Director of Technology, NDS Chia-Lin Simmons, VP of Marketing & Content, Harman International, Aha Radio David Goodrich, Executive Vice President, Director Digital, Initiative Jonathan Weitz, Partner, IBB Consulting, Moderator For Session Description & Speaker Bios Click Here 3:50 PM - 5:00 PM Track II: AdvUp-19, SmPh-TbLT-12 iPad-Tablet-SmartPhone Advertising – the Premium Advertising Platform Sid Gorham, EVP, Strategy & Business Development, Media-Sync Dan Neumann, Emerging Platform Strategist, Organic Craig Etheridge, VP of Mobile Advertising Sales, Gannett Digital Network Paul Kultgen, Director Mobile Media & Marketing, The Nielsen Company, Kelvin Rowlette, General Manager, July Systems Tanya Davies, Director of Ad Sales, Jumptap Jeff Plaisted, National Sales Manager, Microsoft Mobile Advertising, Microsoft Corporation Lauren Cole, President, Cole Media, Moderator For Session Description & Speaker Bios Click Here Thursday, May 5th Strategic Investigation - Drill Down Day 9:30 AM - 10:45 AM Track III: AdvUp-22, H2.0-18, SmPh-TbLT-13 The Social Media Primer – Using Twitter – The Real Time Web – Content, Communication, Advertising Richard Jalichandra, President & CEO, Technorati Media Mari Ghuneim, Vice President, Bravo Digital Media Dounia Turrill, Senior Vice President, Client Insights, The Nielsen Company Michael Weiss, Partner/CEO, imagistic Ben Straley, CEO, Meteor Solutions Sean Casey, Founder and CEO, SocialGuide.com Ben Wiener, CEO, WDCW Marissa Gluck, founder, Radar Research, Moderator For Session Description & Speaker Bios Click Here Track IV - AdvUp-23, SmPh-TbLT-14 The Entertainment App Primer: A Basic Users Roundtable – Benefits of Apps, Development of Apps, Marketing of Apps Dr. Natalie Petouhoff, Chief Strategist, Digital Communications, Social Media, Measurement and ROI practice, Weber Shandwick Pavan Mandhani, CEO, Mobifusion Adam Blum, CEO, Rhomobile Mark Adams, VP North America, Accedo Broadband Arlo Gilbert, CEO and founder, iCall Gary Yentin, Consultant, Global Media and Entertainment, Moderator For Session Description & Speaker Bios Click Here 2:15 PM - 3:30 PM Track I: H2.0-21, AdvUp-32, SmPh-TbLT-15 The Facebook Factor – A Discussion of Facebook as a Product and Communications Platform – Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine Jeff French, CEO, Loud Door/Big Prize Dr. A.K. Pradeep, CEO, NeuroFocus Jennifer Sullivan, President, Membrain Licensing, LLC Evan Bailyn, President, First Page Sage Luigi Picarazzi, President, Digital Media Management Linda Sherman, Co-Founder, The Courage Group, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-33, SmPh-TbLT-16 Personalized Media: Entertainment & Commerce - Social Television, Video, Music and Communications Mark Anderson, CEO, HipLogic Mark Vrieling, CEO, SCREENPLAY, INC. Yosi Glick, CEO and co-founder, Jinni Gabe Adiv, Founder & CEO, TuneUp Media Dirk Brown, Chairman & CEO, Pandoodle Corp. Nick DeMartino, former, Senior Vice President, American Film Institute, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-34, SmPh-TbLT-17 Advertising, Commerce & Content Innovation on Tablets and SmartPhones – the Immersive or Location-Based Commerce and Communication Experience Kenneth M. Harlan, co-founder and President, MobileFuse Joel Roodman, Managing Partner, Angry Villagers John Clancy, CEO, Azuki Systems Mark Dixon, Vice President, Mobile, JiWire Srini Dharmaji, CEO and Founder, GoldSpot Media Glenn Pingul, VP of Products & Mobile Strategies, Globys David C. Tice, Vice President and Group Account Director, Media Team, Knowledge Networks, Inc., Moderator For Session Description & Speaker Bios Click Here Return to Complete Agenda