Digital Hollywood, October 17-20, 2011
Ritz Carlton Hotel, Marina del Rey, California
The Track
I.
Hollywood 2.0 – Disruption and Transformation – H2.0

The Complete Agenda
Pre-Day Events - The Strategic Sessions
Monday, October 17th
Track II: Poolside Screening Tent I
Digital Media 101 - The Primer - Multiplatform Trends, Search and Social, Deals and Financings - A Prep Course for Getting the Most Out of Digital Hollywood
Gigi L. Johnson, Executive Director, Maremel Institute
Guests to be announced

1:00 PM - 2:15 PM
Track I:
DHFi-2, H2.0-1, Screening Tent I
The New Hollywood Equation - Content Owners, New Platforms, Agents & Commerce
Miles Beckett, CEO and co-founder of EQAL
Greg Kampanis, Senior Vice President, Content Strategy & Operations, South Park Digital Studios
Lynn Kesterson-Townes,
Global Media and Entertainment Industry Leader, IBM
Chris Young,
CEO, DBG (Digital Broadcasting Group)
Oren Katzeff,
General Manager, Cracked.com, Demand Media
Jared Hoffman, Managing Partner, Generate
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator
For Session Description & Speaker Bios Click Here

2:30 PM - 3:30 PM
Track I
- ViDeo-1, TV-2011-1, H2.0-2, Screening Tent I
Social Television - The Merger of Content, Social Interaction and the Video Platforms
Pete Scott, VP of Emerging Media, Turner Sports
Mark Mangiola, Venture Partner, Canaan Partners
Jeremy Toeman, Chief Product Officer, Dijit Media
Jason Meil, Principal, Strategy, Method
Scott Maddux, SVP, Product Development, Media-Sync, a joint venture Nielsen and Digimarc
John Capano, SVP, Director of Digital Strategy, Wunderman
Anne-Marie Roussel, Head of Acquisitions and Partnerships, Sharp Labs of America
Greg Johnson, Executive Creative Director, William Morris Endeavor Entertainment, Moderator
For Session Description & Speaker Bios Click Here

Track III - H2.0-3, SmPh-TbLT-4, Screening Tent II, Poolside
Merging Content with New Technologies - Content Reinvention with the Next Generation of Tablets, eReaders and Mobile Devices
Matt McMahon, VP Mobile, Fox Digital Entertainment
Alex Limberis, COO, VP, Business Development, Next Issue Media
James (Jimi) Crawford, Engineering Director, Google Books
Pallavi Shah, General Manager, BookPrep Business, Hewlett-Packard
Ricky Liversidge, Vice President Product Marketing, Media Solutions, Adobe Systems
Russell P. Reeder, President and CEO, LibreDigital, Inc., Moderator
For Session Description & Speaker Bios Click Here

3:45 PM - 5:00 PM
Track I
- H2.0-4, ViDeo-2, TV-2011-2, Screening Tent I
Cable, TV and Broadband - New Content - New Networks - Streams, Platforms, Devices
Tyler Slocum, Vice President, Product Management, DIRECTV
Dan Cohen, Executive Vice President, Pay Television and Interactive Media for Disney-ABC Domestic Television
Ashley Swartz, Senior Vice President Marketing / Co-leader, iTV practice, Digitas
Michael Kernan, Chief Executive Officer, NuMedia Studios (former executive ICM)
Jon Ferro, Senior Vice President, US Program Sales, eOne, Entertainment One
Mark Marvel, Sr. Director Video Monetization, msnbc.com
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator
For Session Description & Speaker Bios Click Here

5:00 PM - End-of-Day Poolside Reception
Open to all attendees

Evening Dinners
6:15 PM - 8:00 PM
- Tickets Available
The Television Dinner
Bill Gannon,
Managing Editor, EW.com Entertainment Weekly, moderator
Karin Gilford, SVP, Digital Media, ABC Television Network
Carlton Cuse, Executive Producer, LOST
Jesse Redniss, VP Digital Strategy & Development at NBC Universal / USA Network
Brad Pelo, CEO of i.TV
Full Info & Speaker Bios Click Here

Tuesday, October 18th
Breakfast Session
7:45 AM - 9:00 AM, DHFi-4, H2.0-6, Ballroom Terrace
Cross-Platform Content - Analysts and Investment: A View from the Street - From Tablets and SmartPhones to 3D TV
James Marsh, Senior Research Analyst - Piper Jaffray & Co.
David J. Enzer, Managing Director, Investment Banking, ROTH Capital Partners
Marty Shindler, CEO, The Shindler Perspective, Inc., Moderator
Additional speakers to be announced

The SuperSessions
10:45 AM - Noon
Track I:
H2.0-7, ViDeo-7, TV-2011-6, Salon I
Hollywood and the Digital Consumer: How Technology, Content and Services Establish the Next Level of Consumer Entertainment Experience
John Penney, EVP, Strategy & Business Development, Starz LLC
Curt Marvis, President of Digital Media, Lionsgate
Robert Nashak, EVP of Digital Entertainment, BBC Worldwide
Brian Hunt, Senior Creative Director, Content & Video, Yahoo!
Michael Aragon, Vice President & General Manager, Global Digital Video Distribution and Operations, Sony Network Entertainment
Byron Allen, Founder, Chairman, and CEO, Entertainment Studios
Franz Kurath, Executive Director, Content, AT&T Operations, Inc.
Ira Rubenstein, Executive Vice President of Digital Marketing for Twentieth Century Fox, Moderator
For Session Description & Speaker Bios Click Here

12:30 PM - 1:45 PM
Track I:
H2.0-8, ViDeo-10, TV-2011-8, Salon I
Hollywood and Media - Always Connected - Always On - Traditional Media Transformed! IPads, SmartPhones to Cable and TV
Joerg Bachmaier, SVP/GM Americas, Endemol Worldwide Brands
Liz Schimel, EVP and Chief Digital Officer, Meredith National Media Group
David L. Kang, Creative Director, Content Extensions - Hearst Magazines
Frank Radice, Expert-In-Residence, Definition 6
Olivier DelFosse, VP of Interactive, Mobile and Digital Content, FremantleMedia Enterprises
Andrew Wallenstein, Television Editor, Variety, Moderator
For Session Description & Speaker Bios Click Here

Track II: H2.0-9, ViDeo-11, TV-2011-9, Salon II
The 3D Industry: The Explosion of 3D in Feature Films and Television
John Rubey, President, AEG
Jon Shapiro, President, Spectacle 3D
Rick Dean, Senior Vice President at THX LTD, Chairman, 3D@Home Consortium
Jeff Barnes, Vice President and General Manager of Stereo Visual Effects Production, Digital Domain Productions
Phil Captain 3D McNally, Senior Stereoscopic Supervisor, DreamWorks Animation SKG
Mike Fuchsman, Senior Vice President, National CineMedia (NCM)
Marty Shindler, CEO, Oculus3D Corporation, Moderator
For Session Description & Speaker Bios Click Here

2:15 PM - 3:30 PM
Track I:
H2.0-9, ViDeo-11, TV-2011-10, Salon I
Video Anytime Anywhere: Video Across Platforms - Television, Broadband and Mobile - Understanding the Value Proposition
Emil Rensing, CTO, EPIX
John Caldwell, President, National Geographic Digital Media
Daniel Paul, Digital Strategy and Production, Walt Disney Internet Company
Doug Marrone, Director of Business Development, Verizon Digital Media Services
Bryan Everett, Executive Vice President, Business Development, YuMe
Michael Wheeler, Vice President, NTT America's Global IP Network
Eric Shih, Director of Business Development, Digital business unit, Scripps Networks
Shahid Khan, Chairman and Chief Strategist, MediaMorph, Inc., Moderator
For Session Description & Speaker Bios Click Here

Track II: H2.0-10, Salon II
Broadcasting without Borders: Players in the New Guard of Broadcasting, Branding and Content Networks
Joe Michaels, Senior Director, Business Development, Microsoft Corporation
Kim Moses, principal, Sander/Moses Productions
Sarah Passe, Business Development Agent, Creative Artists Agency (CAA)
Shira Lazar, EP/Host of What's Trending
Shawn Gold, CEO, Cocodot, former CMO, MySpace, Moderator
Additional speakers to be announced
For Session Description & Speaker Bios Click Here

3:50 PM - 5:00 PM
Track III: H2.0, HGmz-5, AdvUp-11, Salon III
The Kids Revolution - Brands, Games, Education and TV - from iPads to TVs
David Lord, President and CEO, Knowledge Adventure
John Roberts, Senior Vice President, Digital Content & Cross-platform Entertainment, The Hub, a Discovery-Hasbro joint venture
Mark Blecher, SVP, Marketing, Hasbro Studios, formerly SVP & GM of Digital Gaming and Media, Hasbro
PBS KIDS, speaker to be announced
Don Levy, Vice President, Marketing and Communications, Sony Pictures Digital Entertainment (SPDE), Moderator
Additional speakers to be announced
For Session Description & Speaker Bios Click Here

Track IV: H2.0-12, Screening Tent, Poolside
The Hollywood Producer - The Real Deal: Reinventing the Strategy, the Platforms and the Revenue Streams
Daniel Tibbets, Head of Digital, Bunim-Murray entertainment
Orly Adelson, President, Dick Clark Productions
Scott Ehrlich, CEO, Agility Studios
Michael Arrieta, CEO, Big Air Studios
Larry Tanz, President, Vuguru
David Tochterman, Head of Digital Media, Innovative Artists, Moderator
For Session Description & Speaker Bios Click Here

5:00 PM End-of Day Poolside Reception
Open to All Attendees

6:15 PM - 8:30 PM - Tickets Available
The Mark Burnett Dinner
The Multi-Screen Universe - Developing Compelling Content for Brands - A Strategy for Local, National, Global Storytelling
Hosted by:
Mark Burnett, Creator & Executive Producer
Guest speakers:
David Eilenberg, Head of Development & Current Programming, Mark Burnett
Sadoux Kim, Head of Branded Entertainment, Mark Burnett
C. Scot Cru, Head of International Distribution & Production, Mark Burnett
Dean Waters, CEO, VIMBY
David Goffin, Chief Creative Officer, VIMBY
For Session Description & Speaker Bios Click Here

Digital Hollywood - Day Three
Wednesday, October 19th
The New Video Ecosystem Breakfast
7:45 AM - 9:00 AM
“The Launch of UltraViolet - Beyond Blu”
Moderator: Brad Hunt, President, Digital Media Directions, LLC
Panelists: to be announced

10:45 AM - Noon
Track II: H2.0-14, AdvUp-13, Salon III
Media, Entertainment and Brand Ubiquity - Sports, Comedy, Reality & News - TV, PC, The Tablet, The Smartphone - Understanding the Content and Commerce Equation
Nancy Miller, West Coast Editorial Director, Fast Company
Michael Hogan, Editor in Chief, Moviefone and AOL TV
David Beebe, Vice President & General Manager, Digital Studio, FishBowl Worldwide Media, Inc.
Kevin MacLean, Vice President, General Manager, SapientNitro
Jonathan Lowe, Vice President, Marketing, Los Angeles Kings
Andrew Solmssen, General Manager and EVP, Possible Worldwide
Aaron Lassila, Director, Global Media Sales, Electronic Arts
sArlene Zeichner, Principal, Selavy Associates, Moderator
For Session Description & Speaker Bios Click Here

12:30 PM - 1:45 PM
Track II: H2.0-15, ViDeo-19, TV-2011-18, Salon III
The Social TV Ecosystem: Smart TVs, Guides, OTT Content, Tablets-Smartphones and Apps
Michael Alexander, Strategy & Growth Initiatives, IBM Global Telecommunications Industry
Jeff Shultz, Senior Vice President, Business Development, Clicker, CBS Interactive
Heather Rebuelta, Business Development - Digital Home Group, Logitech
Gregory Lindley, Chief Experience Officer, Peel
Brandon DiMassa, SVP, Business Development, TVGuide.com
Gregg Bernard, Senior Vice President - Business Development, Vimeo
Mark Ghuneim, CEO, Wiredset, Moderator
For Session Description & Speaker Bios Click Here

Track III: DiRghts-3, H2.0-16, ViDeo-20, TV-2011-19, Screening Tent, Poolside
Digital Deals - Networks, Studios and Producers - Monetizing Content Across Platforms
Peter Ward, Consultant, Sony Pictures Entertainment (SPE)
Pam Schechter, Vice President, Business Affairs, Digital and Cable Entertainment, NBC/Universal
Greg Siegel, SVP, Entertainment Development, Break Media
Frank Radice, Expert-In-Residence, Definition 6
Sean Bunner, Vice President, New Business Development, HSN
Alison Provost, CEO, TouchStorm, LLC
Kate Neligan, Vice President, On Demand & Digital Marketing, LIONSGATE
Grant Michaelson, Vice President, Business Affairs, ABC Entertainment, Moderator
For Session Description & Speaker Bios Click Here

2:15 PM - 3:30 PM
Track IV: H2.0-16, SmPh-TbLT-11, Screening Tent, Poolside
The Social Experience: Personalized Communication, Personalized TV, Personalized Apps, Personalized Commerce
Chia-Lin Simmons, VP of Marketing & Content, Harman International, Aha Radio
David Goodrich, Executive Vice President, Director Digital, Initiative
David Maher Roberts, CEO, The Filter
Joe Hyrkin, President, Wordnik
Meredith Flynn-Ripley, President and CEO, HeyWire
Todd Greene, co-founder and CEO, Loyalize
Jack Krawczyk, Senior Product Marketing Manager, StumbleUpon
Jonathan Weitz, Partner, IBB Consulting, Moderator
For Session Description & Speaker Bios Click Here

3:50 PM - 5:00 PM
Track I:
AdvUp-18, H2.0-17, Salon II
TV Programming, Video and Brands - Managing Product in the New Hollywood - TV-Mobile-PC & Social Media
Sue Norton, SVP & Head of Television, Lonely Planet Television, BBC
Kenneth F. Campo, Senior Vice President Sales, Manager of West Coast Operations, QUESTAR ENTERTAINMENT
Miguel Penella, Chief Executive Officer, Acorn Media Group
Gary Delfiner, Senior Vice President, Digital Distribution, Screen Media Ventures, L.L.C.
Mark Vrieling, CEO, SCREENPLAY, INC.
Adam Ware, President and CEO, Mnet Media
Kim Hurwitz, SVP, Programming, FilmOn
Erick Opeka, VP VOD and Digital Distribution, New Video
Ben Mendelson, co-founder and president, Interactive Television Alliance, Moderator
For Session Description & Speaker Bios Click Here

Wednesday, October 19th
5:00 PM
- The Ritz Carlton
End-of Day Poolside Reception

Thursday, October 20th
Strategic Investigation
- Drill Down Day
9:30 AM - 10:45 AM
Track III: AdvUp-22, H2.0-18, SmPh-TbLT-13, Salon III
The Social Media Primer - Using Twitter - The Real Time Web - Content, Communication, Advertising
Sam Decker, Founder & CEO, Mass Relevance
Anneke Jong, Director of Digital Media, Bre.ad
Ben Straley, CEO, Meteor Solutions
Brianne Burrowes, Digital Strategist, Wong, Doody, Crandall, Wiener (WDCW)
Sean Casey, CEO, SocialGuide.com
Alex J. Mann, Director, Trendrr
Marissa Gluck, founder, Radar Research, Moderator
For Session Description & Speaker Bios Click Here

11:05 AM - 12:20 PM
Track II - AdvUp-25, H2.0-19, Salon II
Marketing Primetime Hollywood Content - Using Twitter, Facebook, Smartphone and Tablets - Building Audience - Building Buzz - Understanding the Metrics and Measurement of Success
Gregory Ellwood, EIC and Co-Founder, HitFix.com
Ross Glick, CEO, iNDELIBLE
Yohan Stern, CEO, Game and Buzz Factory and Mail Metrics
Sheigh Crabtree, VP of Audience Development, Perfect Market
Markus Almer, President and co-founder, Almer/Blank
Brian Duke, Director of Business Development, Vitrue
Elliott Easterling, CEO & Co-Founder, Red Bricks Media
Donald A. Jasko, Chief Executive Officer, Digital Economics, Moderator
For Session Description & Speaker Bios Click Here

12:50 PM - 2:00 PM
Track II: AdvUp-29, H2.0-20, Salon II
Marketing Primetime Hollywood Content, Part II - Using Twitter, Facebook, Smartphone and Tablets - Building Audience - Building Buzz - Understanding the Metrics and Measurement of Success
Bob Madden, GM/SVP of Online Brands, Food Network & Cooking Channel
David Jones, EVP Marketing, Shazam
Dan Sacher, VP Digital, VH1
Ellen Stone, SVP, Marketing, Bravo, Bravo Media
Jessica Casano-Antonellis, Digital Advisor, Senior Account Manager, Text 100, Moderator
For Session Description & Speaker Bios Click Here

2:15 PM - 3:30 PM
Track I:
H2.0-21, AdvUp-32, SmPh-TbLT-15, Salon I
The Facebook Factor - A Discussion of Facebook and other Social Media Platforms as a Product and Communications Platform - Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine
Alex Quilici, CEO, YouMail
Serena Ehrlich, Executive Director, Attention
Howie Kleinberg, President of Digital, GLOW Social
Justin Kistner, Director of Social Products, Webtrends
Rick Meacham, Vice President, Partnership Development, LoudDoor/Big Prize
Marni Salup, CEO and Founder, The Salup Group
Adam Sexton, CMO, Border Stylo, Moderator
For Session Description & Speaker Bios Click Here


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