Digital Hollywood, October 17-20, 2011 Ritz Carlton Hotel, Marina del Rey, California The Track I. The Advertising & Commerce Track – The Digital Upfronts - AdvUp The Complete Agenda Pre-Day Events - The Strategic Sessions Monday, October 17th 11:30 AM - 12:30 PM Track I: SmPh-TbLT-2, AdvUp-1, Ballroom Terrace The Facebook Factor - A Discussion of Facebook and other Social Media as an Entertainment Product and Communications Platform - Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine Chris Carvalho, Chief Operating Officer, Kabam, Inc Ariel Elazar, VP Digital Distribution and Brand Licensing, Dick Clark Productions Lisa Marino, Chief Executive Officer, RockYou Mike Doernberg, Chief Executive Officer, ReverbNation Nadim Hossain, Vice President of Marketing, PowerReviews Josh Brooks, CEO & Founder, Postcard on the Run Mike Vorhaus, President, Magid Advisors, Frank N. Magid Associates, Moderator For Session Description & Speaker Bios Click Here 1:00 PM - 2:15 PM Track II: AdvUp-2, Ballroom Terrace Hypertargeting: Ad Networks, Ad Serving and Ad Targeting Sarah Wagman Ellenbogen, Mobile Strategic Partnerships- Business Development, Google Jeffrey Hochberg, Vice President of Sales, AOL's Audience Targeting, AOL RJ Kirkland, Manager, Global Marketing Solutions, Facebook Chris Tolles, CEO, Topix David Scott Carlick, Venture Partner, Rho Ventures Paul Barrett, Senior Industry Consultant, Teradata Corporation James Colborn, Director, Targeting & Exchange for Microsoft Advertising Deloitte, Moderator to be announced For Session Description & Speaker Bios Click Here 2:30 PM - 3:30 PM Track II - AdvUp-3, Ballroom Terrace Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games Peter Kang, Executive Creative Director, Ogilvy & Mather Worldwide Adam Weiler, Director of Media Research, DraftFCB/MC Media Simon Kelly, Chief Operating Officer, Story Worldwide Oliver Snoddy, EVP Director of Digital Services, Doremus Chris Riedy, Senior Director, Business Development, Wikia, Inc. Jon Vlassopulos, CEO, Skyrockit Dan Weiner, Vice President, Sales, Western Region, Pandora Thomas Tafuto, CEO, Interactive Outliers (i/o inc.), Moderator For Session Description & Speaker Bios Click Here 3:45 PM - 5:00 PM Track II - AdvUp-4, Ballroom Terrace Advertising Accountability: Metrics and Analytics around Video, Social Media, Broadband and Mobile Leslie Wood, Chief Research Officer, The Nielsen Company Tania Yuki, VP Advertiser Solutions, Visible World Anthony Risicato, GM, Platforms, Tremor Video Ben Carlson, President and Co-creator, Fizziology Graham Mudd, VP, Media and Search, comScore Justin Evans, Senior Vice President, Emerging Media, Collective Michael Rubin, Executive Director Business Development, Mobile, AT&T Interactive, Moderator For Session Description & Speaker Bios Click Here Track III - SmPh-TbLT-5, AdvUp-5, TV-2011-3, Screening Tent II The Social Experience: Personalized Communication, Personalized TV, Personalized Apps, Personalized Commerce Gregg Spiridellis, Co-founder & CEO Guy, JibJab Media Lori H. Schwartz, Chief Technology Catalyst, North America, McCann Erickson Harry Kargman, founder and CEO, Kargo Bear Kittay, Co-founder: Kundavi, Electionear; US Discovery, Shaker Prakash Kondepudi, Senior Vice President , Consumer Services, Intelius Youtube, speaker to be announced Patrick Kennedy, President and CEO, Sidebar, Moderator For Session Description & Speaker Bios Click Here 5:00 PM - End-of-Day Poolside Reception Open to all attendees Evening Dinners 6:15 PM - 8:00 PM- Tickets Available The Television Dinner Bill Gannon, Managing Editor, EW.com Entertainment Weekly, moderator Karin Gilford, SVP, Digital Media, ABC Television Network Carlton Cuse, Executive Producer, LOST Jesse Redniss, VP Digital Strategy & Development at NBC Universal / USA Network Brad Pelo, CEO of i.TV Full Info & Speaker Bios Click Here Tuesday, October 18th The SuperSessions 9:00 AM - 10:15 AM Track I: AdvUp-6, Salon I Brand Strategies - Entertainment, Media & Technology - Advertising, Targeting & Social Strategies Tina Pukonen, EVP, Managing Director, Zenith Media West Scott Kurnit, Chairman, CEO and Founder, AdKeeper Jason Rockwood, Director of Social Strategy, Tribal DDB Dan Riess, Senior Vice President, Promotions and Marketing, Turner Entertainment Mark Yesayian, President of Relationship Marketing, SolutionSet Erin Foxworthy, Vertical Insights Director for Entertainment, Microsoft Advertising Doug Scott, President, OgilvyEntertainment, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-6, ViDeo-6, Ballroom Terrace Maximizing Content Value - From Video to Entertainment and Information - Metadata, Content Farms, Syndication, Behavioral Search & Subscription Chris Grosso, SVP/General Manager, Homepages, AOL Richard Sussman, VP, Digital Media & Entertainment, The Nielsen Company Maryse Thomas, CEO, POKEWARE Dana Gage, VP Marketing, TMS Entertainment Products, Tribune Media Services Greg Letourneau, CEO, Knowlera Media Tom Wilde, President, CEO, RAMP, Moderator For Session Description & Speaker Bios Click Here 10:45 AM - Noon Track II: AdvUp-7, ViDeo-8, Salon II Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale Mark Fortner, Vice President / Executive Creative Director, MTV Networks Digital Lisa Kraynak, General Manager, typeF.com, Demand Media Beth Greve, National Sales - YouTube and Google Display Charlie Echeverry, Executive Vice President, Sales, Univision Interactive Media Tom Wolfe, Senior Director, Advanced Advertising, Rovi Corporation Charlie Mitchell, Partner, Verizon Digital Media Services Charla Fogle, Advanced TV Specialist Sales Executive, Microsoft Advertising Deloitte, Moderator to be announced For Session Description & Speaker Bios Click Here 2:15 PM - 3:30 PM Track III: AdvUp-8, Salon III The Future of Enhanced Advertising: Addressing Brands, Message, Technology, Media and Entertainment Mike Wiese, Director of Branded Entertainment, JWT Robin Lanahan, Brand Strategy Director, Startup Business Group, Microsoft Corp. Jaime Hintz, Sr. Director, MTV Networks Digital Fusion Jason Krebs, SVP and Chief Media Officer, Tremor Video Lewis Henderson, CEO, Davie Brown Entertainment Debbie Menin, Industry Practice Head, Entertainment, AOL Chet Fenster, Managing Partner of MEC (Group M), Moderator For Session Description & Speaker Bios Click Here 3:50 PM - 5:00 PM Track I: AdvUp-9, Salon I Advertising Strategy, Expenditure and Analysis: Broadcast and Cable vs. the New Platforms: Broadband, Social Networks, Mobile, VOD & PVR Chris Raleigh, SVP of Advertising Sales, The Weather Channel Davina Kent, Director, Western Division, Spotlight Integrated Media Sales Comcast Spotlight Tara Maitra, SVP, GM, Content and Media Sales, TiVo Inc. Jim Turner, SVP Business Development, Canoe Ventures Jennifer Cooper, Director, Media and Entertainment Strategy, Adobe Scott Brown, SVP Media Strategy & Digital Platforms, The Nielsen Company Vince Messina, Regional Sales Director, Western U.S., Microsoft Advertising Terry S. Bienstock, CEO, Mobilactive Media, LLC., former EVP & General Counsel, Comcast Cable, Moderator For Session Description & Speaker Bios Click Here Track III: HGmz-5, AdvUp-11, Salon III The Kids Revolution - Brands, Games, Education and TV - from iPads to TVs David Lord, President and CEO, Knowledge Adventure John Roberts, Senior Vice President, Digital Content & Cross-platform Entertainment, The Hub, a Discovery-Hasbro joint venture Mark Blecher, SVP, Marketing, Hasbro Studios, formerly SVP & GM of Digital Gaming and Media, Hasbro Cynthia Neiman, Vice President, Digital, Mattel Stuart Drexler, Chief Creative Officer, Mister Game Jennifer Rodriguez, Content Manager, PBS KIDS Ready to Learn Don Levy, Vice President, Marketing and Communications, Sony Pictures Digital Entertainment (SPDE), Moderator Additional speakers to be announced For Session Description & Speaker Bios Click Here 5:00 PM End-of Day Poolside Reception Open to All Attendees 6:15 PM - 8:30 PM - Tickets Available The Mark Burnett Dinner The Multi-Screen Universe - Developing Compelling Content for Brands - A Strategy for Local, National, Global Storytelling Hosted by: Mark Burnett, Creator & Executive Producer Guest speakers: David Eilenberg, Head of Development & Current Programming, Mark Burnett Sadoux Kim, Head of Branded Entertainment, Mark Burnett C. Scot Cru, Head of International Distribution & Production, Mark Burnett Dean Waters, CEO, VIMBY David Goffin, Chief Creative Officer, VIMBY For Session Description & Speaker Bios Click Here Digital Hollywood - Day Three Wednesday, October 19th The New Video Ecosystem Breakfast 7:45 AM - 9:00 AM “The Launch of UltraViolet - Beyond Blu” Moderator: Brad Hunt, President, Digital Media Directions, LLC Panelists: to be announced 9:00 AM - 10:15 AM Track I: AdvUp-12, Salon I Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale Aaron Broder, CEO, Evolve Media Ran Harnevo, SVP, AOL Video Michael Knott, VP/EP, Parents TV, Meredith Video Studios Jessie Rosen, Director of Branded Entertainment, Generate Michael Griffin, Executive Vice President of Marketing and Strategic Development, EyeWonder Kate Watts, VP of Client Services, HUGE Louisa Shipnuck, Director, Marketing and Strategy, Verizon Digital Media Services Leslie Grandy, VP, Gerson Lehrman Group, Moderator For Session Description & Speaker Bios Click Here 10:45 AM - Noon Track II: H2.0-14, AdvUp-13, Salon III Media, Entertainment and Brand Ubiquity - Sports, Comedy, Reality & News - TV, PC, The Tablet, The Smartphone - Understanding the Content and Commerce Equation Nancy Miller, West Coast Editorial Director, Fast Company Michael Hogan, Editor in Chief, Moviefone and AOL TV David Beebe, Vice President & General Manager, Digital Studio, FishBowl Worldwide Media, Inc. Kevin MacLean, Vice President, General Manager, SapientNitro Jonathan Lowe, Vice President, Marketing, Los Angeles Kings Andrew Solmssen, General Manager and EVP, Possible Worldwide Aaron Lassila, Director, Global Media Sales, Electronic Arts Arlene Zeichner, Principal, Selavy Associates, Moderator For Session Description & Speaker Bios Click Here 12:30 PM - 1:45 PM Track I: AdvUp-14, Salon II Branded Media Marketing - Across Platforms - TV, Film, Broadband, Tablets and SmartPhones - Reinventing the Commerce & Media Model Gregory T. Stern, CEO, Butler, Shine, Stern & Partners Chip Meehan, West Regional Vice President Spotlight Integrated Media Sales, Comcast Spotlight Jesse Redniss, VP of Digital, USA Network Andy Marks, General Manager, MATTER, Edelman Sports and Entertainment Marketing Christina Martin, CEO, Backstage Artist Lounge Christian Busch, General Manager, Alloy Digital, a division of Alloy Media + Mktg Neil McGinness, CEO, Weekly World News, Moderator For Session Description & Speaker Bios Click Here Track IV: ViDeo-21, TV-2011-20, AdvUp-15, Ballroom Terrace TV, Movies & Video - Downloads, Streaming, DVDs - Everywhere Video to the Consumer Sean Torsney, Senior Vice President of Sales and Marketing, VisualOn Matt Milne, Senior Vice President, CE Sales, Rovi Bradford C. Auerbach, Digital Entertainment Services, Hewlett-Packard Company Jim Funk, Vice President, Business Development, Roku Josette Bonte, Principal, Broadband Venture Development Ashwin Navin, CEO and Co-founder, Flingo Steve McKay, CEO, Entone, Moderator For Session Description & Speaker Bios Click Here 2:15 PM - 3:30 PM Track I: AdvUp-16, ViDeo-23, TV-2011-23, Salon II Internet Video, Advertising & Marketing: The Next Generation of Consumer Reach Michael Goldfine, President, AEG Digital Media Harry Kargman, founder and CEO, Kargo Drew Berkowitz, GM North America Goviral Brent Horowitz, VP of Business Development, FreeWheel Bill Lederer, CEO, Kantar Video David E. Leibowitz, Managing Partner, CH POTOMAC, Moderator For Session Description & Speaker Bios Click Here Special Workshop 2:15 PM - 3:30 PM: AdvUp-17, The Admiralty Branded Advertising Strategies - Content and Platform Integration Joseph Epstein, Chief Marketing Officer, DBG Chase Norlin, CEO, AlphaBird Jay Samit, CEO, SocialVibe Karl House, VP, Sales, Deca Abbe Cherkaoui, General Manager, Media Sales, GoldSpot Media Joe Gillespie, President & CEO, Zoove Anthony Bontrager, President & CEO | Soda Media, Moderator For Session Description & Speaker Bios Click Here "The Content Summit" - HwdSummit 3:15 PM - 4:00 PM Marina Vista Room Creative Process across Platforms 3:50 PM - 5:00 PM Track I: AdvUp-18, H2.0-17, Salon II TV Programming, Video and Brands - Managing Product in the New Hollywood - TV-Mobile-PC & Social Media Sue Norton, SVP & Head of Television, Lonely Planet Television, BBC Kenneth F. Campo, Senior Vice President Sales, Manager of West Coast Operations, QUESTAR ENTERTAINMENT Miguel Penella, Chief Executive Officer, Acorn Media Group Gary Delfiner, Senior Vice President, Digital Distribution, Screen Media Ventures, L.L.C. Mark Vrieling, CEO, SCREENPLAY, INC. Adam Ware, President and CEO, Mnet Media Kim Hurwitz, SVP, Programming, FilmOn Erick Opeka, VP VOD and Digital Distribution, New Video Ben Mendelson, co-founder and president, Interactive Television Alliance, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-19, SmPh-TbLT-12, Salon III iPad-Tablet-SmartPhone Advertising - the Premium Advertising Platform Drew Lewis, New Media Director, Wunderman Lisa Sullivan-Cross, GM of Mobile and VP of Marketing and Business Development, Dictionary.com Grant Cohen, Director of Mobile Solutions, Brands & Agencies, VELTI Organic, speaker to be announced Marshall Wong, Senior Director, Market and Product Development, BlackArrow Donovan Moore, Mobile Specialist - West Coast, Microsoft Advertising Tony Hoskins, Principal, POP, Moderator For Session Description & Speaker Bios Click Here 3:50 PM - 5:00 PM Special Workshop, ViDeo-25, AdvUp-20, The Admiralty Internet Video and Advertising Strategies - Relationships between Content, Advertisers and Technology Raj Amin, CEO, HealthiNation Richard Bloom, VP, Head of Publisher Network & Partnerships, AOL Video Todd Bender, Vice President of Business Development, TidalTV Peter LaMotte, President, GeniusRocket Jonathon Aubry, Executive Director, West Coast Consumer, The Hollywood Reporter/THR.com Zvika Netter, CEO, INNOVID Jake Engwerda, Director of Business Development, MediaMind Marcia Zellers, Director, FIDM Digital, Moderator For Session Description & Speaker Bios Click Here Wednesday, October 19th 5:00 PM - The Ritz Carlton End-of Day Poolside Reception Thursday, October 20th Strategic Investigation - Drill Down Day 9:30 AM - 10:45 AM Track I: AdvUp-21, HGmz-6, Salon I Advertising and Micro-Commerce, Games and Game Networks - Mobile, Broadband and Console - Serving Individuals and Communities of Interest Stewart Putney, CEO, Moblyng Will Akerlof, President, Liquid Advertising Maura Sparks, founder, KissAppGames Chris Seth, Executive Vice President and General Manager, Stardoll Juston Brommel, Chief Marketing Officer, Xfire Thomas Lee, Chief Revenue Officer, iQU Julie Craft, VP, Business Development, Heyzap Bob Holmes, CEO, Sudden Industries, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-22, H2.0-18, SmPh-TbLT-13, Salon III The Social Media Primer - Using Twitter - The Real Time Web - Content, Communication, Advertising Sam Decker, Founder & CEO, Mass Relevance Anneke Jong, Director of Digital Media, Bre.ad Ben Straley, CEO, Meteor Solutions Brianne Burrowes, Digital Strategist, Wong, Doody, Crandall, Wiener (WDCW) Sean Casey, CEO, SocialGuide.com Alex J. Mann, Director, Trendrr Marissa Gluck, founder, Radar Research, Moderator For Session Description & Speaker Bios Click Here Track IV - AdvUp-23, SmPh-TbLT-14, Ballroom Terrace The Entertainment App Primer: A Basic Users Roundtable - Benefits of Apps, Development of Apps, Marketing of Apps Michael Downing, Founder & CEO, TOUT Joe Monastiero, co-founder & Vice President, Business Development, appMobi Mihir Shah, President and CEO, Tapjoy, Inc. Jeffrey Sass, Vice President of Marketing & Business Development and Chief Evangelist, Myxer Adam Blum, CEO, Rhomobile Pavan Mandhani, CEO, Mobifusion Nique Fajors, Senior Director of Sales, Conduit Dr. Natalie Petouhoff, Chief Strategist, Digital Communications, Social Media, Measurement and ROI practice, Weber Shandwick, Moderator For Session Description & Speaker Bios Click Here 11:05 AM - 12:20 PM Track I: AdvUp-24, Salon I Advertising Analytics and Contextual Media: Social Media and Virtual Economies, Mobile, Search, Video Search and HyperTargeting Benjamin Chen, Chairman/CEO, Mochila Matt Arkin, President, 33Across Dave Hills, CEO, BuzzLogic Michael Benedek, CEO and President, Datonics Jeff Feldman, Vice President, Strategy, Efficient Frontier Roy Baharav, co-founder/CEO, SeamBI Glen L. Friedman, President and Founder of Ideas & Solutions!, Moderator For Session Description & Speaker Bios Click Here Track II - AdvUp-25, H2.0-19, Salon II Marketing Primetime Hollywood Content - Using Twitter, Facebook, Smartphone and Tablets - Building Audience - Building Buzz - Understanding the Metrics and Measurement of Success Gregory Ellwood, EIC and Co-Founder, HitFix.com Ross Glick, CEO, iNDELIBLE Sheigh Crabtree, VP of Audience Development, Perfect Market Yohan Stern, CEO, Game and Buzz Factory and Mail Metrics Markus Almer, President and co-founder, Almer/Blank Brian Duke, Director of Business Development, Vitrue Elliott Easterling, CEO & Co-Founder, Red Bricks Media Donald A. Jasko, Chief Executive Officer, Digital Economics, Moderator For Session Description & Speaker Bios Click Here Track III: ViDeo-28, TV-2011-27, AdvUp-26, Salon III All Video-All the Time: Content & Advertising - Next Generation in Media Technologies - Broadband and Mobile Chris Schreiber, Director of Marketing, Sharethrough Peter Ansel, Vice President of Business Development, Clearleap Dan Mosher, Vice President of Mobile and Network Development, Brightroll David Simon, Vice President Rovion, Local.com Luke McDonough, Co-Founder and CEO, RealGravity Michael Palmer, Executive Producer, Clevver Media Will Overstreet, CEO, Voices Heard Media Carrie Coffee, Director of Sales, Mojiva Allison Dollar, CEO, Interactive TV Alliance, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-27, Ballroom Terrace Advertising Innovation! Ad Targeting and Hypertargeting, In-Video, In-Game, Social Networks and Blogs Miten Sampat, Vice President, Product Strategy, Quova Evan Andrews, West Coast Lead, Data & Analytics, SapientNitro Kamal Kaur, Vice President, RadiumOne Display Network Daniel Yomtobian, Founder & CEO, Advertise.com Anupam Gupta, President & CEO, Mixpo George John, CEO, Rocket Fuel Josh Shatkin-Margolis, founder, Magnetic David Bloom, Principal, Words & Deeds, Moderator For Session Description & Speaker Bios Click Here 12:50 PM - 2:00 PM Track I: AdvUp-28, Salon I Twitter, Facebook & Social Media - Transforming Marketing, Transforming the World Shawn Amos, Founder, Amos Content Group Moira Curran, VP, Entertainment, New Media Strategies Matt Foley, SVP of Strategic Accounts, Gigya Evan Bailyn, President, First Page Sage Clay McDaniel, Managing Director, Spring Creek Group Jordan Berman, Founder & CEO, OFC: Office Entertainment Network Gadi BenMark, Senior Vice President, Client Development, NM Incite Bob Gold, President, Bob Gold & Associates, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-29, H2.0-20, Salon II Marketing Primetime Hollywood Content, Part II - Using Twitter, Facebook, Smartphone and Tablets - Building Audience - Building Buzz - Understanding the Metrics and Measurement of Success Bob Madden, GM/SVP of Online Brands, Food Network & Cooking Channel David Jones, EVP Marketing, Shazam Dan Sacher, VP Digital, VH1 Ellen Stone, SVP, Marketing, Bravo, Bravo Media Jessica Casano-Antonellis, Digital Advisor, Senior Account Manager, Text 100, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-30, Salon III Content, Commerce, Aggregation and Syndication Strategies Across Platforms: Broadband, Mobile and TV Shawn Sires, Vice President, Marketing, Airkast Elizabeth Cowley, SVP Global Partnerships, Viewster AG Aric Ackerman, CEO, Resolve Market Research Andy Liu, CEO, BuddyTV Shawn Schwegman, CMO, ChaCha Monica Seebohm, Director of Sales, West, AudienceScience Dan Straus, Chief Product Officer, EndPlay Robert Gonsalves, Consultant in Online Operations, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-31, Ballroom Terrace Social Media, Brands and Target Markets: Capturing and Transforming Millions of Users in Communities, Content, Conversation and Commerce Charles Black, President and Cheif Strategy Officer, Technorati Media Laura O'Shaunnessey, General Manager, Social Code, a Washington Post Company Thomas Gerace, Founder & CEO, Skyword Dan Schechter, Global co-head, Media, Entertainment & Technology, L.E.K. Consulting Kevin Pomplun, CEO, SkyGrid Pauline Malcolm-John, EVP of Strategic Partnerships, WeeWorld.com Mike Raffensperger, Vice President of Strategy and Creative Development, Magnet Media Adrian Sexton, Co-Founder & CEO, New Medici LLC, Moderator For Session Description & Speaker Bios Click Here 2:15 PM - 3:30 PM Track I: H2.0-21, AdvUp-32, SmPh-TbLT-15, Salon I The Facebook Factor - A Discussion of Facebook and other Social Media Platforms as a Product and Communications Platform - Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine Alex Quilici, CEO, YouMail Serena Ehrlich, Executive Director, Attention Howie Kleinberg, President of Digital, GLOW Social Justin Kistner, Director of Social Products, Webtrends Rick Meacham, Vice President, Partnership Development, LoudDoor/Big Prize Marni Salup, CEO and Founder, The Salup Group Adam Sexton, CMO, Border Stylo, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-33, SmPh-TbLT-16, Salon II Personalized Media: Entertainment & Commerce - Social Television, Video, Music and Communications Greg Duffy, Founder and CEO, Dropcam Paolo Sigismondi, MBA, Ph.D., Clinical Assistant Professor, Annenberg School for Communication & Journalism, University of Southern California Justin Nassiri, founder and CEO, VideoGenie Dirk Brown, Chairman & CEO, Pandoodle Corp. Daniel Punt, VP of Business Development, AnyClip Nick DeMartino, former, Senior Vice President, American Film Institute, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-34, SmPh-TbLT-17, Salon III Tablets and SmartPhones - The Immersive or Location-Based Commerce, Games or Communication Experience Elaine Coleman, Chief Research Officer and Co-Founder, Resolve Market Research Saurabh Bhatia, co-founder, Vdopia Craig Besnoy, Managing Director, Netbiscuits Kiran Modak, Executive Vice President, Product Management, Unsocial Philip Pfeifer, VP, Account Management, Usablenet, Usablenet Kara Nortman, Senior Vice President of Publishing, CityGrid Media Ben Davis, CEO, Phizzle Bill Sanders, Managing Partner of ImagineOne Mobile, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-35, Ballroom Terrace Social Media, Brands and Target Markets, Part II: Capturing and Transforming Millions of Users in Communities, Content, Conversation and Commerce Yves Bergquist, Chief Strategist Officer, VZillion Sheryl Goldstein, Chief Revenue Officer, House Party Donny Makower, President, RED Interactive Agency Terrence Cummings, VP of Partnerships and Strategy, Hands-On Entertainment Nicole Vrbicek, Director of Business Development, Social Game Universe Raman Kia, Director of Social Media, Starworks Group Chas. Salmore, CEO, MWKS, Moderator For Session Description & Speaker Bios Click Here Return to Complete Agenda