Sunday, January 7
10:00 AM - 11:00 AM
DH10: Session B:

Technology Infrastructure for the Delivery of Broadband Entertainment
As we move from narrowband to broadband delivery, the physical convergence of entertainment in the home requires a new technological infrastructure to be put in place. For a TV broadcaster to become an Internet broadcaster, an entirely new technological framework must be devised. Creating the new "Digital Hollywood" will not be possible without the framework to support the structure itself. The products and services that will redefine technology will require an infrastructure capable of supporting bandwidth intensive applications. In this session we will explore the capabilities of the systems in place today, understand what kind of content we can deliver, as well as investigate what alternatives the production community has in reaching its marketplace.
Graeme Weston, Executive Director Entertainment Division, The Fantastic Corporation
Jon Brown, VP of Engineering, Activate
Dan Rayburn, Worldwide Product Manager Streaming Media, Globix Corporation
John Fiske, Director of Entertainment Vertical Marketing, iBEAM Broadcasting
Laurie Shook, Director, New Media, Lucent Technologies
Michael G. Demko, Vice President & General Manager, Net 36, a PanAmSat Company
Peter Forman, President & CEO, Ligos Technology, Moderator

Graeme Weston, Managing Director Entertainment Division, The Fantastic Corporation, USA: Graeme Weston brings nearly two decades of experience in the entertainment and interactive technologies marketplace to The Fantastic Corporation. He is currently serving as the Managing Director of Fantastic’s entertainment division. Most recently, Mr. Weston held the position of Chief Operating Officer at Los Angeles, CA’s Paramount Pictures Classics, the specialty releasing arm of Paramount Pictures. Here, Weston worked to develop business plans and long term strategy to produce/acquire and distribute a slate of eight to ten films per year as well as initiating plans to develop strategic partnerships with distributors in Canada and key European territories. Prior to Paramount Pictures, Mr. Weston served as Vice President of Business Development for Music Television Europe (MTV Europe). To his credit, Mr. Weston Spearheaded MTV’s Europe’s distribution outside limited cable markets focusing on cable, terrestrial and direct-to-home retransmission and broadcast. During his tenure as MTV’s Director of Network Development for both the Northern and Southern European regions, Mr. Weston was recognized for successfully negotiating MTV’s acquisition and lease of TV stations throughout Italy; coordinating MTV launches on cable networks throughout Scandinavia and Finland and negotiating with Greek government officials for 24 hour carriage of MTV on a nationwide terrestrial frequency. In 1990, Mr. Weston co-founded a British company to research and license interactive technologies. He secured a European franchise of Virtual World Centres, now majority owned by Roy Disney’s Shamrock holdings and launched the business in Europe. Mr. Weston has consulted for major media groups around the world including the News Corporation, Phillips and Viacom. While living in Los Angeles, he has been involved in various aspects of the television and film industries working with individual filmmakers and major production companies. Weston holds degrees The University of Pennsylvania, college of Arts and Sciences and the Wharton School or business.

Dan Rayburn is Worldwide Product Manager of Streaming Media for the Globix Corporation (NASDAQ: GBIX) - a worldwide provider of sophisticated Internet-based solutions, co-location and dedicated Internet connectivity, to large- and medium-sized businesses. Mr. Rayburn came to Globix to start this unique division that would address the growing needs for streaming media solutions - the hottest new  format for distributing video over the Web - on the Internet. Mr. Rayburn has been producing Webcasts since the inception of streaming media technology in 1995 and was involved in producing some of the first cybercasts on the Internet. Mr. Rayburn is considered a leading authority in his field and  has given numerous lectures worldwide on streaming media technologies and has been featured on CNN and CBS. Prior to Globix, Mr. Rayburn co-founded a New York-based Webcasting production company where he produced hundreds of live streaming events for high-profile entertainment clients. Previously, Mr. Rayburn worked as a systems engineer for Apple Computers after having served in the U.S. Air Force. Dan is one of the founding board members of the IWA (International Webcasting Association) http://www.webcasters.org and writes for many publications on streaming media trends and technology.

Laurie J. Shook, Director, New Media, Lucent Technologies: As market segment development director, Laurie Shook is responsible for developing and implementing the global marketing strategy for the new media industry segment. Her chief responsibilities are to foster development of partnerships and solutions which provide the infrastructure needed to enable the exciting new world of broadband content delivery - be it music, video, or enhanced "Internet" TV and radio. This includes overseeing the development of end-to-end solutions and marketing programs for the new media industry and service provider segments. Lucent views these critical enabling technologies to include optical networking, high-speed access, Quality of Service, digital rights management, and security technologies. Ms. Shook's key career interests are focused on new technologies and new product development. Prior to her work in new media, she was responsible for developing Lucent's Voice Over NetWorX offer, which consisted of a set of solutions that supported voice services over data or converged networks, including IP and ATM. She has worked for Lucent since 1997. Ms. Shook has 15 years experience in marketing and new product development with a variety of companies, including MFS Communications (now part of MCI WorldCom), Sprint, and Hallmark Cards. Her primary expertise with service provider organizations includes competitive long distance companies and new entrants. She is currently the Vice-Chairman of the MultiMedia Telecommunications Association (MMTA), an industry group charged with growing the market for enhanced services through market education. She also serves on the Board of Directors of the Broadband Content Delivery Forum, an industry association charged with enabling the growth of the broadband industry. She received her MBA degree from Vanderbilt University in Tennessee in 1982 and her BA degree from Murray State University in Kentucky in 1979. She has completed executive programs at The Wharton School, University of Pennsylvania, in Philadelphia. She currently resides in Naperville with her husband and two children.

Peter Forman is president, chief executive officer and chief operating officer of Ligos Corporation, based in San Francisco, California.  As CEO and COO, he is responsible for leading the process of formulating company strategy and managing all aspects of strategy implementation.  In addition, he is responsible for ensuring the financial well being of the company and managing its key relationships with investors and strategic partners. Before joining Ligos, Peter was president at Intelligence at Large, Inc., a developer of internet telephony and IP videoconferencing technologies. Prior to at Intelligence at Large, Inc. he was vice president of Business Development at Image G, Inc., a special effects production house where he was responsible for developing Internet related strategy and business. Before that, Peter was founder, president and CEO of New Video Corporation, a pioneer in the development of video and audio codecs for personal computers for use in media authoring and training systems. He also held management positions with Deloitte and Touche Management Consulting and The J. Paul Getty Trust Art History Information Program. Peter holds an MBA from University of California at Los Angeles, Anderson School of Management and a BFA from California Institute  of the Arts.

John Fiske, Director of Entertainment Vertical Marketing, iBEAM Broadcasting Corporation: John Fiske oversees entertainment-oriented marketing programs, with a special focus on Internet radio and online music. Before joining iBEAM in 1999, Fiske worked at MediaOne as a product manager for its high-speed Internet service for small businesses and as a telecom analyst for Gemini Consulting. He has also worked as a C programmer, a concrete inspector, and an English teacher in Tajikistan. Fiske earned a bachelor's degree in Sanskrit & Indian Studies from Harvard in 1992, where he focused on Persian literature. He also received an MBA from INSEAD in 1999.

Jon Brown, Vice President, Engineering Activate: As VP of Engineering, Jon Brown’s responsibilities at Activate include guiding the development of the network and system architecture as well as evaluating future technologies that may be applicable to Activate. Jon has over 14 years of experience in software development, most recently as vice president of product development for Atrieva Corporation. From 1991-95, Jon was the senior program manager at Evergreen Software Tools, developers of computer-aided software engineering tools. Prior to Evergreen, he was the product development manager at Phoenix Technologies, developers of software fundamental to the design and use of personal computers. Jon has also held software development management positions with Sunstrand Data Control, HDC, and several start-up software companies. He holds degrees from Georgetown and the University of Washington.

Michael Demko, General Manager of NET-36, PanAmSat Corporation: As General Manager of NET-36‘ and Senior Vice President of PanAmSat, Mr. Demko will oversee all operating aspects of the business, including strategic marketing, business development and product management, and sales efforts. He also will be responsible for the overall management and execution of the NET-36 business strategy and network build-out plans. Prior to assuming the role of General Manager, Mr. Demko served as senior director for PanAmSat’s video and data distribution networks, working closely with customers to determine their future requirements and ensuring PanAmSat satellite services were tailored to meet specified future needs. Earlier in his career, Mr. Demko served as the Integrated Product Team Leader at Boeing, where he led a cross-functional team in the design, production, integration and testing of a critical aircraft subsystem. He was also an officer in the United States Army. Mr. Demko holds both a Bachelors and Masters in Aerospace Engineering from Princeton University. He also holds an MBA degree from Wharton Business School.