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Digital Hollywood Events at CES
January 7 - 9, 2013
Tuesday, January 8th
10:30 AM - 11:30 AM
Track II - DH6
- Digital Hollywood
Location: North Hall N258
The Television Ecosystem: Programming, Pay-Services, Advertising and Multi-Platform Distribution - Revenue and Strategies
Television 3.0 is here. With integrated Apps, PVR, DRV, VOD, broadband, wireless, VoIP and mobile applications, it's the central component of the electronic experience. Gain insights into how media, entertainment and technology companies are competing for the hundreds of millions of global consumers gathered around "the set."
Bruce Eisen, founder and president, Digital Advisors
Scott L Brown, Senior Vice President, Global Communications, Media Practice Consumer Insights & Strategic Relations, The Nielsen Company
Tamara Franklin, Senior Vice President, Affiliate Operations & New Media Distribution, Scripps Networks Interactive
Jeremy Legg, Senior Vice President of Business Development and Multi-Platform Distribution, Turner Broadcasting System, Inc., (TBS, Inc.)
Dan Suratt, Executive Vice President, Digital Media and Business Development, of A+E Networks
Mike Sid, CEO, MediaMorph, Moderator

Dan Suratt is Executive Vice President, Digital Media and Business Development, of A+E Networks. Based in New York, he reports to Abbe Raven, President and CEO of A+E Networks. Suratt, who has won six Emmy® Awards, is responsible for all strategic, operational and editorial functions, business development efforts and digital distribution negotiations for A+E Networks, as well as the broadband and mobile elements of A&E, History, H2, Lifetime, Lifetime Movie Network and BIO. Suratt leads many of A+E Networks' digital partnerships with content aggregators and other digital delivery services, including Hulu and YouTube. Under Suratt's leadership, A+E Networks doubled site traffic to more than 21 million unique visitors per month, emerged as a leader in social games with properties like Pawn Stars: The Game - played more than 250 million times on Facebook, established the Lifetime Moms blog network, executed numerous industry-leading social TV campaigns and garnered several Webby Award nominations and an induction into the Apple iPad Hall of Fame. Suratt was named to Multichannel News' 40 Under 40 list in 2011 and CableFAX's Digital Hot List in 2011 and 2012. Suratt served in a similar role at Lifetime Networks beginning in June 2006 and until its acquisition by A+E Networks in 2009. Prior to that, he was Vice President, Business and New Media Development at NBC Olympics, a position he held through the 2004 Summer Games in Athens, Greece and the 2006 Winter Olympics Games in Torino, Italy. In this role, Suratt was responsible for all of NBC Olympics' business and new media development opportunities, strategy and operations, including developing partnerships and new media initiatives across mediums ranging from ESPN.com and Google to DirecTV and Echostar. Suratt joined NBC in 1995 as the lead Production Associate for the 1996 Summer Games in Atlanta, Georgia. He also held positions as Director of Business Development and as Producer for the 2000 Summer Games in Sydney, Australia, and 2002 Winter Olympic Games in Salt Lake City. After the 1996 Atlanta Summer Olympics, Suratt worked on the 1997 and 1998 NBA on NBC regular and post-season productions - earning an Emmy® for the 1997 NBA on NBC Finals coverage - and the 1997 National League Championship Series and World Series broadcasts. Suratt began his career with the NBA in 1993. Suratt graduated from Middlebury College in Vermont with a Bachelor of Arts degree and received his Master of Business Administration from New York University's Stern School of Business.

Bruce Eisen
is the founder and president of Digital Advisors, a digital distribution consulti
ng firm advising a broad range of clients, ranging from start-ups to Fortune 500 companies whose clients have included Twentieth Century Fox, Blockbuster, Technicolor, Zoran Corp., Juniper Networks and Nuvo TV. Most recently Eisen was the Vice President Online Content Development & Strategy for DISH Network where he was responsible for the strategy and implementation of the company's on-demand, online and Internet based initiatives. To that end, Eisen launched DISH's TV Everywhere offering, making television content available to its subscribers on a variety of devices including computers, tablets and SmartPhones. Eisen successfully negotiated license agreements with most of the major broadcast and cable television networks, licensing over 20,000 television shows for on-demand distribution on DishOnline.com and related iPad, iPhone and Android apps. Eisen devised and implemented the company's SVOD strategy to compete with Netflix, launching DISH's Kids/Family SVOD offering which includes over 3,000 pieces of content including Thomas the Train, Barney, Heathcliff, Strawberry Shortcake, VeggieTales and Jim Henson property content. Eisen was a key member of the executive team to develop and implement the company's movie SVOD offering, Blockbuster@Home which includes early window content from Sony, Disney and Paramount. Eisen negotiated affiliation agreements with Starz, Showtime, Sony Movie Channel and other broadcast and cable networks for carriage of those linear and on-demand offerings on the DISH satellite system. In addition, Eisen acquired on-demand rights from the major Hollywood studios including VOD/EST/SVOD rights for distribution across multiple platforms including set-top boxes, DishOnline.com, iPad, iPhone and Android devices. Eisen was one of the principals who started CinemaNow in 1999 and grew the company from a three person operation to a fifty person company. In connection therewith, Eisen negotiated five rounds of venture financing totaling in excess of $40 million with companies including Microsoft, Blockbuster, EchoStar and Cisco. Eisen was responsible for day-to-day operations of the company and for all of CinemaNow's business development and legal activities. In that capacity he successfully negotiated CinemaNow's agreements with over 200 content licensors including such major Hollywood studios as Warner Brothers, MGM, 20th Century Fox, Sony, Paramount, Universal, and The Walt Disney Company. In addition, Eisen brought great success to the company, spearheading distribution and marketing partnerships with MSN, AT&T, Best Buy and other globally-recognized companies including HP, Creative, Archos, Sandisk and Linksys. Prior to joining CinemaNow, Eisen served as senior vice president of the Production/Business Affairs Department for Trimark Pictures, Inc. Eisen's responsibilities included negotiating Trimark's film production and distribution agreements. In that capacity, Eisen worked with the Walt Disney Company, Miramax, The Samuel Goldwyn Company, Columbia Pictures, HBO and others. On the production front, Eisen structured Trimark's relationships with the Screen Actors Guild, the Directors Guild of America, the Writers Guild of America as well as such talent as Samuel L. Jackson, Renee Zellweger, Peter Jackson and Jim Belushi, amongst others. Eisen's experience in the legal arena of the entertainment industry is matched by his creative endeavors. His producing credits include cult genre favorites “Warlock: The End of Innocence,” starring Bruce Payne, “The Dentist 2,” starring Corbin Bernsen “Leprechaun in the Hood,” starring Warwick Davis and Ice-T as well as two films based on Stephen King properties, “Trucks,” and “Sometimes They Come Back For More.” In addition, he shares a writing credit on “Warlock: The End of Innocence,” the third installment in the popular series. Eisen has lectured at U.C.L.A. and U.S.C. and has spoken at conferences organized by institutions including Digital Hollywood, iHollywood Forum, Streaming Media, the California State Bar Association, the Beverly Hills Bar Association, NATPE, NAB, USC, UCLA, Piper Jaffray, the Independent Film and Television Alliance, the Entertainment Merchants Association, the British Screen Advisory Council, the Bangkok Film Festival, MultiChannel News and Broadcasting & Cable magazine. Eisen received his J.D. from the University of Southern California in 1991 and his B.A. cum laude with high honors in Philosophy from Clark University in 1984.

Scott L Brown,
SVP Global Engineering & Strategic Relations, The Nielsen Company: Scott L. Brown
serves as Senior Vice President, Global Communications, Client Insights & Strategic Relations for Nielsen. In this role, Scott is a frequent speaker and sought after visionary for impending changes to the media landscape, the impact of new technology, and for the path of new advertising models. Scott is responsible for client insights and communications, strategic business relationships, and works with media strategy and digital platform development for the company. Scott focuses much of his time on establishing and managing business relationships with advanced technology and new media companies. He is the key company spokesperson for evolving television technologies, advanced metering systems, and new technology development. Scott provides the internal and external company vision and leadership for the new world of digital convergence, connected TV technology, and multi platform measurement, etc. Scott, is a veteran of Nielsen, with roots going back to Advanced Software Systems Design, progressing into Senior Operations Management, and then into his current position with Nielsen. Scott’s expertise is grounded in technology, the implications for Nielsen measurement, coupled with a deep client following on what is relevant in the media world. Scott is frequently asked to forecast the future for major advertisers, and media companies. Scott holds a Bachelor of Science and a Masters Degree from Illinois State University.

Tamara Franklin, Senior Vice President, Affiliate Operations & New Media Distribution, Scripps Networks Interactive: In her position as senior vice president of affiliate operations and new media distribution for Scripps Networks Interactive, Tamara Franklin oversees the development of business models and business plans relating to evolving and new business opportunities. She works with Scripps' national accounts team and affiliates to identify and develop new distribution technologies and revenue streams for linear content. Franklin also leads the company's affiliate strategy and business development. Franklin joined Scripps Networks Interactive in March 2009 from Turner Broadcasting Systems, where she served as vice president of business development, responsible for non-linear distribution deals with a focus on wireless distribution platforms. Prior to TBS, she served as director of new business development and strategic marketing for Motorola, where she was responsible for the development of new business and partnerships for iDEN, Motorola's wireless division. Franklin is a graduate of NAMIC's Executive Leadership Development Program (2007-08) and the WICT Betsy Magness Leadership Institute (Class XXIII). She's been named one of CableFAX's Top 75 “Most Influential Minorities in Cable” for 2010 and 2011, and honored in 2011 as a NAMIC Luminary. Franklin earned a bachelor's degree in English from Yale University and MBA from Harvard University. She is based at Scripps Networks Interactive's headquarters in Knoxville, Tenn. where she resides with her husband, Wade, and their two children, Miles and Camille.

Jeremy Legg is Senior Vice President of Business Development and Multi-Platform Distribution for Turner Broadcasting System, Inc. (TBS, Inc.). Legg oversees the non-linear content and product distribution strategy, is responsible for digital content rights acquisition and developing content windowing strategies, as well as spearheading business development with MVPD's, technical and digital partners, and implementing the TV Everywhere strategy across Turner's portfolio of networks. Legg is based in Atlanta and reports directly to Coleman Breland, Executive Vice President & Chief Operating Officer of Turner Network Sales (TNS), the domestic distribution, sales and marketing arm of TBS, Inc. Legg most recently served as Vice President of business strategy and development for AOL, Inc. He was responsible for developing and maintaining strategic alliances with telecommunications and broadband providers, PC manufacturers; online providers and retailers; developing corporate strategy for AOL's broadband initiatives; driving subscriber acquisition and retention efforts; managing acquisition of critical technology infrastructure; and outsourcing. Prior to AOl, Legg held senior position at Oracle and Accenture. Legg earned a Bachelor of Arts degree in political science from Brown University. He is an active member of the Cable Telecommunications Association for Marketing (CTAM), serves on the board at Flingo, and is an Advisory Board Member for X+1, Ensequence, and PlayOn Sports.


Mike Sid, CEO, MediaMorph: For over ten years, Mike has helped leading entertainment companies such as Sony Music, Sony Pictures, Comcast, Time Warner, MTV, Nickelodeon, Showtime Networks and Clear Channel build their digital entertainment systems and businesses. Mike's broad experience in digital entertainment ranges from leading the media and entertainment vertical for a major web integrator and building the infrastructure for digital entertainment at Sony Music to establishing a semantic web start up as the leader in its space. Mike holds a BS in Aerospace Engineering from MIT.