Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood Events at CES January 9 - 11, 2012 Monday, January 9th 10:00 AM – 11:00 AM Track I - STC1 - SmartPhone & Tablet Conference The Smartphone - Tablet Economy: Apps, Devices, Commerce - the Consumer Obsession The next generation mobile device has set a new threshold of design, elegance and features that all future mobile devices will be compared to. The Mobile Platform 2.0 is now the SmartPhone - Tablet Platform, and it will no longer be acceptable to the consumer as anything less perfect. It must be a perfect lifestyle device, a web, a phone, a texting and an email machine with full information and entertainment accessibility. The next generation of mobile devices have forever raised the bar for what all future mobile platforms must aspire to. In this session, we will address the SmartPhone – Tablet platform – the features, the network capabilities and consumer expectations. Dan Heaf, Digital Director, BBC Worldwide Sean Nolan, VP, General Manager, Rodale Digital Grace Dolan, Head of Mobile Search for Telecom & Consumer Electronics, Google Gary Brotman, Director and Head of Marketing, Global Market Development group, Qualcomm Peter Phillips, Senior Vice President & General Manager, Digital Media Group, Marvel Worldwide Tim Hanlon, Founder and CEO, The Vertere Group, LLC Phil Asmundson, Vice Chairman and U.S. Media & Entertainment and Telecommunications Sector Leader, Deloitte, Moderator Phil Asmundson, Vice Chairman and U.S. Media & Entertainment and Telecommunications Sector Leader, Deloitte: There's wild exploration happening in technology, media, and telecommunications, with seismic changes now taking place in the course of a mere year instead of decades. As Phil Asmundson says, “how could inquisitiveness not be stimulated by that kind of environment?” Phil is Vice Chairman and U.S. Media & Telecommunications Sector Leader of Deloitte's Technology, Media and Telecommunications (TMT) Practice in the U.S. and is responsible for industry strategy, eminence, research, and service development. He is passionate about these industries and believes his role is to dig below the surface of what's reported by journalists to help CEOs solve the challenges of today and strategize for the future. “I'm told I'm an unconventional thinker,” says Phil. “I'm not afraid to buck what everyone else is saying. Being able to provide an alternative view point and support why it should be considered is very much needed by many companies out there. They don't want to fall into group think. They want to make sure they're considering the unconventional, so I try to think out of the box.” Phil earned a bachelor's in accounting from the University of Oregon and then went straight into the workforce, even though he wanted to get his MBA. While working in the audit department of what was then Touche Ross & Co., he pushed to get his advanced degree and earned it in two years at the Wharton School of Business-while working fulltime and parenting three young children. In 1981, he started his career at Deloitte as a junior accountant serving retail and healthcare clients. The following year he took on a cable company client and started down what he describes as a love of media and communications. He recalls that the transition happened in an instant while sitting in a cable operator's conference room to prep a public offering document. The attorneys in the meeting asked the CEO about the perceived value of wireless communications and the CEO ripped a phone line out of the wall to make his point. “The attorneys didn't know what to do, but I got it. The spell was cast,” Phil says. “I think wireless is one of the great transformers of our society and will be for many decades to come.” Since then-and now with more than 29 years of experience in accounting, auditing, and consulting-Phil has become one of the premier thought leaders in media and telecommunications. He is often called on to speak and write on industry trends, challenges, and opportunities. When not working, Phil is either overseeing his two vineyards-one in Argentina, where he makes Malbec, and one in Arizona, where he's experimenting with Rhones-or he's outdoors fly fishing. “Fly fishing requires diligence, patience, and accuracy,” he says. “That same diligence, patience, and accuracy is needed in business. I love what I do. I love the industries I work in. To me, it's not work; it's a passion.” Grace Dolan, Head of Mobile Search for Telecom & Consumer Electronics, Google: With 7+ years experience in the interactive advertising industry, Grace is the Head of Mobile Search for Telecom, Software & Consumer Electronics at Google. In this role, Grace is responsible for helping Fortune 500 companies in the Technology Industries develop successful Mobile and Tablet Advertising strategies which compliment and extend the reach of their existing campaigns. Grace joined Google in 2006 as an Account Manager, where she provided integrated, cross-platform advertising solutions to Financial Services Advertisers to improve their ROI and grow their businesses. Prior to Google, Grace held an Account Director position at a boutique media agency where she built advertising strategies and media plans for customers across the Travel, Entertainment and Media Industries. Grace currently resides in San Francisco's Noe Valley with her husband of just over a year and fellow Googler, Matthew Dolan. Matt Bean is AVP, Mobile, Social and Emerging Media at Rodale Inc., the authoritative source for health, fitness and wellness content around the world. In his role, he works across all Rodale departments and brands, including Men's Health, Women's Health, Prevention, Bicycling, Runner's World, Organic Gardening, and Eat This, Not That!, to develop concepts, ideas and products around mobile, gaming, video, and social media. He is also Editor-at-Large of Men's Health and continues to write the “Guy Next Door” column for Women's Health. As the former Brand Editor at Men's Health and Women's Health, Bean launched more than 40 mobile applications across Rodale's brands and oversaw the creation and launch of Rodale's first-to-market iPad platform. Under his leadership, these apps have been downloaded millions of times by users across the world. In 2010, the American Society of Magazine Editors honored the Eat This, Not That! app with the award for Best Interactive Tool. Additionally, Bean oversaw the launch of Rodale's first gaming endeavor, helping to form a partnership with Ubisoft for the Microsoft Peter Phillips is the Senior Vice President & General Manager of Marvel Entertainment's Digital Media Group. Marvel Entertainment is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Mr. Phillips oversees all aspects of digital media for Marvel, including but not limited to its destination websites, mobile applications and social network presence, in which the company is the industry leader. Through aggressive innovation, Mr. Phillips is responsible for driving online growth and support of Marvel's publishing offerings, feature films and television series. Mr. Phillips's previous roles include Senior Vice President of the online division at Weight Watchers International, Vice President of Product Development at Fandango and multiple marketing roles at Paramount Pictures. As a Senior Vice President at Weight Watchers International, Inc., Mr. Phillips was responsible for the continued growth and development of the company's $200M+ online division. He also served as Vice President of Product Development at Fandango, Inc., where he led the strategic planning, development, and ongoing management of all product-related initiatives and was part of the executive team that led the sale of the company to Comcast Interactive Media in 2007. Mr. Phillips worked at Paramount Pictures from 1992 to 2000. Gary Brotman, Director and Head of Marketing, Global Market Development group, Qualcomm: Gary Brotman is director of marketing for Qualcomm’s global market development group, which is focused on building new wireless businesses and commercializing technologies in key wireless growth areas. Brotman is a marketing veteran with more than 15 years of experience designing and marketing media software, hardware and services that push the boundaries of technology. Most of his career has been dedicated to helping consumers and companies discover, experience, promote and distribute media and physical goods online. Jeremy Roberts, Director of Technology, PBS KIDS Interactive: Jeremy Roberts is Director of Technology for PBS KIDS Interactive, where he focuses on delivering cutting-edge educational gaming experiences to kids aged 2-8. Roberts is currently working with content properties such as CURIOUS GEORGE, DINOSAUR TRAIN, THE CAT IN THE HAT KNOWS A LOT ABOUT THAT! and SUPER WHY! on multiple platforms including web, mobile pocket and tablet, whiteboards, interactive tables and interactive video - as well as augmented reality for web, mobile and tablet. A physicist by training, Roberts' experience in technology over the past 15 years ranges from bringing the AOL Entertainment, Music and Video Games channels to life in the early '90s, to pioneering online video and mobile content delivery for PBS in the early 2000s, to coding physics simulation software for the astronomy department at George Mason University. Just to keep things interesting, Roberts plays trombone with Washington, D.C,, soul, ska, and reggae band The Pietasters, and has been known to moonlight on trombone with other artists including the late James Brown.