Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, May 2-5, 2011 Ritz Carlton Hotel, Marina del Rey, California Monday, May 2nd 10:00 AM – 11:15 AM Track I: SmPh-TbLT-1, HGmz-1 iPad-Tablet-SmartPhone-PC-Game – TouchIt - Roundtable on the Immersive Consumer Experience All consumer devices are undergoing a revolution - both in the way that consumers interact with the device - as well as new and creative possibilities in the way that software and hardware developers understand the nature of their products. Touch screen, motion and immersive computing, Tablets, SmartPhones and Television devices are now only at the starting gate of innovation. This session is for innovators and executives who are participants in the future. David Gill, Sr Director, Mobile Media & Marketing, The Nielsen Company Michael Brown, VP Media & Entertainment, Digitaria Ted Theocheung, VP of PC & Digital Home Divisions, Synaptics Pedro Vargas, Senior Director, Corporate Marketing, Atmel Steve Kingsley-Jones, Director of Product Management, Immersion Corporation Matt Joe, Vice President of Technology, POP Joyce Schwarz, Author and Business Development Advisor, JCOM David Gill, Sr Director, Mobile Media & Marketing, The Nielsen Company: the world’s largest information and media company. Nielsen provides a complete understanding of how consumers get information, consume media and buy goods and services around the globe. In this role, David oversees Nielsen’s relationships with clients on both the buy and sell side of the mobile marketing ecosystem, i.e. content publishers, ad networks and portals, ad agencies and advertisers to help support their mobile strategies with research and consultative services. Prior to Nielsen, David was a Senior Director at M:Metrics and spent eight years with Motorola and Freescale Semiconductor in various sales and business development roles, both in the US and Europe. David is a frequent speaker and panelist at mobile industry events and is considered an expert in providing insight into consumer activity on the “3rd screen”. He holds a Bachelor of Science degree in Mathematics from the University of Texas in Austin and lives in Austin, Texas. Ted Theocheung, VP of PC & Digital Home Divisions, Synaptics: Ted oversees all PC notebook and digital home consumer electronics touch solutions including slates, remote controls, digital photo frames, and ecosystem alliances and business development. One of his group’s newest gesture technologies for TouchPads, Scrybe, is a next generation technology that enables users to complete entire tasks all through touch. A veteran entrepreneur, Ted was Vice President of Marketing for several startups including Mirra, a digital media solution acquired by Seagate, Digital Media analyst at TDG, and venture investor with Sand Hill Angels. Ted has more than fifteen years of experience in executive roles in strategy, corporate development and alliances and business unit responsibility at Hewlett-Packard for consumer and corporate PCs, internet, handheld devices, software, and printers. Ted received a Bachelor of Science in Mechanical Engineering from Santa Clara University and also attended Stanford Graduate School of Business. Pedro Vargas, Senior Director, Corporate Marketing, Atmel: Pedro Vargas is Senior Director, Corporate Marketing for Atmel, a worldwide leader in the design and manufacture of microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components for the electronics industry with complete system solutions focused on industrial, consumer, communications, computing and automotive markets. Vargas has been involved in the high-tech industry for more than 20 years and in digital media over 10 years. During this time his marketing, business and technical management expertise has been integral to the success of blue chip companies like Intel Corporation, Yahoo! and SanDisk, as well as a wide variety of start-up and mid-stage companies. Matt Joe, Vice President of Technology, POP: As VP of Technology at POP, Matt leads a team of technologists focused on delivering innovative user-focused experiences on all devices and platforms. As part of this charter, his team is spearheading a company-wide initiative to be at the leading edge of interactive experiences on mobile devices. Previously, Matt was the Global Director of Business Solutions Architecture at Avanade, where he helped set strategic technical direction and increase adoption of Microsoft enterprise business solutions technologies. He was instrumental in developing several Avanade Solutions, Offerings, and Assets that help address their customers’ needs and realize results. Prior to Avanade, Matt worked in the Media & Entertainment group at Andersen Consulting (now Accenture). Matt earned a B.A. in Computer Science from Boston College. He has recently learned that the smile and giggle of his daughter, Kiran, is the perfect way to end any day. Joyce Schwarz, Author and Business Development Advisor, JCOM: Schwarz is one of the leaders in emerging communications, entertainment and technologies on the West Coast. She combines more than a decade of high level advertising and marketing posts with such advertising agencies as Foote Cone & Belding and a division of Ogilvy & Mather with a dozen years experience launching start-ups, Corporate spin-offs and digital media innovations. Her record includes more than $300 million in product launches for such firms as AT&T, Philips and Sheraton. Our background ranges from such major campaigns as the 'Missing Kids on the Milk Carton' community outreach program to Johnson & Johnson's disposable contact lens to Democrats.com at the DNC, 2001 to the acclaimed 'Day In the Life of Paris' streaming online back in 1995. JCOM's strength includes a database of 20,000 corporate and new media leaders we have met personally through our client work, Venture Capital liaison and in speaking at conferences like NAB, Digital Hollywood and CES. Matchmaking for business is our forte. But, it's not just the access, it's bottom-line results that we bring to you and your firm. Our record includes more than 200 alliances and partnerships with major corporations, institutes and multinational leaders. Joyce holds a masters degree in professional writing (Cinema) from USC and an undergraduate degree in journalism from Ohio University and MBA studies at the University of San Francisco. She is past-president of the USC Cinema-Alumni Assn., listed in Who's Who in the World, Who's Who in Entertainment and Who's Who in Women. Her published books include: "Multimedia 2000" for the NAB in 1992, "Gateway to the Next Millennium", "Successful Recareering", Career Press, 1993, Harcourt Brace, 1994, "How to Break Into the New Hollywood", Hay House, 1995 and "Cutting the Cord: Tech TV's Consumer Guide to Going Wireless," Que Publishing, Spring, 2002. Chances are that you've also read many of the more than 300 articles and columns Joyce has written for such publications online and off including: Digitrends.net, Business 2.0, Wireless Women, LA Times,