Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Media Summit 2010 Wednesday, March 10th 3:45 PM - 5:00 PM The End-of-Day Keynote Roundtable State of Media, Entertainment & Advertising Antony Young, Chief Executive Officer, Optimedia US Mark Rosenthal, Chief Executive Officer, Current Media Richard Gelfond, Chief Executive Officer, IMAX John Gerzema, Global Chief Insights Officer, Y&R Charlie Rahilly, President of National Advertiser Platforms, Clear Channel Radio Spencer E. Ante, Associate Editor, Bloomberg BusinessWeek, author, "Creative Capital", Moderator Antony Young, Chief Executive Officer, Optimedia US: Antony Young is CEO of Optimedia US, a division of Publicis Groupe and leading media services agency that specializes in integrated marketing communications for world-class brands including T-Mobile, L’Oreal USA, Diesel, Cartier and Denny’s. Having began his 20 year international advertising career with Publicis Groupe in New Zealand for Saatchi & Saatchi, Antony relocated to Hong Kong in 1995 as Saatchi & Saatchi Asia’s regional head of media. In 1996 he was appointed chief executive of Zenith Media, where he launched the network across the region. Under his leadership, Zenith Media Asia established China’s #1 agency; twice won “Media Agency of the Year” and claimed Asia’s first ever Cannes Media Gold Lion. In 2003, Antony transferred to London as CEO, ZenithOptimedia UK Group. On his arrival to the UK, he was instrumental in establishing the agency’s proposition “The ROI Agency”… and shifting the agency’s focus towards driving business results. ZO UK won assignments for P&G, L’Oreal and UIP (the combined marketing operation for Paramount and Universal pictures) during his time at the agency. In July 2006, he relocated to New York to take the reigns at Optimedia US. Antony has been responsible for developing strategy and executing media campaigns across 16 different countries for some of the best global brands—including Sony, Coca-Cola, McDonald’s, Nokia, Procter & Gamble and Toyota. Antony also was a CEO and co-founder of AdXplorer, a digital marketing specialist established in China. He is co-author of business book, Profitable Marketing Communications (Publisher - Kogan Page). John Gerzema, Global Chief Insights Officer, Y&R: Best selling author and pioneer of account planning in American advertising agencies, John has guided brands to international strategic and creative acclaim. His book, “The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It” is a BusinessWeek bestseller, having been named #3 Best Business Book in 2008 for Amazon’s editors and “Best Advertising and Marketing Book for 2008” by CEO Read and Library Journal. John is a frequent presenter around the world and a regular commentator on Fox Business and Bloomberg Business News. His work has been reviewed in the Financial Times, Harvard Business Review, and Strategy and Business. Previously, John ran Fallon’s international network, founding offices in Tokyo, Singapore, Hong Kong, and Sao Paolo. John holds a master’s degree from the Medill School of Journalism at Northwestern University and a B.S. in marketing from The Ohio State University. Mark Rosenthal, Chief Executive Officer, Current Media: Chief Executive Officer Mark Rosenthal brings more than 25 years of media success to Current. For nearly a decade, as President and Chief Operating Officer of MTV Networks, part of Viacom, Rosenthal was a leader in growing and extending the reach of that company's world-class media brands, both geographically and into areas such as films, consumer products and the Internet. During his tenure, revenue and earnings from the company's operations more than tripled as MTV Networks' 100+ television channels grew to reach 400 million households in 164 countries around the world. He also helped lead the execution and integration of acquisitions that added brands such as Comedy Central, VIVA, Spike TV, mtvU, Country Music Television, and Noggin to the MTV Networks franchise. After MTV, Rosenthal was Chairman and Chief Executive Officer at Interpublic Media, part of the Interpublic Group, one of the world's leading organizations of advertising agencies and marketing services companies. In this position, Rosenthal oversaw all of Interpublic's worldwide media operations, including Initiative, MAGNA Global, Universal McCann and a number of leading specialist media agencies, with capabilities that ranged from programming and content development to interactive, retail and media barter. Rosenthal comes to Current Media from Spot Runner, where he held the position of Vice Chairman and President of Media Platforms. Richard L. Gelfond is Chief Executive Officer of the IMAX Corporation, one of the world's leading entertainment technology companies which specializes in immersive filmed entertainment technologies. He has been a senior executive of IMAX since acquiring the company in 1994 with his partner Bradley J. Wechsler. Mr. Gelfond and Mr. Wechsler presided over IMAX Corporation’s IPO in June 1994. Under their joint leadership, key strategies have been implemented to grow the IMAX network around the world, rapidly expanding the IMAX footprint from 100 theatres in 19 countries in 1994 to more than 350 theatres in 42 countries today. As part of the effort to expand the reach of the IMAX brand, the Company launched a commercial growth strategy that included the development of a new theatre system, specifically designed for use in multiplexes, as well as a new, proprietary film technology -- IMAX DMR® -- which makes it possible to convert any 35mm CGI, animated or live-action film into IMAX’s 15/70mm format. More recently, the company rolled out its new digital projection system which delivers The IMAX Experience® and helps drive profitability for studios, exhibitors and IMAX theatres by eliminating the need for film prints, increasing programming flexibility by allowing theatres to increase the number of movies shown on IMAX screens. Prior to acquiring IMAX in 1994, Mr. Gelfond specialized in leveraged buyouts and venture capital investments, where he helped many businesses grow through his unique entrepreneurial and management skills, as well as introducing companies to new sources of capital. Earlier in his career, he was involved in retail management and investment banking, and also served as a corporate attorney specializing in mergers and acquisitions. Charlie Rahilly is the President of National Advertiser Platforms for Clear Channel Radio, overseeing all national advertising sales channels for Clear Channel Radio, including Katz Media Group, Premiere Radio Network, Ad Sales, CCR Digital National Sales, CCR Creative Services Group and CCR Advertiser Development. Throughout his 20 years in sales and management positions within Clear Channel Radio, Charlie has distinguished himself as a creative, aggressive sales executive and a gifted marketer. He achieved huge success as the head of the Los Angeles stations and most recently leading Premiere Radio Networks. Premiere Radio Networks, a subsidiary of Clear Channel Communications, is the number one radio network in the country that syndicates 90 radio programs and services to more than 5,000 radio affiliates, reaching more than 190 million listeners weekly. Mr. Rahilly began his career in radio in 1987 as the Controller at Classical KFAC-FM in Los Angeles and immediately recognized the unique and highly profitable opportunities the business had to offer. He moved on in 1999 starting at Clear Channel’s 102.7 KIIS-FM as an Account Executive. He took on various management roles at the station and then the company’s Los Angeles cluster. Spencer E. Ante, Associate Editor, Bloomberg BusinessWeek: Spencer E. Ante is an associate editor for BusinessWeek. Previously, Ante was computers department editor. Before joining BusinessWeek in February, 2000, he was a staff reporter for TheStreet.com. Prior to that, he was a contributing writer at Wired News, a columnist for Business 2.0, a producer for the Netscape NetCenter, and associate editor of The Web Magazine. He is the recipient of a 2007 Deadline Club Award from the Society of Professional Journalists and a 2006 award from the American Society of Business Publication Editors. Ante received a bachelor's degree from Indiana University and a master's from the University of California at Berkeley. His book Creative Capital: Georges Doriot and the Birth of Venture Capital was published by Harvard Business Press in April, 2008 and was an Amazon bestseller favorably reviewed by the New York Times, Wall Street Journal and other top publications. He can be reached at http://creativecapital.wordpress.com.