Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, May 3-6, 2010 Wednesday, May 5th 9:00 AM - 10:15 AM Track II: ViDeo-8 The NexGen Entertainment Home Experience - From the Smart & Connected TV to the PVR, Set-Top & PC Experience The home entertainment experience is about one basic idea - to deliver more and varied media-rich content to the consumer - giving consumers what they want, when they want it. But the battle for this consumer sector is about to assert itself as a competition of technologies, more complicated than the older battle of the home PC vs. the TV. This is a world containing a new generation of TV sets, HD and games devices, wirelessly connected homes with connected PCs as well as a host of set-top box and DVR options. The next generation of home entertainment hardware, software and services will come into battle delivering HDTV, Internet, music, games, movies, plus innovative two-way communication and telephony services. This battle for the home will be a tremendous victory for both the consumer, the technology industries as well as for the entertainment industry. It presents the simple proposition that offering the consumer more and richer services in a competitive environment is the perfect formula for success. Crysta Metcalf, Distinguished Member of the Technical Staff, Social Media Research Lab, Motorola Phil Wiser, co-founder, chairman and president, Sezmi Claudia Ceniceros, Senior Director of Content Strategy and Partnerships, Media Solutions Group, Cisco Adam Powers, Chair of Ecosystem Committee, DLNA; Director of Standards and Emerging Technology, Rovi Corporation David Frerichs, Strategic Consultant, Pioneer Electronics Crx Chai, Senior User Experience Manager, OpenTV Jens Horstmann, Vice President of Technology, NCR Entertainment Solutions Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator Phil Wiser is co-founder, chairman and president of Sezmi. Prior to Sezmi, formerly known as Building B, Wiser served as chief technology officer of Sony Corporation of America (SCA). In this role, Wiser led SCA’s overall digital media business and technology strategy and was responsible for coordinating these efforts across Sony’s content and electronics companies. Wiser joined Sony Music in 2001 as the leader of their digital media group. He forged the ground breaking deals with iTunes and pioneered the mobile music space during his tenure at Sony Music. Prior to joining Sony Music, Wiser co-founded Liquid Audio, Inc. and served on its board of directors and as chief technology officer. At Liquid Audio, Phil created the first commercial internet music distribution platform and led the creation of key technologies that now enable the digital music marketplace. Wiser holds a series of patents in digital music distribution, audio compression and processing and security as a result of these efforts. Prior to Liquid Audio, Wiser worked extensively in Silicon Valley developing audio algorithms and audio processing systems for several professional and consumer audio organizations including Chromatic Research, Studer Editech Corporation, Sonic Solutions and Euphonix. Wiser holds a summa cum laude bachelor’s degree in electrical engineering from the University of Maryland and a master’s degree in electrical engineering from Stanford University. He spent time at the world-renowned Center for Computer Research in Music and Acoustics (CCRMA) during his tenure at Stanford. Claudia Ceniceros, Senior Director of Content Strategy and Partnerships, Media Solutions Group, Cisco: is responsible for building strategic, high-level partnerships with media companies, including the studios, music labels, sports franchises and news organizations. In this role, Ceniceros was responsible for developing and leading the Warner Music Group/Cisco partnership, announced in August, 2009. She is also co-chair, and co-developer of the Cisco Media & Entertainment Board. Before joining the Cisco Media Solutions Group, Ceniceros was Director, business development, in Cisco Corporate Business Development and was responsible for driving content relationships for the consumer division. Ceniceros joined Cisco in 2000, as head of Corporate Public Relations, and led the group until 2004. Prior to joining Cisco, Ceniceros was Vice President of Corporate Communications for Acclaim Entertainment, a developer and publisher of software for a variety of gaming platforms; Vice President of Strategic Communications at ABC Television Network; and Vice President at Robinson Lerer & Montgomery/Bozell, a strategic communications firm, where she focused on entertainment and other corporate accounts. Ceniceros graduated from the University of Illinois, Chicago, with a bachelor's degree in philosophy and political science. She has been a frequent speaker at Digital Hollywood and other media industry forums, as well as a board member of the Entertainment Technology Center at the University of Southern California. Crysta Metcalf, Distinguished Member of the Technical Staff, Social Media Research Lab, Motorola: Since joining Motorola in 2000, Crysta Metcalf has worked in the Motorola Applied Research Center on a variety of projects utilizing team-based, trans-disciplinary methods for innovation and design. The majority of her work involves application design in sociable and emerging media and communication technologies. Metcalf received her Ph.D. in Business and Organizational Anthropology from Wayne State University, and has her Master's from Wayne State as well, and her Bachelor's in Anthropology from the University of South Florida. Metcalf's specialty areas include design anthropology, organizational anthropology, and economic anthropology. She is currently managing a team of cross-disciplinary researchers engaged in experience design and evaluation, and is leading the "Next Generation TV Experiences" research effort for the Center. Adam Powers, Chair of Ecosystem Committee, DLNA; Director of Standards and Emerging Technology, Rovi Corporation: Adam Powers serves as the chairman of the Ecosystem Committee of the Digital Living Network Alliance (DLNA). In this position, Powers leads the efforts of the members of the digital living ecosystem in support of the DLNA’s charter of enabling content sharing between any variety of consumer devices and customer premises equipment. Powers is also director of standards and emerging technology at Rovi Corporation. In this role, he is responsible for standards and technology initiatives across Rovi Corporation’s product lines, including on-screen guides, metadata, Internet content and content sharing. Powers joined Rovi Corporation in January 2007 after Rovi Corporation acquired Mediabolic, where he had served as principal engineer and architect for the Connected Platform. Prior to this, Powers was co-founder and CTO of the IPTV home networking company, Coaxsys. Powers is a member of the Society of Cable Telecommunications Engineers, and participates in standards activities at CableLabs and the Consumer Electronics Association (CEA). He attended California Polytechnic University, San Luis Obispo for Computer Engineering. David Frerichs, Strategic Consultant, Pioneer Electronics: An expert in mobile services, digital content delivery, and IP licensing, David Frerichs is President of Media Tuners and is a strategic consultant to Pioneer Electronics. Previously, as EVP of Strategic Marketing and Corporate Development at SRS Labs, Frerichs initiated their expansion from beyond television into mobile. At Coding Technologies, he started their USA subsidiary and crafted their mobile success in Japan, Korea, and the USA. Strong adoption of Coding Technologies' MPEG-4 HE AAC audio in these markets played its part in the eventual acquisition of Coding Technologies by Dolby Laboratories in 2007 for $250M. Earlier, as Founder, President, and CTO at iM Networks, he led the curve in 1999 with broadband appliances, content aggregation, and targeted ad insertion, including the development and release of the world's first Internet radio appliance with Philips. Frerichs holds a BS degree in Computer Engineering from the University of Illinois in Urbana/Champaign. Crx Chai is User Experience Manager at OpenTV, a leading software and technology provider of advanced digital television solutions. Crx leads the team driving the design and development of OpenTV's next generation user interface products, including OpenTV Core nX™, an intuitive and personalized UI that will allow viewers to create a virtual living room and expand and personalize their media universe. OpenTV Core nX enables friends and family to enjoy programming while creating their own television experience and social network, allowing them to build their own television community and bring relevant content to the forefront of the television experience through a unified media interface. Crx is based in Oakland, where he lives with his wife and two daughters. Jens Horstmann, Vice President of Technology, NCR Entertainment Solutions: Prior to accepting this position, he was DVDPlay's CTO, president and CEO since 2002. Mr. Horstmann is involved in several start-ups, serves on the board of Acceleware (TSX:AXE) and manages MXGO, an intellectual property management company. He has 25 years of executive, technology and engineering experience in the high tech industry and holds several patents. Prior to joining DVDPlay he was president and CEO of Open Grid, Inc. Previously, he founded Ensemble Solutions and lectured for UC Berkeley. His prior experience includes senior engineering, research and development positions at Sun Microsystems, Siemens, LSI Logic's Systems Research Laboratory, and X1 Corporation. He lives with his family in Silicon Valley and is an avid pilot and photographer. Rick Doherty, co-founder and Director, The Envisioneering Group: a two-decade old Seaford, NY Technology Assessment and Market Research Corporation. Before that, for thirteen years, Doherty was the Senior Technology Writer for Electronic Engineering Times, where he remains a guest columnist. Doherty is an electro-physicist who has garnered more than a dozen U.S. patents in computing, communications, medical electronics, high performance tooling and consumer electronics industry sectors along with dozens of international patents. During Doherty's 32 year career he has been Director of the Urban Vehicle Design Group at Pratt Institute, an engineer for Data General Corp., Chief Engineer of Lourdes Industries, Inc., founder and President of Optronic Labs and since 1983, co-founder and Director of The Envisioneering Group. There, he directs laboratory testing of technologies, products and services, oversees publication of the Envisioneering Newsletter, market research reports and provides senior executive counsel on market development and intellectual property protection, portfolio management and licensing opportunities. Doherty's prime focus is on researching and articulating the impact of advanced digital technologies, services, products, industry initiatives and standards efforts on consumers, industry and society. Doherty is a 31 year member of the Institute of Electrical and Electronics Engineers and is active with its Biomedical Engineering, Solid State Circuits Society , Consumer Electronics Society, Broadcast Engineering, Magnetic Technology Society, Technology & Social Policy and other I.E.E.E. societies. This is his eleventh year as a planning director for the International Conference on Consumer Electronics. Doherty is also a member of the Society for Information Display, Society of Motion Picture & Television Engineers and many other technology & professional business industry associations. In addition, Doherty has been a co-chair of, and presently sits on several cross industry standards associations and technical working groups, spanning consumer digital electronics, communications, digital media and computing architecture definition groups. He is called upon by the industry to organize and chair panels at trade conferences and technical symposia more than a dozen times each year. Amongst his many industry awards, Doherty has been cited by the International Television Association for his many years of technology coverage of digital video design and engineering trends, and is the writer most cited by the Congressional Office of Technology Assessment for detailed features on the evolution of America's Digital TV system. Doherty also assisted Dr. Richard Feynman, NASA and Congressional researchers in the Shuttle Challenger accident investigation at the Kennedy Space Center, Johnson Space Center and many NASA contractor sites. In 2003, Doherty was nominated to and accepted a multi-year position on the Presidential Medal of Technology Award Selection Committee, reporting to the White House and Department of Commerce. Acting as an independent resource on the impact of digital and internet technologies on the consumer, society and business, Doherty is quoted frequently for his opinions on new technologies by CNN, CNBC, Fox News and by numerous American and international industry trade and daily business publications, including the Wall Street Journal, NY Times, Washington Post, LA Times, Newsday and the San Jose Mercury News. Doherty is married and resides in Seaford, NY with his wife and two daughters.