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Digital Hollywood, May 3-6, 2010
Thursday, May 6th
Strategic Investigation - Drill Down Day
11:05 AM - 12:20 PM
Track III:
ViDeo-21, AdvUp-21
All Video-All the Time: Content & Advertising - Next Generation in Media Technologies – Broadband and Mobile
The broadcast and cable industry has always been – at its heart a video delivery technology bringing greater programming options to the consumer. And 75 years after its start, at its heart, the television industry remains true to its word – but how things have changed. Video is now more than television. Video is at the heart of how consumers experience their daily lives. Video represents all-access all the time programming from a world of entertainment and information providers. Video is broadband and that represents video access to hundreds of millions of video websites. Video is mobile, video is how consumers share their home movies and personal photography with friends. Television has created a video infrastructure – across platforms, from high definition to mobile that learns and responds as the needs of the consumer communications lifestyle emerges.
Benjamin Wayne, CEO, Fliqz
Mark Pascarella, President & CEO, Gotuit Media Corp
Itzik Cohen, CEO, ClipSync
Jared Simon, VP, Corporate Development, TurnHere
Sean Barger, CEO, Equilibrium
Amir Ashkenazi, CEO and co-founder, adap.tv
Allison Dollar, CEO, ITV Alliance, Moderator

Benjamin Wayne, CEO, Fliqz: Prior to Fliqz, Benjamin was President & CEO of Collabrys, a leading provider of outsourced customer acquisition and retention solutions for Global 1000 corporations, including Bank of America, Capital One, Visa, Estee Lauder, Clorox, Wyeth Pharmaceuticals, Target, New York Life Insurance, and Prudential. Collabrys was acquired by E-Centives in 2004. Prior to Collabrys, Benjamin was the founder, president, and CEO of Smartshop.com, an online comparison shopping portal that was acquired by CNET in 2000. Prior to Smartshop, Benjamin was president of BG&W Consulting, a South Korea-based market-entry consultancy whose clients included Coca-Cola, Disney, Benetton, Cathay Pacific Airways, Samsung, and the U.S. government. Benjamin holds an undergraduate degree from Princeton and an MBA from the Harvard Business School, and he was a Fulbright Research Scholar to South Korea.

Mark Pascarella, President & CEO, Gotuit Media Corp: As one of Gotuit's founding in
vestors, Mark has been a member of the company's Board of Directors since inception and joined Gotuit full-time in 2001. Under Pascarella's direction, Gotuit has pioneered video discovery / monetization and has become the leading provider of next-generation video products for multiple platforms including broadband, mobile, and cable. Before joining Gotuit, Pascarella teamed up with Sidney Topol, the former Chairman and CEO of Scientific-Atlanta (Cisco), to found The Topol Group, an early-stage investment firm. In addition to Gotuit, The Topol Group's investments include broadband router manufacturer RiverDelta Networks (Motorola), cable services provider Navic Networks, and VoIP switch maker Cedar Point Communications. From 1992 to 1997, Pascarella worked in Business Development at Procter & Gamble. He holds a BS in Management from Bucknell University and an MBA from Harvard Business School.




Itzik Cohen, CEO, ClipSync: Based in Silicon Valley, California, ClipSync was co-founded by former WebEx veteran Itzik Cohen to research, create, and implement a Social TV platform that makes TV viewing and advertising content highly interactive, engaging and more fun. ClipSync's ongoing mission is to cultivate and promote innovative ways to bring TV viewers together to interact with each other and engage with the content they’re viewing online. Today, its Social TV platform is used by major publishers including CBS.com, TV.com, ShowTime and Epix. No matter where consumers are watching online video content, ClipSync enables the integration of friends from social network for real-time interaction. Cohen was centrally involved with funding and IPO at WebEx Communications, the Web Meeting Applications Company Acquired by Cisco Systems (NASDAQ: CSCO). Prior to WebEx, he was Director of Business Development at NetManage Inc., where he led the Advanced Technology team focusing on collaborative technologies. A well spoken industry expert in online social media, Cohen has contributed to several panels and conferences over the years, including Digital Hollywood, AlwaysOn Media, NewTeeVee, Streaming Media, Digital Living Room, TV of Tomorrow, and OnHollywood to name a few.

Sean Barger, CEO, Equilibrium: With more than twenty years of managemen
t, engineering and production experience in the software industry, Mr. Barger is the visionary behind Equilibrium's EQ Network and Media Delivery Bar for on-the-fly mobile video reformatting for multiple devices, including targeted video insertion. Mr. Barger is also the mastermind behind Equilibrium's next-generation Automated Media Processing Solutions (AMPS) including the DeBabelizer and MediaRich product lines for the desktop, workgroup and enterprise markets. As the original founder of Equilibrium (1989), Mr. Barger pioneered the product development, global distribution, and strategic partnerships for the award-winning DeBabelizer and MediaRich Dynamic Media Processing Platform. Before returning to the helm of Equilibrium, Barger established an executive consultancy where he was responsible for the turnaround of a $120M Pan-European public software distribution company and the raising of multiple rounds of financing for his clients. Prior to founding Equilibrium, Mr. Barger was an Executive Producer of more than 55 entertainment software titles.




Jared Simon, VP, Corporate Development, TurnHere: Jared has been creating and executing successful strategic partnerships and transactions online and offline for over ten years. Prior to TurnHere, Jared helped launch the hotel business at travel site Orbitz.com, most recently serving as General Manager of the company’s Lodging.com brand. Jared’s previous experience was in corporate finance and investment banking at Credit Suisse First Boston and Budget Group, Inc. He is a graduate of the University of Texas at Austin and holds an MBA from the Kellogg School of Management at Northwestern University.

Amir Ashkenazi,
CEO and co-founder, of adap.tv: As co-founder and CEO, Amir drives the overall strategy and manages operations at adap.tv. Most recently, Amir was Founder and Chief Technology Officer of Shopping.com (formerly DealTime.com), a leading online shopping service that helps consumers make informed purchasing decisions by comparing products, prices, and stores Web-wide. Amir launched and successfully led Shopping.com’s technology and research efforts. Shopping.com completed an initial public offering in October 2004; the company was later acquired by eBay in August 2005. Previously, Amir was Director of Research for Commtouch Software. He studied Computer Science and Economics at Tel Aviv University. As an industry leader, he has been a guest speaker on numerous conference panels including ad:tech NY, Streaming Media West, AlwaysOn and Beet.tv Roundtable. He has also contributed industry bylines to Forbes.com and Advertising Age’s WebVideoReport.com.

Allison Dollar, CEO, ITV Alliance: a non-profit trade association whose broad constituency is committed to accelerating iTV in the U.S. She is also a principal in 2degree Partners, a management consultancy focused on iTV, specializing in alliance packaging, cross-platform marketing and digital services integration. A longtime champion of ubiquitous interactivity, she co-founded eTV World, Hollyweb Live!, iNNOVATORS™ venture pitch series, and chaired NAB’s Executive Committee to launch Multimedia World. Clients have included IBM’s eBusiness (American Express, Bell Atlantic, Mail Boxes Etc.), AOL, SimplyTV, Web TV, WB, Creative Planet, Stan Lee Media, Vi[z]Rt (virtual sets), and Envivio (MPEG-4). For Webcasts.com she was CSO and a founding board member (IPO as iBEAM Internet Broadcasting Corp). Previously, for Phillips Business Information she led business/content development with over 30 trade publications. Titles included Interactive Video News, Interactive Marketing News, Internet Week, CableFAX, Multimedia Week, E-Commerce News, Film & Video Magazine, A/V Video magazine, Via Satellite. While Editorial Director of In Motion she created sponsor packages with Sony, SGI, PacBell, Autodesk, AOL, HBO, Kodak and Sprint. These anticipated the impact of 3D visual effects, advertainment, DBS, broadband, VOD and wireless devices. She worked with Oscar-nominee documentarian Ross Spears, CBS News, the Maryland Film Commission. A founding board member of Maryland’s WIFV, she received ASAE’s Golden Circle award, held advisory board positions for CINE and the US Film&Video Festival. She holds a M.A. from the University of Virginia and Phi Beta Kappa B.A. from Goucher College in Baltimore, and has been interviewed by National Public Radio, LA Times, Wall Street Journal, Hot Wired, Hollywood Reporter, Variety, BizTalk1, Millimeter, Digitrends, Broadcasting & Cable and other outlets. Her book on iTV, Interactive Television: Tracking and Preparing for an Emerging Market, was released in April 2003.