Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood New York City November 10-12, 2010 Wednesday, November 10th 2:15 PM – 3:30 PM Track II: MeDia-4 Publications and News as Multi-Screen Experience – Print, App, Web, and TV/Video Audrey Siegel, President, Director of Client Services, TargetCast tcm Lincoln Millstein, Senior Vice President for Digital Media, Hearst Newspapers Jim Schachter, Associate Managing Editor, The New York Times Dick Meyer, Executive Editor, NPR News Josh Resnik, Vice President & General Manager, Gannett Digital Network Kenny Miller, founder, theKMco Alex Limberis, Vice President, Business Development at Next Issue Media Tony Dunaif, Chief Marketing Officer, Inform Technologies, Moderator Audrey Siegel, President, Director of Client Services, TargetCast tcm: Partnering with Steve Farella, Audrey Siegel is the co-founder of TargetCast tcm. In her position as President, Director of Client Services, Audrey oversees all client activity and staff development. She is the consummate media professional: a knowledgeable specialist, experienced marketer and accomplished manager. She is widely known and respected as a collaborative business partner and demanding, but fair, negotiator. Audrey has built a track record of developing strong consumer insights, creating competitive marketing and media strategies and both developing and implementing media plans with precision and effect. A pioneer in the print planning and negotiating arena, she developed the industry’s first multi-brand corporate AOR on behalf of Procter & Gamble. Audrey is a former Committee Chair of the Consumer Magazine Committee of the American Association of Advertising (AAAA). She also is a chairperson of the Ad Club of New York’s Magazine Day- an annual event that encourages strategic dialogue focused on consumer magazine advertising as an effective communications tool. Audrey nurtures an environment with in which talent flourishes and great ideas come from all quarters. Her forthright and open approach provides the foundation for great work and supports TargetCast tcm’s consumer-centric Channel Planning practice. Lincoln Millstein, Senior Vice President for Digital Media, Hearst Newspapers : Lincoln Millstein is one of the recognized digital pioneers in the newspaper industry. In 1994, he left a 25-year newsroom career to spearhead the development of the Boston Globe’s digital strategy, resulting in the launch of the widely acclaimed Boston.com in 1995. After running Boston.com for five years, he added the responsibility of overseeing NYTimes.com, as the chief operating officer of New York Times Digital. Recently, Millstein, as senior vice president for Hearst Newspapers, helped lead a newspaper industry alliance with Yahoo!. The strategic partnership, announced in November 2006, today includes 30 newspaper companies and more than 700 newspapers, across a broad array of businesses, including online employment, search, online ad serving and newspaper content distribution on the Internet. He is a big believer in networks and alliances. Millstein also recently led the newspaper industry in creating quadrantONE, an online national sales network, and an alliance with Zillow.com, the leading real estate portal. In addition to his digital responsibilities, Millstein is involved in the redesign and restructuring of Hearst’s print newspapers, and in overseeing the transition of the recent acquisition of the Connecticut newspapers into Hearst. Millstein has held numerous editorial positions during his career, including business editor at both the Hartford Courant and Boston Globe, and city editor and managing editor, features, at the Globe. He is a graduate of the University of Connecticut, where he was editor-in-chief of the student newspaper. He was a National Endowment for the Humanities Professional Journalism Fellow at Stanford University in 1980-81. Dick Meyer, Executive Editor, NPR News: As NPR's executive editor, Dick Meyer shapes and oversees NPR's worldwide news operation on-air and online. Meyer plays a critical role in integrating NPR's on-air sound with its dynamic and growing online and mobile platforms, and in fostering the organization's distinctive storytelling and enterprise reporting. Meyer joined NPR in 2008 as editorial director for digital media, where he was responsible for overseeing all news, entertainment and music content on NPR.org and NPR's other digital platforms. Meyer is the author of the 2008 book on American culture and politics, Why We Hate Us: American Discontent in the New Millennium (Crown Publishing/Random House, August 2008). He is on the board of the Online News Association, the leading organization for online journalists. Prior to joining NPR, Meyer was editorial director of CBSNews.com, where he wrote the popular "Against the Grain" column for many years. Before that, he was a producer for The CBS Evening News with Dan Rather, in Washington (1993-99), where he focused on political and investigative reporting and produced the broadcast's "Reality Check" segments with correspondent Eric Engberg. Meyer also served as Rather's anchor producer for three election-night broadcasts and other major political events. Meyer joined CBS News as a researcher for the Election Unit in 1985. He is the recipient of an Alfred I. du Pont-Columbia University Award (1998), an Investigative Reporters and Editors Award (1998) and a Sigma Delta Chi Society of Professional Journalists Award (1998) for reports that led to the identification and disinterment of the remains of the Vietnam soldier once in the Tomb of the Unknowns, in Arlington National Cemetery. For his online work, Meyer has also been honored with a du Pont, several EPpy awards from Editor & Publisher magazine, an Edward R. Murrow Award from the Radio-Television News Directors Association and an Online News Association Award. Meyer graduated from Columbia University in 1980 with a bachelor's degree in religion and from the University of Oxford in 1982 with a master's degree in politics with a specialty in the history of political philosophy. He lives in Washington, D.C., with his wife and two children. Jim Schachter is an associate managing editor at The New York Times, directing a range of projects aimed at expanding The Times’s footprint online and in print and leading the development of news-driven products with commercial appeal. This spring, he oversaw the relaunch of The Times's online business report at NYTimes.com/BusinessDay, a successful counterpunch to the Wall Street Journal’s introduction of a local news section in New York. Over the past year, his team has introduced local news pages in copies of The Times sold in the Bay Area and Chicago, forging innovative collaborations with non-profit news start-ups in those regions. Closer to home, Mr. Schachter leads a pilot project, The Local, that develops hyperlocal Web sites teaming professional journalists, top journalism schools and local residents to cover the news of everyday life. The Fort Greene/Clinton Hill Local is a collaboration with the CUNY Graduate School of Journalism. The Local: East Village is a collaboration with the Arthur L. Carter Journalism Institute of New York University. Previously, Mr. Schachter was deputy editor of The New York Times Magazine, and of the newspaper’s Culture and Business reports. Before joining The Times in 1995, he was a reporter or editor for the Los Angeles Times, the Kansas City Star and the Jacksonville (Fla.) Journal. Mr. Schachter and his wife, Pamela, live in Summit, N.J. They have four children ranging in age from 10 to 23. Josh Resnik is Vice President and General Manager of the Gannett Digital Media Network, Gannett’s network of web sites attracting approximately 23 million monthly unique visitors and over 440 million monthly pageviews. Gannett Digital Media Network includes leading brands like USATODAY.com, MomsLikeMe.com, HighSchoolSports.net, Metromix.com, and action sports networks BNQT and Venture. The Gannett Digital Media Network leverages the most innovative technologies to help advertisers establish meaningful connections. This includes Gannett’s own top tier digital marketing solutions: PointRoll, the world’s leading provider of rich media advertising; ShopLocal, which offers a comprehensive suite of solutions used by the country’s largest retailers to reach their customers online; and Ripple6, the only enterprise class social media platform that combines social media tools for users and publishers with social marketing tools and embedded word of mouth analytics. Josh also serves on the Board of Directors of three companies in which Gannett has invested, including the Metromix local entertainment network and the Livestream.com live video streaming solution (formerly known as Mogulus). Josh has an extensive background spanning multiple media platforms. Prior to Gannett, Josh was Assistant General Counsel at AOL, where he was responsible for strategic alliances and partnerships for AOL Media Networks, an AOL business unit generating more than $1.5 billion in annual revenue from online advertising, search, and e-commerce. In that role, Josh was instrumental in establishing and sustaining relationships with some of the leading companies on the Internet, including strategic alliances with Google, eBay and Amazon. Prior to AOL, Josh was an attorney representing broadcast station groups, cable operators, and venture capital firms focused on the broadcast and cable industries. Kenny Miller founded theKMco in January 2010 as a hybrid creative technology consultancy and cross platform production company. This new agency is focused on the development of new products and content that live at the intersection of broadcast media, digital entertainment and next generation marketing. Miller is also a co-founder of Starling.tv. Starling is a social TV platform that connects TV audiences through social media. Designed for mobile devices, tablet computers, set top boxes and the web, Starling provides viewers with a platform to play and interact – around a show, and with each other. His 17 year tenure at Viacom included serving as Executive Vice President and Creative Director for MTV Networks Global Digital Media from 2006 through 2009. In this role, Miller conceptualized a set of shared technologies and processes to strengthen MTV Network’s digital presence. He developed and oversaw the implementation of systems that grew global traffic by more than 10 million monthly uniques through the integrated improvement of SEO, Video Players, and Social Networking Tools. Prior to this corporate role, Kenny was Vice President of Production and Programming for Nickelodeon’s convergent digital networks. To populate the broadcast and digital offerings Miller developed an innovative content programming methodology that organically integrated content across TV and digital. He first joined Viacom in 1992 as Executive Producer and Technical Director at Viacom New Media, Viacom’s first digital media arm. During 1991 and 1992, Miller worked in Silicon Valley as an artist in residence and a designer of experimental interfaces for Apple’s storied Human Interface Group. Miller graduated from Northwestern University with a B.S. degree in Computer Engineering in 1987, and earned a Master's degree in 1991 from the Interactive Telecommunications Program at New York University's Tisch School of the Arts, where he has also served as an adjunct professor. Alex Limberis, VP of Business Development at Next Issue Media. Next Issue Media is a startup chartered to bring the next generation of interactive digital periodicals to the market. Next Issue Media is funded by a consortium of 5 major publishers Conde Nast, Hearst, Newscorp, Meredith and Time Inc. Mr. Limberis is a 20+ year veteran in data communications and media technologies. Prior to joining Next Issue Media, he was the Chief Operating of Syabas technology a leading provider of app platform based IP set top boxes, he was also the Director of Wireless, Broadband and Consumer Electronics in Microsoft’s Digital Media Division where he drove Microsoft’s success in the ubiquitous adoption of Windows Media into the consumer electronics, wireless and broadband ecosystems including, Mobile, IPTV, MP3 players and music and video services such as Verizon, Tivo, Amazon and Netflix. He drove Microsoft to join the DVD Forum and then served on the DVD Forum steering committee which resulted in the adoption of Windows Media into the HD-DVD and Blu-ray standards. Mr. Limberis also served as an Entrepreneur in Residence at Dolby Labs where he defined Dolby’s strategy to enter the networked entertainment ecosystems. Previously he was a VP at PMI (acquired by Microsoft), VP of Strategic Marketing at Aureal Semiconductor (acquired by Creative Labs), VP and GM at Korg (Yamaha), and a founder of Ensoniq (acquired by Creative Labs). Mr. Limberis holds several patents in the DSP and media fields. He was a BSEE major at Drexel University and holds an MBA from Santa Clara University. Tony Dunaif, Chief Marketing Officer, Inform Technologies: Tony brings more than 18 years of marketing experience to Inform. As Chief Marketing Officer, Tony will lead Inform’s sales and marketing initiatives and internal, external communications. He joins Inform from Internet Broadcasting where he was Senior Vice President of Market Development responsible for growing major external relationships as well as developing and executing strategies around the company’s mobile initiatives. Previously, Tony served as Vice President, Content Partnerships and International Development at Brightcove – the leading online video platform. In this capacity he was responsible for closing business agreements with leading media companies, both domestically and abroad. Prior to Brightcove, Tony held several senior posts throughout his 12-year tenure at MTV Networks. As Senior Vice President of Business Development and Strategy, he successfully created new businesses, revenue streams and strategic plans that supported and enhanced the MTVN brands. Tony earned a BA in English Literature from Union College and an MBA from IESE, the International Graduate School of Management, based in Barcelona, Spain.