Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood New York City November 10-12, 2010 Friday, November 12th 2:15 PM - 3:30 PM Track IV: SmPh-12, TbLT-11, Apps-8 iPhone Apps – Tablet Apps - Change Agents – App Breakthroughs, Video, Games, Mobile Engagement and Advertising With Apps, the Tablet and Smartphone platforms are in the process of transforming the relationship between the consumer and the always-on relationship. Apps are proving to be the most transformative mobile and computing experiences to date. Apps are not only an experiential innovation, they represent a monetization platform with endlessly new and innovative possibilities. The App is not only a future money machine and it is a user community, a petri dish for understanding the needs, likes and personality of the modern consumer. Saurabh Bhatia, co-founder and Chief Business Officer, Vdopia Tom Sipple, VP of Sales, Dictionary.com João Gonzaga, CTO, COO & Co-Founder, conVISUAL Chris Cunningham, co-founder and CEO, appssavvy Alan Juristovski, Co-Founder and CEO, MetroLyrics Phill Simon, Partner, Creative Director, Mondo Studios Tony Hoskins, Principal, POP, Moderator Saurabh Bhatia, co-founder and Chief Business Officer, Vdopia: Saurabh Bhatia has over 5+ years of Sales and Business Development in businesses in various Indian businesses. Saurabh has held CEO/Executive positions in Maxcellence - Peak Performance Solutions (www.maxcellence.org) and SCORE - Insurance Claims Management SW. Saurabh's undergraduate degree was from IIT Delhi. Tom Sipple, VP of Sales, Dictionary.com: Tom Sipple leads the Direct Sales, Ad Operations, Remnant and Mobile Monetization efforts for Dictionary.com -- a top 25 web site where 35 million people go monthly to get a little smarter. Tom joined Dictionary.com from Yahoo!, where he spent nine years in various roles, but most recently as Managing Director of Yahoo, SE Asia. Prior to Yahoo, Tom worked at USA Today Newspaper - leading circulation/advertising for the travel category. He has a B.A. from Lynchburg College and an M.B.A. from George Mason University. João Gonzaga, CTO, COO & Co-Founder, conVISUAL; A 100% subsidiary of conVISUAL AG. conVISUAL is a leading international Full Service Provider with a focus on Mobile Marketing services for the mobile and media industries. Mr. Gonzaga is responsible for international business development across the North American, European, and Asian region. His expertise includes technical planning, software development, R&D and strategic planning. He has been consulting top advertising agencies sharing his knowhow and technical aspects on integrating mobile into a traditional marketing mix. Before joining conVISUAL, Mr. Gonzaga was working as a business solution manager and technical consultant at Ericsson Radio Sweden in the area of Telecom Management. Prior to Ericsson, he worked for D2 Mannesmann (today Vodafone D2) in several functions focusing on mobile data. João Gonzaga received his diploma in telecommunications engineering in 1995 at the University of Dortmund, Germany. Tony Hoskins, Principal, POP: As Principal at POP, Tony helps shape the strategic direction of the agency and plays a pivotal role in the growth of POP's client base. For over 10 years, Tony has been creating long-term relationships with global consumer brands like Epson, Microsoft, K2, the Bill and Melinda Gates Foundation and Target. Tony has served two terms as the President of the Board for the Puget Sound Chapter of the American Marketing Association (PSAMA). Tony spends his free time climbing mountains and has reached the summits of Mt. Adams, Mt. Rainier and Mt. Kilimanjaro. Chris Cunningham, co-founder and CEO, appssavvy: Chris co-founded appssavvy to rethink the relationship between delivery and reception of advertising. appssavvy partners with leading publishers and developers, including Circle of Moms, LivingSocial and Zynga, to uncover what people are doing across the web. Understanding people and their actions is what enables appssavvy, and the brands and agencies it/the company works with, to leverage and experience social activity. Today, appssavvy is a platform that connects people and brands through social activity, and has delivered upwards of 500 campaigns for brands like Coca-Cola, Kimberly-Clark, Lexus, Nestle, Purina, Sony Pictures and Target, among others. appssavvy has rapidly grown into a clear leader in the social marketing space with more than 40 professionals making-up one of New York’s Best Places to Work. Chris is responsible for establishing the company's position within the social marketing landscape and is a frequent speaker on social and mobile media topics at industry conferences, including ad:tech, IAB, iMedia and OMMA events, among others. He is co-chair of the IAB Social Media Committee dedicated to helping develop and expand the user-generated content space as a viable advertising platform and is involved in SMAC (Social Media Advertising Consortium). Chris is also a contributing author to publications, writing for outlets, including Advertising Age, digiday:DAILY, iMediaConnection, MediaPost and VentureBeat, and in 2010 was a finalist for Ernst & Young’s Entrepreneur of the Year award. Prior to appssavvy, Chris was global vice president of sales at Freewebs leading its initiative around widgets, the predecessor to apps. Previously, he was an early pioneer in the online, digital music industry developing sales strategies connecting music platforms, including Bolt Media, Digital Music Network and Music Vision with brands and agencies. Chris graduated from the University of North Carolina Greensboro with a bachelor's of arts degree in Economics & Marketing and is based in New York City. Follow him on Twitter @appssavvyceo. Alan Juristovski, Co-Founder and CEO, MetroLyrics: Juristovski has an impressive business career with a track record of developing innovations in the entertainment industry and creating shareholder value. He founded MetroLeap Media with partner Milun Tesovic and sets the corporate strategy for the company and its flagship product MetroLyrics.com. Under Juristovski’s leadership, MetroLyrics.com has become the most popular legal lyrics site worldwide, reaching millions of users monthly. MetroLyrics.com is the exclusive lyrics partner for all AOL Music properties, and 30% of all AOL Music traffic comes from MetroLyrics.com. Prior to co-founding MetroLeap Media, Juristovski held several senior research positions, combining an engineering background with strategic insight to create disruptive products and business models. Juristovski holds a Bachelors of Applied Science in Engineering and a MBA from Simon Fraser University. MetroLeap Media has been recognized as a Red Herring Canada Top 50 company, and was awarded the Burnaby Business Excellence Award in 2008. Juristovski and Tesovic are currently finalists in the 2009 Canadian Ernst & Young Entrepreneur of the Year Awards. Phill Simon, Partner, Creative Director, Mondo Studios: Phill Simon has over 17 years of professional experience in the interactive entertainment field. In his role as creative director of Mondo Studios, he is in charge of overseeing all creative direction for development and production. Previously, Phill was the executive producer for Mondo Media’s production group from 2001 through 2004, where he managed the animation and producer’s teams that created cutting-edge digital animation projects for some of the most successful games of the last few years, including: Electronic Arts’ James Bond: Everything or Nothing, The Lord of the Rings: Two Towers, Command and Conquer: Generals, Maxis’ The Sims 2 and Microsoft’s Age of Empires as well as numerous 2D animated projects for Yahoo, TiVO, LeapFrog, VH-1, Direct TV and Cisco Systems. Before joining Mondo Phill founded Jinx Studios, a digital production company. As president and creative director he oversaw development of the Macworld Game Hall of Fame inductee and PC Computing MVP Award winner Bad Mojo, as well as projects for NBC, Excite, Playboy, Nike, Nickelodeon and Warner Brothers. He also produced and directed Virtual Jay, a series of animated segments that aired on The Tonight Show. Phill has an extensive background in the multimedia industry and in recent years has consulted for companies such as Nickelodeon, Mattel, Time Warner, Macromedia and Apple Computer.