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Digital Hollywood, October 18-21, 2010
Monday, October 18th
10:00 AM – 11:15 AM
Track I:
SmPh-1, TbLT-1, HGmz-1, APPs-1
iPad-Tablet-SmartPhone-Gaming – TouchIt - Roundtable on the Immersive Consumer Experience
All consumer devices are undergoing a revolution – both in the way that consumers interact with the device – as well as new and creative possibilities in the way that software and hardware developers understand the nature of their products. Touch screen, motion and immersive computing, Tablets, SmartPhones and Television devices are now only at the starting gate of innovation. This session is for innovators and executives who are participants in the future.
Ted Theocheung, GM of the PC and Digital Home Ecosystem of Synaptics
Judd Schoenholtz, User Experience Lead, HUGE
Dr. Christophe Ramstein, Chief Technology Officer, Immersion
Adi Berenson, VP Business Development and Marketing, PrimeSense (Technology inside Kinect)
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator

Ted Theocheung, GM of the PC and Digital Home Ecosystem of Synaptics: Ted oversees all PC notebook and digital home consumer electronics touch solutions including slates, remote controls, digital photo frames, and ecosystem alliances and business development. One of his group’s newest gesture technologies for TouchPads, Scrybe, is a next generation technology that enables users to complete entire tasks all through touch. A veteran entrepreneur, Ted was Vice President of Marketing for several startups including Mirra, a digital media solution acquired by Seagate, Digital Media analyst at TDG, and venture investor with Sand Hill Angels. Ted has more than fifteen years of experience in executive roles in strategy, corporate development and alliances and business unit responsibility at Hewlett-Packard for consumer and corporate PCs, internet, handheld devices, software, and printers. Ted received a Bachelor of Science in Mechanical Engineering from Santa Clara University and also attended Stanford Graduate School of Business.








Judd Schoenholtz (User Experience Lead, HUGE) develops innovative, research-driven solutions for HUGE's diverse engagements. In his 4 years at HUGE, Judd has lead the interaction design and execution of various projects for IKEA, JetBlue, Google, Scholastic, Macmillan Publishing, Warner Music Group & more. Prior to HUGE, he worked as an interface designer and .NET developer for Proto Software. Judd received a B.A. in Computer Science from Columbia University, with a concentration in Computational Linguistics.





Dr. Christophe Ramstein, Chief Technology Officer, Immersion: Christophe Ramstein leads the company’s global research and development with a focus on haptic innovation, as well as the future of user experience and user value. Passionate about user experience and its virtually unlimited potential, Ramstein, with over 15 years experience in haptics and multimodal technology, promotes Haptics as the cornerstone of the next generation of user interfaces. During his tenure at Immersion, Ramstein has held several positions, including director of software development, vice president of Engineering, and senior vice president of Research and Engineering. Before joining Immersion in 2000, Ramstein co-founded Haptic Technologies Inc, a leading-edge award-winning haptics company, and was also the chief architect. Prior to that, Ramstein was the senior scientist at Industry Canada and created innovative user interfaces for astronauts and the visually-impaired, investigating the use of non-visual modalities, learning schemes, and artificial neural networks. Ramstein is both an author and co-author of numerous haptic patents, as well as a number of papers on haptics and multimodal user interfaces. He holds a Master’s degree from the Institute Joseph Fourier as well as a PhD in Applied Mathematics for real-time physical modeling, simulation, gesture analysis, and composition for musical creation from the Polytechnic Institute in France.







Adi Berenson, VP Business Development and Marketing, PrimeSense: Prior to joining PrimeSense Mr. Berenson served as the International Marketing and Business Development Manager for the Mobile Multimedia Sector at Philips Semiconductors (located in Nijmegen, The Netherlands) overlooking the sector’s product strategy and business plan and directly responsible for all commercial and business creation activities. Before Philips, Mr. Berenson was the CTO of Veon, Inc. located in the company’s head quarters in San Francisco. Veon was a California based start-up and a pioneer in interactive video technologies. Veon was acquired by Philips in 2002.







Mark J. Kapczynski, Chief Operating Officer, Kontrol Media: Mark Kapczynski has a succ
essful track record as a serial entrepreneur, chief executive and media industry expert. His current venture, Kontrol Media Corp., is an idea incubator for startups and senior professionals in the media and technology markets including Web 2.0, mobile, and television. Prior to that, he was founder and CEO of MESoft, a media and entertainment software company, for which Kapczynski raised two rounds of seed and venture capital funding exceeding $8MM. Under his leadership, the company also grew its distribution to a global level and partnered with leading IT companies, such as IBM, Sun and AMD, and media companies that include Avid, Ascent Media and Sony. Additionally, he received a patent for a digital media workflow process. From 1995 to 2002, Kapczynski worked at Microsoft Corporation as their Director of Worldwide Media & Entertainment Solutions Group. During that time, he worked with numerous digital media and internet start-ups such as Homestore (now Move.com), Movielink, and MeTV. Mark Kapczynski got his first taste at being an entrepreneur in 1993 when he founded Digital Genesis-a pioneer in the internet/e-commerce space-which was sold to publicly-traded Netgateway, Inc. (NGWY, now IIG) three years later. Mr. Kapczynski graduated from UCLA film school and continues to be active in multiple industry associations that span media, mobile telecom, technology, and Internet Web 2.0. In his free time, Mr. Kapczynski enjoys car racing and playing the drums.