Special Event
Monday, May 4th
Location: Loews Santa Monica Beach Hotel, Santa Monica
P2P MEDIA SUMMIT LA
DCIA Conference Agenda


To Register: You can Register on the Digital Hollywood site - Click Here - to the combination ticket - or on the DCIA site - Click Here

Monday, May 4th
9:00 AM - 9:15 AM
CONTINENTAL BREAKFAST

9:15 AM - 9:45 AM
WELCOME
Karen Kaplowitz, Member Services, Distributed Computing Industry Association (DCIA)

INDUSTRY OVERVIEW & INTRODUCTIONS
Marty Lafferty,
CEO, Distributed Computing Industry Association (DCIA)

KEYNOTE ADDRESS
Jim Kott, Co-President, Abacast

9:45 AM - 10:30 AM
USAGE DATA
Utilization Trends – What Information Has Value to Key Constituencies
Who are the key constituencies that have interest in P2P usage statistics? Which types of information should be gathered and analyzed for each group? What are the concerns associated with developing and exploiting this data, and how can they be mitigated? Which figures have the highest potential to be monetized and why? What can be learned from prior and parallel experience?
Panelists:
Ted Cohen,
Managing Director, TAG Strategic
Jonathan Feinstein, Partner, Krasilovsky & Gross
Ryan Lawler, Senior Editor, Contentinople
Steve Masur, Managing Partner, MasurLaw
Cory Mitchell, Consultant, Motion Picture Industry
Moderator:
Laura Tunberg,
Member Services, Distributed Computing Industry Association (DCIA)

10:30 AM - 11:00 AM
KEYNOTE ADDRESSES
Kevin Kuzas, Former VP & General Counsel, Comcast Interactive Media
Mitchell Edwards, General Counsel & CFO, BitTorrent

11:00AM - 11:15AM
REFRESHMENT & NETWORKING BREAK

11:15AM - 12:00AM
ANALYTICAL TOOLS
Technological Solutions – What Measurement Products and Services Are Available
What metrics, demographics, tracking, and other offerings are now available to commercially optimize P2P for the benefit of all participants in the distribution chain? How is P2P usage data being exploited and by whom to benefit the success of the channel? What else is in the works and what more is needed, analytically, to fully realize the potential of the enormous consumer traffic generated by P2P?
Panelists:
David Klein, Executive Vice President, Centris
Daniel Leon, SVP, Business Development, DigiMeld
Steve Lerner, Founder & CEO, P2P Cleaner
Alex Limberis, COO, Syabas Technology
Benjamin Masse, Founder & CEO, AdSong
Moderator:
Sari Lafferty,
Business Affairs, Distributed Computing Industry Association (DCIA)

12:00 PM - 12:30 PM
KEYNOTE ADDRESSES
Eric Garland, CEO, BigChampagne
Joey Patuleia, Co-Founder, Brand Asset Digital

12:30AM - 1:30PM
CONFERENCE LUNCHEON

1:30PM - 2:00PM
KEYNOTE ADDRESSES
Rick Sizemore, CEO, MultiMedia Intelligence
Adam Fisk,
Founder & CEO, LittleShoot

2:00PM - 2:45PM
RELEVANT TRENDS
Digital Convergence – What Can Be Learned from Related Activities
What has been the experience of related digital distribution platforms with data measurement? How can lessons from these areas be applied to P2P? Which business models that involve a significant analytic component are showing the most promise? How can comparable approaches be developed for P2P implementation? How should P2P relate to other distribution channels?
Panelists:
Jonathan Anderson, Founder & CEO, SelfBank Financial
Larry Gerbrandt, Partner, Media Valuation
Mark Isherwood, Director & Co-Founder, Rightscom
Donald A. Jasko, Founder & CEO, Digital Economics
John Rudolph, Founder, Music Analytics, and CEO, Bug Music
Moderator:
Laura Tunberg,
Member Services, Distributed Computing Industry Association (DCIA)

2:45PM – 3:15PM
KEYNOTE ADDRESSES
Paul Hoffert, Founder & CEO, Noank Media
Clark Siegel, Partner, Hughes, Hubbard, and Reed

3:15PM - 3:45PM
REFRESHMENT & NETWORKING BREAK

3:45PM - 4:30PM
FUTURE OPPORTUNITIES
Transactional Accountability – How can Participants Optimize the Channel
What can the industry do to ensure that appropriate analytics are married to the benefits of P2P scale and efficiency for the distribution of copyrighted works? How can participants at various levels of this channel gain support of rights holders? Which identification techniques (e.g., watermarking and/or fingerprinting) should be used to protect content and enhance the ecosystem? What new solutions will impact P2P software developers and distributors to the greatest degree?
Panelists:
Larry Hadley,
Partner, Hennigan Bennett & Dorman
Daniel Harris, Founder & CEO, MediaPass Gigantic
Dana Jones, CEO & Founder, Ultramercial
Colin Sebastian, SVP, Equity Research, Lazard Capital Markets
Yangbin Wang, CEO, Vobile
Bo Yang, Founder & CEO, Veetle
Moderator:
Karen Kaplowitz,
Member Services, Distributed Computing Industry Association (DCIA)

4:30PM - 5:00PM
KEYNOTE ADDRESSES
Rex Wong, Founder & CEO, DAVE Network
Travis Kalanick, Founder, Red Swoosh

5:00PM - 7:00PM
NETWORKING COCKTAIL RECEPTION

P2P MEDIA SUMMIT LA
DCIA Conference Speakers
Jonathan Anderson,
Founder & CEO, SelfBank Financial
Ted Cohen, Managing Director, TAG Strategic
Mitchell Edwards, General Counsel & CFO, BitTorrent
Jonathan Feinstein, Partner, Krasilovsky & Gross
Adam Fisk, Founder & CEO, LittleShoot
Eric Garland, CEO, BigChampagne
Larry Gerbrandt, Partner, Media Valuation
Larry Hadley, Partner, Hennigan Bennett & Dorman
Daniel Harris, Founder & CEO, MediaPass Gigantic
Paul Hoffert, Founder & CEO, Noank Media
Donald A. Jasko, Founder & CEO, Digital Economics
Dana Jones, Founder & CEO, Ultramercial
Travis Kalanick, Founder, Red Swoosh
Karen Kaplowitz, Member Services, Distributed Computing Industry Association (DCIA)
David Klein, Executive Vice President, Centris
Jim Kott, Co-President, Abacast
Kevin Kuzas, Former VP & General Counsel, Comcast Interactive Media
Marty Lafferty, CEO, Distributed Computing Industry Association (DCIA)
Sari Lafferty, Business Affairs, Distributed Computing Industry Association (DCIA)
Ryan Lawler, Senior Editor, Contentinople
Daniel Leon, SVP, Business Development, DigiMeld
Steve Lerner, Founder & CEO, P2P Cleaner
Alex Limberis, COO, Syabas Technology
Benjamin Masse, Founder & CEO, AdSong
Steve Masur, Managing Partner, MasurLaw
Cory Mitchell, Consultant, Motion Picture Industry
Joey Patuleia, Co-Founder, Brand Asset Digital
John Rudolph, Founder, Music Analytics, and CEO, Bug Music
Colin Sebastian, SVP, Equity Research, Lazard Capital Markets
Clark Siegel, Partner, Hughes, Hubbard, and Reed
Rick Sizemore, CEO, MultiMedia Intelligence
Laura Tunberg, Member Services, Distributed Computing Industry Association (DCIA)
Yangbin Wang, CEO, Vobile
Rex Wong, Founder & CEO, DAVE Networks
Bo Yang, Founder & CEO, Veetle

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