Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, October 19-22, 2009 Wednesday, October 21st 9:00 AM - 10:15 AM Track II: Television Platform: Content, Interactivity & Commerce The NexGen Entertainment Home Experience - From the Smart & Connected TV to the PVR, Set-Top & PC Experience The home entertainment experience is about one basic idea - to deliver more and varied media-rich content to the consumer - giving consumers what they want, when they want it. But the battle for this consumer sector is about to assert itself as a competition of technologies, more complicated than the older battle of the home PC vs. the TV. This is a world containing a new generation of TV sets, HD and games devices, wirelessly connected homes with connected PCs as well as a host of set-top box and DVR options. The next generation of home entertainment hardware, software and services will come into battle delivering HDTV, Internet, music, games, movies, plus innovative two-way communication and telephony services. This battle for the home will be a tremendous victory for both the consumer, the technology industries as well as for the entertainment industry. It presents the simple proposition that offering the consumer more and richer services in a competitive environment is the perfect formula for success. John Gildred, President, SyncTV Vic Odryna, Co-Founder and CEO, ZeeVee Mike Noonen, Senior Vice President, Global Sales and Marketing, NXP Greg Gudorf, CEO, Digeo Andrew Kippen, Vice President, Marketing, Boxee Paul Moroney, PhD, Fellow, Advanced Technology, Home and Networks Mobility, Motorola, Inc. Nick Fishwick, Vice President, OpenTV Labs Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator NICHOLAS FISHWICK, Vice President, OpenTV Labs: Nicholas Fishwick is Vice President, OpenTV Labs for OpenTV Corp. (OPTV - NASDAQ). He is responsible for managing OpenTV's innovation and new technology initiatives, exploring new ideas and interesting technology directions, ensuring that the company has a long term vision, comprehension and strategy, so that it can continue to be a market leader in powering media experiences. He is based in San Francisco and reports to Tracy Geist, Senior Vice President, Business Development. Nicholas has had distinguished career in software engineering and the digital television industry. He has more than 16 years of experience in developing digital media solutions, starting at Panasonic Research Labs, moving to the London based Open Interactive (BiB) before joining OpenTV in 2001. At OpenTV, Nicholas ran the Application Engineering team, the company’s Core Middleware Engineering team, was VP of Architecture and now runs OpenTV Labs. Nicholas holds degrees in Computer Science and Human-Computer Interaction from the University of Edinburgh and the University of Heriot Watt respectively. He is active in several industry groups, and currently resides in San Francisco. Vic Odryna, Co-Founder and CEO, ZeeVee: Vic Odryna is co-founder and CEO of ZeeVee, a company that is bridging the last fifty feet between the computer and the HDTVs in the home. Vic most recently served as executive director of strategic planning for Idearc Media, home of Superpages.com and marketing services for small businesses. Prior to Idearc (a Verizon spinoff), he served as president and CEO of Inceptor, a leading provider of search marketing technology and services. Inceptor helped clients such as the Home Shopping Network, CVS, Best Buy and Lawyers.com achieve success online. While at Inceptor, Vic also served on an advisory council to Google in search marketing. Inceptor was acquired by Verizon in 2006. Previously, Vic was a senior vice president of global marketing for Avocent, the world leader in datacenter management products. While there, he led the creation of the Avocent brand, the result of a merger of two public companies. Vic joined Avocent with the acquisition of PixelVision in 1999. He founded PixelVision in 1991, a pioneer in flat panel monitor technology whose products can still be seen populating the NYSE trading floor. PixelVision quickly grew to be ranked #25 on Inc. magazine’s prestigious list of the 500 fastest growing private companies. Vic earned bachelor’s degrees in electrical engineering and computer science, as well as a master’s degree in computer science from the University of Connecticut. Michael Noonen, Senior Vice President, Global Sales and Marketing, NXP: In this role, Michael leads NXP's worldwide sales & marketing teams, to strengthen market strategy, revenue growth and value creation from new and current customers. Michael will utilize over 20 years of experience in semiconductor and systems sales to drive NXP's global business development. Prior to joining NXP, Michael Noonen was senior vice president of worldwide marketing and sales at National Semiconductor. Before that, Michael was vice president of National's Interface, PC & Networking divisions. Previously, he has also served as the director of new markets and technologies at Cisco Systems, Inc. Michael began his career in the semiconductor industry as a field applications engineer for NCR Microelectronics. Michael graduated from Colorado State University after receiving a bachelor's degree in electrical engineering. He holds several patents in the areas of IP telephony and video communications. Greg Gudorf, Chief Executive Officer, Digeo: Greg Gudorf, as chief executive officer and chief operating officer, is responsible for setting the strategic vision and bringing that vision to realization for Digeo. His most recent experience as president and chief operating officer at Digeo had him involved in day-to-day operations, with particular emphasis on product delivery and quality, process improvement, integration with MSO head-end systems and business development. Prior to Digeo, Gudorf was vice president of Television Marketing at Sony Electronics, where he was responsible for consumer television product marketing management, including new product and channel development. He also served as Sony's TV-centric representative to cable system operators and as a board member of the Consumer Electronics Association's video division. During his tenure at Sony, Gudorf was directly responsible for launching Passage, a key cable industry technology. He also led product development for one of the first HD digital cable-ready DVRs and managed Sony's TiVo and WebTV product businesses for satellite and cable use. Throughout his more than 30 years in the consumer electronics industry, Gudorf has been involved in sales, marketing, business development, and management for the retail, distribution and manufacturing aspects of the business, with a particular emphasis on network products such as satellite, cable, and Internet offerings. He holds fourteen U.S. patents in the network and interactive TV fields with more than 30 additional patents pending. Gudorf has been published in several industry-related trade journals and often serves as a featured panelist at industry seminars. He holds an MBA from the University of Phoenix and is a graduate of Antioch University. Paul Moroney, PhD, Fellow, Advanced Technology, Home and Networks Mobility, Motorola, Inc.: Dr. Paul Moroney is a Motorola Fellow, and leads the Advanced Technology group in the CTO office of Motorola’s Home & Networks Mobility (H&NM). The Advanced Technology group, located in San Diego, covers research and development in areas that potentially lead to H&NM products in the future. Currently, the Advanced Technology group is focused on multimedia research, including MPEG-4, H.265 and 3DTV, secure system design, including DRM and Conditional Access, advanced communications, and next generation VLSI, features, and hardware platforms. Dr. Moroney became part of Motorola H&NM, then General Instrument, in 1986 as Assistant Vice President of Engineering. Since that time he has led the systems engineering activities associated with the VideoCipher and DigiCipher product lines, covering most notably the areas of access control, communications, and video compression. Specifically, he led the systems development for VideoCipher II+, the access control system that dominated United States C Band satellite programming. Dr. Moroney was subsequently responsible for the systems architecture and systems definition for the DigiCipher I and DigiCipher II secure digital television product areas. He held a position as Vice President of Systems Engineering, and later assumed leadership of Advanced Development activities. He also co-accepted an Emmy award for his work and his team’s work on the DigiCipher II access control system, and was awarded an Emmy for his work on the DigiCipher I Digital Television System. More recently, Dr. Moroney has played a lead role in the development of Motorola’s IP based DRM system. Prior to this role, Dr. Moroney worked at M/A-COM Linkabit in San Diego, leading projects involving military and commercial digital error correction products, and working with digital satellite modem technology. Dr. Moroney was the project engineer on the VideoCipher I entertainment television satellite scrambling system development, and later worked on related developments for next generation products, as well as MMDS and Broadcast television systems. Dr. Moroney has also held positions as a Teaching Assistant and a Research Assistant at M.I.T. He was also a Draper Fellow at the Charles Stark Draper Laboratory, Cambridge. He holds a B.S. and M.S. Engineering degree and Ph.D. from Massachusetts Institute of Technology, and currently has over 35 granted patents. Andrew Kippen, VP of Marketing, Boxee: Andrew Kippen was previously a marketing strategist at Stage Two Consulting where he crafted go-to market strategies for consumer tech startups and taught larger companies how to approach online influencers and social media. Prior to that Kippen worked in the Economic Office of the French Embassy, helping French companies understand and approach the US technology marketplace with innovative messaging and positioning strategies. He also organized and emceed Tech Connection, a networking event for the tech community. After obtaining his degree he quickly launched into Public Relations with Spaeth Communications, where he specialized in coaching large corporate and government clients like FedEx and the US Department of Education in media relations. Andrew was born in Dallas, Texas, raised by Scottish parents, and educated by Hungarian clergy. He holds a degree in International Communications from Franklin College in Switzerland. Rick Doherty, co-founder and Director, The Envisioneering Group: a two-decade old Seaford, NY Technology Assessment and Market Research Corporation. Before that, for thirteen years, Doherty was the Senior Technology Writer for Electronic Engineering Times, where he remains a guest columnist. Doherty is an electro-physicist who has garnered more than a dozen U.S. patents in computing, communications, medical electronics, high performance tooling and consumer electronics industry sectors along with dozens of international patents. During Doherty's 32 year career he has been Director of the Urban Vehicle Design Group at Pratt Institute, an engineer for Data General Corp., Chief Engineer of Lourdes Industries, Inc., founder and President of Optronic Labs and since 1983, co-founder and Director of The Envisioneering Group. There, he directs laboratory testing of technologies, products and services, oversees publication of the Envisioneering Newsletter, market research reports and provides senior executive counsel on market development and intellectual property protection, portfolio management and licensing opportunities. Doherty's prime focus is on researching and articulating the impact of advanced digital technologies, services, products, industry initiatives and standards efforts on consumers, industry and society. Doherty is a 31 year member of the Institute of Electrical and Electronics Engineers and is active with its Biomedical Engineering, Solid State Circuits Society , Consumer Electronics Society, Broadcast Engineering, Magnetic Technology Society, Technology & Social Policy and other I.E.E.E. societies. This is his eleventh year as a planning director for the International Conference on Consumer Electronics. Doherty is also a member of the Society for Information Display, Society of Motion Picture & Television Engineers and many other technology & professional business industry associations. In addition, Doherty has been a co-chair of, and presently sits on several cross industry standards associations and technical working groups, spanning consumer digital electronics, communications, digital media and computing architecture definition groups. He is called upon by the industry to organize and chair panels at trade conferences and technical symposia more than a dozen times each year. Amongst his many industry awards, Doherty has been cited by the International Television Association for his many years of technology coverage of digital video design and engineering trends, and is the writer most cited by the Congressional Office of Technology Assessment for detailed features on the evolution of America's Digital TV system. Doherty also assisted Dr. Richard Feynman, NASA and Congressional researchers in the Shuttle Challenger accident investigation at the Kennedy Space Center, Johnson Space Center and many NASA contractor sites. In 2003, Doherty was nominated to and accepted a multi-year position on the Presidential Medal of Technology Award Selection Committee, reporting to the White House and Department of Commerce. Acting as an independent resource on the impact of digital and internet technologies on the consumer, society and business, Doherty is quoted frequently for his opinions on new technologies by CNN, CNBC, Fox News and by numerous American and international industry trade and daily business publications, including the Wall Street Journal, NY Times, Washington Post, LA Times, Newsday and the San Jose Mercury News. Doherty is married and resides in Seaford, NY with his wife and two daughters.