Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, October 19-22, 2009 Tuesday, October 20th SuperSessions 9:00 AM - 10:15 AM Track III: The Broadband Track Ubiquitous Video to the Consumer: The Technology & Content Enablers - Broadband, IPTV, Mobile & TV We are entering the age of all video all the time. Video is no longer a manifestation of TV, video is a web experience, a mobile experience, as well as an IPTV, Cable and Satellite experience. Video is taped on a hard drive, a PVR, DVR, on an iPOD and on a cell phone. Video is how consumers relate to the world. The conversion to the all-video culture has been so quiet and so quick, the implications of what an all-video culture may mean is only first becoming part of the national business and intellectual conversation. The technology and communication companies that have developed and provide the new video services may well have the greatest insight as to what these new technologies and cultural advances mean. In this session, we are delighted to bring that group of experts to a public forum. Mitch Berman, Chief Executive Officer & Co-Founder, ZillionTV Darcy Lorincz, CEO, Origin Digital Amy Friedlander Hoffman, President, Priority Digital Media Nicholas Butterworth, CEO, HD Cloud Anthony Simon, Vice President, Marketing, Zoran Corporation Perry Wu, CEO & Founder, BitGravity Mary Francia, Managing Director Media and Technology, Serowires, Moderator Mitch Berman, Chief Executive Officer & Co-Founder, ZillionTV: Mitchell Berman’s 25 years of executive management and entrepreneurial leadership in multimedia entertainment and technology includes a combination of powerhouse television brands and rising television technology start-ups. Under his global leadership, Mitch has spearheaded the launch of consumer entertainment services spanning cable, DBS, IPTV, Broadband, P2P, VoIP, wireless, interactive television, video-on-demand (VOD) and digital advertising insertion. Prior to joining ZillionTV, Mitch was corporate vice president of global marketing for C-COR (acquired by ARRIS in December 2007; NASDAQ: ARRS), where he led the company’s successful repositioning and marketing strategy for its video-on-demand, digital advertising insertion, optical transport and operations support software products. Prior to C-COR, Mitch served as senior vice president of worldwide marketing and operations for interactive television middleware start-up OpenTV, Inc. (NASDAQ: OPTV), and helped the company navigate a highly successful IPO in 1999. His efforts have led to software deployments in more than 100 million digital set-top boxes in 96 countries to date, including BSKYB and DISH Network. Mitch also served as senior vice president of strategic business development at start-up Galaxy Media/East Coast Pay TV Ltd. (FOXTEL), Australia’s first and largest multi-channel pay TV network operator. In this position, Mitch launched: XYZ Entertainment, a television production company of four, 24-hour entertainment TV channels; and, sister company Satellite Music Australia, a digital satellite music service for businesses. Mitch also served as marketing director for the start-up of Sky Network Television New Zealand, New Zealand’s first and largest multi-channel pay TV network operator. Mitch honed his start-up skills as vice president of affiliate sales for then start-up E! Entertainment Television, and as regional manager of affiliate operations at Home Box Office, Inc. (HBO/Cinemax), where he was awarded the company’s highest distinction for “Marketing Excellence.” In all of these positions, Mitch successfully blended strategy with innovation to achieve increased market penetration that led to millions of new subscribers and multi-million dollar annual revenues. Known for his warm and engaging style, Mitch is a respected and frequently requested speaker/moderator at global industry events such as Digital Hollywood, iTVT’s “TV Of Tomorrow Show,” NAB, IBC and CTAM Europe. Mitch holds a master’s degree in Public Administration from the University of Southern California and a Bachelor of Arts in Sociology from the University of California at Los Angeles. While Mitch’s current television favorites include HBO’s John Adams mini-series and Entourage, his real television passion is sports, especially UCLA basketball. Amy Friedlander Hoffman, President, Priority Digital Media: Amy Friedlander-Hoffman currently runs Priority Digital Media, a strategic consulting practice focused on content and distribution strategy across TV, broadband and mobile. Engagements include digital media strategy, entitlement of content across multiple platforms, broadband and cable content distribution, IPTV, VOD, rich media on-line advertising and software solutions for multiplatform content delivery and management. Most recently, Amy was the Senior Vice President, Programming for AT&T Operations. As AT&T entered the video market to compete with cable and satellite, Amy oversaw the interactive programming and convergence for Project Lightspeed, the initiative to expand the fiber-optics network deeper into neighborhoods to deliver AT&T U-verse TV, AT&T Yahoo! High Speed Internet, U-verse Enabled and voice over IP services. Amy was ultimately responsible for AT&T’s broadband programming, which included overseeing all online content negotiation and licensing, and execution of AT&T's broadband and three screen content plans for AT&T’s online services. Such services included Blue Room, Homezone, Broadband TV, U-verse OnTheGo and others. Preceding AT&T, Ms. Friedlander-Hoffman headed a consulting practice, Xanthum Partners, which helped clients from around the globe with content strategy, development and deployment. Ms. Friedlander-Hoffman was previously General Counsel and SVP of Business Development for Intertainer, the first VOD service delivered over both broadband and cable and helped the company raise over $100 Million from companies such as Microsoft, Comcast, Intel, Qwest, Sony, NBC and Thomson Consumer Electronics. She was responsible for negotiating content agreements with the major studios and programmers, distribution agreements with cable companies and telcos, and general technology ventures. In the Business Development role, Ms. Friedlander-Hoffman was responsible for international development and led her team to implement Intertainer’s strategy related to content distribution and software services. Prior to her tenure with Intertainer, Ms. Friedlander-Hoffman practiced corporate law at Gibson, Dunn & Crutcher in Los Angeles. Ms. Friedlander-Hoffman holds a JD from the University of Chicago and a BA with honors from the University of Michigan. Darcy Lorincz, CEO, Origin Digital Inc.: Together with the co-founders he is responsible for building the business plan and raising the capital to privatize this company derived from assets acquired from public company SAVVIS Communications. Previously Mr. Lorincz was the Vice President and General Manager of Global Rich Media Services at SAVVIS Communications where he built the Media and Entertainment Division from it’s inception to the business today at over $80M annual revenue contributing to 10% of SAVVIS current annual revenue. He has over 20 years building, implementing, and managing technology strategies, products, and solutions for the IT, telecommunications, and networking industries. In his current role, Lorincz will be directing this new venture and building Origin Digital into a premier provider of Digital Media products and Services. Prior to joining SAVVIS, as VP Americas, Mr. Lorincz helped set the global strategy for the Networking and Communications segment of the BBC Technology product and marketing focus, primarily focused on New Media in IP and Mobile program distribution. Prior to joining the BBC, Lorincz was the Managing Director for M&E at Global Crossing. There he directed the strategy for entry and growth of Global Crossing in the Media & Entertainment markets. He then directed the execution of the technology strategy and operating plan for a global applications-enabled media extranet for on-demand and consumption based network services. Nicholas Butterworth is CEO and founder of Diversion Media and its subsidiary, HD Cloud. He was formerly the CEO of MTV Interactive Group, Inc., a joint venture of Viacom and Liberty Media, and previously was the CEO of SonicNet, an early digital music venture that was acquired by MTV Networks. He is board member of the New York New Media Association, and is president of the Digital Media Association. Nicholas is the executive director of Rock the Vote. He is a graduate of Brown University. Dr. Anthony Simon, Vice President Marketing for Zoran Corporation’s Home Entertainment Division, is responsible for industry leading semiconductor solutions targeted at the Digital television, Blu-ray and Set Top Box markets. Prior to joining Zoran in February 2009, Dr. Simon was the Vice President of Marketing at Pixelworks, Inc., a leading semiconductor company specializing in solutions for digital displays. He also served as the Managing Director for Pixelworks Japan, where he was responsible for engineering and sales efforts for Japanese customers. During his career, Dr. Simon also served in various management and marketing positions at Conexant Systems and at VLSI Technology. As a recognized technology executive specializing in the marketing of digital video applications, he has written two books on the semiconductor industry entitled Introduction to Semiconductor Marketing and The COT Planning Guide. Dr. Simon holds advanced degrees in economics and political science including a Ph.D. from the University of Debrecan in Hungary, a Masters from George Mason University in Virginia, and a bachelor's degree in electrical engineering from the University of Akron, Ohio. He speaks Hungarian, French and Japanese and is currently based in Silicon Valley. Perry Wu, CEO & Co-Founder, BitGravity: Perry is responsible for the strategic direction, financial performance, and team management at BitGravity. Prior to BitGravity, he was involved in the creation of Xilinx, Mpath, eWorld, Sitesmith, Alibris, and more recently Cloudshield, Enkata, Persist, and WireCache. He has been an investment professional at Accel Partners, Bedrock Capital, and most recently as a General Partner at ComVentures. Earlier in his career as an entrepreneur, Perry helped start and grow Mpath—the first peer-to-peer multiplayer game service and VoIP service—from inception to IPO. He was an early pioneer in the Internet at eWorld, where he helped architect the spinout and buyback of Apple’s Internet and EDI Services business. Prior to Apple, Perry was part of the start-up team at Xilinx, where he helped spur the adoption of field programmable gate arrays. Perry has also served in technical roles at IBM’s Almaden Research Center and Andersen Consulting. Perry is a graduate of Stanford University with a BS in Electrical Engineering and holds an MBA from Harvard Business School. Mary Francia, CEO & Managing Director, SeroWires: A global telecommunications executive, Mary Francia is CEO and Managing Director at Serowires, a Consulting firm for Marketing & Technology, supporting clients build marketing and product strategy for next generation services and devices. Ms. Francia last assignment was Vice President Sales & Marketing Home Networks at Royal Philips Electronics where she joined to create a Telecom channel for sales of consumer devices in broadband and wireless entertainment applications. Ms Francia is now retained as Executive Consultant for their Innovation and Emerging Businesses. At Philips Consumer Electronics, she managed Telecom Strategic Alliances and with her direction, Philips launched products and services in access (DSL), communications (VoIP), and entertainment (Music & IPTV) with Telecom Operators over broadband networks as well as initiatives in consumer healthcare and R&D.