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Digital Hollywood, October 19-22, 2009
Tuesday, October 20th
SuperSessions
2:15 PM – 3:30 PM
Track IV:
The Smartphone, Session VII
Video on the Smartphone - Entertainment & Information Programming Jumpstarts the Revolution
Video has finally become an everyday mobile feature and it was the smartphone that changed the basic mobile equation. Smartphones are now movie-making machines; they are the starting line in video news gathering; they are the way fans watch ball games and get the news; they are the way people send each other messages; they are movie and TV show players. Smartphones are the way everybody lives, communicates and watches the world. In this session, we bring together Smartphone video experts, innovators in what the world will look like and how it will be seen in the future.
Soren Schafft, General Manager, North America, Fox Mobile Distribution a unit of Fox Mobile Group (FMG)
Dave Ulmer, Senior Director, Entertainment Products, Motorola
Daren Tsui, CEO, mSpot
L.M. Kit Carson, Filmmaker/Journalist, AFRICA DIARY
Mike Bailey, Vice President, Programming, FLO TV Incorporated
Daniel Tibbets, EVP and Studio Chief, GoTV Networks
Madeline Herdrich, Vice President of Mobile, North America, Paramount Pictures Digital Entertainment Group
Frank Chindamo, President & Chief Creative Officer, Fun Little Movies, Moderator

Soren Schafft, General Manager, North America, Fox Mobile Distribution, a unit of Fox Mobile Group (FMG), the mobile industry’s largest vertically integrated mobile entertainment company, wholly-owned by News Corporation. Soren is responsible for overseeing mobile sales and distribution of FMG brands and offering mobile distribution and contextual integration services to Fox as well as other media companies. Prior to joining Fox Mobile Distribution, Soren served as CEO at QMobile where he oversaw all aspects of the company’s operations. Prior to QMobile, Soren served as General Manager at Singlepoint (MMC NA/Telenor Mobile Interactive), a wireless services company, where he supported key clients including Disney, Fox, Hearst, NBC/Telemundo and Sony BMG. While at Singlepoint, Soren was heavily involved in the start-up of off-deck services in the U.S., having negotiated and contracted the first tier-one carrier commercial contracts, launched the first premium SMS services and sent the first commercial U.S. premium SMS message. Soren began his career gathering valuable international experience at Pannon GSM, a leading Hungarian wireless operator, and as a management consultant at KPMG in Hungary. He also was a lecturer at Budapest University of Economics. Soren has a master’s degree in Economics (European Studies) from the London School of Economics and a bachelor’s degree in sociology from the University of Maryland.

Dave Ulmer, Senior Director, Entertainment Products, Motorola: Dave leads Motorola's Digital Media Services marketing and is responsible for bringing new music, video and entertainment services to Motorola's customers worldwide. Dave is committed to facilitating and growing cooperation amongst the diverse stakeholders to expand the market opportunities for all of its valued stakeholders. Through his past roles as a founding member of SDMI and as a board member of OSTA (Optical Storage Technology Association), Dave has encouraged the acceptance of common standards and consumer awareness.








Mike Bailey, Vice President, Programming, FLO TV Incorporated: Mike Bailey is vice president of programming for FLO TV, a wholly-owned subsidiary of QUALCOMM Incorporated. In his role at FLO TV, Bailey is responsible for identifying content opportunities, collaborating with content providers and determining overall content packaging and positioning. Prior to joining QUALCOMM, Bailey was vice president of sales for Entriq, an International Pay TV company, where he launched broadband services with content providers including MTV, NBC/Universal, 2004 Olympics, Major League Baseball, WWE and Echostar. Previously, Bailey also served as vice president of programming for a subsidiary of Motorola, where he was responsible for content strategy, licensing and acquisition, and as vice president of worldwide programming for On Command, where he negotiated hundreds of deals with major motion picture studios including Disney, Fox, Universal, Sony, Paramount, MGM, DreamWorks and Warner Bros. Bailey was also responsible for all cable network acquisitions, advertising, promotion and new product development. Bailey holds a B.A. in telecommunications and film from San Diego State University and an MBA from the University of San Diego.

L.M. Kit Carson, Filmmaker/Journalist, AFRICA DIARY: Filmmaker/Journalist L.M. Kit Carson started in documentaries (in college he was an editor on the pioneer cinema-verite team of Richard Leacock and D.A. Pennebaker). His first film was a mock-documentary, David Holzman’s Diary – which won film festivals and was selected for the archives of The U.S. Library of Congress Collection – as one of two hundred “American Film Treasures.” He has a history of award-winning and breakthrough productions that include PARIS, TEXAS; THE TEXAS CHAINSAW MASSACRE 2; BOTTLE ROCKET; MIAMI VICE; and RUNNING ON EMPTY. ENTERTAINMENT WEEKLY magazine profiled Mr. Carson as “The Big Brother of Independent Film”; The New York Times described him as “semi-legendary”. Carson recently has circled back through his documentary journalist roots. Using Nokia N93 & N95 cellphone cameras, Carson journeyed across Africa, adapting his award-winning writing and imaging experience to robustly record a digital diary docu-series for a Sundance Channel: AFRICA DIARY. This work combines truth and heart in newsworthy reports that are set to air on the Sundance Channel’s 3 screens – cable-TV; computer; and cellphones – from late Fall 2009 into 2010.

Daren Tsui
is Ceo and co-founder of mobile entertainment company mSpot, Inc., which provides 10 major North American wireless carriers the technology to deliver music, movies, radio and TV to more than six million mobile customers. Headquartered in Palo Alto, California, mSpot has been profitable since 2004. Daren was named to the 2008 RCR Wireless Movers and Shakers list, and mSpot ranked 40th on the 2009 Inc 500 list of Fastest-Growing Companies. A veteran of four start-ups, Daren was most recently president and co-founder of SkyGo, a pioneer in mobile Internet ad- serving that was acquired by Enpocket in 2003. Enpocket was in turn acquired by Nokia Corp. last year and will serve as the foundation of the manufacturer’s mobile-ad business under Ovi.









Daniel Tibbets, EVP and Studio Chief, GoTV Networks: As Executive Vice President and Studio Chief at GoTV Networks, Tibbets brings over 15 years of entertainment programming and producing to GoTV Networks. Tibbets oversees all programming, development and licensing of video content for mobile and broadband, as well as new distribution models. Prior to GoTV, Tibbets held the position of Vice President at Twentieth Television, and ran FOXLAB, Inc. While at Fox, Tibbets developed the first convergence program to air on broadcast television and is credited with the development of the "mobisode™" including executive producing the first two original content mobisodes™ Love and Hate and Sunset Hotel (winner of the Golden Eagle Award for Excellence) which launched on Verizon's VCAST in February 2005. Previously, Tibbets served as Vice President, Entertainment for Fireworks Television, where he developed live-action children’s half-hour series’ for Nickelodeon and NBC/Discovery Kids including Strange Days at Blake Holsey High. Tibbets was also responsible for the U.S. sale of the eight-hour miniseries Robocop: Prime Directives to the Sci-Fi Channel as well as the two-hour MOW Stolen Miracle to Lifetime. From his work at Papazian-Hirsch/Rysher Entertainment Tibbets is credited with the development and sale of the HBO series “ROME” and television films A Mother’s Testimony and Determination Of Death for Lifetime and Face Value for Court TV. Early in his career Tibbets served as a writer and producer on a number of notable television programs and specials including the Emmy Award winning Streetwise, World Champions of Golf and BuzzTV, and the BBC/PBS mini-series Signs and Wonders starring James Earl Jones. Tibbets has produced and/or contributed to the production and development of other award-winning, made for television series, including: Martha Stewart Living, Bob Vila, Pensacola: Wings of Gold, Psi Factor - Chronicles of the Paranormal, News for Kids, The Extremists, George Michael’s Sports Machine, America’s Most Wanted, Good Day Live, Divorce Court, and many others. Tibbets has a Bachelor of Science degree in Marketing with an emphasis in International Marketing and business from Arizona State University. Tibbets is on the Board of Advisory for e-card site rattlebox.com.

Madeline Herdrich, Vice President of Mobile, North America, Paramount's Digital Entertainment Group: In this role, Madeline is charged with the overall distribution, marketing and operations of the North American Mobile business. Previously, Madeline served as Sr. Director of Consumer Business Development at AT&T Mobility, where she led the content strategy and execution of new business initiatives for Video, WAP and messaging applications and services. Prior to AT&T Mobility, Madeline held key leadership positions with Prodigy Internet, MCI Telecommunications and Corporation for Public Broadcasting. Madeline hold a Juris Doctorate from American University, Washington College of Law.

Frank Chindamo, President and Chief Creative Officer, Fun Little Movies: Frank Chindamo is the President and Chief Creative Officer of Fun Little Movies. "FLM" specializes in producing original, live-action comedy films for its mobile channels of entertainment on Sprint-Nextel, Microsoft, Smart Video phones, in the US and many other countries around the world. They’re known as "Fun Funny Phone Films." Fun Little Movies has been the subject of cover stories in Forbes Magazine and the L.A. Times, and stories in Variety, Hollywood Reporter, CBS Radio, Wired Magazine, CBS TV’s Inside Edition, The Chicago Tribune, and several other outlets. Frank Chindamo holds the world's record for most short films made independently. His films have appeared on HBO, Showtime, CBS, PBS, A&E, Playboy, MTV and Comedy Central, etc. They’ve won 20 awards including The American Cine Golden Eagle, The American International Film Festival and a Finalist's Place for Best Short at the Cannes Film Festival. Frank is also an Adjunct Professor at the University of Southern California. At USC, Frank teaches short screenplay writing. He also created the Student Script Database, the tool which will allow directors and writers to pool their talent and is intended to bring the best-written scripts at USC to the screen. As Executive Director of the Staged Screenplay Reading Series at the Lee Strasberg Theater, and as the Director of the Professional Screenwriting Workshops at SONY Studios, Chindamo developed fourteen feature films which have been produced for the screen. Frank also taught at the Gotham Writer’s Workshop and City University of New York. Frank was also a Vice President of Development at two production companies in LA and has worked as a script consultant on numerous projects. Frank Chindamo received his Film B.F.A. from N.Y.U. and his Screenwriting M.F.A. from Columbia University.