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Media Summit 2008
Wednesday, March 12 10:45 AM - Noon Session B: Widgets as a Platform: Content, Commerce, Communications Now there is a new expression, The Widget Economy. For the uninitiated, the widget is miniature application or website that resides as a component element on a users desktop, social media page or mobile device. A button on a user desktop may open multiple widgets, so that in a flash, mini-apps open on the desktop to reveal up-to-the minute stocks, the weather, airline arrivals, a dictionary, your photo album virtually anything, any data type - can be formatted into a widget and placed on your desktop. Once the user gets the hang of it, life without widgets is impossible. Widgets are as addictive as email. Widgets are your mini-obsessions managed and delivered as desired. Add in a layer of commerce and you have a fully featured platform. Watch out! Widgets are Here! Hooman Radfar, CEO & Co-founder, Clearspring Technologies Lance Tokuda, CEO and Founder, RockYou Kevin Freedman, Vice President, Finance & Operations, Slide Eric Alterman, Chairman, KickApps Ori Soen, co-founder and chief executive officer, MuseStorm Dan Riess, Vice President, Marketing and Ad Solutions, Turner Broadcasting System Sun Jen Yung, Managing Director, Investment Banking, Oppenheimer & Co., Moderator
Sun Jen Yung, Managing Director, Investment Banking, Oppenheimer & Co. Inc., based in New York, NY. Sun joined Oppenheimer in September 2006 to head the Digital Media and Internet investment banking practice. Sun's experience of over fourteen years in investment banking includes corporate finance coverage of Media (cable and entertainment), Digital Media, Internet and software companies at TD Securities, Deutsche Bank and Lehman Brothers as well as equity research at Lehman Brothers. Over the years Sun has represented a wide range of clients in these sectors encompassing a variety of equity, debt and merger & acquisition transactions including Adelphia Communications, Autobytel, Comcast Corporation, Digital Domain, iVillage, Liquid Audio, Mediaplex, Scientific-Atlanta and TiVo. She also spent two years at TCSI in Berkeley, CA in Business Development and Finance. Sun graduated from Columbia Business School in 1988 with an MBA in Finance and a B.A. in Economics and International Studies from Macalester College in St. Paul, MN in 1984.
Lance Tokuda, CEO and Founder, RockYou: Lance is the Chief Executive Officer and co-founder of RockYou, and brings over 15 years of software and management experience to the company. Prior to RockYou, Lance held Vice President & Chief Technology Officer positions in consumer and enterprise web services companies Iconix and Open Harbor, and was an early employee (number four) at Resumix, now Yahoo! HotJobs. Lance holds patents in text extraction and document categorization, with an email patent pending as well, and has received the American Association of Artificial Intelligence Award of Innovation for work on spatial text understanding. He received his Bachelors and Masters in Electrical Engineering from the University of Hawaii, and his Ph.D. in Computer Science from the University of Texas.
Dan Riess is vice president of marketing and ad solutions for Turner Broadcasting System, Inc.s (TBS, Inc.) New Products Group (NPG). Riess joins a team of technology, product development and creative professionals working across the TBS, Inc. entertainment, animation and news divisions. He manages his group by identifying, analyzing and advancing ideas leading to products of scale outside the companys traditional network businesses. Riess is based in New York and reports to Guhan Selvaretnam, New Products Group lead for NPG, TBS, Inc. Previously, Riess headed all marketing efforts supporting GameTap, TBS, Inc.s broadband video games network that debuted in October 2005. He led brand creation and marketplace positioning for Turners first-ever direct-to-consumer product; oversaw its award-winning launch campaign and early programming efforts; implemented customer service and retention programs; and developed marketing partnerships with game publishers and media outlets. Prior to GameTap, he served as a director in TBS, Inc.s Strategic Planning group, where he helped develop CNN Pipeline, CNNs newest broadband video product, and TBS, Inc.s early strategies around new product development. As a member of the Turner Strategic Marketing group, he worked on the CNN Headline News and other Turner network repositioning efforts, helped research and develop TNTs successful drama positioning and created innovative marketing platforms for Turner Broadcasting advertising clients. Riess began his career in marketing at EMI Music/EMI Records. Riess earned a bachelor of arts degree in international affairs at Gettysburg College and an MBA at Columbia University School of Business.
Hooman Radfar, CEO & Co-founder, Clearspring : Hooman actively drives platform marketing and strategy initiatives at Clearspring. He was recently named one of Tech's Best Entrepreneurs in BusinessWeek and was nominated for Ernst & Young's Entrepreneur of the Year. When he is not busy building a better web, you can find him writing his blog Widgify. Radfar graduated magna cum laude from the University of Pennsylvania with degrees in Economics and Computer Science. He holds an M.S. from Carnegie Mellon University where he researched Social Networking Theory. Clearspring is the market's leading widget syndication and tracking service, used by the world's largest media companies and advertisers, and independent widget developers. Clearspring helps publishers and marketers extend their reach to the leading social networks, start pages and blogs and to respond to growing consumer demand for a more personalized desktop, Web, and mobile experience.
Eric Alterman, founder and Chairman, KickApps Corporation: Eric Alterman founded KickApps Corporation in 2005 and is currently the Chairman of the company. Eric founded numerous software, telecommunications and semiconductor technology ventures, including MeshNetworks (acquired by Motorola in 2005), Military Commercial Technologies, TeraNex and SkyCross. In 1997 Eric founded and operated MILCOM, a venture accelerator company that formed a number of venture-backed companies based on technologies licensed from military contractors like Lockheed Martin, ITT and Raytheon. Other companies include Quadfore, Centerpoint Broadband Technologies, Triton Network Systems, TelAsic and Theseus Logic. Eric was also the founder of JED Broadcasting, a Northwest radio broadcasting company, and New Brand Agency Group, a publishing company based in New York City. He began his career as an attorney where he worked in a variety of areas, including licensing and securities, for Akin, Gump, Hauer and Strauss in Washington, DC. Eric graduated from Tufts University and the Washington College of Law as a member of the Law Review.
Kevin Freedman, Vice President, Finance & Operations, Slide: Kevin is responsible for Slide's finance, operations and corporate marketing. Before joining the Slide management team in 2005, Kevin spent six years at eBay, where he built PayPal's global financial planning and analysis organization as revenue grew from $225 million to $1 billion. Prior to PayPal, he was responsible for eBay's corporate financial planning as global eBay revenue grew from $750 million to $1.2 billion. Kevin joined eBay following the company's $350 million acquisition of Half.com in 2000, where he was a key member of Half's finance team. Kevin began his career in the audit practice of Ernst & Young. He received a Bachelor of Science in Accounting from Lehigh University and became a Certified Public Accountant in Pennsylvania in 1997.
Ori Soen, co-founder and chief executive officer, MuseStorm: Ori Soen is co-founder and chief executive officer of MuseStorm, which provides a full featured, end-to-end content syndication solution for publishers. Mr. Soen has led the company since its founding in late 2005, and has spoken at numerous conferences and events during the past 11 years, including Widgety Goodness; DEMO; Oracle Week; and Microsoft Tech-ed. In addition, Mr. Soen ws previously a lecturer and taught Internet-related courses in Israel. Prior to co-founding MuseStorm, Mr. Soen held executive positions at Mercury Interactive (acquired by HP); Followap (acquired by NeuStar) and MobileSpear, Previously, Soen held various Java programming and consulting positions. He founded Web Symphony, an Internet-oriented content management and distribution software company, in 1997. Mr. Soen studied Computer Science and Business Management at the Hebrew University, Jerusalem.