Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood Wednesday, May 7th 10:45 AM - Noon Track IV: The NexGen Entertainment Home Experience - From the Smart & Connected TV to the PVR, Set-Top & PC Experience The home entertainment experience is about one basic idea - to deliver more and varied media-rich content to the consumer - giving consumers what they want, when they want it. But the battle for this consumer sector is about to assert itself as a competition of technologies, more complicated than the older battle of the home PC vs. the TV. This is a world containing a new generation of TV sets, HD and games devices, wirelessly connected homes with connected PCs as well as a host of set-top box and DVR options. The next generation of home entertainment hardware, software and services will come into battle delivering HDTV, Internet, music, games, movies, plus innovative two-way communication and telephony services. This battle for the home will be a tremendous victory for both the consumer, the technology industries as well as for the entertainment industry. It presents the simple proposition that offering the consumer more and richer services in a competitive environment is the perfect formula for success. JT Taylor, Director, Product Marketing, Cisco, Service Provider Video Technology Group David Pederson, Vice President Corporate Marketing, Zoran Corporation Martin J. Stein, Sr. Director, Marketing, IP Video Solutions, Home and Networks Mobility , Motorola, Inc. Bill Holmes, Vice President, Business Development & Strategy, DivX, Inc. Jamison Ching, Product Line Manager, Digital Media & Powerline, NETGEAR Patrick Cosson, VP Marketing, VUDU Vic Odryna, Co-Founder and CEO, ZeeVee Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator For Further Speaker Infomation - Click on highlighed Names to see their LinkedIn Profile JT Taylor, Director, Product Marketing, Cisco, Service Provider Video Technology Group: JT Taylor is responsible for defining key marketing strategies and objectives for all subscriber-facing products. His role includes direction of the Subscriber Networks’ product and industry marketing efforts, including trade shows, advertising, and public relations, as well as cooperative and consumer marketing initiatives. Taylor joined Scientific-Atlanta in 2000 as a strategic marketing manager in Subscriber Network Systems and played a key role in the development of Scientific-Atlanta’s cooperative and consumer marketing programs. Taylor has lead the company wide consumer research efforts for the last five years with particular focus on consumer attitudes and usage of DVR, HD and Connected Home services. Taylor also led Scientific-Atlanta’s retail trial, testing the viability of selling HD set-tops and service through retail outlets. David Pederson, Vice President Corporate Marketing, Zoran Corporation: Prior to joining Zoran in January 2003, he spent over seventeen years at National Semiconductor in various engineering, strategic marketing and management positions including Director Set Top Box product line. Mr. Pederson has over twenty-four years experience in the semiconductor industry including more than six years at Teledyne. He holds a B.S. in Chemical Engineering from the University of Virginia. As a recognized expert in his field, he has been invited to deliver numerous talks on Digital Video, PVRs, Set top boxes, Digital Televisions, the Networked Entertainment Center and the Challenges to Creating a Connected Digital Home and Connected Consumer Products. Martin J. Stein, Sr. Director, Marketing, IP Video Solutions, Home and Networks Mobility , Motorola, Inc.: Mr. Stein directs marketing and business development activities related to MPEG-based standard definition and high definition video processing products. These include satellite, cable, telco, and terrestrial transmission systems, access control and encryption systems, IP set tops, and commercial integrated receiver/decoders. Mr. Stein has also been instrumental in establishing third party partnership agreements to provide more comprehensive solutions for Motorola customers. Prior to joining Motorola’s Home & Networks Mobility ( formerly General Instrument), Mr. Stein was marketing manager for imaging, film, and video storage devices at Ampex Corporation, a leader in video recording equipment based in Redwood City, California. Mr. Stein earned a B.S. in industrial engineering at Polytechnic Institute of Brooklyn, and an M.B.A at California State University, Fullerton. Bill Holmes, Vice President, Business Development & Strategy, DivX, Inc.: Mr. Holmes is responsible for directing product affairs for DivX, Inc.'s consumer electronics (CE) business unit. These duties include the development of overall CE business strategy, management of product launches and product delivery, as well as general management of the DivX CE unit. Mr. Holmes has extensive experience in creating, developing and marketing first generation product offerings. Prior to working at DivX, Mr. Holmes served as Director, Product Management & Marketing at Yotta Yotta, a technology company in the forefront of high capacity distributed data storage. At Yotta Yotta, Mr. Holmes provided oversight in all phases of product development, working directly with prospects, clients, customers, OEMs, marketing, business development and engineering to carry out the company's implementation of the newly developed high capacity storage platform. Previous to his work at Yotta Yotta, Mr. Holmes was Executive Director, Product Development & Marketing at Digital Entertainment Solutions (DES), a privately funded company that provides digital media solutions to major entertainment industry clientele. At DES, Mr. Holmes' chief responsibility was to direct product development for the company's global broadband content delivery platform. Mr. Holmes has also consulted in digital media, streaming media and website development. He holds a Bachelor of Arts in English Literature and graduated cum laude from Trinity University. Jamison Ching, Product Line Manager, Digital Media & Powerline, NETGEAR: Mr. Ching is a technology marketing professional with more than 15 years of diverse experience in launching, growing and managing new businesses and products within commercial and consumer marketplaces. Mr. Ching joined NETGEAR in early 2006 as a product line manager, responsible for developing strategic alliances both domestically and internationally and growing and managing all lifecycle phases of NETGEAR's digital media products in the consumer marketplace. Prior to joining NETGEAR, Mr. Ching founded and served as the general manager for UonTV, a nationwide "Do-It-Yourself TV Broadcasting" channel. Previously, Mr. Ching served as a senior Digital TV marketing manager and a senior product line manager at Conexant Systems. Mr. Ching also co-founded STC Networks, where he functioned as the CTO and CEO, and has worked for other major tech-industry companies such as Motorola, Sony and National Semiconductor. Mr. Ching earned a B.S. in Electrical Engineering from the University of Illinois and an M.B.A. from the Graduate School of Business at the University of Chicago. Patrick Cosson, VP Marketing, VUDU: Patrick Cosson is VUDU’s Vice President of Marketing. Patrick is responsible for all aspects of VUDU’s marketing execution including product marketing, branding, user experience, consumer education, channel marketing, and public relations. Prior to joining VUDU, Patrick was Vice President of Marketing at Slim Devices, maker of the Squeezebox and Transporter digital media adapters. In this role, Patrick led continuous sales growth and positive market response to Slim Devices products, culminating in the sale of the company to Logitech in 2006. Prior to Slim Devices, Patrick served as Executive Director of Product Strategy at AOL Music, where he drove product development and branding strategy for Spinner and Winamp music products. Previously, Patrick had a successful tenure at Creative Labs, where he was responsible for marketing communications and internet marketing.Patrick holds a B.S. in Chemical Engineering from the University of Cincinnati and an M.B.A from the Kellogg School of Management at Northwestern University. Vic Odryna, Co-Founder and CEO, ZeeVee: Vic Odryna is co-founder and CEO of ZeeVee, a company that is bridging the last fifty feet between the computer and the HDTVs in the home. Vic most recently served as executive director of strategic planning for Idearc Media, home of Superpages.com and marketing services for small businesses. Prior to Idearc (a Verizon spinoff), he served as president and CEO of Inceptor, a leading provider of search marketing technology and services. Inceptor helped clients such as the Home Shopping Network, CVS, Best Buy and Lawyers.com achieve success online. While at Inceptor, Vic also served on an advisory council to Google in search marketing. Inceptor was acquired by Verizon in 2006. Previously, Vic was a senior vice president of global marketing for Avocent, the world leader in datacenter management products. While there, he led the creation of the Avocent brand, the result of a merger of two public companies. Vic joined Avocent with the acquisition of PixelVision in 1999. He founded PixelVision in 1991, a pioneer in flat panel monitor technology whose products can still be seen populating the NYSE trading floor. PixelVision quickly grew to be ranked #25 on Inc. magazine’s prestigious list of the 500 fastest growing private companies. Vic earned bachelor’s degrees in electrical engineering and computer science, as well as a master’s degree in computer science from the University of Connecticut. Rick Doherty, co-founder and Director, The Envisioneering Group: a two-decade old Seaford, NY Technology Assessment and Market Research Corporation. Before that, for thirteen years, Doherty was the Senior Technology Writer for Electronic Engineering Times, where he remains a guest columnist. Doherty is an electro-physicist who has garnered more than a dozen U.S. patents in computing, communications, medical electronics, high performance tooling and consumer electronics industry sectors along with dozens of international patents. During Doherty's 32 year career he has been Director of the Urban Vehicle Design Group at Pratt Institute, an engineer for Data General Corp., Chief Engineer of Lourdes Industries, Inc., founder and President of Optronic Labs and since 1983, co-founder and Director of The Envisioneering Group. There, he directs laboratory testing of technologies, products and services, oversees publication of the Envisioneering Newsletter, market research reports and provides senior executive counsel on market development and intellectual property protection, portfolio management and licensing opportunities. Doherty's prime focus is on researching and articulating the impact of advanced digital technologies, services, products, industry initiatives and standards efforts on consumers, industry and society. Doherty is a 31 year member of the Institute of Electrical and Electronics Engineers and is active with its Biomedical Engineering, Solid State Circuits Society , Consumer Electronics Society, Broadcast Engineering, Magnetic Technology Society, Technology & Social Policy and other I.E.E.E. societies. This is his eleventh year as a planning director for the International Conference on Consumer Electronics. Doherty is also a member of the Society for Information Display, Society of Motion Picture & Television Engineers and many other technology & professional business industry associations. In addition, Doherty has been a co-chair of, and presently sits on several cross industry standards associations and technical working groups, spanning consumer digital electronics, communications, digital media and computing architecture definition groups. He is called upon by the industry to organize and chair panels at trade conferences and technical symposia more than a dozen times each year. Amongst his many industry awards, Doherty has been cited by the International Television Association for his many years of technology coverage of digital video design and engineering trends, and is the writer most cited by the Congressional Office of Technology Assessment for detailed features on the evolution of America's Digital TV system. Doherty also assisted Dr. Richard Feynman, NASA and Congressional researchers in the Shuttle Challenger accident investigation at the Kennedy Space Center, Johnson Space Center and many NASA contractor sites. In 2003, Doherty was nominated to and accepted a multi-year position on the Presidential Medal of Technology Award Selection Committee, reporting to the White House and Department of Commerce. Acting as an independent resource on the impact of digital and internet technologies on the consumer, society and business, Doherty is quoted frequently for his opinions on new technologies by CNN, CNBC, Fox News and by numerous American and international industry trade and daily business publications, including the Wall Street Journal, NY Times, Washington Post, LA Times, Newsday and the San Jose Mercury News. Doherty is married and resides in Seaford, NY with his wife and two daughters.