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Digital Hollywood
Wednesday, May 7th
2:15 PM - 3:30 PM
Track I:
The Entertainment and Media Legal Issues
Digital Rights Management – How to Compete with "Free"
The increasing scope of broadband connectivity and the power of consumer technologies made it trivially easy to store, transfer, and share all types of content. Content owners have been reacting by holding the line on price and enforcement (for example the "PERFORM" US Senate DRM legislation). Distribution firms would prefer lower cost of goods and easier terms of use… as would users. So the two ends of this value chain are in conflict… and may have different approaches in mind. Let’s get the major value chain players in one place: Creation, Enforcement, Distribution… and ask some challenging questions. Like… "Why can’t we all just get along?" There could be billions in new revenue at stake for all of us. Maybe we can get along after all!
Marc Jacobson, Marc Jacobson, Of Counsel, NY Media & Entertainment Practice of Greenberg Traurig, LLP
Ronny Golan, co-founder & Co-CEO, HIRO Media
Jay Monahan, General Counsel, Vuze, Inc.
Rob Logan, CEO, ContentGuard
Chris Gillis, Director of Sales, ARTISTdirect/MediaDefender
Richard LeVine, Global Rights Management Lead, Technology Consulting, Security, Media & Entertainment, Accenture, Moderator

For Further Speaker Infomation - Click on highlighed Names to see their LinkedIn Profile



Marc Jacobson, Of Counsel, NY Media & Entertainment Practice of Greenberg Traurig: Marc Jacobson has significant experience in the entertainment and Internet industries. He currently advises many clients on the business and intellectual property issues faced by entertainment businesses in the digital age. This includes advice regarding the creation, development, and exploitation of intellectual property rights in internet-based content as well as film, television, video, music and theatrical properties. Marc also advises companies on business and financing strategies in connection with such properties. As a result of Marc's broad business and legal background, he is an advisor to a diverse group of individuals and companies in connection with production, licensing, financing, recording, distributing, publishing, joint venture, personal service and related contracts. He handles the purchase and sale of music publishing catalogs, and the financing, production, and distribution of filmed entertainment. Marc is also well known for his experience with regard to the approval and disaffirmance of minors' contracts. Additionally, as the former General Counsel, Chief Financial Officer and SVP of Public Policy for a major online service, Marc was a principal draftsman of the US Digital Millennium Copyright Act. He is also the founding Chairman of the New York State Bar Association Section on Entertainment, Arts and Sports Law.



Ronny Golan, Co-Founder & Co-CEO, HIRO Media: Ronny Golan is Co-CEO and Co-founder of HIRO Media, bringing 15 years experience in the fields of high-tech solutions and communications. As Co-CEO he shares responsibility for HIRO's corporate growth strategy, business management, client relations and strategic vision. Individually, Ronny is responsible for technical and operational activities; as chief architect of HIRO’S codec, he oversees the continued development of the HIRO video downloading and monetization solution. Passionate about developing technologies that answer the demands of the digital domain, Golan is committed to freeing entertainment content from the constraints and limitations of DRM and traditional business models. Prior to the inception of HIRO Media in 2004, Ronny co-founded and managed the successful wireless community start-up, Valis. As CTO & COO Golan drove the world's first mobile friend-finder application, offering a reliable and scalable system that achieved 100% reliability in several years of operations with customers such as Vodafone Worldwide, Motorola and Swisscom. Ronny has held various R&D and managerial positions and gained vast experience in video compression algorithms and application server technologies. He holds a BSc in computer science from Tel Aviv University and an MBA from INSEAD and is the proud father of a baby daughter and an older dog.


Jay Monahan, General Counsel, Vuze, Inc.: Jay Monahan is Vice President and General Counsel of Vuze, Inc. Prior to joining Vuze, he was Vice President and Deputy General Counsel, Intellectual Property, for eBay Inc., the world's leading online marketplace. A member of the eBay Legal Department from 1999 to 2007, he managed litigation and intellectual property matters for the eBay companies, and, among other things, was the architect of eBay's worldwide copyright compliance program (VeRO) and assisted in the development of countless product features and marketplace policies. Prior to eBay, Jay was Vice President, Worldwide Anti-Piracy for Walt Disney Pictures & Television (1993-99), where he managed anti-piracy activities relating to all forms of Disney's filmed entertainment. He also spent five years as a high technology litigator with firms based in Palo Alto and Los Angeles. Jay is a 1987 graduate of the University of California, Hastings College of the Law, and graduated Phi Beta Kappa in 1981 from the University of California at Berkeley.





Rob Logan, Chief Executive Officer, ContentGuard: Rob is a seasoned executive with over 20 years of commercial and basic research expertise in the fields of media technologies, consumer electronics, enterprise computing, and human performance. Prior to joining ContentGuard, Logan spent 13 years at Thomson in a variety of executive roles in areas including intellectual property, digital components, new media, strategy, design, and consumer electronics. Prior to his career at Thomson, Logan was a scientist at IBM focused on large system optimization. Logan holds a BA, MA, and PhD in cognitive psychology from the University of Binghamton.

Jay Monahan is Vice President and General Counsel of Palo Alto, California-based, Vuze, Inc., which distributes Vuze (www.vuze.com), the leading open platform for delivery of high-resolution digital entertainment. Prior to joining Vuze, he was Vice President and Deputy General Counsel, Intellectual Property, for eBay Inc., the world’s largest online marketplace. A member of the eBay Legal Department from 1999 to 2007, Jay managed litigation and intellectual property matters for the eBay companies, was the architect of eBay’s worldwide copyright compliance program (VeRO Program), and assisted in the development of countless product features and marketplace policies. He also managed eBay’s patent portfolio, and led the team that won the eBay vs. MercExchange case in the United States Supreme Court in 2006. Prior to eBay, Jay was Vice President, Worldwide Anti-Piracy for Walt Disney Pictures & Television (1993-99), where he managed anti-piracy activities relating to all forms of Disney filmed entertainment. He also spent five years as a high technology litigator with firms based in Palo Alto and Los Angeles. Jay is a 1987 graduate of the University of California, Hastings College of the Law, where he was Editor-in-Chief of Comm/Ent, The Hasting Journal of Communications and Entertainment Law. He graduated Phi Beta Kappa in 1981 from the University of California at Berkeley. Jay has taught law and business school classes at Stanford University, the University of California, Berkeley, Santa Clara University, Pepperdine University, and The University of LaVerne, and is a frequent speaker on matters relating to Internet law, intellectual property, litigation and law department management.

Richard LeVine, Global Rights Management Lead, Technology Consulting, Security, Media & Entertainment, Accenture: Rick LeVine is an Experienced Senior Manager in Accenture’s Global Architecture and Core Technologies organization.He is Accenture’s thought leader in the Digital Rights Management space, and is driving significant IPTV and Digital Convergence work. Mr. Levine has held V.P. of Engineering and C.T.O. positions in the software industry, and has led technology and business partnerships between Fortune 200 Technology firms. He has nearly two decades deep technology, product creation and delivery, architecture, and management experience. He has earned a Masters in Computer Science, and a 2003 MIT Sloan Master of Science in the Management of Technology degree. Rick is also the author of several published Digital Rights Management and Security Patents