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Digital Hollywood
Tuesday, May 6th
3:50 PM - 5:00 PM
Track III:
The Hollywood Producer - The Real Deal: Reinventing the Strategy, the Platforms and the Revenue Streams
Nicholas Longano, President and COO, Brash Entertainment
Steve Tao, SVP/Scripted Programming, Fremantle Media North
George H. Ruiz, Vice-President of Business Affairs, International Creative Management
Quincy “QD3” Jones III, CEO, QD3 Entertainment
Michael Wayne, CEO and co-founder, DECA
Kelly Rodriques, CEO and co-founder, Blowtorch Entertainment
David Tochterman, President, Moving Target Entertainment, Moderator

For Further Speaker Infomation - Click on highlighed Names to see their LinkedIn Profile



Nicholas Longano, President and COO, Brash Entertainment: As President of Brash, Nicholas Longano’s extensive operational and marketing experience in the video game industry helps drive his day-to-day business affairs, content and production strategy in reaching the day and date goal for each Brash game title. Longano’s vision is to make the gamer experience more compelling and immersive using innovative gameplay, while extending the creative storytelling of the content from Hollywood. Formerly President of New Media at Massive Incorporated, he was a key contributor in building the global in-game video advertising market and establishing Massive’s dominance with the publisher and advertiser communities. Longano’s industry insight and relationships led directly to 42 exclusive, long-term publisher agreements for Massive with 20 of the industry's top video game publishers. During four years as general manager and head of marketing for Vivendi Games, he launched numerous successful franchises worldwide including Chronicles of Riddick, The Hulk, Diablo II (expansion pack), The Thing, Van Helsing, Half Life - Blue Shield, Crash Bandicoot, Spyro the Dragon, Baldur's Gate II, Cat in the Hat, Metal Arms, and over 30 other titles. Previously, as president of MOJO Advertising in Los Angeles, he formed a new video game division with clients such as Atari, 2K Games, Epic, Vivendi Universal Games, and Groove Games. Prior to the video game industry, Nicholas served as general manager for Calvin Klein Cosmetics, Canada and Latin America operations, and head of marketing, worldwide.

Quincy “QD3” Jones III, CEO, QD3 Entertainment: For more than 20 years, QD3, a noted creative visionary, has been producing hits in music and film to celebrate, honor and magnify the hip-hop culture. His career turn into the world of business continues to reflect his forward-thinking ability to turn bling into gold. QD3 has amassed one of the largest independent libraries of Hip Hop content with over 1500 hours of programming, much of it rare, exclusive, and never before seen footage. In June 2006, he formed QD3 Digital, a division of QD3, to take advantage of the technology explosion of broadband video, user generated content, video on demand and mobile platforms. As the creative and driving force, QD3 is building the first urban oriented digital media entertainment company. In 2002, QD3 started QD3 Entertainment, a documentary production company focused on chronicling the many dimensions of Hip Hop culture. Beginning with the multi-platinum selling DVD, Thug Angel, QD3 Entertainment emerged as the industry standard for both commercial success and critical acclaim in the urban DVD market. Following the success of Thug Angel, QD3 began working on the critically acclaimed BEEF series, which provides a definitive look at Hip Hops most notorious conflicts and resolutions between artists. In addition to receiving VIBE Magazine’s Best Music DVD Award in 2003, the popular BEEF series has received rave reviews from publications such as Variety, The Los Angeles Times, and Rolling Stone. The success of the BEEF DVDs spawned the highly anticipated BEEF TV Series that premiered on the BET network in October 2006. Other titles from QD3 Entertainment include; The Freshest Kids, The MC: Why We Do It, The Art of 16 Bars, Letter To The President and Black & Blue: Legends of the Hip Hop Cop, released under the QD3 Collection, a division of QD3. With many gold, platinum and multi-platinum albums and singles to his name, QD3 is a bonafide hitmaker in Rap, R&B and Pop. In addition to his many hits working with artists such as Tupac, Ice Cube and L.L. Cool J., QD3 has remixed singles for artists such as Prince, Ronald Isley, Queen Latifah, Coolio, Naughty By Nature, Everlast and Morcheeba, among others. QD3’s music activity in Film and Television includes scoring the powerful and influential film Menace to Society, as well as songs featured in Gang Related, Panthers and Jason’s Lyric. QD3 composed theme songs for the In The House comedy series, starring L.L. Cool J., Out All Night, featuring Patti Labelle, and most recently The PJ’s, Eddie Murphy’s weekly animated comedy series (for which QD3 received an Emmy nomination), as well as the theme for Grown Ups, starring Erkel. ASCAP honored QD3 with the 1993 ASCAP Composers Award for his work on Fresh Prince of Bel Air, starring Will Smith. QD3 was born in London and raised in Stockholm, Sweden were he got his start in Hip Hop by touring as a break-dancer. At age 13, he got his first drum machine and started producing demo’s for local Hip Hop acts which eventually lead to producing his first gold record at 16 years old. At that point QD3 packed up and moved to New York to pursue his dream to become a rap producer in America. He spent a year and a half in New York working with old school legends such as T La Rock (1st artist signed to Def Jam) and Special K (of the group Treacherous 3 featuring Kool Moe Dee). In 1986, with Hip Hop still in its infancy, QD3 attended the noted Berklee College of Music in Boston. After one year at Berklee, QD3 grew restless and moved to Los Angeles where he immediately connected with Dr. Dre and a small record label called Ruthless. He began producing with this talented crew that would include Ice Cube, Warren G, Snoop Dogg and many others who would create West coast Hip Hop and change culture around the world.

Steve Tao, SVP/Scripted Programming, Fremantle Media North: Steve Tao started his career in entertainment as an intern for Walt Disney and Touchstone Pictures. During his tenure, he worked on movies including THE DOCTOR, THE THREE MUSKETEERS, and OPERATION DUMBO DROP. He moved over to Hollywood Pictures as Director of Production, working on movies such as WHITE SQUALL. In 1995, he moved to ABC Television as Director of Drama Series. During his tenure at ABC, he rose to Head of Dramatic Series and oversaw the development and current production of the Emmy Award winning THE PRACTICE, ONCE AND AGAIN, and NYPD BLUE. He served as Senior Vice President of New Line Television, overseeing the development and production of the series BREAKING NEWS. He ran original series, movies, and specials at VH1 as Senior Vice President of Programming out of both the New York and Los Angeles offices, overseeing ONE HIT WONDERS, ROCK THE HOUSE, and PLAY’D: A HIP-HOP STORY. He ran Gale Anne Hurd’s television company Valhalla Television and developed and produced feature films. Most recently, he is heads up scripted development at FremantleMedia North America, producer of AMERICAN IDOL. A native Californian, he earned his B.A. in Economics and Mathematics at Claremont McKenna College in Claremont, California. He also earned an M.B.A. from the Anderson Graduate School of Management at UCLA. He sits on the board of directors of the CMC Alumni Association and Amnesty International’s Artists for Amnesty.

Kelly Rodriques, CEO and co-founder, Blowtorch Entertainment: Mr. Rodriques has over the last 14 years successfully exited three companies at various stages of maturity in three different sectors of technology enabled media and commerce. His experience includes backing from over a dozen of the best-known venture capitalists, private equity and institutional investors. Previously, Mr. Rodriques was the CEO of Totality, a $300MM advanced managed services unit within Verizon Business. He ran for several years an Internet marketing and development company called Novo which he sold to Publicis in 2001, now called Arc Worldwide with global revenues of $200MM. In 1988, Mr. Rodriques joined Ogilvy & Mather, a tradition-bound advertising and marketing company. Earlier work on the west coast in the emerging digital media business led him to help found, inside the WPP holding company, the Interactive Marketing Group. By understanding the adoption curve and capability of personal computers and the network, Mr. Rodriques helped develop some of the first digital media advertising. The group’s early work pioneered the emergence of technology based advertising models. In the late 80’s the group developed the advertising models for the Prodigy On-Line Service, Some of Time Warner’s early forays into Interactive broadband television and computer-based advertising for Forbes magazines and American Express, to name a few.

George H. Ruiz is Head of New Media and Senior Vice-President of Business Affairs for International Creative Management. He represents traditional and new media talent and negotiates acting, directing, producing and literary deals with major studios, distributors and independent production companies as well as exploring opportunities with digital media production and distribution companies. He was formerly a Senior Attorney for Paramount Pictures where he served as production counsel on over a dozen motion pictures, including Face/Off, Clueless, and several movies in the Star Trek franchise. While at Paramount, he also negotiated significant commercial tie-in agreements for various movies including Mission Impossible and Forrest Gump. He is an Adjunct Assistant Professor at Southwestern Law School where he teaches Motion Picture Production Law and has been a guest lecturer at UCLA. Mr. Ruiz currently serves on the Board of Directors for the UCLA School of Law Alumni Association. He is also an avid martial artist and competes in the French kickboxing sport of Savate. Mr. Ruiz received his Juris Doctor degree from the UCLA School of Law in 1992 and graduated from University of California, Los Angeles with a Bachelor of Arts degree in Political Science in 1989. He has been a member of the California State Bar since 1992 and began his legal career at the Walt Disney Company. Mr. Ruiz joined ICM in 1997.

David Tochterman, President, Moving Target Entertainment: Through his company Moving Target Entertainment, David develops and produces multiplatform and branded content, as well as providing consulting and strategy for broadband and media companies. He has developed and produced comedy, drama and reality projects for most prime time and cable networks, and is an Executive Producer of the live action series Fat Guy Stuck In Internet for Adult Swim which premieres in June 08. He is currently General Manager and Executive Producer for an upcoming business media project for the broadband studio Deca.tv where he is also a consultant. He is an advisory board member and consultant for the online production company For Your Imagination and a partner in the New York based Artisan Production Partners which operates both the Gotham Comedy Club and the Metropolitan Room and provides customized comedy content development and production. In his seven years as Senior Vice President and Vice President of the independent powerhouse Carsey Werner Company, he played an integral role in the development and production of many top 10 television shows including That 70s Show, 3rd Rock from the Sun, Rosanne , Cosby and Grace Under Fire for which he was also an Executive Producer. He also served as Executive Vice President of Will Smith's production company Overbrook Entertainment, participating in the launch of the company and heading its television division. At Overbrook he was also Executive Producer of the original pilot for the current Comedy Central series Kenny Vs Spenny. In 2006, Mr. Tochterman was recruited to launch the broadband project ChannelBlast™, a B2C website featuring live original episodes of interactive branded content. ChannelBlast featured a groundbreaking live flash format with live chatrooms allowing viewers to interact with the content in real time, and he additionally created and produced all content for the website and its dedicated brand channels. ChannelBlast amassed over 8 million page views at launch and was featured in multiple press articles including the New York Times, Forbes and Broadband Today. Mr. Tochterman’s career began as a director, producer, and casting director for over 200 plays on Broadway, off Broadway and at theatres across the country, receiving multiple awards and nominations. He is a graduate of Syracuse University.