Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood Thursday, May 8th 12:50 PM - 2:00 PM Track IV: Personalized Video, ITV and Broadband Media: Content, Technology and Advertising The integration of the TV experience with the full power of the new consumer technologies – from broadband to mobile – opens to door to not only an unique world of entertainment and information, it brings to the table a next generation idea of full consumer interactivity within the TV experience. Personalized TV will forever change the consumer entertainment landscape – it will open the door to a consumer with more and greater control over his or her environment – in touch with family members, enjoying HD programming, accessing and saving information and ultimately creating it and sharing it with others. The Personalized TV experience represents a huge step forward, and at this event, we are pleased to take small steps forward in that direction. Mark Weiss, Solutions Esxecutive IPTV/Triple Play & Content Service, IBM Global Telecommunications Industry Robert Riopelle, founder, LiveHive James Joyce, Executive Vice President, Business Development, 2waytraffic Kevin Barwin, Vice President of Business Development for Overlay.TV Cameron Brown, President, King Fish Media Howard Greenfield, Industry Strategist & Columnist, Go-Associates, Moderator For Further Speaker Infomation - Click on highlighed Names to see their LinkedIn Profile Mark Weiss, Solutions Executive IPTV/Triple Play & Content Service, IBM Global Telecommunications Industry: Mark Weis has more than twenty years experience in the cable and telecommunications industry. Over the years he has held a variety of management and marketing roles within IBM, all focused in the telecommunications and networking areas. In his current role, Weiss is responsible for developing broadband solutions employing IBM’s ecosystem of ISV partners. He works with telecommunications and media & entertainment partners in crafting end-to-end solutions that address service providers’ requirements around the management and delivery of content to support triple and quad play. In the early 90’s he spearheaded IBM’s efforts for “video dial tone,” broadband networking and interactive television. He worked across IBM Corporation to define and develop the products and offering that enabled the company to deliver interactive content across cable, telecom and wireless networks. The results of his efforts were significant wins at Bell Atlantic, Hong Kong Tel, and Cox Cable.  Prior to re-joining IBM in 2000, Weiss worked in the cable TV and video networking industries where he held executive positions at Scientific-Atlanta, in the subscriber systems division and ADC Telecommunications in the broadband products division. Weiss has previously spoken at Digital Hollywood events, NXTcomm, IPTV World, TelcoTV, and IPTV World Forum 2007. Robert Riopelle, founder, LiveHive Systems: Robert Riopelle is an industry expert on interactive entertainment and a much sought after speaker at industry events, including NAB, Fantasy Sports Trade Conference and the TV of Tomorrow show. Riopelle is one of the four original founders of LiveHive Systems. He manages a global team of sales and marketing professionals and is responsible for developing client relationships and strategic partnerships. His mandate at LiveHive includes exploring new applications for the company's core technology and planning entry strategies into new markets. Riopelle has extensive experience developing and managing international business relationships with content suppliers, network aggregators, distributors, and wholesalers and has been successful in leading business units for both entrepreneurial ventures and large companies. Riopelle holds a Bachelor's degree in Electrical Engineering from Queen's University. James Joyce, Executive Vice President, Business Development, 2waytraffic: James Joyce is the creator of world-renowned interactive TV formats such as Who Wants to Be a Millionaire. James is the inventor of participation advertising, a patent-pending participation TV platform that converts viewers into valuable leads for a broad spectrum of clients, including DirecTV, Vonage, Countrywide and more than a hundred others. Partnering with leading program distributors such as CBS and Twentieth Television, the platform reaches millions of viewers each day, generating millions of leads each year for its clients on a cost per lead basis. Prior to 2waytraffic, James managed a consultancy practice in New York specialized in brokering licensing and integrated marketing deals between European mobile companies such as Nokia and US media companies, such as NBC and 20th Century Fox. James also has an extensive corporate background in product marketing, business development and distribution from roles he has held at Nokia and Intel in the US, UK and Brazil. Kevin Barwin, VP of Business Development, Overlay: Mr. Barwin’s dealings with content owners, distributors, and advertisers in the video space necessitates a keen understanding of the social networking space as well as the move towards the monetization of the medium.  Overlay.TV is a dynamic VC funded Canadian company with a unique offering in the video-advertising space. Overlay.TV’s platform enables agencies, content owners, distributors and end-users to identify marketing opportunities and capitalize on their assets and knowledge. Overlay.TV’s  vCommerce technology is a truly innovative traffic-monetization solution, which brings buyers and sellers together through contextualized, highly targeted messaging. Before joining Overlay TV, Mr.Barwin most recently served as Vice President  of Global Sales for Lumenera Corporation, a leading developer of  high performance digital cameras and imaging solutions.  Lumenera was acquired by Roper Industries in 2006.  Prior to Lumenera, Mr.  Barwin served as President and CEO of OSL Ltd and was CEO and Co-founder of Zequra Technologies.  Mr. Barwin was the recipient of the Top Forty under 40 award by the Ottawa Business Journal for his commitment to professional excellence and contributions to the community. Mr. Barwin holds an MBA from McMaster University and a BA in Mathematics from Queens University. Cameron Brown, President, King Fish Media: Cam is the founder and president of King Fish Media, one of the fastest growing custom media companies in the U.S. His broad range of experience includes designing and managing large scale, multi-platform custom media solutions within B2C markets and in the technology, healthcare, automotive, internet, and consumer electronic industries. He also consults with King Fish clients on their customer acquisition, retention and sales strategies. At King Fish, he pioneered the concept of Private Media TM, bringing a vibrant and measurable new media philosophy to their clients. Cam has over 20 years of print, interactive, video, live events and marketing/ advertising experience with industry leaders such as Arnold Communications and The Robb Report. At Ziff Davis Media, Cam founded and headed the first ever custom media business unit at the company. He also frequently provides strategic marketing consulting to the investment and venture capital community focused on emerging companies, advising them on their communication strategies and execution. He serves on the Board of Advisors for Pixel Bridge, Inc., an Internet consulting firm, and on the Board of Directors of Baby Age, a Web-only retailer of baby and juvenile products. Additionally, he serves on the Advisory Board of Give Us Your Poor, an organization that brings together the latest research, multimedia, celebrities, citizens, homeless people, and partner organizations to help end homelessness, and is also an Advisor to The Giving Planet, which provides workshops for youths designed to explore themes of global citizenship, cultural awareness, social responsibility through the medium of digital photography and dialogue via video conferencing. Cam lives on Boston’s North Shore with his wife and three kids. Howard Greenfield, Industry Strategist & Columnist, Go-Associates: He is a digital media and business development strategist as well as an accomplished columnist, widely published around the world. Howard has held senior management and consulting positions with Sun Microsystems, Informix Software, British Telecom and Apple Computer. He was the creator and leader of Sun's first Media Lab and completed graduate studies at Stanford University. For the last two decades, Howard has been a successful technology developer, manager, educator and writer. In addition to front-line collaborative development ventures with Xerox PARC, Ericsson and the American Film Institute, he has held leadership roles involving early stage start-up companies and mature corporations, three of which were subsequently acquired by Ariba, IBM and Microsoft. Howard has presented and moderated at conferences throughout Silicon Valley, Europe, and Asia. He has served on government and cultural advisory boards such as the State of California, UK Trade & Invest, CNET and others. He also worked in the Apple Classroom of Tomorrow research and development, and is currently a board member of BlueVoice.org, an Internet media non-profit dedicated to protecting ocean life and habitats.