Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood Events at CES Sunday, January 6th 11:30 AM – 12:30 PM Track I – RA2 – Reinventing Advertising Advertising NEXT: Social Networks, User Generated Video, Blogs, IMs, Podcasts, Broadband and Mobile, - It's the Breakthrough Year! Whether you know it as WebApps, web based advertising, Web 3.0 technologies or next generation advertising, the transformation that social networks, user generated media and mobile interaction is having is nothing short of revolutionary. Consumers may be spending more time interacting with personal media devices in social conversation than do with traditional media. We don’t have a complete understanding yet of the numbers, the implications or the outcome, but the phenomenon is upon us and does not appear to be a fad. It appears to be our future. Jeremy Lockhorn, Director, Emerging Media and Video Innovation, AvenueA - Razorfish Steve Jang, CMO and Head of Business Development, imeem Alex Blum, CEO, KickApps Jim Louderback, CEO, Revision 3 Brad Davis, Senior Vice President, Advertising Sales, Disney Online, The Walt Disney Company Mark Landry, VP & West Media & Entertainment Lead, Capgemini Tim Chang, Principal, Norwest Venture Partners, Moderator Jim Louderback is the CEO of Revision3, the leading Internet Television network. Louderback is a 20-year veteran of the computer and media industries and is one of the pioneers of niche television. Prior to joining Revision3 in July, Louderback was the editor in chief of PC magazine, vice president and editorial director of Tech TV and helped launch the popular Internet TV shows “DL.TV” and “Cranky Geeks.” Louderback has a bachelor’s degree in mathematics from the University of Vermont, and an M.B.A from the Stern School. He has been regularly voted onto the top 20 of Adweek Technology Marketing’s annual list of most influential technology journalists. His previous speaking engagements include: a conversation about the future of robotics with Helen Greiner of iRobot at the Future in Review Conference in 2007, a panel moderated by Louderback at the 2005 Mobile Entertainment Summit about sports franchises utilizing wireless technologies to increase revenue and another moderated panel at the 2006 MIT Enterprise Forum in Atlanta about the Internet’s impact on television and entertainment. Jeremy Lockhorn, Director-Emerging Media and Video Innovation, Avenue A | Razorfish: Lockhorn is a member of the agency’s advanced marketing solutions (AMS) team and is focused on consumer interaction with video across all platforms. He evaluates emerging technologies and helps define agency strategies for integrating into client campaigns by synthesizing disparate technologies and channels into cohesive extensions of campaign ideas. He supports cross-discipline client teams with research, education, and ideation. The AMS team also works closely with publishers and content owners to reinvent video advertising with a more consumer-friendly model. Lockhorn joined Avenue A | Razorfish in January of 1997, as the first employee of the Philadelphia office. During his 10-year tenure at the agency, his various roles have centered on the intersection of media, creative, and technology. Most recently, he served as group director / creative specialist for Avenue A | Razorfish West, launching creative services in Seattle and managing creative strategy for diverse clients. Alex Blum, CEO, KickApps - Alex Blum is a seasoned senior executive who brings deep leadership experience from roles at global and emerging technology companies. He is responsible for providing the strategic leadership that guides the company’s business, product development, marketing and sales strategy.Before joining KickApps, Alex was President and COO of JumpTV, a leading Multi-Cultural Internet Protocol Television Network. Alex has held several executive positions during his eight year tenure at AOL. Most recently he was responsible for re-launching the AOL Portal and delivering an entire suite of web-based applications including: AOL's Video Player, Video Portal, Streaming Video advertising platform, AIM and AIMpages social networking service. Prior to that, he was General Manager of AOLTV, where he established strategic relationships with DirecTV, TiVo, OpenTV and Philips Electronics. Alex has an MBA from the Albers School of Business at Seattle University and a BS in Mechanical Engineering from the University of Colorado. Brad Davis, Senior Vice President, West Coast Multimedia Leader, Disney Online/Disney Media Advertising Sales and Marketing Group - Brad Davis is senior vice president, West Coast multimedia leader for Disney Online a division of the Walt Disney Internet Group (WDIG), as well as the integrated Disney Media Advertising Sales and Marketing Group. In this position Davis oversees media sales efforts for all Disney-branded Internet websites, including the new Disney.com, Disney Family.com, FamilyFun.com, Wondertime.com, Movies.com and Go.com. Additionally he is responsible for all cross-media sales (cable, online, print and radio) for clients based on the West Coast. Davis joined WDIG in August 2005 as vice president of ad sales. Davis has more than 20 years of experience in advertising sales. Prior to joining Disney Online, he served as director of sales at Comcast Spotlight, Washington, DC, the advertising sales division of Comcast.  Before joining Comcast, he spent nearly a decade in online advertising with AOL, holding numerous management positions including vice president, sales and product training and vice president, local sales and marketing development. There, he supported key units such as Digital City, AOL Local including Mapquest and Moviefone, and AOL's Interactive Marketing.Davis also held positions at National Cable Communications and several local broadcast affiliates. He is an active member of the advertising community, with involvement in industry organizations including iMedia and IAB. Currently, Davis is member of IAB’s Sales Executive Council Board of Directors. Steve Jang, CMO and Head of Business Development, imeem - Steve is responsible for imeem’s content and technology partnerships, product management, and community marketing. Since the launch of the imeem service in early 2006 and under his marketing direction, the imeem community has grown to over 18 million unique users today and counts over 4,000 music labels and video content owners as partners. Prior to joining imeem, Steve worked in business development and marketing roles in digital/online media at EMI Music, XUMA, WR & Hambrecht + Co, and Salon.com. Steve earned a BA from the University of California, Berkeley and an MBA from University of Southern California. Tim Chang, Principal, Norwest Venture Partners: Tim brings a combination of operational, technical and international business experience to Norwest Venture Partners. Tim focuses on investments in wireless and digital media as well as business development initiatives in Asia-Pacific. Prior to joining NVP in 2006, Tim was a principal at Gabriel Venture Partners where he was actively involved in over a dozen wireless-related deals and led Gabriel's investments in Iridigm Display Corporation (acquired by Qualcomm), Eyespot, Sequoia Communications, Sandbridge, and Kajeet. He also contributed to the boards of Placeware (acquired by Microsoft) and Arula Systems (acquired by Raritan), TestQuest, NextG Networks, and IPWireless. Tim built Gabriel's wireless sector practice and helped establish business development capabilities through strong, strategic relationships across the wireless value chain, particularly in Asia-Pacific. Prior to joining Gabriel, Tim spent more than five years working in Japan. He was a product manager at Gateway Inc. where he successfully launched direct-marketed PC servers in the Japanese market and quickly grew an enterprise product line into a full offering of network desktops, workstations, servers and configurable turn-key solutions. Prior to Gateway, Tim was a development engineer for General Motors. As a tri-lingual engineer based in Tokyo, Tim led project teams in China, Korea and Japan in the develelopment, testing and sales of advanced chassis control systems for such clients as Toyota and Daewoo. Tim began his career in venture capital in 1999 during his time at Stanford Business School as part of the founding team of CTR Ventures K.K., a venture accelerator in Tokyo focused on seed and early-stage mobile consumer applications for the Japanese market. Tim currently serves on the advisory boards of the Wireless Communications Alliance (WCA), IBD Under the Radar, Digital Hollywood, VC Task Force Wireless SIG, Silicon Valley Chinese Wireless Association, as well as the IBF Wireless Investor Summit. Tim holds an MBA from Stanford Graduate School of Business, where he was an Arjay Miller Scholar, and an MS in electrical engineering/system engineering as well as a BS in electrical engineering from the University of Michigan.