Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, Santa Monica Wednesday, June 13th 12:30 PM – 1:45 PM Track I: DRM Implementation in Media and Entertainment: From Standardization to Implementation of New Technology Strategies Content is what the entertainment and media industry produce, and the viability of the industry’s future rests on its ability to manage its content and control its distribution while at the same time making it available to an ever larger customer base. And that is the job of the DRM technology industry, to make the film, music and mobile technology delivery systems safe for mass use. In this session, we will explore, from the point of view of the technology companies, the possibilities and potential of DRM in the evolving content landscape. From CDs and DVDs to broadband and wireless delivery, DRM and content protection represents the bottom line of the future of our industries. Andy Nobbs, President and Managing Director, Teletrax Shawn Ambwani, VP of Licensing, Intertrust Steve Christian, VP, Marketing, Verimatrix Donald E. Leake, Program Director for Copy, Protection Business Development, IBM Research Division Reed Stager, Executive Vice President, Digimarc Corporation Albhy Galuten, Vice President, Digital Media Technology Strategy, Sony Corporation of America Kelli Richards, President, The All Access Group, Moderator Donald E. Leake, Program Director for Copy Protection Business Development, IBM Research Division: Don Leake brings over 35 years of IBM experience in the IT industry to his current position of program director for copy protection business development, IBM Research Division. Leake is responsible for promoting the use of IBM’s extensive portfolio of content protection technologies in IBM’s products and industry initiatives as the use of rich digital media becomes pervasive in entertainment and IT applications. IBM’s content protection technologies include encryption, watermarking, fingerprinting and software tamper resistance. Leake also works closely with the Media and Entertainment Industry, in its transition to digital, through his participation in standards organizations, consortia, alliances and multi-company working relationships. As such, Leake is currently the lead IBM representative to the 4C group, AACS, the Copy Protection Technical Working Group, Digital Living Network Alliance, the DVD Forum and the Pro-MPEG Forum. Previously, Leake managed the marketing, sales and customer support functions for the group in IBM Microelectronics Division that develops MPEG and set top box chips. In this role, Leake was responsible for establishing IBM leadership in the digital media chip business. Prior to that, Mr. Leake held a number of marketing and product planning management positions in IBM’s high-end and mid-range systems development organizations, including managing product planning for IBM’s largest commercial servers. Mr. Leake started his IBM career as a customer support rep in the field sales organization. Mr. Leake holds a Batchelor of Science degree in Mathematics and Masters of Science degree in Statistics, both from Penn State University. Andy Nobbs, President and Managing Director, Teletrax: In 2002, Andy Nobbs led the team that launched Teletrax (TM), the world's first and only global video watermarking service that has been lauded as one of the most revolutionary television industry innovations in recent years. Teletrax, a joint venture between U.S.-based Medialink Worldwide Incorporated and Royal Philips Electronics of the Netherlands, offers a unique solution that helps content providers such as motion picture studios, TV sports and entertainment program producers and distributors, news organizations and advertisers determine ROI from broadcast verification of airings for network and syndicated programming, evaluation of video news reach and performance, and proof-of-performance of advertising buys. Nobbs oversees all aspects of Teletrax's day-to-day activities around the world including strategy management, business development, global operations and marketing. Under Nobbs' stewardship, Teletrax has rapidly expanded its global monitoring network to nearly 50 nations with more than 1000 channels currently tracked around the world. Leading entertainment, news and media organizations that have signed contracts with Teletrax include Tribune Entertainment, Universal Domestic Television, ABC, Buena Vista, BBC, Reuters Television, NBC News Channel and Media Review International. Nobbs was formerly Content Director at IPC Media, the United Kingdom's largest consumer magazine publisher, which was later sold to AOL Time Warner. At IPC Media, his brief was to accelerate revenue growth of IPC's intellectual properties. Nobbs has previously held executive positions at Emap PLC, Granada Television and ECN. A frequent speaker on the subject of worldwide digital rights and content management, Nobbs has participated in major panel discussions around the world at conferences including Digital Hollywood, Association of International Broadcasters, Broadcasting Engineering India and Broadcast Asia. He has also appeared on television on CNBC, in the print in the Financial Times, The Hollywood Reporter, Television Week and Commonwealth Broadcaster. Steve Christian, VP, Marketing, Verimatrix, Inc.: Steve Christian is a seasoned marketing executive with a wealth of experience in the digital media and Internet technology spaces. Prior to joining Verimatrix Mr. Christian was VP, Marketing at Nine Systems, Inc – a world class provider of streaming media services. He has also run his own technology marketing consultancy, contributing "virtual VP" expertise to a variety of software, wireless and security organizations that successfully sharpened their marketing strategy, positioning and go to market programs. He lead the marketing team at Wind River Services (initially Doctor Design, Inc.) where he helped shape a premium value strategy and the growth of the professional services organization to a peak of $40m annually. His extensive marketing experience also includes driving technology development and international product management at ST Microelectronics, Raytheon and Scicon in the UK. Mr. Christian has a 1st class degree in Physics from the University of Bristol and an MBA from the Open University in the UK. Reed Stager, Executive Vice President, Digimarc Corporation: Reed Stager is Executive Vice President of Digimarc Corporation and leads Digimarc’s Media and Entertainment business and the company’s Intellectual Property and Licensing, Corporate Marketing, and Public Policy initiatives. In this role, he leads Digimarc’s strategic alliances and licensing relationships with entertainment, consumer electronic, and information technology companies, as well as standard-setting bodies around the world.. He currently also serves as Chairman of the Board for the Digital Watermarking Alliance, a group of companies that share a common interest in furthering the adoption of digital watermarking and which are actively involved in commercialization of digital watermarking-based applications, systems, and services. Additionally, Mr. Stager is chair of the Government Affairs Committee of the Document Security Alliance, on the board of the International Imaging Industry Association, and on the Portland Citizens Crime Commission. He has spoken, testified and worked extensively on media and document security issues at conferences and with Congressional committees and groups such as the National Council of State Legislatures and American Legislative Exchange Council. Mr. Stager has 25 years experience in high technology marketing, business development, strategic planning, services and operations. He holds an M.B.A. from Portland State University and a B.S. in Business from Lewis and Clark College. Shawn Ambwani is a vice president at Intertrust Technologies, Inc., in charge of licensing and business development. Previously, he was executive vice president at Nextreaming where he managed their platform division. He also co-founded Envivio, which was spun off from France Telecom in 1999 to develop MPEG-4 streaming solutions for the broadcast, cable network, and content developer markets. At France Telecom, he conceived and led international teams in the development of Internet services in France and in the US. He has a Math degree from UCLA and JD/MBA from Boston University. He is a member of the California Bar. Albhy Galuten is Vice President of Digital Media Technology Strategy for Sony Corporation of America (SCA). In addition to his technological achievements, Mr. Galuten is a Grammy award-winning record producer, songwriter and arranger. Mr. Galuten joined SCA in March 2005, and is responsible for the Media Technology Group. The Media Technology Group assists with technology strategy and due diligence, research & development, relationships with the content industry and the development of standards. Before coming to Sony, Mr. Galuten was Senior Vice President, Advanced Technology, Universal Music Group. Under Mr. Galuten, eLabs and Universal’s Advanced Technology group provided: strategic advice to senior management in the technology space, performed technical due diligence of software, hardware and business systems, invented technology and filed patents. Under Mr. Galuten, the group also managed standards participation, negotiated technology licenses and provided technical support for lobbying efforts and trade organizations. Before working at Universal, Mr. Galuten was a Vice President at ION where he created and developed the Enhanced CD. Prior to working in technology Mr. Galuten was a musician and record producer. In 1978 he won two Grammy awards including Producer of the Year. His original compositions and orchestrations for Film, Theatre and on record have won him a Dramalogue Award and two BMI Awards. During his music career which spanned more than 20 years, Mr. Galuten worked with numerous multi-platinum artists, produced eighteen No. 1 singles, and generated sales of more than 100 million records. Kelli Richards, President, The All Access Group: Kelli Richards is an established veteran and respected pioneer in the convergence of entertainment and technology, especially within the digital music/media arena (where she has been an active participant for the past decade). She's a catalyst for profitable creative breakthroughs that involve brands and technologies, and individuals at the top of their game. Basically, she connects the dots between technology companies and the entertainment industry – seeking new revenue streams and distribution opportunities for both. Kelli is the principal of her own company, the All Access Group, which specializes in harnessing the power of the Internet and e-commerce opportunities to create world class campaigns, facilitate strategic alliances, and produce unique projects for A-List celebrities and musicians, established corporations, as well as for numerous startups. She acts as a "Director of Entertainment Alliances" for hire to major technology companies -- creating strategic initiatives and spearheading content acquisition deals that allow for mutually advantageous collaboration with content owners, including top entertainment companies and established artists (directly). She has unparalleled access to decisionmakers both in entertainment and in technology, which allows for accelerated traction in terms of getting things done for her clients with alacrity. In addition, she seeks brand extension opportunities that will generate additional revenue streams and promotional opportunities for name artists through new means of digital distribution. Prior to launching the All Access Group, Kelli spent 10 years at Apple Computer most recently as Music and Entertainment Markets Manager. She has also done work with Silicon Graphics (SGI) in their Entertainment Marketing group. Kelli previously held positions at EMI Records as an A&R exec, and also at Guitar Player Publications. For several years in the mid-to-late 90s, Kelli partnered with rocker Todd Rundgren to develop a series of firsts during the early days of digital music, most notably PatroNet, the earliest Internet-enabled artist subscription service (see "www.patronet.com"). For the past two decades, she has also been an acclaimed producer of various music projects as well as a wide variety of events including: MB-5, Webnoize Conference, Tribute to Paul McCartney CD, California Music Awards (formerly the BAMMIES), Pollstar Awards, Webby Awards, and other similar projects/events. Kelli also produced a highly successful conference which she co-founded for two years running in 1999 and 2000 entitled "MB-5: The Future of Music", and more recently produced a large fundraiser in 2002 in support of the UN's "Adopt-A-Minefield" organization dedicated to clearing landmines featuring Paul McCartney, Brian Wilson & Jay Leno. She was the talent producer behind the BAMMIES (now known as the California Music Awards) for nearly 20 years. She has also been co-producer of the Pollstar Awards for the past five years. All Access Group's diverse range of clients have included: Philips, Apple Computer, Motorola, iFilm, Akimbo Systems, Media Rights Technologies, Sony Net Services, Wipro, Todd Rundgren, David Bowie, Michael Jackson, IUMA, My-Reputation, Storymail, NBC Interactive, and many others. Kelli has recently co-authored two books – a book/DVD entitled "The Art of Digital Music: 56 Artists, Visionaries & Insiders Reveal Their Creative Secrets", published in 2005 by Backbeat Books; the other one is "Creating Business Breakthroughs You Want: Secrets and Strategies of the World's Greatest Mentors" published in 2004 by Mission Publishing. She's a sought after panel moderator and speaker at digital music and digital media conferences, and a contributor to the media as an expert in the areas of digital music, digital media, artist-related issues, and integrated brand entertainment. She holds an MBA with an emphasis in marketing, and a BA in marketing/filmmaking from San Jose State University. She also holds a Certification in Life Coaching through Debbie Ford’s Institute for Integrative Coaching. In her spare time, she enjoys yoga, gourmet cooking, nutrition, reading, time with friends, and hiking in the local recreational areas of the San Francisco Bay Area.