Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, Santa Monica Thursday, June 14th 2:15 PM - 3:30 PM Track IV: Adult Industry Business Models: Understanding the $10B Opportunity and How Adult Pushes Technology To Mainstream Within the entertainment industry, the adults-only sector has been at the forefront of technological and business model innovation. Whereas many mainstream companies have struggled to adapt to the rapidly changing world of digital media, the adult sector has exploded in the past decade and is now worth an estimated $10+ billion a year. Digital Hollywood has assembled a panel of the industry's leaders from the most respected companies to discuss winning ideas to the current cutting-edge trends. Content optimization across multiple platforms such as membership sites to broadcast to mobile. From downloads, VOD, PPM to viral clips. Also, up-and-cross-sell strategies, traffic generation and content management will be discussed. With the adult industry's proven track record, this seminar is a sure bet for getting ahead of the curve. Don’t miss this seminar. Gregory L. Clayman, President, VS Media, Inc. Michael H. Klein, President, LFP Broadcasting Jay Grdina, CEO, Club Jenna Inc. Francis Koenig, President and Chairman, AdultVest, Inc. Clint Fayling, President, BrickHouse Mobile Farley Cahen, Publisher of AVN Online Magazine, Moderator Farley Cahen is both Publisher of AVN Online Magazine and the VP of Licensing for AVN Media Network. He began his career with AVN as the Director of Internet Development at AVN six years ago. Within two years, he transformed the AVN network of sites into the most visited adult business-to-business news and information resources on the Internet while at the same time tripling the revenue. From there, he moved on to run the world’s widest circulated B-to-B magazine for Online Professionals- AVN Online Magazine. Recently, Mr. Cahen created AVNads, the worlds largest online Adult Advertising Network which delivers over 300 Million targeted daily hits on over 10,000 websites. In January 2007, Mr. Cahen organized the first ever Adult Domain auction which was held at the Internext-Expo at Mandalay Bay Hotel Casino. The auction was extremely successful and produced more than $2 million dollars in domains sold. The second one will be held at Internext-Expo in August '07, which is expected to exceed the first auction's sales numbers. Mr. Cahen has established himself as dynamic Industry leader and strategic consultant both in and outside the Adult Industry. Mr. Cahen’s extensive background in Content Distribution (online, mobile and offline), Licensing and Branding, Advertising and Tradeshow Productions, makes him one of the foremost experts in the Adult Entertainment Industry. He has spoken at various industry and tech-related events and has been interviewed and quoted by numerous news organizations. His current goals include developing new licensing opportunities for AVN's partners, expanding the brand placement efforts of AVN and creating new and unique marketing opportunities for all AVN clients. Gregory L. Clayman, President and CEO, VS Media, Inc.: Greg Clayman is responsible for creating and overseeing the overall direction and development of VS Media, which he founded in 1996 with his partner, Chuck Tsiamis. A natural entrepreneur, Clayman was one of VS Media's original sales team members, devising and implementing the distribution network that provides Videosecrets live content to more than 18,000 webmasters and to hundreds of thousands links worldwide. He is also responsible for creating the business alliances with major corporations including Playboy, Penthouse Enterprises, Vivid and ClubJenna that contribute to VS Media's multi-million dollar live content syndication network. VS Media is currently celebrating their 10 year anniversary and going as strong as ever due to the company's commitment to quality, ethics and technology. Michael H. Klein, President, LFP Broadcasting, LLC, LFP Internet Group, LLC, LFP Video Group, LLC: As President of LFP Broadcasting, LLC, Michael H. Klein heads up a relatively new division of legendary Larry Flynt Publications (LFP), Inc. where he oversees all broadcast activities for the LFP/Hustler properties. This includes the launch and day to day running of the PPV and VOD service Hustler TV, which is now in over 40 countries, including over 40 million unique homes in the US and is the largest distributed adult channel in Europe and Canada. Klein is also President of LFP Internet Group, LLC, where he oversees all Internet activities for the company including the over 20 different websites that LFP operates, including Hustler.com, BarelyLegal.com and various other membership, VOD, eCommerce and live sites. Klein is also in charge of all Mobile activities for LFP, including the popular Hustler Mobile service. And Klein is also President of LFP Video Group, LLC, one of the leading adult DVD producers and distributors in the world producing and/or releasing titles under the Hustler Video, VCA Pictures and LFP Video line. Highly respected in his field, Klein is considered to be a leading industry expert in the areas of pay per view (PPV) and video on demand (VOD). Prior to joining LFP, he headed up programming for the leading on demand content solutions provider TVN Entertainment. In this position, he concluded some of the cable industry’s first movie studio VOD deals and launched more than half a dozen new PPV genre channels. Klein launched the company’s event distribution arm "TVN Presents" where he acquired exclusive distribution and licensing rights for the company, as well as distribution of the events to the entire PPV and VOD universe, for both cable and satellite. And finally he was responsible for the programming, scheduling and acquisition of TVN’s near video on demand and PPV network offerings. Prior to joining TVN, Klein consulted for such organizations as The Game Show Network, Columbia TriStar International Television, imix.com and UFC through his own consulting company, Next Step Entertainment. Before that, he served as Senior Vice President, Programming for iN Demand where he was responsible for programming the nation's largest home pay-per-view network. There he negotiated some of the industry's top revenue-generating events, coordinated the development and scheduling of PPV sports packages, and developed events specifically for PPV. Preceding this, Klein acted as Vice President, Programming for On Command Video where he was charged with programming the largest hotel VOD service, international hotel VOD, and satellite-delivered hotel PPV. He has also been a Vice President for Spectravision, Showtime, Playboy Entertainment and Rainbow Networks. Klein has also served as a speaker on numerous panels. Klein holds a Bachelor of Science degree in Broadcasting & Film from Boston University’s College of Communications. Jay Grdina, CEO of Club Jenna Inc., has established himself as one of the most accomplished and creative executives in the adult entertainment industry. After college, Grdina enjoyed great success overseas as a model and young businessman. He entered the adult film industry in 1992 and soon simultaneously took on the roles of writer, actor, cinematographer, video technician, director and editor. Producing both mainstream and adult films under the name Justin Sterling, Grdina created a body of work encompassing more than 900 films such as Bella Loves Jenna, which earned six AVN awards in 2005, including “Video of the Year” and The Masseuse, which also received many accolades that year, including “Best Film,” “Best Actor,” and “Best Director.” In 2000, Grdina and Jenna Jameson, at that time the top actress in adult entertainment, launched Club Jenna, Inc Club Jenna’s roster of contracts stars includes AVN’s 2006 “Best New Starlet” McKenzie Lee, Jesse Capelli, Sophia Rossi, Ashton Moore, Roxy Jezel, Brea Bennett, and Chanel St. James, all of whom perform exclusively in films for Club Jenna, Inc. A brilliant, continually innovating strategist and marketing whiz, Grdina has masterfully crafted Club Jenna into the adult industry’s foremost film studio and Internet development/management company. Today, Grdina supervises the production of several new films per month and manages www.clubjenna.com as well as dozens of other adult websites. Grdina also oversees Club Jenna’s wireless, product licensing and merchandising divisions. With a charismatic personality, boundless energy, and an affinity for the cutting-edge, Grdina can often be found with an entourage of friends and business partners in locations such as Los Angeles, Miami, New York and London. Grdina was selected by Details magazine as #10 on its list of the “Fifty Most Influential Men under Thirty-Seven" in 2004. Clinton Fayling-President and Co-Founder of Brickhouse Mobile: As President and Co-Founder of Brickhouse Mobile, Clinton Fayling leads one of the largest and most successful adult entertainment aggregators in the mobile content industry. Since 2004, Fayling has grown the privately held company to represent 45 adult industry clients in the development and distribution of mobile products via 88 worldwide channels with a reach of over 400 million customers. Previous to Brickhouse Mobile, Fayling spent 4 years with nReach. He co-founded and led the mobile consulting agency from start-up to acquisition by a publicly held company. With his guidance, nReach developed “first of its kind” mobile products for the retail channel including prepaid content CDs and the mobile content vending machine. Clients included Best Buy, RadioShack, ESPN, Maxim magazine, and SoBe Beverages.