Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood Wednesday, October 31st 12:30 PM - 1:45 PM Track II: Movies, TV & Video Programming to the Consumer – All Video All the Time: Broadband, IPTV, DVD & Mobile Movies, TV and video programming delivered via broadband Internet! An idea that seemed to be dead on arrival just a year or two ago, is an industry on the verge of busting out. SVOD, VOD - features delivered via the Internet - via the PC and via the set-top is very much a part of our future. A centerpiece of this anticipated future is the expectation that the PVR, the Personal Video Recorder will become a fixture on the next generation of all home PCs as well as in Set-tops. Add to that a wireless connection between the PC/PVR and the Set-top or TV, and it doesn’t take brain surgery to see how the herky-jerky downside of IP delivery of rich media will become a thing of the past or at least a secondary consideration as consumers download content to the PVR and play it back in crisp, full screen DVD quality. Under this scenario, Internet SVOD will become a full competitor to SVOD via the cable or satellite. IP delivery of features is about to reshape the landscape of the film industry. Bradford C. Auerbach, Digital Entertainment Services, Hewlett-Packard Company David Cook, COO, CinemaNow Bruce Anderson, Senior Vice President, Movielink, Blockbuster Online Ed Forman, COO and EVP, ICTV Jordy Koski, Director of Marketing, ExtendMedia Tim Bridges, Media & Entertainment Practice Lead, Capgemini John Edwards, President and CEO, Move Networks Lisa Crane Greer, CEO, Media Venture Advisors, Moderator Ed Forman, COO and EVP, ICTV: Ed rejoined ICTV in 2006 after having been co-founder/CEO of Switched Media, a developer of solutions for mass customization of live video streams that merged with ICTV. In his prior ICTV stint, Ed was SVP of marketing and was instrumental in launching the company’s HeadendWare product. Previously, Ed was president/CEO of RealContax, Inc. and VP marketing and new ventures for enCommerce, Inc., an Entrust acquisition. From 1996-99, Ed was SVP product development and marketing for Elemental Software. Ed also was instrumental in the sale of Network Innovations to Apple Computer, and RadioMail’s launch of the first mobile wireless e-mail solution. Tim Bridges is a vice president and the Media & Entertainment practice leader for Capgemini in North America. Bridges has 23 years of experience in the deployment of leading edge technology to solve unique business challenges. This includes the early adoption of Computer Aided 3D Design by a leading aerospace manufacturer in the early 80s through the use and refinement of B2B and B2C technologies to enable marketing, distribution and monetization of digital content for media–based companies in the last 6 years. Tim worked at Northrup Corporation from 1983 to 1989 before he joined Ernst & Young, and he was named partner at Ernst & Young in 1996. Bridges has a bachelor’s degree from Northern Illinois and an MBA from Pepperdine. Based in Los Angeles, Bridges is available for comment in his focused areas of expertise including digital media supply chain, global distribution and next generation rights/contract management and technology convergence and its impact on media companies, telecoms, cable companies and large retailers. BRADFORD C. AUERBACH: Mr. Auerbach is a senior entertainment executive with extensive and unique expertise in production, content acquisition, Intellectual Property law and licensing, on a global level. He is currently handling Strategic Business Development with Hewlett-Packard for the mammoth Video Merchant Services project. He has had success in structuring many groundbreaking deals with a diverse range of rightsholders, including NFL, HBO, MTV, Olympics Committee, Screen Actors Guild, every Hollywood studio, Peter Gabriel, ESPN, Sesame Street/CTW, among numerous others. He has deep familiarity with each aspect of the media business, having sat on all sides of the deal-making table, on behalf of mobile, cable, satellite, Internet, hardware, software, distribution and production companies. He has held positions as Senior Legal Counsel with QUALCOMM’s MediaFLO initiative, General Counsel for Philips Media (a division of Royal Philips Electronics, Netherlands) and Head Counsel, Business Affairs for Astro/MEASAT (Malaysia), the premier direct broadcast satellite operator in South East Asia. As the lead attorney of Business Affairs for Programming at Starz/Encore he structured the pay television industry’s largest Hollywood studio output deal, and the first to include SVOD (Subscription Video On Demand) rights. Mr. Auerbach started his entertainment media career at Disney Home Video, where he handled business affairs for the industry’s leading home video company, including the company’s first copy protection deal and the company’s first Pay Per Transaction deal. He has published myriad entertainment articles worldwide, and has presented his views at numerous industry conferences. Mr. Auerbach helped form the Digital Entertainment Group, the industry-wide consortium that was the primary catalyst for the launch and spectacular success of the DVD format. He was the founding Executive Director of the DVD-Audio Council, and has consulted to a handful of cutting edge clients. His past engagements include Warner Music Group, Playboy, Macromedia’s Mobile group and the Getty Museum. He holds a patent with Qualcomm relating to mobile phone media technology. BA – Hamilton College, JD – Boston College John Edwards, President and CEO, Move Networks: John Edwards has more than 25 years of experience in the technology industry, including 12 years in key executive positions for high-growth companies. This experience includes servicing as Chairman and CEO of I-Link Corporation (enhanced VoIP services), President of Coresoft (object-oriented business systems for telephony and data), President of Digital Research (owners of DR-DOS), and Executive Vice President of Novell (enterprise networking). Career accomplishments include leading the first delivery of Voice-Over-IP (VoIP) technology to the market and implementing the first file and print server and operating system (NetWare). Jordy Koski, Director of Marketing, ExtendMedia: Jordy Koski brings 10 years of high-tech experience in marketing & strategy with both startups & established technology companies. He is responsible for shaping and executing ExtendMedia's marketing strategy, working directly with the CMO to bring the OpenCASE platform to market. Before joining ExtendMedia, Jordy worked in India implementing an online learning system on behalf of the Indian & Canadian Government. Prior to working abroad, he was responsible for Marketing at a nascent startup in Vancouver in the online commercial real-estate sector. Previously, he worked in the Technology Solutions divisions of both Wells Fargo & the Bank of Montreal managing online information systems. Jordy began his career with Eduprise (now SunGard Higher Education) - an online learning software provider - helping to shape their digital video strategy. He has also run his own consulting company providing online strategies and tools for small-business proprietors. Jordy holds a BA from the University of North Carolina, Chapel Hill and an MBA from McGill University. Lisa Crane Greer, Managing Partner, Media Venture Advisors. Ms. Crane has a reputation for strategic thinking, branding, and new economy leadership. From charting the course for a groundbreaking online entertainment venture to guiding one of the major television networks through uncharted Internet territory, her success stems from an ability to build and direct profit-oriented management teams. Lisa Crane is the Managing Partner of Media Venture Advisors, an e-consulting firm providing strategic consulting services to leading Internet and entertainment companies. Ms. Crane is the former president and CEO of Soundbreak.com, the interactive online music company. She was Vice President of NBC Interactive and General Manager of NBC.com, the network's flagship entertainment website. Prior to NBC, Ms. Crane served as Vice President of Universal Studios. Education & Affiliations: Lisa Crane holds an MBA from Pepperdine University and a bachelor's degree from UCLA. Crane has held seats on the boards of two public companies, and currently sits on the board of advisors of the Digital Media Marketing Organization, Proximity File, Spiderdance, On2.com, The Dial.com and Pulse Entertainment. Ms. Crane is active in the Motion Picture and Television Fund. She is also one of the most popular speakers on the internet conference circuit, having spoken at Internet World, Streaming Media West, emediatainment world, adtech, Ebiz, Digital Hollywood, NAB, the Morgan Stanley/Industry Standard Internet Summit, DDMI, CMJ/Change Music, BandWidth, Digital Coast 1999/2000, Herring on Hollywood, Variety's Internet Summit, Jupiter's PlugIn, Radio & Records, VIC's Industry Breakfast, and many others. Lisa has also taught several classes at major universities on e-business and entertainment, including USC and UCLA. Bruce Anderson, Senior Vice President, Movielink, Blockbuster Online. Drawing on 20 years' experience in technology strategy, development, delivery, and management, Bruce has been at the forefront of digital entertainment delivery since early 1998. Bruce joined Movielink in early 2002 and is presently responsible for all Movielink technology development and business operations, as part of Blockbuster Online. Prior to Movielink, Bruce was a digital media strategy consultant for IPTV VOD service ANYTIME and IP set-top-box appliance manufacturer Bast, and served as Senior Vice President of Technology for the digital entertainment service platform Intertainer. Before entering the digital entertainment realm, Bruce served as a Senior Technical Architect at MCI Systemhouse. Bruce holds a Bachelor of Science in Computing Science from Dalhousie University.