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Digital Hollywood Fall
Loews Santa Monica Beach Hotel
Santa Monica, California

October 23-26, 2006

Attendee & Press Registration Information - Click Here


For full length videos of selected conference sessions from Digital Hollywood Spring - Click Here

Click Here to Scroll the Agenda by Day
Monday Seminars & Receptions - Click Here
Tuesday Seminars & Receptions - Click Here
Wednesday Seminars & Receptions - Click Here
Thursday Seminars - Click Here

Digital Hollywood Fall
The Agenda
Day One
Tuesday, October 24

9:00 AM - 10:15 AM
Track I:
Contextual Media & Advertising: Transforming and Redefining the Relationship Between the Consumer, Advertising and Media Platforms
Alan Cohen, Executive Vice president, Managing Director, Initiative Innovations
Reggie Bradford, CEO, ViTrue, Inc.
David Tochterman, Executive Vice President/Executive Producer, ChannelBlast
Daren Gill, Vice President of Business Development, Entertainment, ChoiceStream
Greg Foster, Vice President of Corporate Development, TBS, Inc.
Doug Scott, Executive Director, Branded Content and Entertainment, Ogilvy & Mather, Moderator
For Session Description & Speaker Bios Click Here

Day-Long Mobile Entertainment Track
Hosted by MEF Americas


Track II:
The Rush to Mobile Video: Establishing and Monetizing a Revolutionary Entertainment and Communications Medium
George Linardos, Head of Branded Content and Aggregators, Forum Nokia, Americas
Bernard Gershon, Senior Vice President/General Manager, ABC News Digital Media Group
Michael Boyd, Senior Director, Business Development, QUALCOMM MediaFLO
Matteo Montan, Head of Global Products, Buongiorno Spa
Michael Arrieta, Senior Vice President, Sony Pictures Digital Sales and Marketing
Paul Nakayama, Sr. Director, Content Programming, Amp'd Mobile
Ken Rutkowski, founder, KenRadio Broadcasting, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Television 2.0: As Cable, Telco, Satellite, OnDemand & Broadband Redefine the Future of Entertainment and Communications
Tracy Dolgin, president and CEO, YES Network
Ryan O'Hara, President, TV Guide Channel
Amy Friedlander, Senior Vice President, Programming, AT&T Operations
Ty Ahmad-Taylor, Senior Director, Interactive Products, Comcast Cable
David Del Beccaro, President/CEO, Music Choice
Alex Ben Block, Entertainment Industry Journalist & Author, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
Embracing the Connected Consumer - Entertainment, Content and Technology - From the Digital Home to the Mobile and Wi-Fi Universe
Michael Stich, Director of Service Provider Strategy, Texas Instruments DSP Systems
Udo Eberlein, founder and President, Nero, Inc.
Michael Rolnick, Partner, ComVentures
Mary Francia, Vice President Telecom Business Innovation, Sales and Marketing Home Networks Americas, Royal Philips Electronics
Steve Pappas, Global Industry Segment Leader, Media & Entertainment, EDS
Trevor Kaufman, CEO, Schematic
Eric Harber, VP of Corporate and Business Development, Qpass
Brian Cooley, Editor at Large, CNET.com, Moderator
For Session Description & Speaker Bios Click Here

DVD Association Presents
Track V
Dispatches from the Front: The Next Gen Disc Format Wars
Andy Parsons, Senior Vice President of Product Development and Technical Support, Pioneer Electronics, Blu-Ray Disc Association
Mark Waring, Director, Sanyo Technology Center, HD DVD Group
Bernie Mitchell, President DVD Association, Moderator
Additional Speaker TBA
For Session Description & Speaker Bios Click Here

10:45 AM - Noon
Launch at Digital Hollywood – Part I
Co-Hosted by:
Hassan Miah, Managing Director, Oris Capital
Jay MacDonald, Partner, Digital Media & Technology, DeSilva & Phillips LLC
Presentations by:
I. CODE.TV
: Presentation by: Joseph Varet, CEO, CODE.TV
II. Ad Infuse: Presentation by: Ian Johnson, CEO and Founder, Ad Infuse
III. Sonopia: Presentation by: Juha Christensen, CEO, Sonopia
IV. Narrowstep, Inc.: Presentation by: Steve K. Beaumont, President and CEO, Narrowstep, Inc.
V. Cdigix, Presentation by: Larry Jacobson, chairman and CEO, Cdigix, Inc.
VI. Skyrider: Presentation by: Ed Kozel, founder, Skyrider
For Session Description & Speaker Bios Click Here

10:45 AM - Noon
Track I:
Hollywood and the Digital Consumer: How Technology, Content and Services Establish the Next Level of Consumer Entertainment Experience
Jordan Levin, co-founder, Generate, former CEO of The WB
Jordan Hoffner, Head of News and Premium Content Partnerships, Google Video
Shawn Gold, CMO & Head of Marketing and Content, MySpace.com
John Penney, Senior Vice President, New Media Business Planning, HBO, Inc.
Albie Hecht, founder & CEO, Worldwide Biggies Inc.
Joe Michaels, Director, Business Development, MSN Entertainment, Microsoft
Alan Citron, General Manager, TMZ.com
Ira Rubenstein, Executive Vice President, Sony Pictures Digital, Moderator
For Session Description & Speaker Bios Click Here

Track II:
Mobile Music: New Platforms + New Technology + More Music + Dynamic Marketplace
Adam Flick, Vice President, Marketing, Universal Music
Ken Hertz, Entertainment Attorney, Senior Partner, Goldring Hertz & Lichtenstein LLP
Andy Lipshultz, Director, Music Services, WiderThan
Jay Samit, Senior Vice President, Sony Digital Entertainment
Dave Ulmer, Senior Director of Marketing, Motorola iRadio, Motorola, Inc.
Cyrill Glockner, Senior Business Manager, Consumer Media Technology, Microsoft Corporation
Daniel P. Harris, CEO MediaPass® Network, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Ubiquitous Video to the Consumer: The Technology Enablers - Broadband, IPTV, Mobile & TV
Blake Krikorian, CEO, Sling Media
Frank Nein, Industry & Technology Analyst/Consultant, Verizon (ANJ) Video/Broadcast Portal
Gerard Grech, Strategy & Business Development Director, Content Partnerships and Services, Orange-France Telecom
David Britts, Partner, ComVentures
Andrew Thau, COO, Control Room
Michael Gordon, Co-founder and Chief Strategy Officer, Limelight Networks
Derek Kuhn, P.Eng., Senior Director Marketing and Business Development Media and Entertainment, Alcatel, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
Video Bling! Audio Bling - The Evolving Bling Bling Phenomenon:
From Audio and Video Ringtones, Ringtunes, Advertainment to Games & Custom Branded Experience
Peter Kang, Creative Director, Interactive and Emerging Technology, Saatchi & Saatchi LA
André Pagnac, Chief Executive Officer, Actimagine
David Thompson, Acquisition of Music, Broadcasting and Video, Sony Ericsson
Michael Lipson, Executive Vice President of Alliances and Operations, RAZZ, Inc.
Brian Marin, Chief Executive Officer, Retail Entertainment Design (RED)
Bhuvan Lall, President (Global), MCORP Global
Lauren Cole, President, Lauren Cole Media, Moderator
For Session Description & Speaker Bios Click Here

DVD Association Presents
Track V
Advanced Interactivity on the Next Gen Formats
Bill Sheppard, Senior Industry Manager of Digital Television, Sun Microsystems
Kevin Collins,
Senior Program Manager, Microsoft
Daniel Koh, Mercury Ent. Ltd
For Session Description & Speaker Bios Click Here

12:30 PM – 1:45 PM
Track I:
Hollywood Reinvented! Internet Video, Mobile, User Generated Media, IPTV and Broadband as Next Generation Mass Media Programming and Big Business
Lewis Henderson, Senior Vice President, William Morris Agency
Walter Delph, Director, Content & Programming, Verizon FiOS TV
Rob Bennett, GM, Video & Entertainment, MSN, Microsoft
Stephen Smyth, General Manager, Media, Americas, Reuters
Carolyn Wall, President, Narrowstep, North America
Chris Dorr, VP Video, Sony Connect, Sony Digital Entertainment
Kevin Donahue, Vice President, Content, YouTube
Jamie Patricof, co-CEO TheDailyReel.com, film producer, Moderator
For Session Description & Speaker Bios Click Here

Track II:
Big Time Sports: The Franchises That Make Mobile, HD and Broadband Explode with Content and Commerce
David Kang, Senior Vice President, Entertainment, Major League Baseball Advanced Media
Adam Shaw, Senior Vice President, Distribution, Sales and Marketing, NFL Network
Brian Grey, SVP and General Manager, FOX Interactive Media
David Katz, Head of Yahoo! Sports and Yahoo! Studios, Yahoo! Media Group
Jimmy Lynn, Vice President, Partnerships and Strategic Development, AOL Sports
Evan J. Kamer, SVP, Managing Director, Octagon Digital Media, Moderator
For Session Description & Speaker Bios Click Here

Track III:
The PVR, DVR and VOD as a Disruptive Market Force: How Consumer Adaptation of Technology Determines the Future of Advertising and Programming
Tracey L. Scheppach, Vice President/Video Innovation Director, Starcom USA
Santo Politi, Co-founder and General Partner, Spark Capital
Mike Fidler, Chief Executive Officer, Digeo, Inc.
Bill Niemeyer, Chief of Analysis and Research, BlackArrow
Greg Weinstein, Director, On Demand Content & Development, MTV and Ad Lab
Lucy Goldenhersh, Vice President, Distribution--New Technologies, Lifetime Entertainment Services
Shahid Khan, Partner, Interactive Broadband Consulting, LLC, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
Mobile Commerce and Content - The Mobile Web, Off Deck Content, Mobile Search, Advertising and MVNO Options
Sanjaya Krishna, Senior Manager, Communications and Media Practice, KPMG
Scott Crowder, COO, Entriq
Lee Hancock, Chief Executive Officer and founder, go2
Bryan Biniak, Managing Director & Founder, Provenance Ventures, LLC
Joe Lynam, Chief Executive Officer, PaymentOne
Kyle Enright, Investment Manager, Intel Capital, Moderator
For Session Description & Speaker Bios Click Here

12:30 PM – 1:45 PM
University Project Workshop Workshop
Developing the Next Generation of Entertainment, Media & Technology Thinkers and Visionaries – Science vs. Commerce vs. Theory
Bernard J. Luskin, Director, EVP Media Studies, Fielding Graduate University, Moderator
Tracy Fullerton,
Interactive Media Division, USC Cinema-TV
Linda Sellheim,
Academic Department Director, Game Art & Design, Art Center College of Design
Michael Carter,
Chief Technology Officer, American Film Institute
Bernie Laramie,
Producer, "Threat Matrix" for ABC & "Aliens of the Deep," Imax 3D
Scot Byrd,
Rhythm & Hues Studios
For Session Description & Speaker Bios Click Here

1:30 PM – 3:30 PM
DVD Association Presents
Track V
Understanding Hi-Def Displays and The Codecs That Work
Joe Kane, President, Joe Kane Productions: Author "Video Essentials
For Session Description & Speaker Bios Click Here

2:15 PM – 3:30 PM
Track I:
The Future of Enhanced Advertising: Addressing Brands, Message, Technology, Media and Entertainment
Joey Carson, CEO, Bunim/Murray Production
Tom Meyer, President of Davie-Brown Entertainment (DBE)
Carla Sinatra, Vice President, Plum TV
Barry Layne, Executive Vice President, National Lampoon
Eric Person, Director, Interactive, The Cimarron Group
Suzanne Kolb, Executive Vice President, Marketing and Communications, E! Networks
Michael Kassan, Principal, Media Link, LLC, Moderator
For Session Description & Speaker Bios Click Here

Track II
Movies, TV and Video for Mobile - Original Entertainment & Information Programming Jumpstarts the Revolution
Daniel Tibbets, Executive Vice President, STUDIOS, GoTV Networks
Mike Bailey, Senior Director, Programming, QUALCOMM MediaFLO
Tammy Franklin, Vice President, Business Development, Turner Broadcasting System, Inc. (TBS, Inc.)
Douglas Craig, Vice President, Programming, New Media Operations, Discovery Communications
Ravi Belwal, Technical Services And Consultancy, Forum Nokia Americas
Mark Young, Head of Business Development and Strategy, Disney Mobile
Ralph Simon, Chairman Emeritas, Mobile Entertainment Forum – Americas & President/CEO, The Mobilium Group, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Games - Crossover into Music, TV, Cable, Broadband & Movies - Advertainment & Custom Branded Experience
Gordon Bellamy, executive consultant, MTV Networks
Don L. Daglow, President and CEO, Stormfront Studios
Doug Booms, Senior Director of Business Development, Double Fusion
Dr. Lars Buttler, CEO, Trion World Network
Kevin Kraff, Director, Global Brand Management, THQ
David Getson, CEO, g-NET Media
Russell G. Weiss, Partner, Morrison & Foerster LLP, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
The TV and Set-top as the Consumer Gateway to Entertainment & Information – Set-Top, Broadband, Guides & PVRs
Tara Maitra, VP Content Services, TIVO
James Glasscock, Group, Vice President, Video On Demand, Playboy Entertainment
Philip W. Schuman, founder, HighView Media
Larry Smith, COO, Archos
John Burke, General Manager, Connected Home Solutions, Corporate Vice President, Motorola, Inc.
David L. Meister, founder & former CEO, The Tennis Channel, founder, The Sundance Channel
Adam Mayer,
Director, Strategy & Business Development, Scientific Atlanta, A Cisco Company
Aditya Kishore, Director, Global Media & Entertainment, The Yankee Group, Moderator
For Session Description & Speaker Bios Click Here

2:15 PM – 3: 30 PM
University Project Workshop
Research, Development and Investment in Entertainment Technologies and Media Studies Innovation: From the University to Industry Application
Philip Cruver, President/CEO, Kidz Online
Todd Richmond,
Managing Director, Annenberg Center for Communication, USC, Moderator
Rajit Gadh,
Director, UCLA's Wireless Internet for the Mobile Enterprise Consortium
Tim Langdell, Ph.D.,
Chair, Department of Media, School of Media & Communication, National University
Anna Deane Berman, University of British Columbia
Suzanne Stefanac,
Technololgist, Journalist and Author
Martin Perlmutter,
Executive Producer, META-4
For Session Description & Speaker Bios Click Here

3:50 PM - 5:00 PM
Track I:
Advertising Strategies in the Diversified Digital Culture: Broadcast, Cable, Satellite, Broadband, Podcasting, Games and Mobile
Tim Hanlon, Senior Vice President, Ventures, Denuo - A Publicis Groupe Company
Peter Kang, Creative Director, Interactive and Emerging Technology, Saatchi & Saatchi LA
Rob Petty, CEO, ROO
Walter Schild, founder & CEO, Genex
Scott L. Brown, Senior Vice President, Strategic Relationships, Marketing and Technology: Nielsen Media Research
Fred Smith, CEO, IdeaCast
Gigi Johnson, Principal, Maremel Partners; Lecturer, Entertainment and Media Management Institute, UCLA Anderson School of Management, Moderator
For Session Description & Speaker Bios Click Here

Track II:
Mobile Video & TV – Content Innovation, Technology & Platforms that Make the System Go
Paul Scanlan, co-founder and Chief Operating Officer, MobiTV
Bob Shallow, General Manager, Mobile, Gemstar-TV Guide International
Matthew Feldman, President and CEO, Versaly Entertainment
Rutton Ruttonsha, Senior Vice President and General Manager, Business Line Personal Entertainment Solutions, NXP Semiconductors
Mahesh Balakrishnan, Vice President and Head of Business Development, Thomson
Elizabeth Brooks, Executive Vice President, Marketing, GoTV Networks
Cliff Friedman, Managing Member of Constellation Ventures, Moderator
For Session Description & Speaker Bios Click Here

Track III:
Targeted Search and Browsers as Content and Information Platform: Aggregating Markets and Advertising
Andrew Pancer, COO, About.com
Suranga Chandratillake, co-founder, blinkx
Manish Chandra, CEO and founder, Kaboodle
Perry Solomon, Senior Director, Media Business Development, Fast Search & Transfer
Rob Lord, CEO, Songbird
Steven Marder, CEO, Eurekster
Sesh Srinivasan, CTO, Kosmix
Brian Glicklich, Senior Vice President, Digital Media, Premiere Radio Networks, Moderator
For Session Description & Speaker Bios Click Here

Track IV:
The Revolutionized Digital Workflow Experience:
Understanding How Information Technology, Broadcast & Entertainment Production Merge
Spencer Stephens, VP & GM Motion Pictures Imaging, Warner Bros. Advanced Media Services
Mike Pusateri, VP Technology Development, Disney-ABC Television Group
Jonathan Goldstein, President, Snell & Wilcox, Inc.
Mark Kapczynski, Co-Founder & CEO, MESoft
John Footen, Director of Software Systems Engineering at National TeleConsultants
Steven L. Canepa, Vice President, Media & Entertainment Industry, IBM Corp., Moderator
For Session Description & Speaker Bios Click Here

DVD Association Presents
3:50 PM - 5:00 PM
Authoring Tools For Next Gen Discs
Rolf Hartley, Senior Vice President and General Manager, Sonic Professional Products Group
Nathan Gentner, Product Manager, Digital Video & Audio - Adobe
Additional Speakers TBA
For Session Description & Speaker Bios Click Here

5:00 PM – Open to all Attendees
End-of-Day Poolside Reception
Sponsorsed by Motorola



6:45 PM – The Consortium Dinner

I. Venture and Private Equity Consortium at Digital Hollywood
Dinner Hosted by DeSilva & Phillips:


6:45 PM – The Consortium Dinner
II. Hollywood and the Digital Consumer Consortium: Music, Movies, TV, News & Sports - Consortium at Digital Hollywood
Dinner Hosted by Entriq and Constellation Ventures:



6:45 PM – The Consortium Dinner

III. Mobile TV, Film & Video Consortium
Dinner Hosted by MobiTV:



6:45 PM – The Consortium Dinner
II. OnDemand Content & Technology Consortium: Cable, Mobile, Broadband, Telco & Satellite
Dinner Hosted by IBM:










Sponsor & Media Sponsor Links, Click Here
















































































2008 CES - Advertising, Game Power, Mobile Entertainment & DH at CES, January 6-9, 2008, Las Vegas Convention Center, Click Here
Media Summit, New York - March 12-13, 2008 • McGraw Hill Building • Registration Click Here
Digital Hollywood Spring, Los Angeles May 5-8, 2008, Grand Ballroom at Hollywood & Highlands - Click Here
Advertising 2.0, June 3-5, 2008, New York City, A Joint AdvertisingAge - Digital Hollywood Event - Click Here
Building Blocks, August 5-7, 2008, San Jose, California - A Joint CEA - Digital Hollywood Event Click Here
Digital Hollywood Fall, Los Angeles, October 27-30, 2008, Loews Santa Monica - Click Here



Sponsor & Media Sponsor Links, Click Here




















































Event: Digital Hollywood Fall
Date: October 23-26, 2006
Location: Santa Monica, Calif., Loews Santa Monica Beach Hotel
Hotel Information: Click Here
Registration: The All-Access Conference fee will be $585 per. To register, Click Here
Exhibit and Sponsor Information - Click Here
Volunteers - Click Here
Email Announcement List,
Click Here

Conference Fees
$585 - All-Access Registration
$350 - One Day Digital Hollywood Conference Ticket
$425 - Academic and Analyst Discount Registration - All-Access to All Sessions



Monday, October 23rd
5:15 PM End-of-Day Reception - Poolside at the Loews
Hosted by Fox Interactive Media


Tuesday, October 24tth
5:00 PM – Open to all Attendees
End-of-Day Poolside Reception
Sponsorsed by Motorola



6:45 PM – The Consortium Dinner

I. Venture and Private Equity Consortium
Dinner Hosted by DeSilva & Phillips:


6:45 PM – The Consortium Dinner
II. OnDemand Content & Technology Consortium: Cable, Mobile, Broadband, Telco & Satellite
Dinner Hosted by IBM:



6:45 PM – The Consortium Dinner

III. Mobile TV, Film & Video Consortium
Dinner Hosted by MobiTV:


6:45 PM – The Consortium Dinner
II. Hollywood and the Digital Consumer Consortium: Music, Movies, TV, News & Sports
Co-hosted by Entriq & Constellation Ventures



Wednesday, October 25th
I. 6:45 PM - The Consortium Dinner
Digital Rights, Content Rights & Anti-Piracy Consortium
Dinner Hosted by SAVVIS



II. 6:45 PM - The Consortium Dinner
Digital Music Consortium at Digital Hollywood: Mobile, Broadband, PODs & TV
Dinner Hosted by DRM Networks



The Tracks & Consortium Meetings at Digital Hollywood
I. DRM, Content Rights & Piracy Consortium at Digital Hollywood Dinner
II. The Web, Social Networks & The Net Economy Consortium
III. Hollywood and the Digital Consumer Consortium
IV. VC, Private Equity & M&A Consortium - The Launch at Digital Hollywood - Click Here
V. OnDemand Content & Technology Consortium: Cable, Mobile, Broadband, Telco & Satellite
VI.
Mobile Film, TV and Video Content Development Track Info and Consortium at Digital Hollywood
VII. Digital Home Track & Hollywood and the Digital Consumer: Music, Movies, TV, News & Sports - Consortium at Digital Hollywood
VIII. Digital Music Consortium at Digital Hollywood: Mobile, Broadband, PODs & TV
IX. Reinventing & Branded Advertising Track Consortium
X. The University Project at Digital Hollywood
XI. DVD Association Consortium at DigitalHollywood
XII. Casual, Multiplayer & Broadband Games Consortium Advisory Committee
XIII. Digital Production World at Digital Hollywood (Advisory Committee in formation) – Defining the Future of Visual Creativity


Sponsor & Media Sponsor Links, Click Here














































Express Links to Themed Track:
The Web, Social Networks and the Net Economy
Monday, October 23
1:00 PM – 2:15 PM
User Generated Content
Citizen Media
Exploring the Web
2:35 PM – 3:45 PM
Web 2.0 - The Next Iteration
Social Networking on Mobile & the Web
User Generated Content
4:10 PM – 5:15 PM
Blogs, Mashups, Social Media, Wikis, and RSS
Vlogs & Video Aggregators
Advertising NEXT
Tuesday, October 24
9:00 AM - 10:15 AM
Contextual Media & Advertising
10:45 AM - Noon
Hollywood and the Digital Consumer
12:30 PM – 1:45 PM
Track I:
Hollywood Reinvented!
3:50 PM - 5:00 PM
Targeted Search and Browsers
Wednesday, October 25
9:00 AM - 10:15 AM
Internet Video, Advertising & Marketing
2:15 PM - 3:30 PM
Social Networks & User Generated Media
3:50 PM - 5:00 PM
Micropayments & MicroEconomies
Thursday, October 26
9:30 AM - 10:45 AM
The Broadband Video Tipping Point
11:05 AM - 12:20 PM
Advertising Innovation!
All Video-All the Time
Expanding the Horizons of Search
12:50 PM - 2:00 PM
Track IV:
Personalized Video and Broadband
2:15 PM - 3:30 PM
Alternative Media & Advertising
Personalized Music and Video Experience
Building Brands


Express Links to Themed Track:
OnDemand Content & Technology: Broadband, TV, Cable, IPTV, Games & Mobile
Tuesday, October 24
9:00 AM - 10:15 AM
Track III:
Television 2.0

10:45 AM - Noon
Track I:
Hollywood and the Digital Consumer
Track III:
Ubiquitous Video to the Consumer
12:30 PM – 1:45 PM
Track I:
Hollywood Reinvented!
Track II:
Big Time Sports
Track III:
The PVR, DVR and VOD as a Disruptive Market Force
2:15 PM – 3:30 PM
Track IV:
The TV and Set-top as the Consumer Gateway
Wednesday, October 25
Digital Hollywood Seminars
9:00 AM - 10:15 AM
IPTV Digital Home
10:45 AM - Noon
Bridging TV and Broadband
12:30 PM - 1:45 PM
Movies, OnDemand Content and Broadband
Track IV:
TV & Interactivity
2:15 PM - 3:30 PM
Subscription, Download & Advertising Models
Digital Home Entertainment Complex
Thursday, October 26th
12:50 PM - 2:00 PM
The Future of TV Distribution


Express Links to Themed Track:
Mobile TV, Video, Music - Content & Technology Track
Monday, October 23
2:00 PM - 4:00 PM
Mobile Video & TV
Tuesday, October 24
9:00 AM - 10:15 AM
The Rush to Mobile Video
Track IV:
Embracing the Connected Consumer

10:45 AM - Noon
Mobile Music: New Platforms
Video Bling! Audio Bling
12:30 PM – 1:45 PM
Mobile Commerce and Content
2:15 PM – 3:30 PM
Movies, TV and Video for Mobile
3:50 PM - 5:00 PM
Mobile Video & TV Platforms


Express Links to Themed Track:
Reinventing Advertising: VOD, PVR, Broadband, Games, PODs & Mobile
Monday, October 23rd
1:00 PM – 2:15 PM
User Generated Content - Part I
2:35 PM – 3:45 PM
Web 2.0 - The Next Iteration
User Generated Content - Part II
4:10 PM – 5:15 PM
Advertising NEXT
Tuesday, October 24
9:00 AM - 10:15 AM
Contextual Media & Advertising
10:45 AM - Noon
Hollywood and the Digital Consumer
2:15 PM – 3:30 PM
The Future of Enhanced Advertising
Games - Crossover into Music, TV, Cable, Broadband & Movies
3:50 PM - 5:00 PM
Advertising Strategies in the Diversified Digital Culture
Wednesday, October 25
9:00 AM - 10:15 AM
Branded Media Marketing
Internet Video, Advertising & Marketing
12:30 PM - 1:45 PM
Rethinking Advertising: VOD, DVR, Broadband & Mobile
TV & Interactivity: Evolving Content & Business Models
2:15 PM - 3:30 PM
Subscription, Download & Advertising Models
3:50 PM - 5:00 PM
Broadband Advertising: The Power Surge
Thursday, October 26th
11:05 AM - 12:20 PM
Advertising Innovation!
12:50 PM - 2:00 PM
Personalized Video and Broadband Media
2:15 PM - 3:30 PM
Alternative Media & Advertising