This Page is the Agenda for Thursday, October 21st Scroll Down for Listings of Panels and Speakers Attendee & Press Registration Information - Click Here Click and View Agenda by Day: Monday, October 18th - Click Here Tuesday, October 19th - Click Here Wednesday, October 20th - Click Here Thursday, October 21st - Click Here The Agenda Thursday, October 21st Strategic Investigation - Drill Down Day Hollywood Content Summit - HwdSummit 9:00 AM – 9:45 AM Writers Boot Camp – Mini Camp Writers Boot Camp founder Jeffrey Gordon will shed light on the full creative developmental process. With the support of clearly defined and proven professional tools, writers will improve their productivity, positioning and success in the digital world. Presented by: Writers Boot Camp 9:30 AM - 10:45 AM Track I: AdvUp-20, HGmz-11, APPs-10 Advertising and Micro-Commerce, Games and Game Networks - Mobile, Broadband and Console - Serving Individuals and Communities of Interest John Maffei, President and CEO, Titan Gerardo Guzman, Director Media Product Leadership for The Nielsen Company Kenny Rosenblatt, CEO, Arkadium Ranah Edelin, Vice President, Marketing, Raptr David Baszucki, CEO & founder, ROBLOX Rick Marazzani, Director of Content and Programming, Exent Ian Swanson, co-founder and CEO, Sometrics Chia-Lin Simmons, GM, Americas, PlayPhone Jeff Ulin, Executive Vice President, Autumn Games, Moderator For Session Description & Speaker Bios Click Here Track II: ViDeo-23 Content Delivery - Rich Media - The Three Screen Challenge: PC, TV and Mobile Ron Yekutiel, Chairman & CEO, Kaltura Jeff Malkin, President, Encoding.com Gianluca Ferremi, VP Product Strategy and Planning, Bestv Brian Walsh, CEO and founder, Castfire Yoel Zanger, CEO, Giraffic Dave Gibbons, CEO, Opanga Katherine L. Parker, Internet, Media & Entertainment Industry Sales Global Business Development Manager, former, Sun Microsystems, Inc., Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-21, APPs-11 Non-Traditional Advertising: Word of Mouth, Blogs, Guerilla Marketing, Social Media Experiences, Events Tom Adamski, President | CEO, LEVEL, a Rosetta Company Valery Miftakhov, Associate Principle, McKinsey and Company Terry Dry, President, Fanscape David Roemer, Co-Founder, Campus MovieFest Jonathan Azu, EVP, Business Development & Marketing, Superfly Presents Jon Morris, CEO, Rise Interactive Ben Fine, The Fine Brothers Adrian Sexton, Co-Founder & CEO, New Medici LLC, Moderator For Session Description & Speaker Bios Click Here Track IV - AdvUp-22, APPs-12 Twitter – The Real Time Web – Content, Communication, Advertising Adam Zbar, CEO, Tap11 Jodee Rich, CEO, People Browser Sean Whiteley, Chief Operating Officer, Tigertext Brian Zisk, Collecta Husni Khuffash, CEO, Thoora Andy Steuer, CEO and Founder, MerchEngines Mike Harkey, Managing Director, ImageShack Marissa Gluck, founder, Radar Research, Moderator For Session Description & Speaker Bios Click Here Hollywood Content Summit - HwdSummit 10:15 AM – 11:00 AM The Return of the Sponsor: The Television Brand as the ultimate Brand Extension. Moderator: Brian Seth Hurst, CEO, The Opportunity Management Company Greg Goldman, Chief Creative Officer, PHILO Allen Debevoise, CEO and Chairman of Machinima.com Todd Schulkin, Schulkin Management Robb Weller, Founder, Weller Grosmann Melinda Moore, SVP, Rogers and Cowan Presented by: The Academy of Television Arts & Sciences. 11:05 AM - 12:20 PM Track I: AdvUp-22 Advertising Analytics and Contextual Media: Social Media and Virtual Economies, Mobile, Search, Video Search and HyperTargeting Hooman Radfar, CEO, ClearSpring David Kopp, Senior Vice President, Network and Advertising Services, Healthline Networks Peter Kellis, Chief Product Officer, MarketShare Justin Merickel, Vice President of Marketing and New Product Development, Efficient Frontier Moataz Rashad, founder & CEO, vufind Inc Mike Balducci, Senior Vice President and General Manager, Experian Gigi Johnson, President, Maremel Media, Moderator For Session Description & Speaker Bios Click Here Track II - ViDeo-24 Media in the Cloud - Video, Music, Games and Information - For the Enterprise - For the Consumer Chris Cali, co-founder and CEO, Panvidea Mark Vrieling, founder and Chief Executive Officer, ScreenPlay, Inc Arvind Venkateswaran, Sr. VP of Worldwide BD & Marketing and Americas & Asia GM, Geodesic Vickie Nauman, Vice President-North America, 7digital Immad Akhund, co-founder, Heyzap.com Brian Marin, CEO, retail entertainment design Lauren Cole, President, Cole Media, Moderator For Session Description & Speaker Bios Click Here Track III: ViDeo-25, AdvUp-23 All Video-All the Time: Content & Advertising - Next Generation in Media Technologies – Broadband and Mobile Frank Barbieri, CEO and founder, Transpera Pooja Midha, Group Vice President, Business Development, MTV Networks Digital Matt Wasserlauf, CEO, BBE Stephen Condon, Director, Digital Media Solutions, AT&T Mike Dodge, President, AtomicOnline, LLC Itzik Cohen, CEO, ClipSync Roy Baharav, Co-Founder/CEO, SeamBI Allison Dollar, CEO, ITV Alliance, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-24 Strategizing the Campaign and the Entertainment Brand: Selling Movies, TV and Video on the Web, Social Media, Mobile and TV David R. Beebe, Director, Video Production, Post Production & Distribution, Disney/ABC Television Digital Video Group Jeff Gomez, President & Chief Executive Officer, Starlight Runner Entertainment Sandy Diep, Vice President of Ad Products and Operations, RockYou Dimitry Ioffe, CEO & Founder, The Visionaire Group Jason Yim, CEO, Trigger Bill Baxter, CTO & Executive VP of Engineering, BuddyTV.com Donald A. Jasko, Chief Executive Officer, Digital Economics, Moderator For Session Description & Speaker Bios Click Here Hollywood Content Summit - HwdSummit 11:30 AM – 12:15 PM Brand Advocacy – Corporate Citizens for the greater Good Moderator: David Gale, EVP Digital, MTV Networks Greg Reitman, CEO, Blue Water Entertainment Lynn Hirshfield, SVP Marketing, Participant Media Fonda Berosini, Earth island Institiute Juan Devis, Director of Production, KCET New Media Jay Samit, CEO, Social Vibe Network Bonnie Abaunza 12:45 PM – 1:30 PM Digital Hollywood Presents: Causecast and HuffPo Impact: Cause Integration. A Love Story Ryan Scott, Founder and CEO CausecastCasestudy and Showcase with founder and serial Internet Entrepeneur Ryan Scott. Presented by: Causecast 12:50 PM - 2:00 PM Track I: AdvUp-25, ViDeo-26 Content, Commerce, Aggregation and Syndication Strategies Across Platforms: Broadband, Mobile and TV Peter Berger, President and CEO, Suite101.com Ted May, SVP, Strategy and Business Affairs, Synacor Brendan Condon, Chief Executive Officer, REVShare Gary Baker, Founder/CEO, ClipBlast! Chase Norlin, CEO, AlphaBird David Dowd, Founder & CEO, ViewPlay Media Nick DeMartino, former, Senior Vice President, American Film Institute, Moderator For Session Description & Speaker Bios Click Here Track II: ViDeo-27, Music2.0-6 Personalized Media: Entertainment & Commerce - Music, Video, Communications and Shopping Jim Rondinelli, Senior VP of Strategic Development, Slacker Radio Ben Patterson, founder, DashGo Jon Siegal, CEO, Fan Appz Edward Balassanian, CEO, Strings Diego Prats, CEO, Border Stylo Kurt Inderbitzin, Business Development, Radio time Seth Salomon, VP, Finance & Business Development, Wiredset Gary Yentin, Consultant, Global Media and Entertainment, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-26, HGmz-12 Advertising Innovation! In-Video, In-Game, Social Networks, Blogs and Podcasts – Broadband & Mobile Richard Jalichandra, CEO, Technorati Greg Philpott, President, mDialog Paul Drew, Technology Director and Resident Gaming Expert, IMC Caleb Hill, Senior Vice President, Business, Unicast Jarrod Moses, founder, President and CEO, United Entertainment Group (UEG) Rick Mathieson, Award-Winning Writer and Author, Branding, Advertising & Marketing, Moderator For Session Description & Speaker Bios Click Here Track IV: AdvUp-27 Social Media, Brands and Target Markets: Dating, Comedy, News, Kids, Teens, Music, Women, Sports, Politics, Religion etc. Transforming and Disassembling the World of Traditional Media and Communications Chris Parker, co-founder, Brandracket & BrandsForBands Patricia Handschiegel, Commentator Huffington Post; creator, The New Power Girls Aaron Meyerson, VP of Content, West Coast, Coincident TV Todd Sawicki, Chief Revenue Officer, Cheezburger Network Stephanie Piche, founder of Mingle Media TV Network Pete Vlastelica, Chief Executive Officer, Yardbarker Leslie Grandy, Contributing Writer, Technorati, Moderator For Session Description & Speaker Bios Click Here Hollywood Content Summit - HwdSummit 2:00 PM – 2:45 PM - HwdSummit DH Presents: Casestudies, Showcase, Screenings. Doing Good is Good Business Moderator: Mark Vega, Founder, Libertas Law Group 2:15 PM - 3:30 PM Track I: ViDeo-28 Delivering Advertising and Video Programming - Streaming and Live Broadband and Mobile: The Next Consumer Entertainment and Information Experience Todd Holmes, CEO and co-Founder, Liquidus Marketing Donna Cohen, VP Business Development, Ring World Networks Matt Smith, Vice President, Chief Systems Architect, Inlet Technologies Robert Cain, Head of Business Development, Exaimage Markus Almer, president and co-founder, Almer/Blank Daniel P. Harris, Chairman & CEO, MP+G Josh Martin, Senior Analyst, Strategy Analytics, Moderator For Session Description & Speaker Bios Click Here Track II: AdvUp-28, SmPh-9, TbLT-9, Advertising and Commerce Innovation on Tablets and SmartPhones – the Immersive or Location-Based Commerce and Communication Experience Kai Buehler, Chief Executive Officer Of U.S. Operations, mobile messaging solutions (mms) David Staas, SVP of Marketing, JiWire Rahul Sonnad, CEO, Geodelic Michael Schneider, CEO, Mobile Roadie Ben Davis, CEO, Phizzle Justin Radeka, Head of Fishlabs Entertainment U.S Heather Way, Research Analyst, Parks Associates, Moderator For Session Description & Speaker Bios Click Here Track III: AdvUp-29 Social Media, Brands and Target Markets, Part II - The Apps: Dating, Comedy, News, Music, Kids, Teens, The Arts, Women, Sports, Politics, Religion etc. Transforming and Disassembling the World of Traditional Media and Communications Dan Gellert, co-founder, Jitterbug.tv Stacy DeBroff, CEO, Mom Central Scott Levine, Senior Vice President of Business Development, myYearbook Chris Carvalho, Chief Operating Officer, Kabam Sean Nichols, Interactive Account Strategist, Dailey Michael Vos, Director-West Coast Sales at Appssavvy Robert Gonsalves, Consultant in Online Operations, Moderator For Session Description & Speaker Bios Click Here Track IV: ViDeo-29, AdvUp-30, H2.0-17 Monetizing Original Media: Broadband, Viral, Episodic Programming, Content & Advertising Jason Peterson, founder and president, GoDigital Nathan Anderson, Managing Director, Envelop Entertainment (Australia) Burnes Hollyman, President and & CEO, the digital entertainment alliance Joe Ferreira, SVP network and Studio Liaison, CBS Interactive Christopher Kubasik, Creator, The Booth Todd Green, digital media guru, former head, mPRm digital Robin Rowe, Managing Editor, Hollywood Today, Moderator For Session Description & Speaker Bios Click Here Sponsor & Media Sponsor Links, Click Here The Dinners: Monday, October 18th 6:15 PM - DHFi-3 - Tickets Available The Finance Dinner: Hollywood & Technology - Finance and Strategy: Private Equity, VC and Investment Richard Yen, Director, Private Equity, Saban Capital Group Rob Marcolina, Partner, Media & Entertainment, Bain & Company David Min, Principal, Steamboat Ventures Mark Terbeek, Partner, MK Capital Ron Grover, Reporter, Bloomberg BusinessWeek, Moderator For Speaker Bios Click Here 6:30 PM The Digital 25: 2010 Leaders in Emerging Entertainment – PGA Producers Guild of America and Variety (by invitation) Tuesday, October 19th 6:15 PM - By Invitation The Adobe Dinner: (by invitation) "Multi-Screen Applications, Monetization and Promotion” Presented by Adobe". An NDA will be required. For Additional Info - Email - jcooper@adobe.com 6:15 PM – Dinner -Tickets Available Hollywood and Kids - Investing in the Cross Platform Revolution - TV - Games - Education - HGmz-9, DHFi-10 Deborah Forte, President, Scholastic Media Tim Chang, Principal, Norwest Venture Partners Cynthia Neiman, Marketing and Product Development, Mattel, Inc. LeVar Burton, Executive Producer, ReadingRainbow 2.0, Actor Andy Heyward, co-founder and CEO, A Squared Entertainment (A2) Chris Hewish, Head of Global Interactive Licensing, DreamWorks Animation Farnaz M. Alemi, Attorney, Jenner & Block LLP, Moderator Speaker Bios Click Here 6:15 PM – 8:30 PM - DHFi-9 Evening Finance Dinner – Tickets The $1 Billion Challenge - Private Equity and VC Fund Strategy Mark Mangiola, Managing Director, Canaan Partners Jim Armstrong, Managing Director, Clearstone Venture Partners Frank Johnson, Principal, Wilshire Media Group Josh Gutfreund, General Partner, Clarity Partners Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Speaker Bios Click Here Wednesday, October 20th 6:15 PM – 8:30 PM The Video Dinner – Tickets on Registration Page Over-the-Top - Connected TV Dinner Shalini Pai, Group Manager, Partner Technologies & Strategy, Google TV & YouTube Nick Colsey, Vice President, Network Promotion, Sony Electronics Inc. Bruce Eisen, Vice President, Online Content Development & Strategy, DISH Network David Ulmer, VP Content and Services, LG Electronics Marc Goldberg, CTO, EPIX Kris Alexander, Chief Strategist, Connected Devices and Gaming, Akamai Technologies, Moderator Speaker Bios Click Here Event: Digital Hollywood Date: October 18-21, 2010 Location: The The Loews Santa Monica Beach Hotel, Santa Monica, California, Tel: (310) 458-6700 Hotel Sleeping Room Reservation Information: Click Here Registration: Fees and registration, Click Here Exhibit and Sponsor Information - Click Here Volunteers - Click Here Email Announcement List, Click Here Speaker Selection Info - Click Here Conference Fees - Registration - Click Here $685 - All-Access Registration $365 - One Day Digital Hollywood Conference Ticket $535 - Analyst Discount $425 - Academic Discount $95-135-465 - see Special Rates and Discounts - Click Here 2011 CES - SmartPhone & Tablet at CES, Cable Conference at CES & DH at CES, January 5-7, 2011, Las Vegas Convention Center, Click Here Media Summit, New York - March 9-10, 2011 • Lighthouse Conference Center • Registration Click Here Digital Hollywood Spring, Los Angeles May 2-5, 2011, Ritz Carlton, Marina del Rey - Click Here Variety Entertainment and Technology Summit, October 17, 2011, Ritz Carlton, Marina del Rey - Click Here Digital Hollywood Fall, October 17-20, 2011, Ritz Carlton, Marina del Rey Digital Hollywood New York City, November, 15-17, 2011 - Media Disruption: TV, Film & Video, Magazines, News, Books Games & Advertising Sponsor & Media Sponsor Links, Click Here
	Variety Entertainment & Technology Summit - Click Here Digital Hollywood New York City: Media Disruption: TV, Film & Video, Magazines, News, Books, Games, Commerce & Advertising - Click Here Digital Hollywood Upfronts: The Future of Advertising, Screenings, Demos, Seminars - Click Here