Click on the Video Below and Sample a Session from Digital Hollywood Spring, 2006 For Additional Video Sessions, Click Here Tuesday, August 15 9:00 AM – 10:15 AM Track II: The TV and Set-top as the Consumer Gateway to Entertainment & Information – Set-Top, Broadband, Guides & PVRs While there will always be a few holdouts, the trinity of the TV, the couch potato and the TV remote is about to go the way of the horse and buggy. The combination of the TV, the set-top, the broadband connection and video recorder is about to break down the barriers of TV viewing. As the 50" flat screen TV saturates the consumer landscape, the idea of windowing screens on a TV set may not be that far way. The idea that consumers might use a TV as they do a computer may be right around the corner. In the near future, viewers might be watching a football game and at the same time, on a second window on the TV, that viewer might also be shopping for tank-tops or buying snacks from the supermarket. That viewer might be taping a show, watching a movie and doing research for a term paper on the web at the same time. The TV set will serve as gateway to entertainment and information as sure as the computer opens the door to a world of information. TV, interactive TV, IPTV, PVR TV, broadband based TV, there will likely be as many ways to describe the way consumers will use and access content and programming as there are companies supplying the options. In this session we will explore that coming future. Tara Maitra, VP and GM, Content Services, TiVo Inc Andrew Solmssen, Executive Vice President, Schematic Eric Cooney, President & CEO, TANDBERG Television Tony Zona, General Manager of Motorola Fiber to the Premises (FTTP) Solutions, Motorola, Inc. Mitch Oscar, EVP, Carat Digital, Carat North America Mike Fidler, CEO, Digeo Dr. Ken Morse, Vice President Client Architecture, Scientific-Atlanta, Inc. Dave Rose, Global Director Home Solutions, ARM, Moderator Eric Cooney is President and CEO of TANDBERG Television. He leads the company in its mission to be the world’s premier supplier of professional video compression systems, delivering business model enabling solutions for the digital broadcasting, cable and telecommunications markets. Eric has a strong track record in the digital broadcasting industry, gained from years of experience helping broadcasters and network operators around the world to commission digital video delivery platforms. Eric joined TANDBERG Television in 1997 and served as COO from January 2002 through June 2003 when he assumed his current position as President and CEO. With operational responsibility for the development and implementation of a corporate restructuring plan, Eric’s efforts as COO quickly led the company to a return to profitability in Q4 2002. Subsequently assuming the CEO position, he has continued to build on the solid operational foundation through a strategic vision delivering best-in-class technology and world-class customer support. The company’s market insight has enabled key product developments and strategic partnerships to be put in place just as video over IP, HDTV, Video on Demand (VOD) and next-generation compression technologies are emerging as compelling market drivers. In Q3 2004, the company delivered record profits and its 8th consecutive quarter of profitability. A balance of restructuring, while still protecting assets critical for long-term growth, has enabled TANDBERG Television to achieve a number of industry firsts in telco TV, HDTV and advanced video compression. In particular, Eric has steered his team into a global leadership position in the development of next generation video compression technologies that not only reduce bandwidth consumption by up to 60% over MPEG-2, but also enable new video over IP markets for both standard definition and high definition TV. Prior to relocating to the UK for the COO role, Eric was the Vice President and General Manager for TANDBERG Television Americas business unit during a period of exceptional growth. During the four year period between 1997 and 2001, the Americas team delivered exceptional financial results and increasing market share as annual sales bookings grew at a compounded rate of ~ 89%. Eric combines proven success in strategic sales, management and leadership with a strong engineering and technical background. Prior to entering the digital broadcasting market with NDS, he spent five years as a U.S. Naval Officer, followed by a career in systems engineering and sales in the computer process control industry. He holds an MBA degree from the University of Southern California; a Masters education in Nuclear Engineering from the U.S. Navy; and a Bachelor of Science degree from the University of Rochester. Mike Fidler is chief executive officer of Digeo, Inc., bringing a strong background in consumer electronics and cable technologies. Fidler is responsible for setting the strategic direction of the company and implementing key initiatives to drive Digeo’s evolution from a successful technology start-up to a well-established company with clear leadership positions in software, silicon and hardware. Previously, Fidler was senior vice president of Sony Electronics' (SEL) Home Products Division, where he was responsible for directing the marketing of Sony's TV, home audio/video, and IT displays business. He also served as senior vice president, Blu-ray Disc Group, responsible for promoting the Blu-ray Disc format to relevant industries including motion picture studios, music labels, consumer electronics manufacturers, information technology companies, optical replication and post-production houses. Prior to that, Fidler served as senior vice president of the Digital Platform Division of America. Before joining Sony, Fidler held the positions of senior vice president, New Technologies and senior vice president, Marketing at Pioneer Electronics. Fidler is a founding member and vice president of the DVD Entertainment Group, an industry-funded nonprofit organization that provides updated information about DVD to media and retailers. He has served on various committees established by the Consumer Electronics Association (CEA) that focused on providing the necessary marketing support for launching new technology products. Fidler graduated from Pace University in New York with a Bachelor of business administration in marketing. Dr. Ken Morse, Vice President Client Architecture, Scientific Atlanta, a Cisco Company: During the more than 20 years Dr. Ken Morse has been involved in software development, he has co-founded four companies. In his current role as Vice President, Client Architectures with Scientific Atlanta, a Cisco Company, Dr. Morse is responsible for ensuring that the company maintains its digital cable solutions leadership position by driving the architecture and direction of digital set-top platforms and for the technical and product direction of the company. Prior to joining Scientific-Atlanta, Dr. Morse was a founder and the CTO of PowerTV, Inc., now part of Scientific-Atlanta. Here he and his team, along with their set-top partners, brought the first IP-based digital interactive television system to the mass market, providing the software platform and services for over 10 million digital interactive set-tops in North America today. Prior to working at PowerTV, Dr. Morse was a member of the team that developed the first Hardware Reference Platform for Multi-media consumer electronics devices at Kaleida Labs, an Apple-IBM joint venture. Dr. Morse was also a founder of Ultra Digital Systems and MTL where he developed DSP Development systems and video compression schemes for PC multi-media applications. Dr. Morse’s first foray into business was in 1981 when he received a Commodore Vic-20 and founded a company offering fast loaders and encryption schemes to the software duplicating industry. He attended the University of Liverpool and holds a Ph.D in Electronic Engineering and a B.Eng in Electronic Engineering. He is a member of Institute of Electrical and Electronics Engineers, Association for Computing Machinery, and the Society of Cable Telecommunications Engineers. Tara Maitra, Vice President, General Manager, Content Services, TiVo Inc.: Tara Maitra serves as Vice President, General Manager of Content Services for TiVo. In this role, Maitra is responsible for cultivating relationships with content companies and unique content offerings for delivery via broadband. Previously, Maitra served as Senior Director of content development at Comcast, where she was responsible for day-to-day operations of Select on Demand, a collection of new niche non-linear networks delivered via video on-demand and broadband. Maitra helped to create new channels through partnerships, acquisitions and original programming. Prior to Comcast, Maitra was Executive Vice President, General Manager of Primedia Digital Video, where she developed on-demand and broadband video businesses for Primedia’s established print franchises. Her accomplishments include launching video services on Comcast and Real Networks. Ms. Maitra also held a series of editorial and management positions at NBC, including Vice President, General Manager of CNBC/Dow Jones Business Video, a joint venture of NBC, Microsoft and Dow Jones. There she led the development and managed one of the first profitable streaming video web sites to offer financial content thru both subscription and syndication models. A graduate of Washington and Lee University, located in Lexington, Virginia, Ms. Maitra holds a B.A. in Journalism and Psychology. Tony Zona, General Manager of Motorola Fiber to the Premises (FTTP) Solutions, Motorola, Inc.: In this role, Mr. Zona is responsible for product development and business strategy for Motorola Networks’ Fiber to the Premises Solutions that enable wireline telecom operators to deliver video, voice, and data over fiber access networks. Mr. Zona Joined Motorola in 2004 through the acquisition of Quantum Bridge Communications which he founded and where he served as president and CEO. Mr. Zona brings more than 20 years of experience in developing, managing, and marketing telecommunications technology and systems. Prior to founding Quantum Bridge, Mr. Zona was with Bell Laboratories and Lucent Technologies developing and managing broadband access, transport, and data networking products. Before joining Bell Laboratories, Zona was a systems engineer for Raytheon in the Missile Systems Division. He holds a BSEE from the University of Rhode Island, an MS in Applied Mathematics from the University of Massachusetts, and an MBA from Boston University. Andrew Solmssen, Executive Vice President, Schematic: Andrew manages national accounts and client service for Schematic. As such, he directs Schematic's account managers and is responsible for client satisfaction and retention. He serves as a consultant on selected client engagements, providing strategic planning and advice. Andrew's work at Schematic has received several awards and been profiled publications for in areas including cable television marketing, law firm technology, and consumer electronics. Andrew has nearly a decade of experience creating interactive projects and applications for a wide range of businesses. He previously served as Executive Producer at Kaufman Patricof Enterprises (KPE). At KPE, Andrew spearheaded major initiatives for Variety, TBS Superstation, Discovery, Capitol Records, and America Online. In 1997, he developed and produced the most popular piece of content on AOL. Sent to the West Coast to start KPE's Los Angeles office, Andrew grew that business, producing Web sites and software projects for Nielsen, New Line Cinema, and Princess Cruises. He is a frequent speaker on the role of the interactive media on businesses, and is a leader in the Los Angeles technical community. Andrew is a graduate of Hamilton College. Mitchell Oscar currently holds the position of Executive Vice President, Director of Carat Digital. Carat Digital is a new division of Carat focusing on new digital platforms and the integration of interactive TV, wireless and online applications with traditional media. Its mission is to explore the potential value of interactive media applications and technologies for the development (ideas and implications) and execution of advertising models by Carat clients: Carat Digital’s presentation "Here, There, Everywhere" is an exploration of emerging digital platforms in the United States including interactive television (personal video recorders, addressability, interactive program guides, video on demand, and the TV portal), and new distribution platforms (digital cable, digital terrestrial TV and broadband). Prior to joining Carat, Mitch was SVP/Director of Media Futures at Universal McCann whose responsibility was the creation and management of a media division dedicated to the investigation, strategic positioning and execution of new digital media. Partnerships included Cox Communications (long form advertising), AT&T Broadband/ACTV (addressability), CNN/Cartoon Network (VOD/cross digital media platforms), Discovery (VOD, SVOD, high definition), TechTV (virtual channel/cross media platforms), Weather (virtual channel), TiVo (PVR), RePlayTV (PVR), ShadowTV (streaming), Wink (enhanced TV), Digeo (TV portal), Invidi (addressability), Visible World (addressability), Vindigo (wireless), Profilium (wireless), LiquidGeneration (Gen Y marketing) and Liberty Media (evolution of new media and commercial production). Since 1991, Mitch has been president of HocusFocus, a media and marketing consultancy whose primary focus is interactive television and television distribution technologies. Client roster includes: ESPN, Fox, Cox, AT&T Broadband, Visible World, CNN, Cartoon Network, Digeo, Navic, RePlayTV, and Cablevision. David Rose is Director of Home Solutions at ARM where he heads the marketing activities for products in the Consumer Electronics segment including DTV, STB and DVDs. He has over 20 years of experience working in the semiconductor industry in a variety of roles ranging from FAE, Product Marketing, Sales and Marketing. He has been at ARM for over 8 years holding various positions including Business Development for Networking, Major European Account Management and Sales Director responsible for the European Silicon Partners. His current position at ARM allows him a unique insight into the requirements of this industry by having established relationships with many leading Semiconductor Suppliers, major OEMs and Software companies. David and his team are responsible for ensuring that technologies required for Digital designs of the future are developed and productized by ARM Engineering teams.