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Media Summit 2010
Bloomberg BusinessWeek
Wednesday, March 10
Workshop II
Technologies of Innovation
2:15 PM – 3:30 PM
Session C:
Hollywood and Media Reinvented - Traditional Media Transformed! HD Video, DVD, Internet Video, Broadband, Mobile & Games
Personal media has invaded the territory of the media giants. TV networks, even cable networks and radio networks can no longer ignore the potential threat posed by mobile, broadband video, social networks and the blogosphere. By the millions, consumers are flocking to the web and mobile experience provided by the new technologies. If you think that blogs are simply parasites of the news business that are to be slapped at and complained about, then you’re not paying attention to the business at hand. Bloggers may be individually unique and only sometimes accurate, but as a whole, as a blogosphere, they are a billion person universe of ideas and free expression that far exceeds the reach of all TV networks combined. The world of personal media is the ability to watch video when you want it, where you want it. The world of personal entertainment is all information and entertainment available all the time. Hollywood and media have been reinvented.
Brett Jenkins, Vice President of Technology, ION Media Networks
Dave Ulmer, Senior Director, Entertainment Products, Motorola
Bruce Davis, Chief Executive Officer, Digimarc
Alex Barkaloff, Executive Producer, Digital Media, LIONSGATE
Darcy Lorincz, CEO, Origin Digital
Garry K. McGuire, Jr., CEO, RMG Networks, Inc.
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator

Bruce Davis, CEO and Chairman of the Board of Directors, Digimarc: Bruce Davis
has been Chief Executive Officer of Digimarc since 1997 and Chairman of the Board of Directors since 2002. Mr. Davis has spent more than 25 years establishing and managing new businesses to foster development of major new technology markets and drive early adoption of novel digital technologies ranging from video games and computer entertainment, to electronic TV program guides, and, most recently, digital watermarking and secure identity management systems. Through these experiences, he has developed a keen understanding of the possibilities and pitfalls associated with fostering the diffusion of innovative technologies into emerging markets. At the start of his career, he established the intellectual property practice at Orrick Herrington and Sutcliffe, a major international law firm. He later played an important role in the development of the video game industry as Chairman and CEO of Activision, now the largest video game company in the world; and for five years he served as a member of the Software Publishers Association board of directors, which evolved into the Software & Information Industry Association, the principal trade association for the software and digital content industry. From there he founded TV Guide On Screen, a joint venture of TCI, then the leading cable television operator, and News Corporation; where his team developed the leading electronic program guide for cable television. TV Guide On Screen is now a part of Macrovision. A prolific inventor, Mr. Davis has been awarded more than 50 patents on television user interface improvements and other innovations in media management and security. In 2003, Mr. Davis was named Pacific Northwest Ernst & Young Entrepreneur Of The Year(r) for the technology category. He has a law degree from Columbia University, and a B.S. in accounting and psychology and an M.A. in criminal justice from the State University of New York at Albany.

Brett Jenkins is the Vice President of Technology at ION Media Networks. In that role, he supports ION’s development and evaluation of advanced television technology business models, and oversees the direction and implementation of digital television and mobile programs. Before joining ION, Brett ran the US transmitter operations for Thomson/Grass Valley where he was responsible for growing the business especially in the newly emerging mobile broadcast video distribution markets. Prior to that, Brett was the Vice President of Engineering for Thales Broadcast & Multimedia. Early in his engineering career, he managed modulator and exciter technology and development for broadcast products. He was the lead US engineer in a global team responsible for the development of Digital Adaptive Precorrection technology. Thales received an Emmy award for pioneering this technology in 2003. For the past several years Brett has been active in many broadcast industry groups involving Digital Television, and is currently the chair of one of the ATSC ad hoc groups working on a new standard for mobile TV broadcast. He has authored and presented technical papers and tutorials on various digital communications topics, including the DTV transmitter chapter for the 10th edition of the NAB Engineering Handbook. Brett received a BSEE from the University of Massachusetts, Amherst in 1992 and an MBA from Boston University in 2005.

Dave Ulmer, Senior Director, Entertainment Products, Motorola: Dave leads Motorola's Digital Media Services marketing and is responsible for bringing new music, video and entertainment services to Motorola's customers worldwide. Dave is committed to facilitating and growing cooperation amongst the diverse stakeholders to expand the market opportunities for all of its valued stakeholders. Through his past roles as a founding member of SDMI and as a board member of OSTA (Optical Storage Technology Association), Dave has encouraged the acceptance of common standards and consumer awareness.









Garry McGuire, Chief Executive Officer, RMG Networks: Garry McGuire joined RMG Networks as Chief Executive officer in July of 2009. Garry is responsible for all aspects of the company’s profitable growth and market expansion strategy. McGuire joins RMG Networks with more than 15 years of advertising, marketing and general business experience on the client-side as a chief marketing officer and on the agency-side as president of several domestic and international advertising agencies. Most recently, McGuire was the Chairman of Icon Internet Ventures, which owns and publishes affinity websites that aggregate target audiences. McGuire also served as President of Gyro HSR, a leading independent, London based, digital marketing agency. McGuire’s career has spanned senior leadership roles at several multi-national Silicon Valley companies as well as start-up media and advertising ventures. McGuire is a frequent lecturer at advertising and media industry events. He was educated at The University of Dayton, and attended the Advanced Management Program at The Harvard Business School.







Darcy Lorincz, CEO, Origin Digital Inc.: Together with the co-founders he is responsible for building the business plan and raising the capital to privatize this company derived from assets acquired from public company SAVVIS Communications. Previously Mr. Lorincz was the Vice President and General Manager of Global Rich Media Services at SAVVIS Communications where he built the Media and Entertainment Division from it’s inception to the business today at over $80M annual revenue contributing to 10% of SAVVIS current annual revenue. He has over 20 years building, implementing, and managing technology strategies, products, and solutions for the IT, telecommunications, and networking industries. In his current role, Lorincz will be directing this new venture and building Origin Digital into a premier provider of Digital Media products and Services. Prior to joining SAVVIS, as VP Americas, Mr. Lorincz helped set the global strategy for the Networking and Communications segment of the BBC Technology product and marketing focus, primarily focused on New Media in IP and Mobile program distribution. Prior to joining the BBC, Lorincz was the Managing Director for M&E at Global Crossing. There he directed the strategy for entry and growth of Global Crossing in the Media & Entertainment markets. He then directed the execution of the technology strategy and operating plan for a global applications-enabled media extranet for on-demand and consumption based network services.

Alex Barkaloff, Executive Producer, Digital Media, LIONSGATE: As Executive Producer for Digital Media at Lionsgate, Alex Barkaloff is responsible for developing high-impact mobile entertainment, applications, games and communities from the company’s 12,000 film library and hit TV shows as Weeds, Mad Men, Crash and Fear Itself. Additionally, he oversees original digital productions, especially those that can be cross-developed for filmed entertainment and TV. Prior to Lionsgate, Alex created media-based mobile applications for musical artists, graphic novels and dramatic, horror and comedy projects with such companies as UCP Morgen/qPass, Nellymoser, and mobile operators including T-Mobile, Telefonica, Belgacom, Era Poland and handset makers including Nokia. An entrepreneur and venture capitalist, Alex founded GlobalNet Ventures in San Francisco in 1998 and ArtistOne, an online digital music distributor. His enterprise experience ranges from Oracle to PSION (UK) to the Jet Propulsion Laboratory/NASA.







Mark J. Kapczynski, Chief Operating Officer, Kontrol Media: Mark Kapczynski ha
s a successful track record as a serial entrepreneur, chief executive and media industry expert. His current venture, Kontrol Media Corp., is an idea incubator for startups and senior professionals in the media and technology markets including Web 2.0, mobile, and television. Prior to that, he was founder and CEO of MESoft, a media and entertainment software company, for which Kapczynski raised two rounds of seed and venture capital funding exceeding $8MM. Under his leadership, the company also grew its distribution to a global level and partnered with leading IT companies, such as IBM, Sun and AMD, and media companies that include Avid, Ascent Media and Sony. Additionally, he received a patent for a digital media workflow process. From 1995 to 2002, Kapczynski worked at Microsoft Corporation as their Director of Worldwide Media & Entertainment Solutions Group. During that time, he worked with numerous digital media and internet start-ups such as Homestore (now Move.com), Movielink, and MeTV. Mark Kapczynski got his first taste at being an entrepreneur in 1993 when he founded Digital Genesis-a pioneer in the internet/e-commerce space-which was sold to publicly-traded Netgateway, Inc. (NGWY, now IIG) three years later. Mr. Kapczynski graduated from UCLA film school and continues to be active in multiple industry associations that span media, mobile telecom, technology, and Internet Web 2.0. In his free time, Mr. Kapczynski enjoys car racing and playing the drums.