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Media Summit 2010
Bloomberg BusinessWeek
Wednesday, March 10
Media in Transition Workshops
Day Long Strategic Track
12:30 PM - 1:45 PM
Session B:
Legal Issues: Traditional Media Transitions to New Media
Newspaper and magazine publishers and broadcasters face the challenge of adapting to a rapidly changing media environment. As more people turn to new media platforms for information and entertainment, traditional media companies have recognized that they must expand to embrace and exploit new media opportunities. This expansion raises numerous legal issues. What are the key considerations in negotiating strategic alliances with a major Web player, such as Google or Yahoo? How can local media operations leverage their local content rights and the content they license from third party sources (e.g., wire services, networks, syndicators, freelancers) so that they can use content on the Web, on mobile, and on other non-local media? How can they incorporate user generated content into their offerings without increasing their potential liability? When publishers and broadcasters negotiate new media deals, how can they gaze into a crystal ball and determine what rights they'll wish they had reserved for themselves, and what limitations or restrictions they'll wish they had imposed on the other party as media platforms evolve? This session features lawyers for major publishers and broadcasters who are grappling with these and many other issues as traditional media companies become multiple-platform media operations.
Richard Samson, Senior Counsel, The New York Times Companyy
Barbara W. Wall, Senior Associate General Counsel, Gannett Co. Inc.
Elena Laskin, General Counsel, Comcast Interactive Media
Raphael Winick, Assistant General Counsel, ESPN
Scott Dailard, Member, Dow Lohnes PLLC, Moderator
Raphael Winick is Assistant General Counsel for ESPN, Inc. Based in New York, he works extensively with ESPNs digital media businesses, including ESPN.com, the ESPN360 broadband service and ESPN Mobile, as well as with ESPNs television networks. Raphael is also an Adjunct Professor at Fordham Law School, where he teaches a seminar on Intellectual Property transactions. Prior to ESPN, Raphael worked at Comedy Central, where he oversaw legal issues for The Daily Show With Jon Stewart and ComedyCentral.com. While in private practice, he worked on several landmark intellectual property and digital media cases at the firms of Fross Zelnick Lehrman & Zissu and Latham & Watkins, and has written several articles on issues related to intellectual property and new technologies for the law journals of Harvard, Columbia and Duke Universities.
Richard Samson is senior counsel to The New York Times Company and its various media and Internet properties. In this role, Mr. Samson assumes chief responsibility for the Companys trademarks and has become a key member of the intellectual property group. Before joining the Times Company, he served as business affairs executive and intellectual property counsel to A&E Television Networks. He began his legal career practicing entertainment and intellectual property law at Proskauer Rose in New York, where he served as assistant general counsel to the Estate of Leonard Bernstein and represented various entertainment industry clients, including the producers of the Broadway productions of Kiss of the Spider Woman (1993 Tony® Award, Best Musical), and Show Boat (1995 Tony® Award, Best Musical Revival). He also served as legal counsel to The League of American Theatres and Producers, to the 1990-1994 Tony® Awards. Other legal clients have included Radio City Music Hall Productions, New York State Theatre, New York Philharmonic, Rodgers and Hammerstein Organization, Madison Square Garden, Lincoln Center for the Performing Arts, New York City Opera, Miss Universe Pageant, The Estate of Keith Haring and the National Basketball Association. Mr. Samson co-produced the Cole Porter musical High Society on Broadway at the St. James Theatre (for which he received a Drama Desk nomination for Best Musical) and was an associate producer of the Broadway production of Marlene, starring the Tony-nominated Sian Phillips. He co-wrote the feature film Tucker Ames as Himself for Fox 2000 Pictures. He also has written special comedy material for Joan Rivers, Martha Plimpton, Tony Roberts, Phyllis Newman and others and has produced several short films. He is a member of the Writers Guild of America. Mr. Samson was a summer associate at the firm of Paul, Weiss, Rifkind, Wharton and Garrison in New York and is a graduate of Northwestern University and Rutgers Law School, where he was an editor of the Rutgers Law Review.
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