Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Attendees may purchase a joint Media Summit - P2P Conference Ticket - $995 for the Combination Ticket The P2P Conference is held the day prior to the Media Summit P2P & CLOUD MARKET CONFERENCE DCIA Special Event Tuesday, March 9th Location: The Cornell Club of New York P2P CONFERENCE Email Information - Click Here Tuesday, March 9th 9:00AM - 9:15AM The Cornell Club of New York 9:15AM - 9:45AM WELCOME Karen Kaplowitz, Member Services, Distributed Computing Industry Association (DCIA) P2P & CLOUD MARKET OPPORTUNITIES Marty Lafferty, CEO, Distributed Computing Industry Association (DCIA) 9:45AM - 10:30AM P2P & CLOUD MARKET STRATEGIES Consumer & Enterprise Categories – What are the Strategic Implications of P2P & Cloud Computing in Key Market Segments How are the market strategies different for using P2P or cloud computing to distribute consumer entertainment and corporate enterprise data? What characteristics are required for software companies to succeed in key market segments? Should software companies concurrently pursue multiple strategies? How do live P2P streaming and wide-area cloud deployments impact major market segments? What unique market attributes can yield new opportunities for monetization? Panelists: Simon Applebaum, Host & Producer, Tomorrow Will be Televised Ian Donahue, President, RedThorne Media Jason Henderson, Games Product Manager, Verizon David Johnson, Of Counsel, Jeffer Mangels Butler & Marmaro (JMBM) Mark Mackenzie, VP, Digital Media Ventures, Alliance Bernstein Mike Tedesco, VP, Product Development and Technology, World Wrestling Entertainment (WWE) Moderator: Elaine Reiss, Best Practices, Distributed Computing Industry Association (DCIA) 10:30AM - 10:45AM KEYNOTE ADDRESS Rick Kurnit, Partner, Frankfurt Kurnit Klein & Selz 10:45AM - 11:00AM KEYNOTE ADDRESS Robert Levitan, CEO, Pando Networks 11:00AM – 11:15AM REFRESHMENT & NETWORKING BREAK 11:15AM – 12:00PM P2P BUSINESS MODELS Advertising-Supported, Subscription, Paid Download, Other – How do the Various Approaches Compare Has any alternative business model – paid-download, subscription, or advertising-supported – yet proven to be the most promising in the consumer sector? Have any more innovative approaches been attempted? What are the most advanced approaches for P2P content protection? What wholesale content and enterprise business models are coming into play? How can users, both at the consumer and corporate levels, navigate among P2P service offerings? Panelists: Mick Bass, VP, Alliance Management, Ascent Media Vincent Hsieh, CEO, Aleric Steve Lerner, Practice Director, CDNs & Management, Ramprate Dan Schnapp, Partner, Hughes Hubbard Greg Stephens, VP/Director, Songwriters Association of Canada (SAC) Moderator: Sari Lafferty, Business Affairs, Distributed Computing Industry Association (DCIA) 12:00PM - 12:15PM KEYNOTE ADDRESS Zeeshan Zaidi, COO, LimeWire 12:15PM - 12:30PM KEYNOTE ADDRESS Kumar Subramanian, CEO, MediaMelon 12:30PM - 1:30PM CONFERENCE LUNCHEON LUNCHEON SPEAKER Mike Saxon, SVP, Technology, Media and Telecom, Harris Interactive The James Madison Room at the Princeton Club of New York 1:30PM - 1:45PM KEYNOTE ADDRESS Nicholas Longano, CEO, MusicMogul 1:45PM - 2:00PM KEYNOTE ADDRESS Michael Papish, CEO, MediaUnbound 2:00PM - 2:45PM P2P & CLOUD CASE STUDIES Experience to Date – Beyond Theory, What’s Working and What’s Not in the Marketplace What techniques have proven best so far in terms of monetizing the enormous traffic that P2P generates? What successes in cloud computing have been achieved in the wholesale entertainment and enterprise categories? What has been the relative worth of the different formats and interactivity that this channel supports? What case studies from related businesses can be applied to P2P and cloud computing and how? Panelists: Melike Amjarv, Independent Producer Tom Chernaik, Principal, DigComm Norman Henderson, VP of Business Development, Asankya Steve Mannel, Media & Communications Industry Director,Salesforce.com Chuck Stormon, VP, Strategic Accounts & Alliances, PacketExchange Moderator: Elaine Reiss, Best Practices, Distributed Computing Industry Association (DCIA) 2:45PM – 3:00PM KEYNOTE ADDRESS Nicholas Butterworth, CEO, HD Cloud 3:00PM – 3:15PM KEYNOTE ADDRESS Lydia Parnes, Partner, Wilson Sonsini 3:15PM - 3:45PM REFRESHMENT & NETWORKING BREAK 3:45PM - 4:30PM P2P & CLOUD FUTURE OPPORTUNITIES Network Efficiency and Content Protection – How can Participants Optimize the Channel What can the industry do to ensure that the benefits of P4P and similar mechanisms are applied to the distribution of copyrighted works? How can participants at various levels of this channel gain support of rights holders? Which identification techniques (e.g., watermarking and/or fingerprinting) should be used to protect content and enhance the ecosystem? What new solutions will impact P2P and cloud computing software developers and distributors to the greatest degree? Panelists: Scott Campbell, CEO, Virtually Atomic Lawrence Low, VP of Product Management & Strategy, BayTSP Rich Moreno, Principal, Sivoo Graham Oakes, Chairman, Digital Watermarking Alliance (DWA) Neerav Shah, VP of Business Development, Verimatrix Moderator: Karen Kaplowitz, Member Services, Distributed Computing Industry Association (DCIA) 4:30PM - 4:45PM KEYNOTE ADDRESS TBA 4:45PM - 5:00PM KEYNOTE ADDRESS John Waclawsky, Member Services, Distributed Computing Industry Association (DCIA) 5:00PM - 7:30PM NETWORKING COCKTAIL RECEPTION Venue TBA DCIA P2P & CLOUD MARKET CONFERENCE Program Speakers Melike Amjarv, Independent Producer Simon Applebaum, Host & Producer, Tomorrow Will be Televised Mick Bass, VP, Alliance Management, Ascent Media Nicholas Butterworth, CEO, HD Cloud Scott Campbell, CEO, Virtually Atomic Tom Chernaik, Principal, DigComm Ian Donahue, President, RedThorne Media Jason Henderson, Games Product Manager, Verizon Norman Henderson, VP of Business Development, Asankya Vincent Hsieh, CEO, Aleric David Johnson, Of Counsel, Jeffer Mangels Butler & Marmaro (JMBM) Karen Kaplowitz, Member Services, Distributed Computing Industry Association (DCIA) Rick Kurnit, Partner, Frankfurt Kurnit Klein & Selz Marty Lafferty, CEO, Distributed Computing Industry Association (DCIA) Sari Lafferty, Business Affairs, Distributed Computing Industry Association (DCIA) Steve Lerner, Practice Director, CDNs & Management, Ramprate Robert Levitan, CEO, Pando Networks Nicholas Longano, CEO, MusicMogul Lawrence Low, VP of Product Management & Strategy, BayTSP Mark Mackenzie, VP, Digital Media Ventures, Alliance Bernstein Steve Mannel, Media & Communications Industry Director,Salesforce.com Rich Moreno, Principal, Sivoo Graham Oakes, Chairman, Digital Watermarking Alliance (DWA) Michael Papish, CEO, MediaUnbound Lydia Parnes, Partner, Wilson Sonsini Elaine Reiss, Member Services, Distributed Computing Industry Association (DCIA) Mike Saxon, SVP, Technology, Media and Telecom, Harris Interactive Dan Schnapp, Partner, Hughes Hubbard Neerav Shah, VP of Business Development, Verimatrix Greg Stephens, VP/Director, Songwriters Association of Canada (SAC) Chuck Stormon, VP, Strategic Accounts & Alliances, PacketExchange Kumar Subramanian, CEO, MediaMelon Mike Tedesco, VP, Product Development and Technology, World Wrestling Entertainment (WWE) John Waclawsky, Member Services, Distributed Computing Industry Association (DCIA) Zeeshan Zaidi, COO, LimeWire Additional Speakers To Be Announced