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Digital Hollywood, May 3-6, 2010
The Track
I.
Digital Hollywood Finance - Private Equity, VC and Investment - DealMaking and Funding Strategies - DHFi

Last Minute Addition:
Thursday, May 6th
9:30 AM
The Entertainment Start-Up: How to Monetize your Content and Bootstrap your Next Venture
Miles Beckett, CEO EQAL
Todd Sawicki, Chief Revenue Officer, Cheezburger Network
Tim Street, CEO, Ape Digital
Brent Weinstein, Head of Digital Media, United Talent Agency
Michelle Crames, Founder & CEO , Giiv, Inc
Ryan Barlow, Head of Distribution & Marketing, Vuguru
Ivana Ma, Partner, Awkward Family LLC, Moderator

Monday, May 3rd
10:00 AM – 11:15 AM
Track II: DHFi-1
Media & Entertainment Valuation Symposium
Hosted by: Media Valuation Partners
Speakers to be announced

1:00 PM – 2:15 PM
Track I:
DHFi-2, H2.0-1
The New Hollywood Equation – Content Owners, New Platforms, Agents & Commerce
Douglas De Luca, Co-Executive Producer, "Jimmy Kimmel Live''
Dave Martin, SVP, Media, ignited
Jerry Kowal, Senior Vice President, Digital Media, Endemol USA
Carlson Choi, Senior Director of Interactive Marketing, Activision
Lori H. Schwartz, Senior Vice President, Director of Emerging Media, Interpublic Emerging Media Lab
Oren Katzeff, Vice President and General Manager, Demand Media Entertainment
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator
For Session Description & Speaker Bios Click Here

3:45 PM – 5:00 PM
Track III –
DMny-2, HGmz-3, DHFi-3, APPs-3
Digital Money - Virtual Currencies: Experimenting and Developing a Micropayment Economy
Susan Wu, CEO and founder, ohai
Richard Borenstein, Senior Vice President, Worldwide Sales, Zong
Joe Lynam, CEO, Payment One
Mihir Shah, Chief Revenue Officer, Offerpal Media
Danny Shader, founder and CEO, Kwedit, Inc.
Karl Mehta, Co-Founder & CEO, PLAYSPAN, Inc.
Brian K. Johnson, Senior Vice President, Americas and Asia Pacific, mBlox
Tim Chang, Principal, Norwest Venture Partners, Moderator
For Session Description & Speaker Bios Click Here

6:15 PM - DHFi-4 - Evening Dinner
Digital Hollywood Finance Dinner: Private Equity, VC and Investment, Monday, May 3rd
Ross Levinsohn, Founding Partner, Fuse Capital
Richard Yen, Director, Saban Ventures
Neal Hansch, Principal, Rustic Canyon
Paul H. Lee, Senior Vice President, Peacock Equity Fund, Moderator

6:15 PM - DMny-4, HGmz-4, DHFi-5 - Evening Dinner
Virtual Currencies, Virtual Goods, Social åGaming Dinner
Renata Dionello, Chief of Staff to CEO, eBay
Matt Van Horn, Business Development, Digg, Moderator
Additional speakers to be announced

Tuesday, May 4th
9:00 AM - 10:45 AM
Track II: AdvUp-6, DMny-4, DHFi-6
Freemium – Free Vs. Pay - The Conundrum of Content Monetization – Addressing the Economics of Abundance
Satya Patel, Principal, Silicon Valley, Battery Venture
John McCarus, VP Director Brand Content, DIGITAS
Richard Gingras, Chief Executive Officer, Salon
Shawn Gold, CEO, Cocodot, former CMO, MySpace
Eduardo Hauser, Founder & CEO, DailyMe, Board of Directors, NPR (National Public Radio)
Angelique Shelton, VP, Content and Product Development, Wikia
Eric Mark, Principal, Deloitte Consulting LLP, Moderator
For Session Description & Speaker Bios Click Here

12:30 PM – 1:45 PM
Special Presentation
- DHFi-7, NuVIS-3
Demos at Digital Hollywood – Breakthroughs in Entertainment and Technology
Hosted by: Art Chang, founder and CEO, Tipping Point
Presentations by:
Daren Tsui, CEO and co-founder, MSpot
Noora Guldemond, Head Sales & Marketing, Metaio Inc.
Ryan Massie, Executive Vice President, Products and Content, Clicker.com
Vladimir Edelman, Vice President of Marketing and Business Development, EnvIO Networks
Dirk Brown, CEO of Pandoodle
For Session Description & Speaker Bios Click Here

2:15 PM - 3:30 PM
Workshop B: HGmz-8, DMny-6, DHFi-8
Virtual Economies, MMOs, Virtual Worlds & Virtual Goods
Craig Sherman, CEO, Gaia Online
Cindy Armstrong, CEO, WebWars
Kevin Dasch, VP of Finance and Business Development, IMVU
Tom George, Director of Online Marketing and E-Commerce, Turbine, Inc.
David Traub, VP Business Development, DigitalSportsMedia, Moderator

Wednesday, May 5th
10:45 AM - Noon
Track II: AdvUp-12, DHFi-9
Brands, Deals and Monetization Across Platforms - Video, Broadband, Music, Games & Mobile
Erick Opeka, Head of Digital Distribution, New Video
Mark Charkin, Global Brand Sponsorship Consultant, Endemol International Ltd.
Gary Delfiner, Senior Vice President, Digital Distribution, Screen Media Ventures, LLC
Greg Hallinan, CMO, Verve
Rebecca Weeks Watson, Vice President, Business Development, gWallet, Inc.
Brian Hirsh, SVP of Marketing, Licensing and New Media, PlayNetwork
Arlene Zeichner, Principal, Selavy Associates, Moderator

12:30 PM - 1:45 PM
Track I:
AdvUp-13, DHFi-10
Branded Media Marketing - Across Platforms - TV, Film, Broadband, Mobile, Virtual Worlds, Music and Games – Reinventing the Commerce & Media Model
Sean Horvath, EVP, Branded Entertainment, Alloy Media & Marketing
David Buckley, Strategy Consultant, Associated Press
Brad Davis, Senior Vice President and West Coast Multimedia Lead, Disney Online Ad Sales, Disney Interactive Media Group (DIMG)
Kitty Kolding, CEO, House Party
David Freeman, General Manager of MATTER, Edelman Sports & Entertainment Marketing
Avi Savar, CEO, Big Fuel
Mark Ugar, Sr. Director, Microsoft Advertising
Neil McGinness, CEO, Weekly World News, Moderator

Track IV: Music2.0-2, DHFi-11
Digital Music: Strategy and Investment
Larry Marcus, Managing Director, Walden Venture Capital
Andrew Bentley, CEO, LP33.tv
David Cremin, founder and Managing Director, DFJ Frontier
Sam Wick, SVP Monetization & Strategy, Music, MySpace
Alan Goodstadt, Partner, Redwood Capital
Jon Healey, Editorial Writer, Los Angeles Times
Jeff Bronikowski, Head, Yahoo! Music
John Loken, Director of Partner Marketing, Goldstar.com, Moderator

2:15 PM - 3:30 PM
Track II:
DHFi-12
Venture Funding, Investment & Mergers - Leadership in the Entertainment & Technology Space: Broadband, Social Networks, Mobile and Games
Kevin Spain, Principal, Emergence Capital Partners
Erez Levy, Managing Director, TriplePoint Capital.
Len Rand, Managing Director, Granite Ventures
Linda Gridley, President and CEO, Gridley & Company LLC,
Schuyler M. Moore, Partner, Stroock & Stroock & Lavan LLP
Alex Hart, Managing Director, Revolution Partners
Jon Chait, Partner, Dace Ventures
Joey Tamer, President, S.O.S. Inc., Moderator
For Session Description & Speaker Bios Click Here

Thursday, May 6th
11:05 AM - 12:20 PM
Special Day-Long Workshop - START-1, DHFi-11
Start-Up Boot Camp - A Primer for Content and Technology Companies
I. Understanding Funding and Strategy
Mark Jeffrey, CEO / CoFounder, ThisWeekIn
Kimberly King-Burns, Head of Digital Media and Clean Technology, Convergenz:
Tom Compere, CPA, Manager, Entrepreneurial Services Group, RBZ
Joey Tamer, President, S.O.S. Inc., Moderator
For Session Description & Speaker Bios Click Here

12:50 PM - 2:00 PM
Workshop - START-2, DHFi-11
Start-Up Boot Camp
I. Structuring the New Company: Targets & Threshholds - What Funders Need to See in Place - Project Development, Cash Flow - Revenue Projections
Alex Knight, CEO, EDGE Labs, LLC
Jon Goldman, Chairman & CEO, Qlipso
Greg Fischbach, Founder and Managing Partner, HamptonFarms Venture
David O. Higley, Managing Partner, Bond Lane Partners LLC, Moderator
For Session Description & Speaker Bios Click Here

2:15 PM - 3:30 PM
Workshop - START-3, DHFi-12
Start-Up Boot Camp
I. The Content Package: Web-TV-Film Development and Funding
David Adler, Adler & Franczyk, LLC
Monica Dodi, founder, The Women’s Venture Fund
Derek L. Norton, Managing Partner, Watertower Group, Moderator
For Session Description & Speaker Bios Click Here