Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Media Summit 2009 Thursday, March 19 12:30 PM - 1:45 PM Session A: The Web: The All-Media, All-Consuming Phenomenon – PC, Mobile & TV As video reaches into all sectors of the media space, content, the technology, the devices, the infrastructure, the entire way that companies and groups, large and small approach their work will and are now altering. All Video – All The Time is not in the future, it is happening now. What had been a web news group is now a video production unit. What had been a print publication with a website becomes an indie television network. What had been a blog becomes a vlog. The consumer is expecting to see all-video all the time and all companies, big and small, from an in-house corporate communications team to a giant magazine conglomerate; from a school newspapaer to a TV network are going to have to think in terms of multi-platform video 24/7 if they wish to break through the crowd and serve their customer base. All-video all the time is a challenge but it may also be the most exciting hurdle the technology industry has created yet. Dan Suratt, Executive Vice President, Digital Media and Business Development, Lifetime Networks Stephen McKenna, Vice President, Media & Entertainment, Communications, Media, and Entertainment, Hewlett-Packard Todd Krieger, Senior Vice President, Denuo Scott Kessler, Senior Director, Information Technology, Internet Software & Services and Internet Retail, Standard & Poor's Equity Research Artie Bulgrin, Senior Vice President, Research, ESPN Danny Passman, Global Head of Programming, Joost Diane Brady, Senior Editor, BusinessWeek, Moderator Todd Krieger, Senior Vice President, Denuo - Todd Krieger has been doing pioneering work at the crossroads of media and technology for over the last 10 years. From his earliest days working as a creative at Organic Online to his time as an executive in the Yahoo! Media Group Todd has continually sought new ways to both develop and monetize content regardless of the platform on which it is distributed or consumed. In a newly-created role at Denuo, Todd is responsible for overseeing the agency’s West Coast expansion. Operating out of LA, Krieger will partner with both media companies and advertising clients to capitalize on opportunities in the fast-changing digital marketplace. Prior to joining Denuo, Krieger had been executive producer at Yahoo! Media Group where he developed and launched multiple entertainment properties, as well as overseeing the creation of innovative multi-platform programs for clients such as Intel and Fox. Before Yahoo!, Todd was the senior manager of business development at Microsoft TV, where he was responsible for a variety of interactive content running on the Microsoft TV platform, and worked with partners such as ABC, CBS, Comedy Central and HBO. In addition to his work at Microsoft and Yahoo!, Krieger has written on technology and media for the New York Times, Wired, and MIT Tech Review, penned a book and developed two pilots for television. Diane Brady, Senior Editor, BusinessWeek: Brady was an associate editor and Connecticut bureau chief, a position she assumed in January, 1999. Prior to BusinessWeek, Brady was with The Asian Wall Street Journal. She has received the Deadline Club Award for Best Business Reporting, the Front Page Award from the Newswoman’s Club of New York, and a McGraw-Hill Corporate Achievement Award. Brady holds a master’s degree in journalism from Columbia University and a graduate degree in communications from the University of Nairobi. She graduated from the University of Toronto. Dan Suratt was named Executive Vice President, Digital Media and Business Development in June 2006. He is based in New York and reports to Andrea Wong, President and CEO, Lifetime Networks. In his role, Suratt, who has won six Emmy Awards, is responsible for the strategic, operational, editorial functions and business development efforts for Lifetime Digital (including myLifetime.com) as well as the interactive elements of Lifetime Television, Lifetime Movie Network and Lifetime Real Women. Under Suratt’s leadership, Lifetime has dramatically increased its digital business through the re-launch and re-branding of myLifetime.com, which averages more than two million unique visitors and 30 million page views per month, as the ultimate digital destination for women’s entertainment and escape. Through partnerships with Glam Media, RealArcade, RevolutionHealth.com, About.com, and Hearst Digital, myLifetime.com reaches women with compelling games and fun activities, relevant community functionality, relatable content on topics integral to their lives -- from relationships, health, beauty and style, and home and crafts to entertainment -- along with original broadband programming and full episodes, features and more that enable them to engage deeper with Lifetime’s on-air programming. Before joining Lifetime, Suratt was Vice President, Business and New Media Development at NBC Olympics, a position he held since December 2004. In this role, Suratt was responsible for all of NBC Olympics business and new media development opportunities and operations, including developing partnerships and new media initiatives across mediums from ESPN.com, Google, About.com, to DirecTV, Echostar and TV Guide Channel. He also created both sponsored and non-sponsored programming and branding concepts for on-air execution for the Olympic sales team. Suratt joined NBC in 1995, where his positions included Director of Business Development as well as serving as Producer on the 2000 Summer Games in Sydney, Australia and 2002 Winter Olympic Games in Salt Lake City. During his tenure with NBC, Suratt worked three Summer Olympics and two Winter Games. During the 2002 Winter Games, Suratt managed and booked the Olympic Medals Plaza musical acts, which resulted in such marquee performances from the Dave Matthews Band, Foo Fighters, Sheryl Crow, and ‘N Sync, and was dubbed, “the hottest ticket” around by USA Today and Access Hollywood. Suratt graduated from Middlebury College in Vermont with a Bachelor of Arts and he received his Master of Business Administration from New York University’s Stern School of Business. He currently lives in Brooklyn, New York with his wife and two sons. Danny Passman, Global Head of Programming, Joost: Danny Passman joined Joost as Global Head of Programming in 2008. He is responsible for creating programming strategies that drive overall viewership and promotional strategies that highlight specific videos and areas of content. He is also tasked with shaping the content strategy for Joost. Before he joined Joost, Danny worked at Dailymotion where he was responsible for driving U.S. traffic through content acquisition and curation. Previously, Danny worked in series development at fuse and VH1. Danny has a bachelor's degree from Boston University and currently lives in New York City. Scott Kessler is an equity analyst and group head at Standard & Poor’s Equity Research. He covers the Internet Software & Services and Internet Retail sub-industries, having joined the company in July 1998. With more than eight years experience following technology stocks, including nearly seven years analyzing the Internet industry, Scott’s coverage includes CNET Networks, EarthLink, eBay, Google, IAC/InterActiveCorp, RealNetworks, VeriSign, and Yahoo. He also authors the bi-annual industry survey entitled, "Computers: Consumer Services & the Internet." Scott was recognized by The Wall Street Journal in its Best on the Street 2003 Analysts Survey as the top analyst covering General Industrial Services for his work on data-processing technology stocks. He is regularly relied upon as an expert by media including Bloomberg, CNBC, CNN, The Financial Times, Investor’s Business Daily, The New York Times, and The Wall Street Journal, as well as numerous local U.S. periodicals and international outlets. Scott was a panelist at the 2004, 2005 and 2006 New York Media Summits. Prior to becoming an equity analyst, Scott worked as a legislative fellow to the Vice Chairman of House Telecommunications & Finance subcommittee, handling issues related to technology and telecommunications. Thereafter, he worked for a private law firm in Washington, D.C. as a telecommunications attorney, representing clients including SBC Communications, Time Warner and The Walt Disney Company. Scott graduated from Brandeis University in 1992 and received a law degree from Washington University in St. Louis in 1995. Stephen McKenna, Vice President, Media & Entertainment Communications, Media, and Entertainment,Hewlett-Packard: Stephen McKenna brings 25-years experience in strategic planning, market analysis, operations management, and mergers and acquisitions to his position of Vice-President, Media & Entertainment in HP’s Communications, Media, and Entertainment business. Prior to joining HP, Mr. McKenna was Executive Vice President, Sales and Marketing, for Ascent Media where he was responsible for strategic marketing and product development across the company, collaborating closely with the three major operating groups, Creative Services, Media Management Services and Network Services, as well as the newly formed Digital Services Group to develop targeted, branded, customized applications for the company’s clients. Previously he held executive positions at BBC Technologies in London, a subsidiary formed to capture opportunities from alternative, non-traditional revenue sources. Prior to BBC Technologies, Mr. McKenna worked at Sun Microsystems where he established the company’s Digital Media Universe conference. Mr. McKenna has also held positions at Digital Equipment Corporation, and 3M Corporation. Artie Bulgrin, Senior Vice President, Research, ESPN: Artie joined ESPN as Vice President, Research and Sales Development in February 1996 and was promoted to Senior Vice President in June of 2001. Artie supervises a staff that provides multi-media and consumer research services to all divisions of the company on an international basis. In addition, Artie supervises ESPN’s interest in the ESPN SportsPoll - a service of TNS Sport and the leading provider of consumer intelligence about the sports fan; and the Total TV Audience Monitor (T-TAM) – a service developed by ESPN to measure out-of-home viewing wherever it occurs. The goal of Artie’s department is to provide insight that helps to grow the ESPN brand, increase audiences, and develop new sales opportunities. Preceding ESPN, Artie was Director, Research and Sales Data Services at ABC National Television Sales, Inc. since 1989. He started his career as a field director with a small marketing research supplier and then joined Nielsen Media Research where he worked from 1981 to 1989, rising to the post of Vice President, Service Development. Artie is active in many industry organizations and is a frequent public speaker. He is a past president of the Radio and Television Research Council and former chairman of the Media Ratings Council. Artie currently serves as board chairman for the Advertising Research Foundation.