Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, May 4-7, 2009 Monday, May 4th 1:00 PM - 2:15 PM Track I - Money, Media, Entertainment & Technology The New Hollywood Equation – Content Owners, New Platforms, Agents & Commerce As the entertainment industry enters its next, albeit yet to be determined, phase of production and distribution – where digital technologies take a stronger and more significant role – the basic relationship among power players is likely to take new and unique forms. For the sake of discussion, we might call this the New Hollywood Equation, where content owners, talent, talent agents and the new distribution channels all stake out new territory and attempt to find new formula for dealing with the next generation of Hollywood. In this session, we bring together some of the best informed creative executives in the field. Charlie Koones, Principal, Rockmore Media Howard T. Owens, Managing Director, Reveille David Martin, Vice President, Digital Media Advertising, Ignited Dave Hutchinson, SVP, Digital Media, Program Partners Carlson Choi, Director of Interactive Marketing, Activision David Goodrich, SVP, Digital Communications, Universal McCann Jonathan Miller, co-founder, Velocity Investment Group Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Charles Koones, Principal, Rockmore Media: Charlie Koones is the founder and CEO of Rockmore Media, LLC, a Los Angeles based firm developing and investing in businesses in the entertainment and media industry. Prior to forming Rockmore in 2008, Mr. Koones spent 8 years as the President and Publisher of Variety, the worldwide leader in entertainment business information. During his tenure at Variety, Mr. Koones was responsible for the global business operations of The Variety Group, including Variety, Daily Variety, Daily Variety Gotham, Variety.com, Digital Variety and Variety Japan. While at Variety parent company Reed Elsevier, Mr. Koones also served as President of the Entertainment Division, overseeing three operating units focused on entertainment business information. These properties, including Marketcast, Broadcasting & Cable, Multichannel News, TWICE, Video Business, 411 Publishing and Tradeshow Week focused on home entertainment, data and marketing research, and together with Variety constituted the worlds largest integrated entertainment business information network. Koones spent 17 years at Variety, during which time the franchise experienced tremendous growth in print, online, special issues, research and new media developments. Under Mr. Koones’ leadership, Variety products became the market leaders in advertising pages, online page views, market share and global influence. Koones was a primary architect of Variety’s digital growth. Variety.com experienced significant annual gains in all key metrics, with a 70% CAGR in both advertising and page views from 2003-2007. Mr. Koones was the acquiring executive for the marketing research firm Marketcast in 2000. Since acquisition, Marketcast has grown into the leading marketing researcher servicing the entertainment industry and is the most successful acquisition in RBI-US history. In 2006, Mr. Koones executive produced the HBO documentary “Boffo: Tinseltown’s Bombs and Blockbusters”. The film was an official selection in the 2006 Cannes Film Festival and opened the AFI’s Silverdocs Festival. Mr. Koones serves on the board of American Media, Inc. and is a past board member of Content Next Media. He is actively involved in a number of media industry organizations and social causes. He serves on the boards of the New Visions Foundation, the US-Ireland Alliance, the advisory board of Inner-City Arts and the Presidents Council of the University of Richmond. In addition, he is a member of the Young Presidents Organization (YPO) and the AFI Third Decade Council. Mr. Koones is a graduate of the University of Richmond. He currently resides in Los Angeles with his wife, Linda and their two sons. Howard T. Owens, Managing Director, Reveille: is responsible for creating and developing a wide range of innovative programming and content for television and across various online platforms. Mr. Owens is one of four Reveille executives who share management responsibilities for the company. He has been with Reveille from its inception in 2002. Since joining Reveille, Mr. Owens has served as co-creator and executive producer of Nashville Star, which aired for five seasons on USA Network and will debut on NBC in the summer of 2008. He is also an executive producer of American Gladiators, the hit show from NBC that premiered in January 2008, and a co-executive producer of NBC’s The Biggest Loser. In addition, Mr. Owens is the executive producer of My Dad Is Better Than Your Dad (NBC), Legally Blonde The Musical: The Search for Elle Woods (MTV), The N’s Student Body (The N) and Eyes on Target (The History Channel). Mr. Owens is also the co-creator and co-executive producer of NBC’s The Restaurant, Bravo’s Blow-Out and MTV’s Date My Mom and Parental Control. He executive produced the first two seasons of F/X’s 30 Days as well as ESPN’s Bound For Glory, an eight-episode docu-series that Reveille produced in partnership with Full Circle Entertainment and was fully financed by Dodge, State Farm and Reebok. One of Mr. Owens’ most significant accomplishments was architecting Reveille’s landmark deal with Microsoft, whereby Reveille creates and produces online content for MSN. Prior to Reveille, Mr. Owens was an agent in the corporate consulting and television packaging divisions at the William Morris Agency, representing television producers as well as top brands including Maxim Magazines, InStyle Magazine, eBay and Miramax Films. Before working at William Morris, he co-founded and served as a managing partner for Outdoor Concepts, a privately held outdoor media company that was purchased by Titan Media/New York. Prior to launching his media career, Mr. Owens was an attorney in private practice in Bridgeport, Connecticut, where he also served as a staff clerk for the Office of the State’s Attorney. As part of the 30 Days production team, Mr. Owens has received two 2007 Insight Awards of Excellence from the National Association of Film and Digital Media Artists for his work on the “Atheist/Christian” episode and for outsourcing other episodes. In addition, Mr. Owens received a GLAAD Award for the episode “Straight/Gay” and has been honored by the Muslim Public Affairs Council with its 2005 Voice of Courage and Conscience Media Award for the episode “Muslims and America.” He was also nominated for a prestigious PGA award for his work on 30 Days. Howard T. Owens lives in Los Angeles, California. Dave Hutchinson, SVP, Digital Media, Program Partners: A 20 year veteran of TV and interactive entertainment, Dave is responsible for program distribution and corporate operations for Program Partners, Inc., a developer-distributor of high quality television entertainment, based in Venice, CA. His role within the organization also includes expanding the reach and revenue potential of the company’s programs and brands through the various channels of the new media. Previously, Dave was vice president of broadband operations for the digital music and e-commerce company ARTISTdirect, where he also served as executive in charge of production for the firm’s popular “Fan Conference” series, sponsored by AT&T. In the early '90s, Dave co-founded CityInteractive, the profitable new media division of CHUM Television (parent company of Citytv and MuchMusic in Toronto Canada), where he produced live interactive television programs sponsored by Apple Computer, Intel, Motorola and Microsoft. Dave is a published writer and certified project management professional (PMP). He is also chair of the Marketing & Sales Specific Interest Group within PMI (The Project Management Institute). In addition, Dave serves on the advisory board for ad:tech, a leading digital marketing conference, as well as the Pacific Film Foundation, a non-profit organization dedicated to promoting the awareness of global issues through the power of media. He currently lives with his wife and two children in Santa Monica, CA. Jonathan Miller, co-founder, Velocity Investment Group: Jon is a founding partner of Velocity Interactive Group, an investment firm focusing on digital media and the consumer internet. Velocity is stage agnostic and has offices in New York, Los Angeles, Palo Alto and Mumbai, India. Prior to Velocity Mr. Miller was Chairman and CEO of AOL Inc and LLC. He began at AOL in late 2002 when the Company was given up as lost by the stock market and most pundits. The Company was under goverment investigation, the receipient of multiple shareholder actions, and in the midst of taking a $54bn writedown. The online world had moved on and AOL's core business, dialup internet access, was a clear casuality in an emerging broadband world. Both short term fixes to keep the Company alive and implementation of a wholly new strategy were required. AOL is now in the midst of a revival, with a transformed business model and a newly earned place in the digital world. In his last quarter, AOL's profits were up 21% year to year and its advertising growth, the heart of the new model, was up 49% year to year. AOL is now the third largest internet advertising business in the world, and the second fastest growing behind Google. Additionally, over $3bn in run rate costs have been taken out during this period and thus, profitability has been maintained throughout the complete transformation of the business fundamentals. While increasing the overall value of the Company, Miller also generated over $9bn in free cash in this period from operations and through rationalization of assets. Milestones included Live8, which heralded the arrival of the internet as a true global entertainment medium (and, importantly, supported the efforts for debt and AIDS relief for Africa), achieving top one to three positions in 11 of the 13 measured internet content categories, purchasing the leading advertising network, Adv.com in 2004 and growing AOL's base of users to over 250mm worldwide from less than 1/2 that number in 2002. From a zero valuation on a sum of the parts basis in Time Warner in 2002, AOL was valued at $20 billion in a 2006 transaction in which Google bought 5% of the Co for $1 billion. Miller also oversaw restoring relationships with the telecom and cable industries including distribution deals w ATT, Verizon, Qwest and most of the cable industry including Time Warner Cable. Previously, Mr. Miller was CEO and President of USA Information and Services, now IACI and Expedia (the Company split in two in 2005). Through both acquisitions and migrating business models to become digitally focussed, USA/IACI built industry leading positions in such areas as online travel, event ticketing, and electronic retailing. Market cap of the combined companies exceeded $25bn. In this period, Miller acted as a Corporate Officer and served on four public boards of related entities. Mr. Miller joined the Company in 1997 as CEO and President of USA Broadcasting. Combining the SF stations with Silver King Broadcasting, the group was had the fifth largest footprint in the US. The station group was sold in 1999 for a gain of over $1.1bn Prior to USA/IACI, Miller was Managing Director of Nickelodeon International, a unit of Viacom's MTV Networks from 1993-1997. Starting and managing operations outside the US from a London-based headquarters, activities included cable channel development and management, creative affairs and brand management, program sales/distribution, ad sales and merchandising. During this period, Jon also acted as CEO of several Nickelodeon and Paramount Pictures channels that were joint ventures with such partners as BSkyB in the UK and Foxtel in Australia. Under MIller's guidance, program distribution was extended to over 100 territories including sales to the BBC, ITV, Channel 4, ARD (Germany), ABC (Australia), and RAI (Italy). From 1987-1993, Miller was Vice-President, Programming and Co-General Manager of NBA Entertainment, where he was responsible for brand management and programming for the basketball league as it emerged as the 'sport of the 90's'. In this capacity, Miller worked with NBA sponsors in fashioning and executing their sports marketing programs across electronic media, print and retail. Previous positions included stints at WGBH in Boston, MA (PBS) in educational programming and in various advertising and video production roles in Boston. Miller is a 1980 graduate of Harvard College, with Honors in Psychology. Mr Miller is on the Board of the American Film Institute, Idearc Media (spun out of Verizon Communications), a trustee of Emerson College, and of WNYC Public Radio in NY. He is also an ‘angel’ investor in internet startups in the areas of digital content, search and online advertising in partnership with venture capital firms such as Sequoia, Accel Partners, Spark Capital, Lightspeed, and Benchmark. Mark J. Kapczynski, Chief Operating Officer, Kontrol Media: Mark Kapczynski has a successful track record as a serial entrepreneur, chief executive and media industry expert. His current venture, Kontrol Media Corp., is an idea incubator for startups and senior professionals in the media and technology markets including Web 2.0, mobile, and television. Prior to that, he was founder and CEO of MESoft, a media and entertainment software company, for which Kapczynski raised two rounds of seed and venture capital funding exceeding $8MM. Under his leadership, the company also grew its distribution to a global level and partnered with leading IT companies, such as IBM, Sun and AMD, and media companies that include Avid, Ascent Media and Sony. Additionally, he received a patent for a digital media workflow process. From 1995 to 2002, Kapczynski worked at Microsoft Corporation as their Director of Worldwide Media & Entertainment Solutions Group. During that time, he worked with numerous digital media and internet start-ups such as Homestore (now Move.com), Movielink, and MeTV. Mark Kapczynski got his first taste at being an entrepreneur in 1993 when he founded Digital Genesis-a pioneer in the internet/e-commerce space-which was sold to publicly-traded Netgateway, Inc. (NGWY, now IIG) three years later. Mr. Kapczynski graduated from UCLA film school and continues to be active in multiple industry associations that span media, mobile telecom, technology, and Internet Web 2.0. In his free time, Mr. Kapczynski enjoys car racing and playing the drums.