Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, October 27-30, 2008 Wednesday, October 29th 9:00 AM - 10:15 AM Track I: The Entertainment, Media & Technology Legal Issues The Digital Consumer: Digital Choice and Access to Digital Content - Balancing Consumer Rights with Technology, Regulation and Legal Principles Digital technology enables consumers to enjoy and interact with creative content across a wide array of platforms. Success in the digital age hinges on the ability to meet the demands of the digital consumer and embrace novel business models that capitalize on new products, markets, and distribution methods made possible by digital technology. As Congress and the courts struggle to keep pace with rapidly advancing technology, the law has evolved to create a precarious balance between protecting the rights of copyright owners and meeting the demands of the digital consumer. Are changes to the law able to help harmonize these interests? How could the power of new technologies be harnessed in a way that fairly rewards copyright owners yet delights consumers? Is the law able serve to foster the creativity of Web 2.0 consumers and broaden the appeal of user-generated content? Is it possible to shape the law and regulation to drive technological advancement instead of stifling innovation? Russ Rieger, Vice President of Strategic Initiatives, SpiralFrog Mark McKinnon, co-chairman, Arts & Labs Marie Alexander, president and chief executive officer, Quova Laurin Mills, Managing Partner, Nixon Peabody LLP Patrick Ross, Executive Director, Copyright Alliance Iain Scholnick, CEO and President, ImageSpan James M. Burger, Attorney at Law, Dow Lohnes, Moderator Mark McKinnon, co-chairman, Arts & Labs: Mark McKinnon has helped meet complex strategic challenges for candidates, causes, businesses and individuals, including President George W. Bush, Senator John McCain, Governor Ann Richards, the infamous Congressman Charlie Wilson, Lance Armstrong and Bono. According to Broadcasting and Cable magazine, McKinnon is one of "a handful of players behind every big decision, consensus or roadblock in Washington. putting a unique, sometimes hidden stamp on the outcome of today's debates." McKinnon currently serves on the board of the Lance Armstrong Foundation, and lectures at the JFK School of Government at Harvard and the LBJ School of Public Affairs at the University of Texas. McKinnon attended UT Austin and served as editor of The Daily Texan. He also spent several years in Nashville working as a songwriter with Kris Kristofferson. and was wildly unsuccessful Russ Rieger, Vice President of Strategic Initiatives for SpiralFrog. Rieger brings 25 years of expertise in entertainment marketing and artist management. Rieger comes to SpiralFrog from Pipeline, the entertainment marketing firm he founded to help major brands take advantage of new media platforms. Rieger oversaw a range of services, including e-commerce, promotion, event marketing, licensing, merchandising and artist relations, for FORTUNE 100 companies such as American Media Inc., American Mortgage Group, CORBIS, DDB Worldwide and GAP. Prior to founding Pipeline, Rieger was General Manager of Maverick Recording Company, where he led the expansion of the company into a freestanding record label. While at Maverick, he designed and oversaw campaigns for such artists as Prodigy, Alanis Morissette, Michelle Branch, the Deftones as well as “The Wedding Singer,” “Austin Powers” and “Matrix” soundtracks. He later became Executive Vice President of Artists and Repertoire. During his tenure he Executive Produced and oversaw the multi-platinum, platinum and gold records for “The Matrix” soundtrack, Michelle Branch, Tantric, “Rugrats” soundtrack and Lillix. Rieger was nominated for a Grammy for his work on “The Matrix” soundtrack. Marie Alexander is the visionary, president and chief executive officer for Quova. She has been quoted in such publications as the New York Times, Wall Street Journal, USA TODAY, The Register, CSO, Bank Director, DM News and STORES on the business value of geolocation solutions. She has spoken at venues such as eTail, ETRE (European Technology Roundtable Exhibition) and the USA TODAY CEO Technology Forum, and her essays on geolocation have appeared in iGaming Business News, Bank Technology News, Retail Merchandiser, Online Banking Report, Card News and Electronic Commerce News. Alexander testified in June 2005 at a roundtable on the Family and Medical Leave Act (FMLA) called by the Senate Health, Education, Labor and Pensions Committee. A proponent of the FMLA, Ms. Alexander was invited to participate in the roundtable to share her experiences as a business leader. The roundtable was called at a time when the Department of Labor has announced plans to issue revised regulations on the FMLA. Most recently she has participated in working the Financial Services Committee to help pass H.R. 2046, the Internet Gambling Regulation and Enforcement Act of 2007. Alexander serves on the Board of Directors of CustomerSat. Her distinguished technology industry career includes successful executive stints at Telocity, Vantive and Harbinger, and she holds a master's degree in Business Information Systems from Georgia State University. Laurin Mills is the Managing Partner of Nixon Peabody LLP’s Washington Office and a partner in the firm’s Intellectual Property Department. Mr. Mills focuses his practice on intellectual property and media-related counseling, litigation, and white-collar criminal defense. Mr. Mills has substantial experience in patent, copyright, trademark and trade secret-related litigation in federal courts across the nation. Mr. Mills’s recent copyright experience includes representing an international cruise ship line in a case involving the performance of Broadway shows at sea, a major microcomputer manufacturer in a case involving the alleged infringement of product advisor software, a defense contractor in case concerning infringement of the software that forms the hub of the Army’s tactical internet, and a foreign cable company in a case brought by the motion picture industry alleging piracy of premium cable-TV channels. Mr. Mills is also the founder and editor of the firm’s NP 2.0 website. His recent patent case experience includes cases involving a vaccine for cervical cancer, bariatric hospital beds, hand-assisted laparoscopic surgery devices, close-quarter “battlehouses” used for live-fire combat training, in-line roller-hockey skates, and disease detection assays. Mr. Mills also has extensive experience advising and representing national media organizations. In particular, he has represented newspapers, television stations and “new media” outlets on the full range of newsroom issues, defamation claims, newsgathering torts, and privacy-related issues and claims. He is the co-editor of the District of Columbia section of the Media Law Resource Center’s Annual 50-State Survey of Libel Law. In addition to his technology and media practices, Mr. Mills has had significant experience and success in the area of white collar criminal defense and governmental investigations. His cases include representing a Maryland attorney accused of 32 felony counts of immigration fraud (the attorney was acquitted at trial of all 32 counts); representing a Washington, DC, think-tank in an investigation by the New York Attorney General’s office of the organization’s past relationship with Hillary Clinton (the client was completely exonerated after a year-long investigation); and representing a local businessman wrongfully indicted for eight counts of heroin smuggling and money laundering (the government ultimately dropped all of the charges in the indictment, the client pled guilty to one count of operating an improperly-licensed money transmitting business and he was sentenced to time served; the case was featured prominently in a recent issue of Forbes magazine). Iain Scholnick, CEO and President, ImageSpan: A veteran of the Internet and wireless industries, Iain Scholnick brings more than 18 years of technical and operations experience to drive ImageSpan towards its mission of leading the market in licensing and billing automation for media. Under Iain’s leadership, ImageSpan has filed three patents, secured significant funding in financing led by Bertelsmann Digital Media Investments and Alan Patricof and his venture fund, Greycroft Partners, and forged strategic partnerships with Adobe, Omnicom, and Bertelsmann. His experience in entrepreneurial settings and vertical markets include his role at ERUCES, a data security company, where as VP, Business Solutions, he focused on deploying a high volume of data encryption and key management platform into the wireless, healthcare, finance, government and media industries. Previously, as CTO of Livemind, a wireless commerce and technology services company, Iain secured tier 1 venture capital through institutional investors. The architect of Livemind’s product platform, Iain scaled the company infrastructure and engineering operations to 75 employees. Previous to Livemind, Iain was a member of the ClickAction Company (NASDAQ: CLAC) executive team, building an Enterprise Marketing Automation platform. James M. Burger, Attorney at Law, Dow Lohnes: James Burger is a member of the law firm of Dow Lohnes specializing in representationof technology companies on intellectual property, communications and government policy matters. Mr. Burger joined the firm's Media, Information and Technologies group in January, 1997. Prior to that, Mr. Burger was a Senior Director in Apple Computer's Law Department. During the nine years he was at Apple, Mr. Burger had a variety of assignments, including representing Apple's Advanced Technology Group, USA Field Sales organizations, and World-Wide Operations and Manufacturing, as well as General Counsel for Europe and Latin America and responsible for world wide government affairs. In addition, from 1991 until 1996, he was Chair of the Information Technology Industry Council's Proprietary Rights Committee. Mr. Burger has worked extensively on legal and policy issues arising from the confluence of digital technology, intellectual property protection and government regulation, particularly as affecting the Internet. Mr. Burger has participated in resolving such complex issues as DVD copy protection and digital download of music - representing the Computer Industry Group in negotiations developing the DVD Content Scrambling System copy protection rules as well as the Secure Digital Music Initiative. In addition, he has been engaged in such matters as the efforts to amend copyright law from leading the negotiations to exclude the computer industry from the Audio Home Recording Act, to avoid passage of the Digital Video Recording Act and to accommodate the protection of intellectual property on the Internet as well as the efforts to change the encryption export rules to protect digital communications. A native of New York City, he received his Bachelors (with Honors), Masters and Law (cum laude) degrees from New York University School of Law, where he served as an editor of the NYU Law Journal. For seven years, he was an adjunct professor at University of Virginia Law School, where he taught Advanced Administrative law.