3:00 PM - 4:00 PM
Session A - DH7:
Internet & Satellite Radio - Home, Office or Mobile - Redefining through Personalization
Everything that is great about the personalization technology and entertainment merges in the application, Internet and Satellite Radio. While it sounds exactly like regular radio, it’s content is like radio and even it’s interface functions like a radio dial, the reality is, it’s a huge leap forward in radio. Internet radio and a new technology called Satellite radio permits total personalization in an unlimited content entertainment environment. There’s no downside to it. As user access technology improves and as Satellite radio launches, these services will simply permit the realization of a complete radio experience with greater interactive involvement and ease. Ultimately, this is a winning strategy for both the record industry and the technology industry - the creation of a massively satisfied user base.
Zack Zalon, General Manager, Radio Free Virgin
Eric Rhoads, CEO, RadioCentral
Sun Microsystems, speaker to be announced
Brian Fielding, EVP Programming & Business Affairs, Audible
Brian S. Gratch, Principal, Gratch Associates
Steve Goldberg, President & CEO, Hiwire
Lisa Crane, Managing Director, StratfordGroup, Moderator
Lisa Crane, Managing Director, Global Media and Entertainment Practice, StratfordGroup. Ms. Crane h
as a reputation for strategic thinking, branding, and new economy leadership. From charting the course for a groundbreaking online entertainment venture to guiding one of the major television networks through uncharted Internet territory, her success stems from an ability to build and direct profit-oriented management teams. Prior to joining StratfordGroup: Lisa Crane was the Managing Partner of Media Venture Advisors, an e-consulting firm providing strategic consulting services to leading Internet and entertainment companies. Ms. Crane is the former president and CEO of Soundbreak.com, the interactive online music company. She was Vice President of NBC Interactive and General Manager of NBC.com, the network's flagship entertainment website. Prior to NBC, Ms. Crane served as Vice President of Universal Studios. Education & Affiliations: Lisa Crane holds an MBA from Pepperdine University and a bachelor's degree from UCLA. Crane has held seats on the boards of two public companies, and currently sits on the board of advisors of the Digital Media Marketing Organization, Proximity File, Spiderdance, On2.com, The Dial.com and Pulse Entertainment. Ms. Crane is active in the Motion Picture and Television Fund. She is also one of the most popular speakers on the internet conference circuit, having spoken at Internet World, Streaming Media West, emediatainment world, adtech, Ebiz, Digital Hollywood, NAB, the Morgan Stanley/Industry Standard Internet Summit, DDMI, CMJ/Change Music, BandWidth, Digital Coast 1999/2000, Herring on Hollywood, Variety's Internet Summit, Jupiter's PlugIn, Radio & Records, VIC's Industry Breakfast, and many others. Lisa has also taught several classes at major universities on e-business and entertainment, including USC and UCLA.Eric Rhoads, CEO, RadioCentral: More than 30 years ago, Eric Rhoads started his radio career at the age of 14 working as a Dee Jay in Indiana and Michigan. His "big" break came when he helped launch Y-100, now a legendary station in Miami, Florida. Rhoads was then the youngest major market radio talent in America. As a Music Director Rhoads developed many innovative research techniques, which are today considered radio industry standards. As a program director Rhoads skyrocketed the ratings of stations, which catapulted Rhoads career as a programming consultant. Rhoads developed and programmed 25 winning stations in two years’ time. Rhoads owned his first radio three stations at age twenty-five, in Salt Lake City, and New Orleans. Rhoads sold the properties in 1986. He then founded Streamline Communications Corporation, which manufactured The Giant Boom Box, remote radio studios for stations around the Globe. In 1989 Rhoads founded Streamline Media which publishes Radio Ink, a leading radio industry trade publication. Streamline publishes several book titles, audio and video tapes annually. In 1997 Rhoads published his first book Blast From The Past: A 75 Year Photo History of Radio. Rhoads is also published in the Columbia University Media Studies Journal. Reacting to the start of the Internet Radio Industry, in 1999 Rhoads founded e-Radio magazine, the first publication dedicated to radio and the Internet. The scope of the publication was refocused in May 2000 and the publication was called STREAMING Magazine (www.streamingmagazine.net) . It is the only publication serving the rapidly growing streaming industry. In 1999 Rhoads founded the Radio Ink Internet Conference, which took place in Silicon Valley to a sell out crowd of over 600. The conference is now held twice yearly and is always a sell-out. (www.radioinkconference.com). In November of 1999 Rhoads founded RadioCentral, an Internet radio network of custom radio stations for the web’s leading destination sites. The company was funded in January 2000. Eric Rhoads is considered one of the worlds leading experts on radio broadcasting, and now Internet radio. He frequently speaks at radio and advertising industry events. Last year Rhoads was the featured subject of an episode of the NBC sitcom NewsRadio. Rhoads is on the board of directors of The Bayless Scholarship Foundation, The Radio Hall of Fame, The Broadcast Education Association, the WAY-FM Radio Network, and the National Association of College Broadcasters.
Brian S. Gratch, a Principal at Gratch Associates, focuses on wireless product and services strategy -- especially the emerging markets of Telematics and, more broadly, Location Based Services. He consults to wireless hardware manufacturers, wireless carriers, content providers, application developers, consumer electronics companies, media companies and automotive companies. Prior to his current role, Gratch was Director of Marketing for Motorola’s Telematics Communications Group (TCG). Telematics is the technology that combines wireless voice and data to provide location-specific security, information, productivity, and in-vehicle entertainment services to mobile devices including cars. While at Motorola, he was responsible for marketing telematics technologies to automobile manufacturers, aftermarket channels, and consumer markets worldwide. Gratch led the global marketing programs for TCG, including market research, public policy initiatives, advertising, public relations, branding and product planning. Among its marketing initiatives, Gratch conducted market research programs to determine the telematics needs of drivers, contributing significantly to the telematics systems and services installed in cars today. Gratch was also responsible for distribution channel management and overall branding of Motorola’s telematics products. Gratch has been quoted in numerous publications including Wired, Wireless Week, and Billboard, among others. He has also been interviewed by top-tier media outlets such as Time, Bloomberg News, USA Today, Business Week, Automotive News and The Wall Street Journal. Most recently Gratch has been featured on CNN, CNBC, NBC and ABC as an industry expert offering extensive background information on the emerging market of location services and next generation wireless hardware. He has testified before the National Highway Traffic and Safety Administration (NHTSA) as an expert witness in the area of driver distraction. Gratch has also been a guest lecturer at Northwestern University’s Kellogg Graduate School of Management and speaks regularly at conferences and trade shows both here and abroad. Gratch earned a Master of Management degree from the Kellogg Graduate School of Management, Northwestern University, Evanston, Illinois, and a Bachelor of Arts degree from Grinnell College, Grinnell, Iowa.
Steve Goldberg, President and CEO, Hiwire: Steve has nearly twenty years of experience at the intersections of media, advertising and technology. Most recently Steve was senior vice president of publicly held Go2Net, one of the few profitable pure-Internet companies. Prior to Go2Net Steve joined Microsoft, where he was instrumental in helping the software giant enter the advertising sales and service arena. While at Microsoft, he co-founded the Internet Advertising Bureau and served as an original member of the IAB's Board of Directors. His career began in the media planning and buying departments of Young & Rubicam and Ketchum Advertising, after which he was Director of New Business for the Advertising Sales Division of ABC Television Network. He holds a B.A. from Columbia University and Masters degree from the ADL Institute in Cambridge, Massachusetts.