Tuesday, September 30 2:15 PM - 3:30 PM Session D: Session Sponsored & Hosted by Avid Technologies Sony Pictures Digital Networks’ SoapCity® and Avid Active™ ContentManager Team Up to Deliver Daytime Drama on the Web For millions of daytime drama fans, keeping up with their favorite soaps can be a challenge. The Internet, though, has quickly changed the viewing landscape. Now, SoapCity®, The Soap Opera Capital of the World® (located at www.soapcity.com and AOL Keyword: "SoapCity"), is offering SoapCity Download™, the Sony Pictures Digital Networks service that delivers full-length, commercially uninterrupted soap opera episodes to broadband computer users. Active™ ContentManager from Avid Technology provides the underlying content and metadata management and distribution technology behind this phenomenal consumer web site success story. Find out how and more at this must-see session. Chris Albano, Director Content Technologies, Avid Technology Nandan Kalle, Director of Operations, SoapCity, Sony Pictures Digital Networks Chris Albano, Director, Content Technologies, IKnowledge, Inc., Avid: As Director, Content Technologies for Avid - the world leader in digital nonlinear media creation, management, and distribution solutions - Chris is responsible for sales and business development of Avid’s Active™ ContentManager product line, focusing on applications and solutions for rich media asset management and distribution. Chris Albano is a 20-year veteran of the media and technology industries. Chris began his career in 1980 as co-founder of the world’s first music software company, Passport Designs. Chris joined Hal Leonard Publishing, one of the world’s largest music publishers as VP New Media in 1988. In 1996, Chris headed up an Internet spin-off of Hal Leonard called Music Interactive, a pioneering B2B music portal that cataloged and dynamically streamed songs from leading music publishers for the licensing and advertising communities. Chris later joined Cakewalk, the world’s leading desktop audio production software company as EVP, Worldwide Sales and Business Development and subsequently co-founded SoundsBig.com, a Cakewalk spin-off that became a leading Internet broadcast ISP. Chris joined iKnowledge, Inc. in November, 2000 as EVP Sales and Business Development and helped position the company as a leading enterprise content management solutions provider with significant wins in the media vertical including Universal and Sony. Chris was influential in the subsequent acquisition of iKnowledge by Avid Technology in October of 2002. Nandan Kalle, Director of Operations, SoapCity, Sony Pictures Digital Networks: As Director of Operations for SoapCity (www.soapcity.com), Nandan Kalle manages new business and product development for SoapCity Download— Sony Pictures Digital Networks’ first subscription-based digital distribution service, offering full-length episodes of "The Young and the Restless," "Days of our Lives," and "As the World Turns." Kalle’s work with SoapCity includes defining the feature set of the consumer offering, cultivating the financial and content licensing models, and designing the production process that enables day-and-date content availability to SoapCity users.