Tuesday, September 30 3:45 PM - 5:00 PM Session B: DVD - Producing the Enhanced and Definitive Edition - Where Content, Creativity and Technology Triumph It’s exciting and rare when a new creative form appears on the consumer’s entertainment horizon. Sometimes, like the Web and the Internet, it immediately stamps and shouts upon arrival. DVD has arrived more quietly, but is now about to break open an entirely new world of entertainment, information and appreciation. If as it appears, the consumer is not only going to embrace the current film, TV and music blockbusters, there is a back catalogue of films, television, music and other entertainment forms to be mined, to be explored, to be creatively researched and produced, so as to virtually create an entirely new entertainment production and distribution marketplace. DVD is the next big thing. Mark Rowen, DVD Producer, Dreamworks (Shrek & Minority Report) Paul Hemstreet, Vice President, DVD Special Features for Warner Home Video Laurent Bouzereau, DVD Producer, (Author, The De Palma Cut, The Making of Star Wars: Episode I) Michael Stradford, VP DVD Programming & Content, Columbia TriStar Home Entertainment Michael Mulvihill, Vice President of Content Development, New Line Home Entertainment Sven Davison, Director, DVD Production, Twentieth Century Fox Home Entertainment Mitchell Rubinstein, Executive Vice President, DVD, Creative Domain, Moderator Mark Rowen, DVD Producer, Dreamworks: As producer of DreamWorks Home Entertainment’s DVD releases, Mark Rowen oversees all aspects of the studio’s DVD production process including content development, menu design, compression, authoring, and technology advancements for DreamWorks’ domestic and international titles. Some of the high profile titles Rowen has produced include Shrek, the best selling DVD of all time, Almost Famous/Untitled -- The Bootleg Cut, which was honored for its artistic and creative merits at the inaugural Festival de Cannes Collection, as well as the Steven Spielberg DVD titles Saving Private Ryan, Minority Report, and Catch Me If You Can; the animated hits Chicken Run, Spirit: Stallion of the Cimarron and Antz; and as a co-producer on the highly acclaimed Gladiator DVD. Most recently, Rowen produced the DVD releases of Old School and the upcoming Spin City: Michael J. Fox, His Favorite Moments and Sinbad: Legend of the Seven Seas. An accomplished commercial director and producer, Rowen’s clients have included Walt Disney Home Video, CBS Sports, Shell Oil, Nike, Twentieth Century Fox, among others. Laurent Bouzereau, Writer, Director, Producer - "Making Of" Documentaries: Laurent Bouzereau has written, directed and produced over 90 "Making Of" documentaries on some of America’s top classic movies, for some of the most acclaimed filmmakers. Among them, Steven Spielberg, George Lucas, Martin Scorsese, Brian De Palma, Clint Eastwood, Lawrence Kasdan, Peter Bogdanovich, Sidney Lumet, Robert Zemeckis, M. Night Shyamalan, and others. Bouzereau has produced special edition content for the DVD releases of such notable titles as Catch Me If You Can, Minority Report, Taxi Driver, Scarface, and Jaws - 20th Anniversary Edition, as well as many more. His current projects include producing bonus programming for the Seabiscuit DVD release. In addition, he has documented for DVD the classic films of Alfred Hitchcock, David Lean, and Orson Welles. Bouzereau is also the author of seven popular books on American cinema, including the recently published Alma Hitchcock: The Woman Behind the Man, which he co-wrote with Pat Hitchcock, the filmmaker’s daughter. Born in France, Bouzereau is now an American citizen. Paul Hemstreet, Vice President, DVD Special Features, Warner Home Video: Paul Hemstreet has acted as executive producer of Warner Home Video’s DVD special features since the inception of the DVD format. His projects have included The Matrix films, Superman, Citizen Kane, Casablanca and the Harry Potter films. Mr. Hemstreet has previously worked as an editor and producer of film trailers, promos and behind-the-scenes documentaries prior to working for Warner Home Video, and he is an MFA graduate of the California Institute of the Arts (Directing for Theatre, Video and Cinema program). Mitchell Rubinstein, Executive Vice President, DVD, Creative Domain: A pioneer in emerging technologies and their application to entertainment marketing, Mitchell Rubinstein has helped Creative Domain become an industry leader in the exploding DVD market. Leading the agency's award-winning efforts in the DVD field, Mitchell oversees all aspects of menu design, added-value production, and content development. A veteran of more than 20 years in the film, television and multimedia industries, Mitchell received recognition early in his career for designing and producing the first major web site for the United States Postal Service. After serving as Vice President, New Media for DMX Inc., Mitchell joined Graphix Zone as Director of CD-ROM Publishing, where he gained industry acclaim for producing and directing Bob Dylan: Highway 61. The groundbreaking interactive CD earned numerous honors, including a Design Distinction Award from International Design Magazine. In 1996, Mitchell joined The Cimarron Group as President and Executive Producer of the agency's Interactive division, eventually overseeing more than 300 projects for such major clients as Pepsi, Warner Bros., Sony, Microsoft, MGM, Nickelodeon, Universal, CAA, Boeing and ESPN. While at Cimarron, Mitchell executive produced the highly successful and innovative DVDs for Ghostbusters and Men In Black, winning VSDA's coveted "Best Use Of Menus Award" for two consecutive years. In 2001, Mitchell brought his unique talents and DVD expertise to Creative Domain, where he and his team continue to push the technical and creative boundaries of this dynamic new medium. Mitchell possesses a BA from UCLA and an MBA from Georgetown University. Sven Davison, Director, DVD Production, Twentieth Century Fox Home Entertainment: Sven Davison is the Director of Worldwide DVD Product Development for Twentieth Century Fox Home Entertainment, the business unit responsible for the sales, marketing and distribution of all Fox film and television programming on DVD and VHS in North America. Since joining the company in 1999, Davison has played an integral role in the growth and development of the studio’s DVD business and has overseen production on hundreds of DVD releases including top sellers DAREDEVIL, X-MEN 1.5, THE STUDIO CLASSICS SERIES, MARILYN MONROE THE DIAMOND COLLECTION, DIE HARD COLLECTION, MOULIN ROUGE, FIGHT CLUB, and PLANET OF THE APES, among others. His projects have enabled him to work with such high profile talent including Ridley Scott, David Fincher, Baz Luhrmann, Bryan Singer and others. Previously, Sven served five years at 5555 Communications, Paramount Pictures in house advertising agency, where he liaised with behind-the-scenes camera crews for Paramount theatrical productions and wrote trailer copy for various feature campaigns. After graduating from New York University, Davison spent three years freelancing as a production manager and assistant director, focusing mainly on music videos. He has published a novel, worked as a staff writer for Doublesteen Productions and had one feature screenplay produced.