Monday, September 29 2:30 PM - 3:30 PM Track II: Beyond Movies: Television On Demand – New Revenue Generating Opportunities from the Syndication and Delivery of On-demand Content Movies may have been the driver in the pay TV universe, but with the arrival of on-demand television, an entirely new set of programming and viewing concepts may be on the verge of breaking through in the marketplace. This panel will explore the opportunity for syndicators, networks, and cable operators to generate incremental revenue through the delivery of on-demand content other than movies. The panelists will discuss their views on how operators, networks and syndicators can work together to expand the revenue pie by offering more compelling content when consumers without cannibalizing existing revenue streams. Dan Greenblatt, former EVP & GSM Warner Bros. & Telepictures Domestic Television Jamie McCabe, Sr. Vice President, Worldwide Pay Per View & Video on Demand, 20th Century Fox Television Jeff Binder, CEO, Broadbus Technologies Mary Coller, Sr. Vice President, SoapCity.com, Sony Pictures Digital Networks Moderator, Charles Golvin, Senior Analyst, Forrester Research Jamie McCabe, Senior Vice President Worldwide Pay Per View and Video On Demand, Twentieth Century Fox Film Corporation: Mr. McCabe oversees the sales and marketing of Twentieth Century Fox’s feature films and television content on a worldwide basis in the pay per view and video on demand windows of distribution. In this role, he is responsible for negotiation of all pay per view and video on demand license agreements and managing marketing and operations. Mr. McCabe joined Twentieth Century Fox in 1993 as Manager of Pay Television later serving as Director, then Vice President of Worldwide Pay Per View. He was a board member of Request Television and has been an active member of CTAM. Prior to joining Twentieth Century Fox, Mr. McCabe worked for Walt Disney Pictures and Merrill Lynch. Mr. McCabe has a B.A. degree from Bucknell University and an MBA from the University of San Diego. Jeffrey Binder is a Broadbus founder and serves as chairman of the board and chief executive officer. He was previously CEO of Magic Music, where he managed development of three generations of DRAM based server technology, overseeing the overall operations of the company from start-up to 30%+ market-share in just two years. He was formerly founding CEO of the Leading Golf Companies, successfully delivering frequency marketing client/server technology and systems in partnership with the top 500 golf courses in the US and major airlines, including American Airlines and TWA. Binder is a named inventor to several Broadbus patents and continues to collaborate and innovate with the Broadbus team. He has authored key vision documents published in major industry journals regarding television-on-demand (TOD®), and frequently presents at major audio and cable industry events. In addition, he serves on the boards of Greater Chicago Bank (a regional FDIC Banking), and FastenerOasis, Inc., (the e-commerce arm of one of the largest fastener distributors in the US). He is a member of NCTA, CTAM, SCTE and has been a member of the National Academy of Recording Arts and Sciences since 1988.